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Shifting Narratives: 7 Trends in Marketing Communication

Grammarly

In the digital age, customer communication preferences are always evolving, and marketing teams need to remain agile to keep up. Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition. What is marketing communication?

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Looking for a Content Writer: A Comprehensive Guide

Agency Content Writer

Do you need blog posts, social media updates, whitepapers, or email campaigns? Blog Writers : They create engaging, informative articles to attract website traffic. Popular formats include: Blog Posts : Ideal for driving organic traffic and educating readers. Are you looking to publish three blogs a month?

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What is a Content Author?

Agency Content Writer

Whether blogs, articles, or social media content, their work informs, educates, and entertains audiences. In an era where digital communication dominates, content authors ensure messages are clear, impactful, and optimized for their audience. This can vary from blog posts to web articles, newsletters, and social media posts.

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How to Write a Blog Post: A Full Breakdown of How We Do it at Buffer

Buffer

The Buffer blog is one of our most valuable assets for our Marketing team, bringing in hundreds of thousands of pageviews each month. The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet. 

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Clincher Sentences: The #1 Way to Reinforce a Message and Jump-Start Action

Enchanting Marketing

Clinchers appear as the last sentence of well-written social media posts, blog posts, essays, or book chapters. Sometimes, you also find them at the end of a section within a chapter or blog post—just before a subhead announces the next section.

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How to Promote a Blog Post to Generate Traffic to It

Express Writers

Blogging is only half the battle. While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. Short intros, non-distracting graphics, and a link to the blog post are more effective than lengthy content.

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Blockbuster Blogs: How Breakthrough Ideas Are Born

Animalz

Each of the examples I just mentioned started from somewhere else: blockbuster blogs. But it’s even more likely you’re familiar with an article he wrote on this blog in 2018 (!): “ Your Blog Is Not a Publication.” The term most likely also came from a blog post or online publication.

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