Content Marketing Institute

SEPTEMBER 21, 2018

Here are five advanced methods that belong in every marketer’s content promotion strategy. 19 Favorite Tools for Content Promotion in 2018. Involve influencers in content promotion early. Gauge which influencers are excited enough that they’ll be interested in promoting the content once it’s finished. Click To Tweet.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

CoSchedule

FEBRUARY 17, 2023

[table of contents] Creating a webinar should be foremost on every marketer’s mind, especially when, on average, 73% of B2B webinar attendees become qualified leads. A webinar is a relatively easy and inexpensive approach to reaching out to your target demographic, which may help you gain new leads and expand your brand’s reach.

Landing Page 90

Landing Page Promotion Social Media Advertising 90

Credible Content

JUNE 23, 2023

” and has a button that says “Buy Now” A sales email that says “You’re Invited to an Exclusive Webinar with ABC Expert” and explains how the webinar will help readers solve their problem and what they will learn from it. The post What is direct response copywriting?

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Credible Content

MAY 28, 2023

Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership. Marketing and Promotion Effective marketing and promotion play a vital role in e-book publishing. E-books can be sold individually or as part of subscription services. What is Personal Branding?

Promotion 130

Promotion Publishing Publishing Publisher 130

Content Marketing Institute

OCTOBER 20, 2017

How many times have you pondered over which images to use in a paragraph, blog post, web page, etc.? Knowing images are crucial to the success of the post, I focus on the matter even more. Today I present 12 types of visuals you can use in a blog post. Beauty Matters: 3 Tips to Create Attractive Blog Posts.

Blog Post 111

Blog Post Post Content Blog 111

Neil Patel

AUGUST 16, 2021

If you’ve been actively promoting your site, your homepage will be getting visitors from referring sites, social media sites, search engines and other sources. Davidson shared how he reached 140,753 page views within twelve months, since re-launching his blog. Hack #2: Link to your webinars directly in your content.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

Neil Patel

NOVEMBER 19, 2021

There are many ways you can do this, from paying for Google Ads or promoting your hashtags on social media. Using the example above, you might change the wording “Get the guide,” or you might place the button at the bottom of the blog post rather than midway through the article. Host a Training Webinar.

Lead Generation 141

Lead Generation Social Media Sales Brand 141

Neil Patel

MARCH 31, 2020

This one works really well during holidays or anytime you want to run a promotion. Check out this new blog post, [subject of the blog post] [URL]. An example would be… “Check out this new blog post on doubling your SEO traffic [URL]”. And my favorite text campaign is…. Email templates.

Text 145

Text Sales Ads SEO 145

Jane Friedman

MAY 9, 2024

The truth: Constant selling will chase away your audience Ever follow someone on social media, sign up for a webinar, or show up to a “party” only to discover that you’ve been tricked into a thinly veiled sales talk? If you hear “marketing” and imagine a pushy used car salesman, it’s no wonder you want to avoid it. And you should!

Marketing 144

Marketing Social Media Entertainment Sales 144

Neil Patel

MARCH 16, 2021

Content upgrades could be the difference between your blog post converting at 6% and converting at 60%. Upgrading content involves: Writing a blog post Creating a piece of content that goes more in-depth on the post’s topic Offering readers of your blog post the option to receive the upgraded content in exchange for their email.

Marketing 133

Marketing Script Landing Page Brand 133

Content Marketing Institute

NOVEMBER 26, 2017

Creating a consistent taxonomy across CMI product offerings, such as the blog, webinars, CMWorld sessions, and Chief Content Officer subscriptions, allowed us to tie consumer data to the subscriber record. These include the following data points: Email/blog post clicks – Date/topic/category of blog post read by subscriber.

Finance 109

Finance Audience Promotion Content Marketing 109

Content Marketing Institute

NOVEMBER 6, 2017

For example, some of the best content for drawing in and nurturing qualified leads – like webinars – underperforms when it comes to link building. Alternatively, if you have a large following, publish the infographic on your website and promote it via social media. For example, feature industry-leading influencers in your webinars.

SEO 111

SEO Social Media Content Landing Page 111

Content Marketing Institute

MAY 24, 2018

Often, their promotion makes you anxious. You write more blog posts and social content to promote the original content and hope for small, incremental progress. Work together to promote it like crazy. Here are a few: Roundup blog post. Live webinar series. But first …. curation Click To Tweet.

