The Hoth

FEBRUARY 18, 2025

Do you want to take your SEO to new heights in 2025? If the answer is yes, its time to start using SEO strategies with digital PR (public relations). As a bonus, youll build brand loyalty, expand your online reach, and generate lots of referral traffic.

SEO 59

SEO Storytelling Social Media Brand Awareness 59

The Hoth

DECEMBER 20, 2022

SEO (or Search Engine Optimization) is a vital part of digital marketing for practically every business. Partially because of the lack of standardization for SEO pricing. Here at the HOTH, we know firsthand that this is one of the biggest pain points before a business owner decides to invest in an SEO strategy.

SEO 105

SEO Search Engine Optimization Agency Consulting 105

The Hoth

FEBRUARY 4, 2025

Digital PR strategies provide both in spades, and they integrate perfectly with SEO. As a practice, public relations (PR) has always been about raising brand awareness and attracting media attention, and digital PR simply translates these goals into the digital world. What is Digital PR, and How Does it Help SEO?

Brand Awareness 59

Brand Awareness SEO Promotion Retail 59

The Hoth

MARCH 11, 2025

In the SEO world, keyword research is one of the most mind numbing. SEOs quickly caught on to AIs potential for speeding up keyword research, which is why 75% of businesses are already using it. Theyre also using AI tools to speed up other SEO processes, like optimizing meta tags, creating content, and link prospecting.

Keywords 59

Keywords Digital Marketing Content Creation Agency 59

ContentWriters

MARCH 6, 2024

An effective SEO content brief is crucial in developing compelling online content that engages your target audience and achieves your business goals. Read on to learn everything you need to know about how to write a content brief. What Is an SEO Content Brief? What Is an SEO Content Brief?

SEO 98

SEO Writing Content Brand Awareness 98

ContentWriters

DECEMBER 6, 2024

Content writing encompasses everything from blog and social media posts to white papers and email newsletters. According to the Content Marketing Institute’s Outlook for 2025 report , 87% of B2B marketers say content marketing helped build brand awareness in the last 12 months. What Does a Content Writer Do?

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Content Writer Writer Portfolio Content 49

Content Hacker

OCTOBER 26, 2023

Now that you know how to do keyword research, let’s move onto content creation. What is Content Creation? Content creation is the process of developing original and valuable material to share with your audience. Optimization: Optimizing the content for search engines (SEO) or specific platforms.

Content Creation 52

Content Creation Content Proofreader Brand Awareness 52

The Hoth

NOVEMBER 15, 2022

These two statistics alone prove the need for search engine optimization, which is why companies spend more than $79 billion on SEO services each year. . Yet, even organic SEO isn’t free, and convincing decision-makers and stakeholders at your company of its value can be a hard sell. The Basic Way to Calculate SEO ROI .

SEO 105

SEO IT Search Engine Optimization Brand Awareness 105

BKA Content

AUGUST 16, 2023

The Complete Guide To SEO for Wedding Photographers As a wedding photographer, you are a content creator — one whose work can speak for itself. Our guide to SEO for wedding photographers is the first step to reaching your target demographic and growing your business.

SEO 98

SEO Search Engine Optimization Social Media Brand Awareness 98

BKA Content

DECEMBER 13, 2023

SEO for Car Dealers: 2024 Guide Ever heard people joke about how every new construction project is probably another bank or car dealership? Fortunately, SEO for car dealers can give you a leg up on the competition. Fortunately, SEO for car dealers can give you a leg up on the competition. What Is SEO for Car Dealers?

SEO 96

SEO Finance Social Media Keywords 96

iWriter

JULY 17, 2024

Are you struggling to create engaging and effective content for your website? In this blog post, we have compiled a comprehensive website content checklist to make content creation a breeze. Say goodbye to writer’s block and hello to compelling, shareable content with our Website Content Checklist for Success.

Content Creation 52

Content Creation Website Content Brand Awareness 52

Neil Patel

OCTOBER 18, 2021

Before you start planning the type of content you’ll publish, it’s essential that you first decide what you want to achieve with your content. You should set goals for your content each and every quarter. Social media shares and engagement : This metric indicates how much people find your content useful.

