Remove Brand Awareness Remove Collaboration Remove Lead Generation
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Content Marketing Strategy: 10 Steps to Build a Results-Driven Plan

Backlinko

While webinars and ebooks can nurture leads further down the funnel. Ebooks: Good for lead generation and comprehensive guides. Social media posts : Ideal for engagement and brand awareness. Influencer partnerships : Collaborate with niche influencers to expand your content’s reach and credibility.

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Mastering the Most Important Content Metrics for 2023

Contently

Here are some common engagement metrics you can use to showcase how your content impacts brand awareness. This data can then help identify which types of content are performing best according to lead scores assigned at each stage of the buyer’s journey. Every boss for the last ten years has asked me that question.

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What is the Difference Between B2B vs B2C for Paid Social Media?

Neil Patel

Credited with 97 percent of a business’ social media leads , LinkedIn is the platform every B2B marketer should be using to reach their audience and drive leads. This may sound easier said than done, but luckily, there are multiple strategies to turn LinkedIn into your own personal lead-generation machine.

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Social Media Marketing Consulting

Neil Patel

Your collaboration will run smoothly and you’ll get much more from it. For example, you might share blog content on social media to generate traffic and increase brand awareness. Naturally, it’s easier to calculate monetary returns when working with lead gen campaigns or paid ads.

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An Introduction to Social Media Marketing: Everything You Need to Know in 2023

ContentWriters

Social media marketing can be an excellent way to increase brand awareness, drive website traffic, grow brand authority, develop trust and ultimately earn leads and sales. By regularly posting engaging content, businesses can attract new followers and increase brand recognition.

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How To Write an Effective SEO Content Brief

ContentWriters

It pays dividends through more effective collaboration, fewer rewrites, and higher-performing results. Compared to a general content brief, an SEO content brief adds specific elements to help the content resonate with the audience and rank well in search engines. Are you seeking to expand brand awareness or generate leads?

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B2B Video Marketing Ideas and Best Practices

ContentWriters

If you’re a creator wishing to collaborate with other creators in your field, have them make a video explaining how they use your technology. They create brand awareness, increase website traffic, and improve sales. Brand videos are used by B2B companies to maintain their brand awareness and increase their customer base.

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