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In this post, you’ll learn the 10 most important types of keywords to improve your SEO. Keyword Type Examples 1. Seed keywords Books, cars, digital marketing 2. Informational keywords How to change a tire, what is SEO 3. Commercial keywords Best CRM software, compare MacBooks 4. Primary keywords Healthy recipes 9.
Have you ever wondered how to find keywords on a website? At Backlinko, we track how often people find our site through specific keywords. So, we can search our website for keywords. Like this: By searching for keywords on our site, we identify existing content and areas for improvement. Why Search a Website for Keywords?
Keyword cannibalization can negatively impact your website’s organic search performance. In this guide, we’ll teach you step-by-step how to identify and resolve keyword cannibalization issues. What Is Keyword Cannibalization? What Keyword Cannibalization Is Not Let’s recap. So, we consolidated them with a 301 redirect.
The internet is full of recycled lists claiming to reveal the “most profitable blog niche ideas. We analyzed 100 blog niches using a comprehensive methodology to identify the top 25 opportunities based on cold, hard numbers. Check out our methodology below, or skip right to the “top blog niches of 2025.
Is Google Punishing Keyword SEO Blogs? Youve invested countless hours researching the perfect keywords and crafting blog posts, yet the results are lackluster. Why do some blogs seem to climb the rankings with ease while yours vanish into the void? Does Google Still Look for Keywords in SEO Blogs?
Do you need blog posts, social media updates, whitepapers, or email campaigns? Blog Writers : They create engaging, informative articles to attract website traffic. Popular formats include: Blog Posts : Ideal for driving organic traffic and educating readers. Are you looking to publish three blogs a month?
In the SEO world, keyword research is one of the most mind numbing. Discovering relevant keywords with decent search volume that arent already flooded by your competitors can be like finding a needle in an internet-sized haystack. AI-powered keyword research works the same way.
Whether blogs, articles, or social media content, their work informs, educates, and entertains audiences. This can vary from blog posts to web articles, newsletters, and social media posts. They enhance visibility on search engines by using highly searched keywords, metadata, and internal links. Referral link.
Want to learn about the state of blogging in 2024? What are the benefits of blogging to businesses? What are the most popular blogging formats? Keep reading as we will cover answers to these questions and more with a curated list of 29 up-to-date blogging statistics to know in 2024. What’s the typical word count?
We started writing blog content in 2011—back when Facebook fan pages and Klout scores were the marketing trends of the moment. SEO and keyword analysis We knew we weren’t ranking as high as we wanted to for our main areas of expertise and that we needed to retool our SEO approach. Needless to say, a lot has changed since then.
Each of the examples I just mentioned started from somewhere else: blockbuster blogs. But it’s even more likely you’re familiar with an article he wrote on this blog in 2018 (!): “ Your Blog Is Not a Publication.” The term most likely also came from a blog post or online publication. Feedback and iteration.
Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. Further reading: Blog Design: The Complete Guide Optimize for Mobile Screens More than half of all web traffic comes from mobile devices. Enter your product or service, and the tool will list question-based keywords.
The Buffer blog is one of our most valuable assets for our Marketing team, bringing in hundreds of thousands of pageviews each month. The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet.
Every content strategy recipe needs its secret sauce: keywords. Keywords go with everything. But your recipe falls apart if you don’t align the right keywords with the right content. No matter what other methods you use to drive traffic to your site, you want to use SEO keyword mapping. What Is Keyword Mapping?
By tracking which keywords you’re ranking for, where you’re gaining, and where you’re losing. Backlinko.com ranks for more than 114K keywords in the US. Keeping track of the keywords we know drive the most value helps us ensure we have visibility for key terms in volatile search results. What’s the Best Rank Tracking Tool?
If your business relies on local customers, learning how to rank for “near me” keywords can significantly boost your visibility. Understanding the basics of how near me searches work and how to choose the right keywords can give you the tools to better optimize your website and rank higher in local search results.
Understanding the nuances of bottom vs. top-of-the-funnel keywords could be the game-changer you’ve been searching for! In the vast world of digital marketing, not all keywords are created equal—each serves a unique purpose in guiding potential customers through their journey.
For example, you might launch a new blog series targeting long-tail keywords to achieve your organic traffic goal. Performing this task is easy with Semrush’s Keyword Gap Tool. View the reports to see how your site’s keywords perform against your competitors. Further reading: Keyword Analysis: A Comprehensive Guide 4.
Detailed tells you everything you need to know to outrank your competitors—including the keywords they used, article length, metadata, and more. But it requires a paid API key from DataForSEO to generate search volumes for keywords. for every 1,000 keywords processed. But Keyword Surfer ’s Chrome extension solves this problem.
How to Choose Keywords for SEO that Actually Rank If you are performing a home renovation and run into an issue, what’s typically your first response? One of the most crucial parts of the optimization process is choosing the right keywords for your audience that will appear in search results. What’s the Big Deal with Keywords?
They appear in Googles 3-Pack when prospective customers in their area search for “plumbing company and other related keywords. Their site also ranks for 3K keywords. Keyword Research The first step of any plumber SEO campaign is keyword research. And conducting research into your competitors keyword strategies.
million blog posts published daily , standing out requires quality and strategic topic selection. Enter your industry keywords or a competitor’s domain, and BuzzSumo reveals their top-performing content, trending topics within your niche, and the most effective content formats.
