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Want to create a contentmarketing strategy that actually works? Through contentmarketing, Backlinko attracts over 772,000 monthly sessions. We’ll show you (step by step) how to create a content strategy that drives consistent, long-term traffic. And an email marketing campaign offering exclusive deals.
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Editor’s note: Given the never-ending need for metrics to prove the value of your content, we wanted to bring back this article published last year about how to measure brandawareness. Before you create content to boost brandawareness, it’s important to consider whether you’re creating the right type of content.
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Local SEO for small businesses focuses on creating content with subjects and keywords that are relevant to the local market and attract that clientele. Enhance Exposure and BrandAwareness People can only become customers if they know you exist. Quality matters more than ever in local SEO for small businesses.
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Making decisions based on data is something that all businesses should adhere to, and yet measuring contentmarketing metrics is an area where many companies fall short due to poor data setup, messy integrations, and unclear lack of ownership over who leads what metric. Owned by: Marketing. links), and affiliate marketing.
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Editor’s note: Pam Didner recently authored the book Effective Sales Enablement for marketers. In this article, she shares that perspective with three ways contentmarketers can provide value to the sales team. Marketers can enable sales leveraging different elements – one of those ways is through content.
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What would you do if your boss unexpectedly increased your annual contentmarketing budget? We asked the presenters at ContentMarketing World 2018 to share what they would do. HANDPICKED RELATED CONTENT: An Alternative Approach to Developing ContentMarketing Personas. Create shows, raid for content.
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Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. Further reading: Blog Design: The Complete Guide Optimize for Mobile Screens More than half of all web traffic comes from mobile devices. Prioritize E-E-A-T and create valuable content that resonates with your target audience.
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By having high-quality content on your website, of course! . One of the easiest and most effective ways to generate quality content is by blogging. Not only does blogging give you a platform to share your company’s story and build brandawareness, but it also has many SEO benefits.
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Ever wondered, “what is contentmarketing, really?” Contentmarketing works similarly. It’s about curating quality content, tailored for your audience, and served on a platter of strategic placement. From blog posts to social media buzz, it’s a game-changer for businesses big and small.
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