ProBlogger

MAY 7, 2012

You have to think, “how can I spread awareness on what my business is while not directly selling to people, and be a bit entertaining while I’m at it?” ” You have to tap into your creative reserves, ditch the conservative mentality, and understand that you’re not dealing with conservative people.

Brand Awareness 40

Brand Awareness Creativity Brand Entertainment 40

The Hoth

JANUARY 7, 2025

If you want to build valuable backlinks while getting the word out about your brand, you should consider developing a digital PR campaign. Besides gaining link equity to rank higher on search engines, digital PR campaigns also use link-building to generate referral traffic and build brand credibility. Whats digital PR?

SEO 59

SEO IT Social Media Brand Awareness 59

Credible Content

JUNE 2, 2023

Content-rich websites improve user engagement and reduce bounce rates. Higher engagement, conversions, and monetization opportunities result from increased search engine traffic. Amplifies engagement, shares, and backlinks. Hones writing skills and stimulates creativity. Contributes to overall online presence.

Publishing 130

Publishing Publisher Publishing Blog Post 130

Neil Patel

MARCH 10, 2021

With this creative ad, HP saw a 26 percent increase in revenue from the previous 12-week average. Introducing music in marketing campaigns can help your brand stick out in the oversaturated virtual crowd. Increase Brand Awareness. Brand awareness has become increasingly challenging. Entertain Your Audience.

Marketing 138

Marketing Brand Awareness Script Entertainment 138

Contently

OCTOBER 11, 2022

Creative teams, made up of copywriters, graphic artists, videographers, web designers, and more, are usually under the brand function of enterprise organizations. Their interest, following, engagement, and (hopefully) conversion to a customer. If you do it right, you gain trust, loyalty, and advocacy for your brand.

Content 131

Content Brand Awareness Content Creator Education 131

Neil Patel

FEBRUARY 11, 2021

Paid Social Media Increases Brand Awareness. If your marketing objective is to increase brand awareness, paid social media should be part of your strategy. These posts have higher-than-average engagement rates. In that context, it’s actually fantastic value. For instance: 20.7 percent use a laptop or desktop.

Social Media 143

Social Media Media Brand Awareness Advertising 143

Neil Patel

OCTOBER 7, 2021

Here are six ways you can use written mistakes to your advantage when engaging in paid advertising. If your brand made a mistake in a previous campaign, go all in and make a joke of the mistake in your next paid ad campaign. Great Way to Fan the Flames of a Viral Brand Awareness Campaign. Poke Fun at Previous Mistakes.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

ContentWriters

DECEMBER 6, 2024

While industry and technical knowledge are important, what separates average content creators from the best is the ability to craft compelling narratives that engage readers and drive results. Unlike creative writing or journalism, content writing focuses on achieving business objectives while providing value to readers.

Content Writer 49

Content Writer Writer Portfolio Content 49

Neil Patel

OCTOBER 5, 2021

That content serves the purpose of: attracting leads driving brand awareness keeping readers engaged converting leads into customers turning customers into repeat buyers and brand ambassadors. It may receive a lot of views and engagement, but if it does not convert, it’s a waste of time and resources. It doesn’t.

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

Neil Patel

OCTOBER 14, 2020

Goals of promoted videos for e-commerce businesses mostly come down to these three: Increasing brand awareness: -This essentially means if you make and sell, say, scarves, people looking to buy scarves know about you. In a YouTube survey, more than 90% of shoppers said they’d found new products and brands on the platform.

Promotion 135

Promotion Sales Brand Awareness Creativity 135

Neil Patel

FEBRUARY 2, 2021

Changes to Facebook’s algorithm a few years ago have also caused organic reach for pages to remain in decline, though you may still be able to find some success in organic if you get creative. Why Brand Advocacy is Such a Big Deal for SaaS. Engage Your Employees to Help Grow Brand Awareness.

Brand 143

Brand Brand Awareness Social Media Promotion 143

Smart Blogger

JUNE 21, 2023

Unsure about social media engagement? Imagine effectively engaging with your audience, like enjoying a friendly chat over coffee. Understanding the Essence of Social Media Engagement Imagine inviting guests to a party but not mingling with them; disappointing, right? That’s what social media without engagement feels like.

