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Blogging is only half the battle. Promoting it is the other half. While blogposts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. Did you know you can also repurpose your blogpost into emails?
Socialmedia plays a crucial role in the success of any brand or business. By integrating your website with socialmedia platforms, it helps expand your reach and drive engagement. One of the easiest ways to improve your socialmedia strategy is by using a WordPress plugin. Active Social Profiles.
Having good socialmedia profiles can get you more exposure online, help you connect with your fans or customers, and improve your online reputation. Unless you have a major site associated with your name (like NeilPatel.com ), your socialmedia profiles are usually the first results Google shows when someone searches for you.
If you’ve spent any time on socialmedia, especially Instagram, you’ve likely seen your favorite influencers post “link in bio” or even use the hashtag #linkinbio. That made it hard to drive socialmedia users from Instagram to your website. What Does “Link in Bio” Mean?
If you’re looking for simple guidance on writing your first blogpost, scroll down to the penultimate header, ‘How to write a blogpost in 6 steps,’ for a simple guide. I’ll also add visual elements like screenshots and videos, as well as embedded socialposts.
Suddenly you notice that none of your socialmedia activity seems to be showing up at all. Shadowbanning is when your posts or activity don’t show up on a site, but you haven’t received an official ban or notification. That way, other socialmedia users don’t suffer from spam because they can’t see it. Is it a bug?
Businesses of all sizes typically can’t afford to ignore socialmedia. Every enterprise, regardless of its sector, can benefit from the massive audience you can reach with popular social platforms. This is where socialmedia marketing shortcuts can prove useful. Why Are SocialMedia Marketing Shortcuts Helpful?
Have you ever wondered how to breathe new life into your old blogposts? Whether it’s turning a blogpost into a video or creating an infographic from key points, the possibilities are endless. Assess Your Existing Content Start by reviewing your blogposts to identify which ones have performed well.
Whether using Zapier to keep things flowing between apps, Buffer to manage our socialmedia like a breeze, or Notion to keep our projects on track, these tools have revolutionized the way we work. Socialmedia interactions : Pay attention to what your followers are saying and asking.
It’ll also help you choose which socialmedia platforms to focus on, as different demographics tend to prefer different platforms. Pro tip: Use socialmedia listening tools to identify trending topics and frequently asked questions in your niche. Socialmediaposts : Ideal for engagement and brand awareness.
How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. That’s why I put together this guide to event promotion for online and in-person events.
You've written a blogpost, you've done the work in formatting it, and you've triple-checked it for errors. A single blogpost might not have much impact, but you want to see how it performs nonetheless. Third, you need to promote your blogpost. Well, that's what today's post is all about.
In the age of socialmedia, brands are becoming even more personal and personality driven in an effort to foster loyal relationships with customers. Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base.
There’s round-the-clock pressure to create new content—whether the goal of that content is to recruit for an event on socialmedia or promote a new product on the blog. “Creativity” doesn’t mean every blogpost or whitepaper you write is drastically different from the one before it.
What’s the performance of blogs compared to other channels? Check out these stats on the benefits of blogging. 82% of bloggers report at least “some results” from their blogs. 26% of respondents claim blogs deliver “strong marketing results”. What’s the typical word count? What are the most popular content formats?
Make a list of questions your customers ask in person, over the phone, or through marketing channels like email and socialmedia. Additional ways to do audience research include: Forums and socialmedia groups: Explore relevant Facebook groups, Reddit, Quora, and industry-specific forums. Or provide expert quotes.
20 benefits of publishing a blogpost every day. Blogging has become an integral part of online communication and content creation. Main points covered in this blogpost: Daily blogposts signal to search engines that your website is active and regularly updated.
How to write and publish blogposts people love to read. You don’t write and publish your blogposts so that they can exist in a meaningless space just to improve your search engine rankings. Even your search engine rankings depend on people reading your blogposts. Very few people read complete blogposts.
I started out charging pennies for blogposts and working 14-hour days to make ends meet. There’s a huge demand for blogposts, newsletters, website copy, white papers—you name it. One day, you might write a casual blogpost for a pet store, and the next, you’re drafting a formal case study for a tech company.
Content Marketing Vs SocialMedia Marketing: Finding the Right Balance For a long time, content was the king of online marketing. Now, socialmedia marketing is a major contender for the throne. In the matchup of content marketing vs socialmedia marketing, which channel would win?
Image from Instagram Image from Ghiradelli Youll first notice they both promote chocolate, yet they look entirely different. Choose imagery for your socialmedia, blogpost images, and email templates that reflect your audience and who you want to be. Hershey uses bright, fun colors and thick, bold text.
Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership. Marketing and Promotion Effective marketing and promotion play a vital role in e-book publishing. E-books can be sold individually or as part of subscription services. What is Personal Branding?
A lot goes into creating an informative, interesting, and engaging blogpost. To save you time (and sanity), we’ve put together a blogpost checklist, with all the key elements you need to do for writing the perfect blogpost every time. But then, no one sees it. What a waste of time and energy!
