Buffer

SEPTEMBER 25, 2023

AI tools have helped me add a dynamic touch to my content, from writing captivating social posts to creating or editing eye-catching images. It has also helped me double my social media content production. AI content creation tools can help you here, especially when saving time in social media post creation.

Social Media 120

Social Media Content Creation Media Content 120

Backlinko

JULY 22, 2024

Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. It’s always been about helpful content, thoughtful user experience, strong branding, and earning quality backlinks. Choose a preset theme that aligns with your brand identity and is mobile-responsive. If not, look for a plugin.

Website 115

Website SEO Search Engine Optimization Architecture 115

Buffer

JULY 31, 2024

For example, if you live and breathe the social media world, Annie Mae’s Social Media Tea and Rachel Karten’s Link in Bio are well-loved newsletters. And might I say, Buffer’s weekly newsletter is also A+ for social media deets? You can nitpick the best sources from here.

Social Media 106

Social Media Content Retail Content Creator 106

Backlinko

AUGUST 22, 2024

In this blog post, you’ll find up-to-date online review statistics, where we’ll uncover the importance of customer reviews, highlight the most popular online review platforms, and cover some insights about fake reviews. Facebook and Instagram are the most popular social media platforms for reading customer reviews.

Social Media 97

Social Media Brand Media Text 97

Grammarly

DECEMBER 6, 2024

Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition. Marketing communication (or marcom) is the use of messaging to shape brand perception and drive business strategy. What is marketing communication?

Communication 105

Communication Marketing Storytelling Social Media 105

Backlinko

OCTOBER 23, 2024

For example, you might launch a new blog series targeting long-tail keywords to achieve your organic traffic goal. It’ll also help you choose which social media platforms to focus on, as different demographics tend to prefer different platforms. For example, blog posts and infographics can attract top-of-funnel audiences.

Content Marketing 111

Content Marketing Marketing Government Content 111

Jane Friedman

MARCH 18, 2025

Photo by Tima Miroshnichenko Todays post is by writer, coach, and brand strategist Michelle Tamara Cutler ( @mickytcutler ). In social media groups and forums, many of us writers talk about the trifecta of building a website, maintaining our online identity, and navigating the shifting sands of social media platforms.

Food 133

Food IT Storytelling Social Media 133

Contently

SEPTEMBER 10, 2024

Remember when every brand seemed to be having a “ brat summer ?” Building timeliness into your content strategy also doesn’t require spending endless hours scrolling through social media just to make sure you don’t miss what the kids are talking about. Below is an example of how heritage skincare brand CeraVe did just that.

Content Marketing 95

Content Marketing Marketing Utilities Content 95

Contently

MAY 11, 2023

As a marketer, how you build your personal brand gives you an edge. Though everyone’s brand is unique, there are some best practices that apply universally to how marketers can build up their personal brands and grow followers into customers or clients. Take Andrew Davis , for example. Here, you are the sole focus.

Brand 123

Brand Content Marketing Marketing Social Media 123

Elna Cain

MARCH 8, 2025

As well, Semrush has a blog with multiple writers, telling me that they have the budget to pay adequately for freelance writers. I was reading a ton of digital marketing blogs and trying out the tactics and also having a lot of fun researching and reading the content. When I talk about this platform, what I mean is your brand online.

Writer 130

Writer Portfolio Post Freelance 130

Express Writers

JANUARY 28, 2025

Blogging is only half the battle. While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. If youre unsure how to promote a new blog post, these tried and tested strategies effectively generate more traffic for brands.

Promotion 52

Promotion Blog Post Post IT 52

Contently

OCTOBER 31, 2024

Here’s a look at why gamified content works so well in brand marketing and ways to start playing with it. It turns your audience into players who can’t wait to take on the next challenge you throw at them, all while boosting loyalty, engagement, and brand recognition. What is content gamification?