Keyword placement for SEO in content requires a similar careful balance between too many, too few, or not being placed carefully enough to show a connection to a topic. You want to be obvious enough with your keyword placement to improve your Google indexing but not too eager for Google to assume you are spam.
7: Social media hashtags or keywords Think of social media hashtags and keywords as an extension of your FYP. TikTok’s SEO (search engine optimization) is chef’s kiss and works very similarly to Google — just type in relevant keywords and popular posts including that keyword will appear like web pages.
Here’s what team collaboration looks like at Backlinko: What to Include in a Content Brief Outside of keywords, it’s debatable what you should include in your brief. But after publishing hundreds of articles, we’ve found these elements work best: Primary keyword: The main term or phrase your content must focus on.
Local keyword research is the process of finding the keywords people use when they’re searching for locations, products, or services in their area. Like this: Why are local keywords useful to know? Keywords are a fundamental element of search engine optimization (SEO). Do it right, and your business becomes more visible.
How To Find Low-Competition Keywords for SEO Even though Google users search billions of times every day, an astounding 15% of queries are keyword phrases the search engine hasn’t seen before. Instead of fighting tooth and nail to rank in the top spots for a well-known keyword, why not skip the line by discovering new keywords instead?
Businesses shut down and blogs get updated or completely removed. It was a good time, but a few years later Walmart removed my gift guides and then structured their blog totally differently with brand new articles. Remove Outdated Articles When you check your portfolio page, go ahead and remove outdated articles or blog posts.
Tip for you: One popular AI writing technique that helps avoid writer's block is to enter a prompt that instructs the AI tool to produce synonyms for phrases in a blog title or variations of the entire header to make the content captivating. The tip for this is to use the right keywords to search for inspiring ideas.
million blog posts get published. In this blog, we’ll show you exactly how to write an article that does just that—in seven steps. You can use a tool like Semrush’s Keyword Magic Tool to discover what people are actively searching for. Open the tool, type your seed keyword, and hit “ Search.” Every day, over 7.5
Blogging is one of the most powerful tools for growing your online presence, but many businesses are using it the wrong way. Learning how to make a blog the right way will take your online business game to a whole new levelif you do it strategically. How Might a Business Use a Blog? What Is the Right Way To Make a Blog?
I’ve been using Jasper AI for a year or so and have found it helpful in creating content since I have multiple blogs. If you are unfamiliar, Jasper AI uses templates and recipes to write content like blog posts, emails, marketing materials, bios, social media posts, and more. Write Blog Outlines.
Local SEO for small businesses focuses on creating content with subjects and keywords that are relevant to the local market and attract that clientele. Create High-Quality Local Content SEO content is not about simply stuffing keywords into your web pages, blog posts, and profiles.
One of the best ways to gain more traction, especially as a new blog, is to cover trending topics and breaking news stories in your niche. Keywords for these stories.
Creating a high-quality, SEO-optimized blog post is essential for businesses, freelancers, and agencies looking to establish a strong online presence. This comprehensive guide will walk you through the process using First Draft PRO , a robust content creation tool that simplifies and enhances your blogging workflow. Instagram captions.
Organic traffic refers to visitors who land on your website or blog from unpaid search engine results. Think about someone searching for “how to optimize a blog post.” ranking keywords 110.2K in traffic value Click the “ Positions ” tab to discover every keyword you rank for.
Next, it ranks for 528 keywords with local packs, according to Semrushs Organic Research tool. And it attracts nearly 33K organic traffic solely by ranking for keywords with local packs in search results. They rank for 43 paid keywords, spending around $6.9K Now, you have a list of relevant keywords.
A keyword might trigger an AI Overview one day, but not the next. To determine the intent behind your target keyword, use Semrush’s Keyword Overview tool. To optimize for user experience, make sure the content you create directly aligns with the keyword’s respective intent. Results can fluctuate between searches.
Blogging is only half the battle. While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. If youre unsure how to promote a new blog post, these tried and tested strategies effectively generate more traffic for brands.
Your content becomes fuel for: Paid media on Meta, Google, and TikTok Email nurture sequences Product pages that tell a deeper story Blog content “Most brands create different content for each marketing channel. Broad keywords. Your keyword matches the intent, your ad matches the keyword, and your landing page matches the ad.
It helps you locate high-ranking keywords and create engaging content. Its free AI outline generator , takes the keyword you enter and the region you are trying to target to create an in-depth content brief with all the headings and subheadings you should cover. It also suggests good headlines with a powerful CTA. I don’t think so.
How Do You Know If Your Blog Is Working for You? 12 Key Blog Metrics To Track When you start a blog, it can take time to see tangible results. Patience and persistence are key, but understanding how to measure blog metrics is just as important. If you make a purchase using the links in this post, we may earn a commission.)
20 benefits of publishing a blog post every day. Blogging has become an integral part of online communication and content creation. Main points covered in this blog post: Daily blog posts signal to search engines that your website is active and regularly updated. Faster indexing by Google due to regular updates.
Businesses should blog for a number of reasons. A blog is a marketing resource that helps increase your online footprint, get your message out there, and draw people to your products and services. A well-done, keyword-rich blog post feeds the search engines and draws this valuable traffic to your site.
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