Content 134

Content Content Creation Social Media Promotion 134

Neil Patel

FEBRUARY 3, 2023

Google Algorithm Changes Redefine Effective Content There’s no doubt that the major May algorithm update helped Google redefine effective content, setting up new SEO trends for 2023. Keyword universe: Number of keywords and key phrases included in a site’s SEO strategy. It’s all about up-to-date, helpful content.

Brand Awareness 144

Brand Awareness Keywords Storytelling SEO 144

Neil Patel

OCTOBER 12, 2020

Create Better Content, Faster. Content creation is incredible for attracting new leads and building trust with your audience. The right AI digital assistant can help you speed up, scale, and optimize your content marketing workflow — something 47% of marketers say is their biggest challenge. Boost Your SEO with Less Time.

Marketing 136

Marketing Landing Page Content Creation Social Media 136

Neil Patel

JULY 28, 2021

Step #1: Define Your Goals for Your Content Strategy. Great content is created for a specific purpose , and this purpose needs to be clearly defined. Ask yourself if you are creating content to boost brand awareness, generate leads, convert users, attract past customers, improve search ranking results, or something else altogether.

IT 141

IT Content Social Media Brand Awareness 141

Content Marketing Institute

SEPTEMBER 21, 2018

But if you treat it as something you do after you publish your content, you’re missing an opportunity. When you reach out at the beginning of content creation, you can: Quickly determine whether you’re creating content on topics your industry will find interesting (versus writing for writing’s sake).

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

BKA Content

APRIL 19, 2024

By using these services, your business can enjoy several benefits: Establish brand awareness Improve search engine rankings Demonstrate your expertise, authority and trustworthiness Capture leads and retain customers Impactful communication is important in every industry, making quality content a priority for your business.

Search Engine Optimization 94

Search Engine Optimization Content Creation Content Healthcare 94

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. SEO, PPC, even some social media sites can drive online sales for your luxury brand. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Backlinko

FEBRUARY 15, 2024

But don’t worry, we’re going to walk you through everything you need to know about TikTok SEO. We’ll cover why it matters, ranking factors you need to know about, and how to optimize your content to show up in TikTok searches. What Is TikTok SEO? However, good TikTok SEO doesn’t just grow your visibility on the platform.

SEO 112

SEO Keywords Social Media Engagement 112

Fat Joe

MAY 5, 2023

Finding SEO clients in any consulting business is not always easy. Having 10+ years of experience running an SEO agency, we set out on a mission to find out how to get SEO clients consistently. Inbound marketing is an excellent opportunity to position yourself as an expert within your niche to entice potential SEO clients.

SEO 105

SEO Agency Lead Generation Education 105

Express Writers

OCTOBER 18, 2022

Table of Contents: The Ultimate Guide to Blog Optimization for SEO and Conversions. Although it may be tempting to dive right in and start crafting content, you’d be missing a crucial first step: blog optimization prep. This stage requires you to research, then outline and draft your content.

SEO 98

SEO Blog Blogging Keywords 98

Neil Patel

FEBRUARY 21, 2023

In this article, we’ll discuss the benefits of SEO for SaaS businesses, why SaaS SEO is so important, and provide some tips for enhancing your strategy in this unique vertical. Additionally, putting more effort into your SEO reduces your dependence on paid marketing.

SEO 86

SEO Keywords Engineering Social Media 86

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Behind the scenes, SEO is still massively important , whether you’re a fan of it or not. You’ve already made a plan.

Marketing 145

Marketing Social Media Brand Awareness Education 145

BKA Content

AUGUST 18, 2023

Companies spend an average of $4,000 and 24 days hiring each new employee, so outsourcing your content creation can save you significant cash and manhours. Improves SEO and Brand Awareness Guest posting exposes your brand to a new audience and establishes you as an industry expert.

Post 98

Post Brand Awareness Collaboration Portfolio 98

Content Powered

JUNE 25, 2022

Everything you see on a website, from a product page to landing pages to blog posts, is some form or another of content. Creating that content is a skill and often a team effort. Content creation is much more than just putting words on digital paper, though it's also something that no two bloggers tackle the same way.

