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12 Types of Awesome Visual Content You Can Use in Your Blog Posts

Content Marketing Institute

How many times have you pondered over which images to use in a paragraph, blog post, web page, etc.? Knowing images are crucial to the success of the post, I focus on the matter even more. Those days helped me understand the difference between good and bad design , which has been helpful in creating a blog. Infographics.

Blog Post 111
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Your Must-Have Checklist for Successful Blog Promotion (Infographic)

Content Marketing Institute

Editor’s note: Given ongoing demand for better content promotion, the author updated his earlier posts on blog promotion with this fresh checklist. Unfortunately, while you might like to click “publish” on a blog post and wipe your hands clean, savvy marketers recognize that the work is only beginning. Click To Tweet.

Promotion 110
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What One Brand Did After It Created a Top 10 Blog

Content Marketing Institute

What would you do with a blog that averaged 150,000 monthly views? Do tons more to drive leads, our team decided unanimously back in 2016. Up until that point, we merely invited readers to consume our blog content, which focused on the latest social media trends. No one post can provide all relevant tools in the space.

Brand 110
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How to Create an Editorial Style Guide

Neil Patel

As a digital marketer, you know just how important the tone and message of your blog are to the overall success of your business. A cohesive approach to your digital content, especially the content on your blog, is critical to your brand. The best way to ensure your site is editorially cohesive is with an editorial style guide.

Editorial 145
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5 Brands Share Their Content Marketing Process

Content Marketing Institute

We try to listen to every signal regarding interesting topics we might cover in our blog: Twitter, Facebook, Quora, emails and, most of all, our customer support , which is usually the source with the better pulse on the situation when it comes to what users are looking for. Posts that performed well. Click To Tweet. Click To Tweet.

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The Hub-and-Spoke Method of Guest Posting: Do More With Less Effort

Content Marketing Institute

Guest blogging delivers advantages for your content marketing program – credibility from third-party websites, more eyeballs, SEO-helpful backlinks , etc. The idea is to create one piece of long-form content for your blog – the hub content. TIP: Review your existing blog content. How to Make Your Blogs Funny Using Memes.

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How to Develop and Grow a Successful Podcast

Content Marketing Institute

They probably started with a blog or a video series, or maybe a network or print magazine , or the podcaster was a published author with a following. From there, I notify the editorial team, so it can prepare the show notes for publishing on the CMI blog. No one post can provide all relevant tools in the space.