Engagement 95

Engagement Marketing Content Social Media 95

Credible Content

JUNE 9, 2023

The importance of content writing in brand positioning. When it comes to building a strong brand and brand positioning, content writing plays a crucial role. By crafting compelling stories and messages, you can effectively communicate your brand’s unique value proposition and position it in the minds of your customers.

Brand 130

Brand Writing Content Collaboration 130

Elna Cain

FEBRUARY 21, 2024

Businesses shut down and blogs get updated or completely removed. It was a good time, but a few years later Walmart removed my gift guides and then structured their blog totally differently with brand new articles. Remove Outdated Articles When you check your portfolio page, go ahead and remove outdated articles or blog posts.

Portfolio 224

Portfolio Blog Blogging Freelance 224

Enchanting Marketing

MARCH 11, 2025

Social media platforms always seem hungry for more content. I pick one blog post and then turn it into one or more LinkedIn posts. My 3 most popular LinkedIn posts were all repurposed from existing blog posts: Want to write faster? So, most repurposing starts with existing blog content. It feels relentless, eh?

Post 130

Post Content Creation Storytelling Creativity 130

Backlinko

FEBRUARY 10, 2025

Start a blog. Its blog ranks for over 174K niche-related keywords and brings in over 673.1K And heres the thing: If youre not blogging, youre missing more than search traffic. Here are 9 Shopify blog examples to inspire your own blog (plus practical tips to steal). Want more traffic to your Shopify store?

Blog 82

Blog Blogging Keywords Engineering 82

Freelance Magic

NOVEMBER 15, 2024

Brands and businesses are always on the lookout for talented writers who can create blog posts, long-form articles, white papers, ebooks, and other valuable content to attract and engage their target audience. Content marketing writing often pays better than standard blog post rates, with the potential to earn £300-£1,000+ per project.

Freelance 130

Freelance Portfolio Writing Persuasion 130

ContentWriters

NOVEMBER 21, 2024

Whether you need to write a marketing script for social media, commercials, or podcasts, a powerful script will help you stand out. Marketing scripts serve as blueprints for your marketing message, ensuring a consistent brand voice while guiding production teams and talent through the creation process.

Script 105

Script Writing Marketing Persuasion 105

Grammarly

OCTOBER 30, 2024

With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story. Whether it’s delivered in blog posts, white papers, video content, or podcasts, content marketing fosters brand authority and trust, ultimately driving sales.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Backlinko

MARCH 31, 2025

Brand new to using it? Here’s one way you can do that using your brand’s messaging document. Upload the brand guide to ChatGPT and write: “Attached is [YOUR BRAND’S] content guideline. In under 1,500 characters, summarize [YOUR BRAND’S] voice, tone, and personality.” No problem.

Social Media 114

Social Media Consulting Ads Brand 114

Contently

APRIL 18, 2023

Seventy-one percent of B2B buyers read blog content prior to making a purchase decision. Common KPIs That B2B and B2C Brands Track Clicks, visits, and downloads… oh my! B2B and B2C brands may have different KPIs, but some common ones include traffic, conversion rate, engagement, and revenue.

Brand 125

Brand Content Social Media Content Marketing 125

Freelance Magic

DECEMBER 1, 2024

I started out charging pennies for blog posts and working 14-hour days to make ends meet. Today, I earn six figures writing for major brands—all while working less than 20 hours a week. There’s a huge demand for blog posts, newsletters, website copy, white papers—you name it. the answer is a resounding yes. And the best part?

Freelance 130

Freelance Writer Portfolio Projects 130

ContentWriters

NOVEMBER 7, 2024

Whether you’re writing a web article, white paper, or social media post, your message must be understood by your audience. Keeping your material readable ensures that your brand and ideas can be absorbed easily by readers. The post Flesch Reading Ease: What It Is and Why It Matters appeared first on ContentWriters Blog.

IT 105

IT Text Utilities Content Creation 105

iWriter

NOVEMBER 19, 2024

Have you ever wondered how to breathe new life into your old blog posts? Whether it’s turning a blog post into a video or creating an infographic from key points, the possibilities are endless. Assess Your Existing Content Start by reviewing your blog posts to identify which ones have performed well.