Content 111

Content Editorial Team Promotion Social Media 111

CoSchedule

JANUARY 24, 2023

Tasked with writing a blog post and looking for a place to start? A lot of blog posts on the topic (pretty meta, I know) claim to be ultimate guides. I’ve been publishing blog posts for 15 years. ^^^ That’s all it takes. Download Your “Blog Templates Bundle" Now! You’ve found a good source.

Blog Post 100

Blog Post Audience Writing Post 100

Neil Patel

NOVEMBER 15, 2021

If you’re trying to figure out what to do with your social media or how to improve a featured image on your blog post, Google Trends can help you figure out what your audience wants to see. Get Ideas for Blog Posts. Find Trending Topic Ideas for Webinars. That’s another popular search. Google Trends can help.

Marketing 145

Marketing Social Media Keywords Content Creation 145

Contently

AUGUST 30, 2022

Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. For example, you can write one blog post and summarize the critical elements for a Twitter thread. Or you can edit the same blog into an infographic or share pull quotes from the piece on social media.

Long Form Content 143

Long Form Content Content Social Media Content Creation 143

Neil Patel

JUNE 14, 2021

No matter how hard you promote this content or how you designed it to rank well in search engines, you’re going to struggle to find new clients and customers. For example, if I wanted to write a guest blog for WordStream, I can see their posts get lots of relevant comments. Promote Your Content to Build Backlinks.

Marketing 140

Marketing Storytelling Social Media Promotion 140

Contently

DECEMBER 29, 2022

Think about how you will promote, share, and distribute the content you create with your target audience and key stakeholders before it’s in production. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels.

Publishing 136

Publishing Publishing Publisher Landing Page 136

Contently

OCTOBER 6, 2022

Despite all the talk about storytelling , many B2B content marketers focus more on promoting the product or service rather than how it can change a potential customer’s life personally or professionally. This can be done through blog posts, social media, podcasts, brand awareness emails, and more.

Storytelling 137

Storytelling Audience Brand Awareness Landing Page 137

Moz

JANUARY 16, 2019

Posted by bsmarketer Content promotion isn’t tweeting or upvoting. Here’s how Kissmetrics, Sourcify, Sales Hacker, Kinsta, and BuildFire have used advanced content promotion tips like newsjacking and paid social to elevate their brands above the competition. New blog posts would get the obligatory push to Twitter and LinkedIn.

Promotion 57

Promotion Content Social Media Manufacturing 57

ContentWriters

JANUARY 18, 2023

One high-quality, in-depth, thought leadership piece is better than five 500-word blog posts that only touch on the surface of your subject matter. Tip: Supercharge your blogging efforts by enlisting the help of your team members. You can post as much as you want on social media, but that doesn’t mean you should stop there.

Content Marketing 105

Content Marketing Marketing Content Landing Page 105

The Hoth

FEBRUARY 18, 2025

A common tactic is to repurpose long-form content, such as blog posts, into smaller chunks for social media content like infographics and carousels. Webinars and live virtual events. Ideas for webinars include product demos, workshops, and interactive tutorials.

SEO 59

SEO Storytelling Social Media Brand Awareness 59

Contently

APRIL 13, 2023

For example, Paul Roetzer , the CEO of Marketing AI Institute, recently claimed in a podcast that generative AI reduces the average blog post writing and production time down from seven hours to two. A blog post of 1,000 words or less? For example, ads promoting an eBook or landing page copy for a webinar.

Writing 126

Writing Prose Text Engineering 126

Neil Patel

OCTOBER 18, 2021

Different content types include: social media webinars how-to guides blog posts infographics memes/GIFs videos (live stream videos, YouTube videos, TikTok, Instagram reels, etc.) Blog Posts. Easy to produce with the help of the right content writers, blog posts are among the most consumed types of content.

Content 134

Content Content Creation Social Media Promotion 134

Backlinko

JULY 26, 2024

Like content briefs, follow-up emails, and promotional copy for webinars. You can even use the tool to write a blog post based on the themes discussed in a sales call. Copy.ai: Best for Creating Marketing and Sales Content G2 Review 4.7 stars out of 5 ( 170+ reviews ) Capterra Review 4.5 Here’s what makes Copy.ai

Content Creation 96

Content Creation Copy Text Creativity 96

Contently

DECEMBER 13, 2022

Even lower in the funnel, conversion might entail scheduling a demo, attending a webinar or event, or making a repeat purchase. For example, you can direct readers from a blog post to a long-form piece of content (like an eBook), a product landing page, or a submission form (e.g., Prioritize content promotion and distribution.