Social Media 77

Social Media Engagement Media IT 77

Neil Patel

FEBRUARY 18, 2021

You can use Twitter for marketing, engagement, and customer service. Twitter advertising campaigns work best when they are creative, clever, and aligned with your brand message. Your Twitter advertising strategy should combine paid ads with genuine engagement and organic content posting for the best results.

Advertising 138

Advertising Promotion Ads Creativity 138

Smart Blogger

JANUARY 15, 2024

Are you looking to boost your Instagram engagement? Navigating the world of Instagram can sometimes feel like trying to solve a complex puzzle, but in this guide, you’ll discover must-try hacks that provide practical, actionable strategies to help you bump up your engagement. What is Instagram Engagement?

Engagement 73

Engagement Social Media Utilities Brand Awareness 73

Neil Patel

SEPTEMBER 22, 2020

More users, more sales, and more brand awareness. Whether you are selling furniture, food, or services, showcasing your products on Pinterest will build engagement. Individual creatives also have a considerable advantage on Pinterest. That means your products are seen in more places, by more people. What’s not to love?

Food 145

Food Sales Brand Awareness Retail 145

CoSchedule

JANUARY 27, 2023

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. The brand created a dedicated Facebook page for the campaign and published engaging content that built anticipation around the day Felix jumped.

Social Media 126

Social Media Media Marketing Storytelling 126

Neil Patel

DECEMBER 3, 2020

Technically, there is no automatic way to track direct mail response rates, ROI, and general engagement. Direct Mail Increases Brand Awareness. For this reason, consistent mailing increases awareness of your brand. Direct Mail is Creative. If you’re not naturally creative, then talk with someone who is.

Electronics 145

Electronics Digital Marketing Brand Awareness Advertising 145

Neil Patel

MAY 12, 2021

While organic Facebook leads won’t cost you anything, gaining them may be time-consuming, and your results can depend on your creativity levels, where you place your content, and the way you promote it. Post at times of the highest engagement. However, why not get creative with video commentary and related images?

Social Media 145

Social Media Advertising Promotion Creativity 145

Neil Patel

DECEMBER 4, 2020

It’s typically located outside the businesses’ main website or brand URL. Brands have used microsites for marketing campaigns or brand awareness. Many brands create microsites so their target audiences can focus on one particular event, campaign, or content. My Creative Type. Interactive Microsites.

Social Media 141

Social Media Collaboration Architecture Creativity 141

Neil Patel

OCTOBER 5, 2020

Increase Brand Awareness. You want to increase your online presence and to get people talking about your brand or content. Increase Engagement. This boosts customer loyalty and makes people feel more of an affinity with your brand. Or, perhaps, you have a strict brand style guide. Create a Community.

Social Media 145

Social Media Agency Media Communication 145

Buffer

JUNE 13, 2024

Content distribution is critical in getting your hard work in front of the right people, driving brand awareness and engagement. Without a solid distribution strategy, even the best creative can get lost in this vast universe of content, failing to make an impact and costing you dearly without generating the intended ROI.

Content 114

Content Social Media Brand Awareness Promotion 114

Neil Patel

MARCH 16, 2021

Page Post Engagement Ads : Reach a larger audience beyond your business’ Facebook page by using this tactic. These ads help you drive engagement on specific posts , stretching reach. By generating more activity on your posts, you gain more likes and followers who react positively to your brand or content.

Ads 116

Ads Brand Awareness Advertising Education 116

Neil Patel

OCTOBER 17, 2020

Moreover, you won’t get any revenue or engagement for your business. The bot can like several pictures in quick succession, tipping off Instagram users that you aren’t really engaging with them. The bot cannot identify accounts who are bots, brand ambassadors, or inactive accounts. You’ll Have Mismatched Engagement.

Social Media 145

Social Media Entertainment Engagement Education 145

Neil Patel

SEPTEMBER 15, 2020

Be sure to pin consistently, enable rich pins on your account, and create high-quality content that garners engagement. Pinterest determines pin quality by its freshness, popularity, and the amount of engagement it receives. As you add more content to your account, you’ll be able to collect data on views and engagement.

