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It would be easy to assume that long-formcontent is no longer relevant these days. In a world consumed by TikToks and the endless scroll, it seems like short-formcontent reigns supreme. Learning how to create long-formcontent is therefore a waste of time. Overwhelmingly, written content.
Put the Pain Point First There’s a reason your clients are going to want to hire you: they have a problem that you can solve, whether it’s the need for a high-converting landing page to sell their latest offer or a beautiful, eye-catching logo to cement their brand. Here are some examples: Is there anything I can do to help with your content?
Put the Pain Point First There’s a reason your clients are going to want to hire you: they have a problem that you can solve, whether it’s the need for a high-converting landing page to sell their latest offer or a beautiful, eye-catching logo to cement their brand. Here are some examples: Is there anything I can do to help with your content?
Do you remember when only celebrities and major companies had personal brands? You only need to do a quick Google search to see that ordinary people from all over the world are using new personal branding tools, particularly social media, to craft personal brands that attract countless people to their websites and social media accounts.
Are you tired of hearing that no one reads long-formcontent anymore? Long gone are the days when readers had short attention spans. In fact, engaging long-formcontent is making a powerful comeback in the digital world. Well, we’re here to challenge that misconception!
Show your customers you still appreciate them with valuable content. Content marketing for brand loyalty is a great way to invest in your customers. With statistics like this, it just makes sense to use content marketing to build your brand loyalty. relevant to your brand and your customers’ experiences.
As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation. 10/word to $.50/word
A LinkedIn post is content a user shares on the professional networking site LinkedIn to communicate with peers and employers and build their professional brand. Ask yourself: Is the content related to my industry or professional expertise? Will the content contribute positively to my professional brand?
How To Grow Your Fashion Brand From celebrities to street fashionistas, clothing and accessories have long been a favorite among people looking to express themselves and show off their personal style. To keep your footing, you need to learn how to grow your fashion brand. trillion as of 2022.
For many, that means a focus on blogging. It’s proven to be a tried-and-true way to build brand awareness, generate traffic, and establish thought leadership. Research states that 56% of marketers who leverage blogging feel it’s effective. 10% even said it generates the highest return on investment for their brand.
Blogging is one of the most powerful tools for growing your online presence, but many businesses are using it the wrong way. Learning how to make a blog the right way will take your online business game to a whole new levelif you do it strategically. How Might a Business Use a Blog? What Is the Right Way To Make a Blog?
Think of all the effort that goes into creating one piece of long-formcontent—whether it’s text, audio, or video. Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. All these iterations fall under content repurposing. The problem?
“What should I write in my blog?” Even the biggest bloggers, businesses, and brands get stuck when generating blog ideas. And with studies showing that readers consume at least 3-5 pieces of content before engaging with a vendor, being consistent with your blog publishing is critical to your success.
If you own a company and are interested in starting a blog, what should you know? Content creation (see also: blogging) can be overwhelming if you’ve never done it before. How do you decide on what kind of content to publish? What content should you publish? Refresh old blog posts on your site.
Your published content is your business ambassador to the world. The way a company communicates whether through a blog, a brochure, or a website shapes how customers perceive its brand. Yet, many businesses struggle to create compelling content that connects with their audience and drives valuable action.
For big organizations with equally big wallets, constant content creation can earn inbound links and score a high DA score, helping them land top positions on search engine results pages (SERPs). Create Long-FormContent. If you’re not writing long-formcontent, tomorrow is the day to start.
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The answer has typically been super-long captions, stories, or creative posts that make up a series. Still, Instagram was never really the place for long-formcontent. Fast forward ten years and Instagram is finally getting into the long-formcontent game. What Are Instagram Guides? Extend Your Reach.
Repurposing content is keeping the crux of a piece’s idea and adapting it for other social media channels. For example, you distill high-performing old blog posts into Instagram carousel posts. At Buffer, we regularly repurpose content — and one of our core strategies is turning our blogs into social media posts.
And content that generates emotion and helps them overcome a challenge is key to converting them into buyers. As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Social media: Likes, shares, and comments.
Learning how to get backlinks can help you jumpstart your brand, with no investment upfront. The reason why any blog accepts backlinks is ultimately to help themselves. Here’s a little secret: Most sites are looking for the same benefits, such as: content relevant to their site detailed content well-written content a legitimate site.
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If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels. What might this look like?
No matter what your brand is about and what you’re trying to sell or convert, you can create a site with great content. How Important Is Good Content? You always read their newest blogs and click through on their social posts or in their newsletters. Basically, if it’s on your site, it’s content.