Blog Post 52

Blog Post Post Blog Blogging 52

Jane Friedman

JULY 31, 2024

Here are two of the tarot exercises that helped Nina—and many of my clients—discover and solidify their brands. Her brand is full of bright colors, and whenever she enters a room—IRL or digital, she brings the Fool’s charisma and try-anything attitude with her. Nina landed on “Honest, Bold, and Bright.”

Creativity 133

Creativity Brand Copywriter Copywriting 133

BKA Content

NOVEMBER 26, 2024

Enhance Exposure and Brand Awareness People can only become customers if they know you exist. That credibility and brand recognition can also lead to profitable professional partnerships. However, there are many core strategies you can start using right now to boost your brand awareness.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Elna Cain

FEBRUARY 27, 2024

Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation. Later, I defined the companies I wrote for as digitally native brands. That meant I could name my service SaaS blog content writing services. I went from getting $.10/word

Content Writer 239

Content Writer Writer Content Writing 239

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130

Promotion Publisher Publishing Publishing 130

Elna Cain

DECEMBER 11, 2023

Since my niche is digital marketing for SaaS brands, I can work with many types of brands that fall under digital marketing. Learn a New Skill Whenever I’m learning a new skill, I’m exited to share it on social media or with my newsletter and network of freelancers. What does that mean exactly?

Writing 226

Writing Freelance Content Digital Marketing 226

Buffer

NOVEMBER 12, 2024

Our  social media management tool  incorporates image posting because we know how important that element is to engage your followers and fans.   One advantage of using Canva is that you can quickly turn an image into a custom graphic to use on social media or your blog.

Social Media 80

Social Media Creativity Recruitment Media 80

Grammarly

APRIL 10, 2024

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI.

Brand 105

Brand Storytelling Creativity Text 105

Grammarly

JUNE 26, 2024

But now, with Grammarly Business deployed across all marketing teams, Mitel has seen a significant improvement in the consistency of writing style and quality across the company’s entire website, not just in Mitel’s blog posts. And as a whole, their disparate writing style did not align with Mitel’s brand voice.

Brand 97

Brand Writing Writing Style Social Media 97

Enchanting Marketing

OCTOBER 8, 2024

When we think about a blog, newsletter, or social media presence, we tend to think about material things, too. Profile picture, brand colors, writing style, post structure. Your brand colors are blue or purple or yellow. Because I thought creating a blog is about building authority. Long list posts.

Food 235

Food Writing Style Copywriter Copywriting 235

Elna Cain

OCTOBER 19, 2023

For a brand new freelance writer, these websites can be the big break to make this dream a reality. Make sure to watch the Youtube for this blog post and subscribe to my channel! Over on my contributor website, FreelancerFAQs I made sure to put the exact blog topics I want for my guest posting website.

Website 226

Website Retail Portfolio Writing 226

Melanie Saxton

MARCH 5, 2023

Anyone with a book to sell needs online momentum, and I offer keyword-rich, optimized blogging for authors — a service that effectively promotes your book. Many authors ask me about book marketing options, and I tell them that a website and blog are their most powerful marketing tools. But there’s so much more value to blogging.

Blog 130

Blog Blogging Social Media Consulting 130

Agency Content Writer

JANUARY 22, 2023

This is the pot calling the kettle black when I say don’t let your blog posts go stale. Repurpose blog content instead of letting it sit on your website. Think about why you’re blogging. Share your own content on social media. Ways to Repurpose Blog Content e-book. Share on social media.

Blog Post 130

Blog Post Insurance Blog Blogging 130

Credible Content

MAY 20, 2023

Writing blog posts with useful insights There are millions of blog posts published every day. On top of that, people are writing entry level blog posts using ChatGPT and Bard from Google by the dozens every day. Writing and publishing blog posts with unique insights shows your readers that you are an expert in your field.

Blog Post 147

Blog Post Writing Post Blog 147