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It’s a mistake to write 2,000-plus-word blog posts only because you heard long-formcontent delivers higher rankings. Continue reading → The post When You Should (and Shouldn’t) Create Long-FormContent appeared first on Content Marketing Institute.
It would be easy to assume that long-formcontent is no longer relevant these days. In a world consumed by TikToks and the endless scroll, it seems like short-formcontent reigns supreme. Learning how to create long-formcontent is therefore a waste of time. Overwhelmingly, written content.
Last week I was involved in a number of conversations with readers about blog post length and whether it was better to write long posts or short ones. Having said that, I have been experimenting over the last few months with the two extremes of short and long posts. The Ultimate Guide to Selling Your Blog (5470 words).
Are you tired of hearing that no one reads long-formcontent anymore? Long gone are the days when readers had short attention spans. In fact, engaging long-formcontent is making a powerful comeback in the digital world. Well, we’re here to challenge that misconception!
You can go with either long-formcontent or short-formcontent, or simply both, as per circumstance. The post What Is Long-FormContent and How to Create It Effectively in 2023 appeared first on Themeisle Blog.
Blogging is one of the most powerful tools for growing your online presence, but many businesses are using it the wrong way. Learning how to make a blog the right way will take your online business game to a whole new levelif you do it strategically. How Might a Business Use a Blog? What Is the Right Way To Make a Blog?
For example, I write long-formcontent for SaaS ecommerce brands , but one client might need a blog post to populate their email list while another might need a landing page for their latest lead magnet. First of all, you need to figure out what the biggest pain point is for your clients.
If you own a company and are interested in starting a blog, what should you know? Content creation (see also: blogging) can be overwhelming if you’ve never done it before. How do you decide on what kind of content to publish? What content should you publish? Refresh old blog posts on your site. First Name.
Think of all the effort that goes into creating one piece of long-formcontent—whether it’s text, audio, or video. Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. All these iterations fall under content repurposing. The problem?
“What should I write in my blog?” Even the biggest bloggers, businesses, and brands get stuck when generating blog ideas. And with studies showing that readers consume at least 3-5 pieces of content before engaging with a vendor, being consistent with your blog publishing is critical to your success.
For example, I write long-formcontent for SaaS ecommerce brands , but one client might need a blog post to populate their email list while another might need a landing page for their latest lead magnet. First of all, you need to figure out what the biggest pain point is for your clients.
million blog posts get published. You want to create content that leads to real results. We’ve seen firsthand how the right approach to content can lead to higher engagement, more shares, and increased visibility. In this blog, we’ll show you exactly how to write an article that does just that—in seven steps.
When you create infographics on topics relevant to your industry, it can exponentially increase the likelihood that another content marketer sees your graphic and links to it in their next blog post. Create Long-FormContent. If you’re not writing long-formcontent, tomorrow is the day to start.
So, when writing for SaaS, you’re creating certain types of content for companies that offer these online software services. That meant I could name my service SaaS blogcontent writing services. Practically every piece of content I give a client is around $1,000 or more. I went from getting $.10/word 10/word to $.50/word
But when writing long-formcontent or when you’re still figuring out your ideas, writing in a conversational tone is more challenging. For instance, Mark Manson’s blog reads like a conversation with his readers because he addresses readers directly. Well, it’s the same in conversational writing. That it matters.
Long-formcontent is harder to produce, requires more up-front investment, and takes longer to bring results than short-formcontent. So why on earth should you create long-formcontent like blogs, videos, lead magnets, and even books? And there was a clear winner: Long-formcontent.
According to its blog , Google uses BERT and neural nets to understand content and rank passages better when appropriate. Google still indexes the entire page but looks for content and the meaning of passages while it crawls the full page. Long-formcontent will have a better shot at ranking for more keywords.
Repurposing content is keeping the crux of a piece’s idea and adapting it for other social media channels. For example, you distill high-performing old blog posts into Instagram carousel posts. At Buffer, we regularly repurpose content — and one of our core strategies is turning our blogs into social media posts.
For example, say you have a travel blog and want to examine your top competitors’ backlinks. This is always a smart way to quickly digest SEO news or analyze your competitors’ content strategies without reading lengthy articles. Get Help Rewriting an Article High-quality content is one of the key elements of a successful SEO strategy.
Claude can generate long-formcontent and stay on topic, which is particularly useful for complex, nuanced subjects. The post Claude AI 101: What It Is and How It Works appeared first on Grammarly Blog. Claude can use that report to create a more tailored, relevant response. Speed Claude is highly efficient.
Your published content is your business ambassador to the world. The way a company communicates whether through a blog, a brochure, or a website shapes how customers perceive its brand. Yet, many businesses struggle to create compelling content that connects with their audience and drives valuable action.
Today, many AI-powered writing tools deploy GPT-3 to help users create ad copy, article titles, social media copy, blog posts, job descriptions, and more. Writer is an AI-powered writing platform that helps content teams scale quality content production by generating drafts, editing for consistency with style guides, and a LOT more.