The journey from obscurity to online prominence begins with understanding and executing impactful promotional strategies. In this Ultimate Guide to Promoting Your Website for Free, we delve into 8 proven methods that empower business owners to take the helm. Twitter can be a goldmine for finding conversations about your industry.
A socialmediapost that says “I Just Tried This Amazing New Product and You Won’t Believe What It Did for Me!” A blogpost that says “The One Thing You Need to Do to Achieve Your Goals in 2021” and reveals a secret tip and a call to action to join a coaching program.
I know, you hate socialmedia. Socialmedia 23. Find editors on socialmedia and pitch them. Find niche social-media platforms for your specialty. Consider trying Facebook or Google ads to promote your business. Blogging 38. Write blogposts in batches. Here we go.
I’ve been using GPT as a brainstorming buddy, a research assistant, a first draft copy and content writer, a socialmedia writer… and more. Homework #5 is to write a blogpost on this exact topic. As you can imagine, I’ve been playing with ChatGPT and GPT-4 for a while now. Honestly, it’s incredibly good.
Plus, it promotes brand loyalty by creating memorable, interactive moments. Weave it into your blogposts, email newsletters, and socialmedia to drive deeper engagement. Interactive content boosts engagement by inviting your audience to actively participate. It helps your brand stand out from the competition.
Go Local Top Soft Skill : Interpersonal skills (maintaining positive relationships, actively listening) Top Writing Skill : Short copy for socialmedia You can get your foot in the door and gain experience with freelance work by finding work in your town or city. To the dead blogs out there. So, where do we go now?
These are the places I consume content: Youtube Podcasts Blogposts Forums Magazines Documentaries Books Facebook ads When you invest time online, you come to find little nuggets of gold as a writer. Carve out time during your week to spend on socialmedia and sourcing information.
Take a look at the services page on your website, or your LinkedIn profile, and think about adding one of the following… AI Content Creation Services When it comes to content like blogposts and socialmedia updates, AI tools like ChatGPT make it possible to create ten times the content in the same period of time.
Are you looking for blog writing jobs? I’m not talking about the prolific Craigslist ads and content-mill stuff that pays $5 to $10 per blogpost. If you ask the Interwebs, there’s an estimated 400 million blogs online. But there are blog writing jobs that pay. You can do better.
Therein lies your opportunity to improve on what’s out there, rise in the SEO rankings, and promote your bank’s brand simultaneously. Content distribution channels can be divided into owned channels (website/blog, email newsletters, socialmedia, etc.), paid channels (socialmedia ads, sponsored content, etc.),
Market Your Freelance Writing Business on Social Are you on Twitter ? One of the best ways to use socialmedia is to promote your freelance writing business. Juliet John uses Twitter to promote her freelance writing service. When you share their content, tag them on socialmedia so they know!
The truth: Constant selling will chase away your audience Ever follow someone on socialmedia, sign up for a webinar, or show up to a “party” only to discover that you’ve been tricked into a thinly veiled sales talk? Socialmedia sites are more likely to show your content to followers if you post regularly.
Where traditional PR involves reaching out to newspapers, TV channels, and radio stations, digital PR uses socialmedia influencers, podcasts, bloggers, and news websites. The goal is also the same, which is to get your client or business promoted and quoted in relevant online publications and media. Link-building.
Think about how you will promote, share, and distribute the content you create with your target audience and key stakeholders before it’s in production. Someone else may publish a related blogpost linking to the landing page, and another stakeholder may need to promote it on your socialmedia channels.
If you still think Facebook and Twitter are the be-all and end-all of socialmedia marketing tools, think again. Join the businesses with Pinterest for Business accounts, and you’ll get added marketing features to promote your brand on one of the fastest growing and insanely popular socialmedia platforms.
For instance, in a blogpost about finding your passion , Mark Manson explains his general view: Today, I received approximately the 11,504th email this year from a person telling me that they don’t know what to do with their life. (…) The common complaint among a lot of these people is that they need to “find their passion.”
In the past, posting a link on your Facebook or Instagram page could drive hundreds of clicks. Socialmedia referrals have stagnated around 5 percent of all traffic for years. The average Facebook post will reach just over 5 percent of your followers. The encouraging news is socialmedia reach is still massive.
No matter if your team is communicating in an internal business document like a memo or communicating externally via sales emails, socialmedia, or a press release, it’s essential to coach them on how to improve their business writing skills. Consistency: Is messaging and tone aligned across communications?
Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on socialmedia, etc. For example, you can write one blogpost and summarize the critical elements for a Twitter thread. Create, publish, and promote content consistently. Enter: Content repurposing.
Search engines actually use social signals from socialmedia to rank your website. For starters, you need to promote Twitter trends, your tweets, and your account to get your name out there to as many people as possible. Twitter for SEO Tip #1: Promote, Promote, Promote. Promote Twitter Trends.
Make sure to watch the Youtube for this blogpost and subscribe to my channel! Over on my contributor website, FreelancerFAQs I made sure to put the exact blog topics I want for my guest posting website. I love helping brands elevate their message on socialmedia and through their email marketing.
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