From factual inaccuracy to a complete lack of structure, style, and depth; none of the content most of the AI tools I tested gave me a real solution for true long-form, which is the content type I teach, preach, study, and practice – to the tune of 1,000s of blogs written, and over $5M in sales generated for my businesses from the content I write.
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At the end of 2017, I started my channel with zero clue about what I was doing, but I knew I wanted to educate my audience beyond just my freebies and blog posts. I’ll give you my biggest tip: I repurpose my YouTube videos into smaller bits of content that I can use elsewhere (for me that means Instagram, Facebook, and Pinterest).
About two years ago, LinkedIn opened its publishing platform to all members, allowing them to publish blogs directly and promote their content throughout the LinkedIn network and beyond. While LinkedIn is primarily a B2B social media platform, both B2B and B2C brands can benefit from publishing on it. ChuckHester Click To Tweet.
I own several blogs, and as a blogger, the thought of creating tons of content quickly was amazing. I mainly use something like Jasper AI to help me brainstorm content ideas for my blogs and client pieces. This blog post you are reading was an idea I got from asking ChatGPT! Can you believe that?
Want to build a real money-making blog, 10x faster with the use of AI? Table Of Contents: What is Content Optimization? The Importance of Content Optimization Making Your Content Visible And Impactful How Do You Know If You Need Content Optimization? The best part? Check out our AIO Blogger course.
As a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience – ultimately driving profitable customer action – it has become an indispensable part of any digital marketing strategy. This blog post will show you why that’s true.
As you embark on your blogging journey, the question of “What should my first blog post be about?” The blank blog draft can intimidate anyone, whether or not you’re a writer. Companies that blog get 55% more visitors, 97% more inbound links, and 434% more pages indexed in Google. What Should My First Blog Post Be About?
In roles like communications, content, public relations, product marketing, brand marketing, and more, effective communication is often the product that marketers produce. Whether through emails, blogs, social media, or advertising, marketers are constantly trying to engage their target audience. Your writing, at its best.
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Execute it well and your white paper can position your brand as an industry champion who’s adept at addressing your customers’ needs. Creating this type of content is more of an art than a science, but there are general guidelines you can follow to help you out along the way. Think of each section as its own mini piece of content.
As a bonus, youll build brand loyalty, expand your online reach, and generate lots of referral traffic. At its core, public relations is about managing a brands reputation through networking with the media. However, there are certain types of content that best suit digital PR campaigns.
In addition to its social media presence and a blog to engage with customers, DSC features members in its monthly newsletter and ensures its subscribers are at the heart of the business. You might know ProBlogger from its jobs board or its blog. However, its community side is a considerable part of the brand too.
It depends on how much value a content type brings to your client. . Similarly, research reports, long-formblogs, and landing pages help clients bring more revenue or visibility to their company—making them highly lucrative. Learn more : Why Having a Freelance Writing Niche Can Double Your Income (and How to Choose One).
Businesses of all kinds, from all industries, need effective content marketing — and content marketing strategy services help them deliver that for their audiences. The question is, how do you set up those services and sell your expertise in content? In this blog post, we’ll: Break down how content strategy services work.
The prompt can be as long as you need, but you have to mention everything in the same message, as most AI chatbots consider each new message a separate prompt. Because AI is still relatively new, it can struggle with longer pieces like blog articles or involved web page copy. What are the best AI copywriting prompts?
Maybe you were looking for software, or perhaps you found a software review on a blog you regularly visit. If you have an industry blog, posting software reviews will keep business owners in your industry aware of what’s available. The more content you publish, the better chance you have of being found in the search engines.
In a nutshell, AI content writing tools & software can let you outsource pieces (but that’s key … outsource pieces ) of the writing process … tools you can train to edit for YOUR brand voice, write similar to YOUR top-performing ads or emails, etc. . Pro: Speed-up Your Content Writing. Always a win. Writesonic.
Want to build a real money-making blog, 10x faster with the use of AI? Table Of Contents: What is a Project Brief? Types of Creative Briefs Here at Content Hacker , we emphasize the importance of strategic long-formcontent marketing. Let’s make sure your next brief hits all the right notes. The solution?
Copy isn’t all about selling; sometimes, it’s getting readers to sign up for a newsletter, schedule a call, or download gated content. Either way, copywriting brings in leads and keeps readers interested in your brand. Do extensive competitor research when writing a new article, blog post, or copy for a webpage.
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