Storytelling 118

Storytelling Engagement Landing Page Long Form Content 118

ProBlogger

AUGUST 6, 2014

The full webinar is available for ProBlogger.com members (you can sign up here ). Even better, when you promote your new blog post, you can tell Facebook to exclude the readers who have already read it – effectively saving you money. What else is on the webinar? Originally at: Blog Tips at ProBlogger.

Advertising 53

Advertising Landing Page Promotion Ads 53

Contently

APRIL 18, 2023

When it comes to owned channels, blog posts, social media posts, and email newsletters represent the largest volume of content activities. Thought leadership webinars : Hosting webinars allows you to engage with your audience in real time and showcase your expertise. Which channels have the highest ROI?

Brand 125

Brand Content Social Media Content Marketing 125

Quick Sprout

JULY 22, 2022

perishables) so you can regularly promote the products they need to them when they need it. It can be used to create funnels for sales, leads, webinars, and more. Automation builder with 5 workflows 5 sales funnels Contact scoring capability Webinars with up to 100 attendees CRM software. Max (enterprise tier) — Custom pricing.

Marketing 144

Marketing Landing Page Lead Generation Sales 144

Contently

FEBRUARY 1, 2023

For example, blog posts, eBooks, webinars, and case studies can explain the features and benefits of a company’s product and provide user insights into its benefits. Blog posts, eBooks, webinars, email nurtures, chatbots on the company’s website , and social media campaigns all play a role in demand generation.

IT 112

IT Content Social Media Collaboration 112

Neil Patel

DECEMBER 3, 2021

With more than 600 million active blogs on the market, the competition online has never been fiercer. We’ve put together this blog post to help you find SMEs for your business that can help improve your content strategy now and into the future. Including an SME in one of your blog posts also increases their exposure.

Search Engine Optimization 127

Search Engine Optimization Recruitment Social Media Content Creation 127

Bramework

FEBRUARY 13, 2024

Your blog post goes live, you share it to the world and wait for everyone to read it. Do you leave the post to sit in the queue and just keep sharing it? We are going to review the ways you can keep your blogs alive with 21 ways to repurpose content successfully. We know how important each blog post is to your business.

Blog 98

Blog Blogging Content Brand Awareness 98

Express Writers

OCTOBER 11, 2022

When you send a weekly or monthly email newsletter, you can promote your latest content and other offerings. Another way to put your speaking skills to the test is through value-packed webinars. Not only are they a great way to reach your audience, but webinars also offer the opportunity to engage with these folks in real-time.

Marketing 98

Marketing Social Media Email Copy Entertainment 98

Neil Patel

JULY 23, 2021

SlideShare is best known for being a comprehensive educational resource that makes it easy to display presentations and webinars online. By adding a presentation to your blog posts, web pages, and social media feeds, you create a completely new content type to engage your users. SlideShare Frequently Asked Questions.

Text 119

Text Education Social Media Keywords 119

Smart Blogger

MARCH 14, 2023

In other words, a letter you receive in the mail, an advertisement you watch on TV, a voicemail message you receive from a salesperson, a marketing email to subscribers, a landing page with a CTA for a product, a video on YouTube about a product, a press release, push notification , and a webinar are all examples of copywriting.

Copywriter 112

Copywriter Copywriting Freelance Copywriting Script 112

Content Marketing Institute

DECEMBER 3, 2018

Think webinars. Webinars play a very important part in content marketing and lead generation process. From a 60-minute webinar, you can make around 10 shorter videos to distribute around your networks. HANDPICKED RELATED CONTENT: The No-Fail Formula for Creating Killer Webinar Content. But the benefits don’t stop there.

Content Marketing 111

Content Marketing Marketing Lead Generation Content 111

Content Marketing Institute

APRIL 12, 2018

Find internal supporters to help promote the content. Recognize that paid content promotion pays off. Hold webinars (attended by thousands of advisors) that give the company’s take on the investment landscape – and conduct polls there, too. Find internal supporters to help promote this content.

Brand 111

Brand Content Editorial Team Editorial 111