Image-dense, long-formblogs. Long-formblogs are heavy hitters in the content world. Long-form #blogs are heavy hitters in the #content world, says @JuliaEMcCoy. Many marketers mistakenly think long-formcontent is too daunting for readers.
Written content is often how potential customers generate interest in your company, get details about products and become convinced to learn more or walk away. Let’s take a closer look at the two sides of the written content coin: long-formcontent and short-formcontent. Guides and tutorials.
From factual inaccuracy to a complete lack of structure, style, and depth; none of the content most of the AI tools I tested gave me a real solution for true long-form, which is the content type I teach, preach, study, and practice – to the tune of 1,000s of blogs written, and over $5M in sales generated for my businesses from the content I write.
The answer has typically been super-long captions, stories, or creative posts that make up a series. Still, Instagram was never really the place for long-formcontent. Fast forward ten years and Instagram is finally getting into the long-formcontent game. Why You Should Use Instagram Guides.
If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels. What might this look like?
In this blog post, we’ll help you discover and discuss how you can grow your business without picking up the phone or delivering a canned sales pitch. Utilize Long-FormBlog Posts with Strong SEO Practices Benefits of Long-FormContent: 4. Use Guest Blogging to Widen Your Reach 5.
I own several blogs, and as a blogger, the thought of creating tons of content quickly was amazing. I mainly use something like Jasper AI to help me brainstorm content ideas for my blogs and client pieces. This blog post you are reading was an idea I got from asking ChatGPT! Can you believe that?
The reason why any blog accepts backlinks is ultimately to help themselves. Here’s a little secret: Most sites are looking for the same benefits, such as: content relevant to their site detailed content well-written content a legitimate site. What is the word count of the blog post? What is the title?
At the end of 2017, I started my channel with zero clue about what I was doing, but I knew I wanted to educate my audience beyond just my freebies and blog posts. I’ll give you my biggest tip: I repurpose my YouTube videos into smaller bits of content that I can use elsewhere (for me that means Instagram, Facebook, and Pinterest).
If you are a LinkedIn member – and there are more than 500 million – you can be a content marketer on the platform. About two years ago, LinkedIn opened its publishing platform to all members, allowing them to publish blogs directly and promote their content throughout the LinkedIn network and beyond. ChuckHester Click To Tweet.
Because of how often your smartphone visitors might visit your site to browse rather than sit down and digest content, you will want your content to be easily digestible for readers who want quick snippets on the go. What Are the Benefits of Browsable Content for Mobile Optimization? Blog writing is an entirely different game.
This works well for repurposing blogcontent, refining stories, and improving essays. Its especially useful for research-heavy content, blog planning, and structured essays. Its a structured approach to brainstorming, especially valuable for business writing, nonfiction projects, and long-formcontent planning.
Conversion: Marketing qualified leads, sales qualified leads, revenue generated, number of sales, long-formcontent downloads, repeat customers, click-through rate. If you don’t direct prospects to the next step, they’re more likely to leave without purchasing or even engaging with more content.
As a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience – ultimately driving profitable customer action – it has become an indispensable part of any digital marketing strategy. This blog post will show you why that’s true.
As you embark on your blogging journey, the question of “What should my first blog post be about?” The blank blog draft can intimidate anyone, whether or not you’re a writer. Companies that blog get 55% more visitors, 97% more inbound links, and 434% more pages indexed in Google. What Should My First Blog Post Be About?
How long should a blog post be? It’s a conundrum that many bloggers face, and the answer is crucial to your blog’s success. So, are you ready to optimize your blog posts and keep your readers hooked? Master the Art of Engagement It’s time to rethink the way we view blog post length.
If you're used to thinking in terms of keywords, you can think of pillar content as those too-broad keywords you would never want to target with a single post because you're used to focusing on long-tail keywords that get more narrow and focused results. A pillar post is long. Remember, pillar posts need to be long-formcontent.
For many, that means a focus on blogging. Research states that 56% of marketers who leverage blogging feel it’s effective. While blogging can yield great results, there’s no denying that it takes time, effort, and money to create valuable, high-quality content. What Evergreen Content Isn’t.
Maybe you were looking for software, or perhaps you found a software review on a blog you regularly visit. If you have an industry blog, posting software reviews will keep business owners in your industry aware of what’s available. The more content you publish, the better chance you have of being found in the search engines.
In B2B marketing, which we’ll focus on here, a white paper is a piece of long-formcontent similar to an ebook, often formatted as a report or guide. The post White Paper: Definition and Purpose appeared first on Grammarly Blog. In government, a white paper is an informative policy document to educate the public.
Searching for the best AI blog writer to beef up your content strategy? But in this guide, we’ve curated a list of the top 10 AI blog writers to streamline your content creation. Now, imagine this technology lending a hand in content creation. That’s where AI blog writing software steps in.
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