SEO 145

SEO Keywords Brand Awareness Content Creator 145

Neil Patel

APRIL 19, 2021

Like most social media platforms, Twitter is one of the best places to find and engage your target audience. It’s a fast-paced platform you can use to achieve many business goals such as lead generation, brand awareness, and even driving sales, among others. You pay for each engagement generated (cost per engagement).

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Neil Patel

JUNE 23, 2021

If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. Only then can you expect a great ROI in the form of brand awareness, leads, and potential customers for your business. Not such a creative strategy, right? Ask Questions and Use Emotions to Engage Your Audience.

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Neil Patel

SEPTEMBER 30, 2020

You want to create engaging video ads that you can use on Facebook. So, in this case: Deliverable : A series of on-brand ad videos that increase brand awareness and click-through rates. Having ad software expertise, along with familiarity with third-party data sources and creative testing tools, is also helpful.

Agency 139

Agency Ads Portfolio Advertising 139

Neil Patel

NOVEMBER 24, 2020

Consider adding multi-media elements in addition to written content, such as videos, PDFs, and images to mix it up and make the content more engaging. Don’t get stuck in the same old text-only format — get creative and see what type of content your users respond to. Include Real Numbers.

Manufacturing 145

Manufacturing Healthcare Brand Awareness Text 145

Credible Content

JUNE 23, 2023

Schwartz: “Direct response copywriting is the art of communicating a product’s unique selling proposition in a way that engages the prospect’s attention, creates desire, and compels them to take action. .” “Breakthrough Advertising” by Eugene M.

Copywriting 130

Copywriting Copywriter Promotion Persuasion 130

ContentWriters

FEBRUARY 15, 2023

Social media marketing can be an excellent way to increase brand awareness, drive website traffic, grow brand authority, develop trust and ultimately earn leads and sales. But the growing social media user base and engagement time marks a considerable opportunity for non-commerce businesses as well.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Content Marketing Institute

SEPTEMBER 21, 2018

If you want your content to drive maximum value, finding opportunities to engage audiences is just as critical as the content itself. Once your content is published, reach out to the influencers you partnered with in the creative process. HANDPICKED RELATED CONTENT: An 8-Step Process to Use Influencers to Elevate Your Brand.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

The Hoth

JANUARY 30, 2025

This meant link-builders had to get creative to keep backlinks rolling in, so they began using digital PR for building high-quality links. Digital PR is the online equivalent of traditional public relations, where marketers aim to expand a brands reach and boost its credibility through various media channels. Why Do Cats & Dogs?

Storytelling 59

Storytelling Search Engine Optimization Social Media SEO 59

Neil Patel

JANUARY 12, 2021

Many brands are using Boomerang to connect, engage, and drive brand awareness. It can be a fun and effective way to increase brand awareness and help you achieve your overall marketing goals. Keep things simple , be creative, and have fun while creating new content for your audience to consume.

Social Media 117

Social Media Media Marketing Brand Awareness 117

Neil Patel

FEBRUARY 23, 2021

With 249 million daily active users , you can get your brand in front of a large audience. The level of engagement on the platform is equally massive. First, they are a great way to drive brand awareness, given the kind of popularity they inspire. Head to Snapchat’s Creative Tools page. This is called a geofilter.

Advertising 124

Advertising Social Media Brand Awareness Ads 124

Neil Patel

SEPTEMBER 9, 2020

It was produced with the aim of raising brand awareness. But in the modern world of SEO/marketing, brand awareness and link building are directly related, at least when it comes to online content. It’s more about producing a video that explains/introduces a client’s business effectively and in an engaging way.

SEO 142

SEO Landing Page Retail Brand Awareness 142

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Better engagement on your social media posts? Let’s take a look at the statistics. More sales? A higher CTR ?

Marketing 145

Marketing Social Media Brand Awareness Education 145

Neil Patel

FEBRUARY 19, 2021

Next, choose the platforms that will serve your brand and your sales goals best. For example, AdEspresso points out that Google Ads generally drives higher sales conversions, while Facebook is better used for raising brand awareness. Next, include a high-quality, engaging image (or two) or a video.

Social Media 145

Social Media Sales Media Retail 145