Content Creation 52

Content Creation Web Content Content Keywords 52

The Hoth

DECEMBER 7, 2022

Sponsored web content . If you’re a brand-new startup , you’ll need to allocate a significant portion of your budget to building brand awareness , for example. . Let’s say that your initiatives are to increase brand awareness and to retarget prospects that left without checking out. SEO agencies .

Marketing 101

Marketing Brand Awareness Freelance Content Creation 101

Neil Patel

JULY 1, 2021

Ultimately, this level of organization saves time, keeps the content coming, and ensures every member of your content creation team knows what they’re doing. To avoid rushing content creation, every team member needs to be clear on their deadlines to keep reaching your goals and your audience engaged.

Editorial 145

Editorial Content Creative Director Content Creation 145

Brafton

JULY 18, 2024

The exact same principle applies to content creation. What exactly is content repurposing? Think of content repurposing as strategic content creation , where you can distribute your very best messaging across every important channel … to reach your audiences wherever they are and maximize the value of everything you create.

Content Creation 95

Content Creation Content Brand Awareness SEO 95

Neil Patel

SEPTEMBER 29, 2020

You can also search for ideas from your ideal keywords through an SEO tool like Ubersuggest. Once you do this, you’ll see a section that allows you to view content ideas. In doing so, you may make your informational videos more engaging, even if the content itself is serious. Use the Right Hashtags For TikTok SEO.

Marketing 145

Marketing Social Media Content Creation Ads 145

Credible Content

JUNE 2, 2023

Blogging has become an integral part of online communication and content creation. Enhanced Brand Awareness: Daily blog posts establish a consistent online presence. Regular sharing of valuable content reinforces brand identity. Increases brand awareness.

Blog Post 130

Blog Post Publisher Publishing Publishing 130

BKA Content

FEBRUARY 25, 2023

Most of the benefits of content marketing don’t come until months down the road. In fact, the conversion rates are about six times higher for those businesses who have content marketing campaigns than those who do not. Higher SEO Rankings The algorithms for Google and other search engines are very involved and complex.

Content Marketing 96

Content Marketing Marketing Content Content Creation 96

Intergrowth

APRIL 2, 2023

However, quality content only gets you so far without taking search engine optimization (SEO) into account. With that in mind, we need to talk about why SEO matters to your business. Watch our video walkthrough of how blogging drives sales: What’s the ROI of SEO? Sold on content marketing yet? Prefer video?

Sales 100

Sales Blog Blogging Search Engine Optimization 100

Content Marketing Institute

JANUARY 28, 2019

We’ve been watching as you content leaders, strategists, managers, writers, SEO specialists, and technologists have found the optimal ways to make content in marketing and communications a scalable, measured, and exciting approach. The content teams of tomorrow are not just top-of-the-funnel, sales enablement teams.

Marketing 110

Marketing Government Content Content Creation 110

Buffer

DECEMBER 5, 2023

Do you already have a ton of content backlog? If a piece of content is outdated, refresh it with up-to-date information before repurposing it. Are you new to content creation (for social media or in general)? Then, try to embed content repurposing into your workflow. It depends.

Long Form Content 129

Long Form Content Content Content Creation Social Media 129

The Hoth

FEBRUARY 6, 2024

Content planning can be a time-consuming process, and you’ve already got a lot on your plate. You might wonder if writing a content plan is really more effective than ad hoc content creation. Maybe you’ve been caught up writing blog posts and haven’t branched into other types of content.

Content 94

Content Content Creation Keywords Promotion 94

The Hoth

NOVEMBER 22, 2022

Whether you’re engaged in a content marketing strategy, PPC campaign, or organic SEO – you need to pay close attention to the search intent behind your chosen keywords. . Search intent or keyword intent is one of the most critical aspects of SEO, and it can make or break the success of your campaign. . Why is that?

Keywords 118

Keywords SEO Sales Brand Awareness 118

The Hoth

SEPTEMBER 28, 2023

At The HOTH, we offer many services for improving our client’s SEO through boosting online visibility. Content creation, guest posting, and link insertions are a few examples of how we improve SERP (search engine results pages) rankings for our clients. Press releases for SEO are a tad different. What are those?

SEO 59

SEO Brand Awareness Copy Utilities 59