The Hoth

JANUARY 7, 2025

If you want to build valuable backlinks while getting the word out about your brand, you should consider developing a digital PR campaign. This will also boost your brands recognition and credibility in the eyes of your target audience, which is a definite bonus. Whats digital PR? Q: Can small businesses use digital PR?

SEO 59

SEO IT Social Media Brand Awareness 59

Neil Patel

DECEMBER 22, 2021

Plenty of big brands are using this technology to drive their marketing strategies. Here’s six ways brands are using NFTs to drive brand awareness and profits. Build Brand Awareness: Marriott. Looking to take your brand awareness campaigns into the metaverse? What are NFTs?

Marketing 124

Marketing Brand Awareness Promotion Brand 124

Neil Patel

JULY 15, 2021

Whether you’re in B2B or B2C, you definitely should leverage Facebook’s multitude of features to market your brand and products. Creating a contest your target audience engages with results in your contest and brand being shown to their networks. Increase Brand Awareness. Yes, they’re definitely worth it.

Engagement 132

Engagement Audience Brand Awareness Social Media 132

Neil Patel

JANUARY 27, 2021

LinkedIn Newsletters Help Boost Brand Awareness. Another reason to regularly publish a LinkedIn newsletter is to help boost your brand awareness. Three places to use images in your LinkedIn newsletter are: Logo : Your LinkedIn newsletter logo is a crucial asset in helping you drive brand awareness.

Brand Awareness 137

Brand Awareness Lead Generation Social Media Publisher 137

Neil Patel

SEPTEMBER 9, 2020

It was produced with the aim of raising brand awareness. But in the modern world of SEO/marketing, brand awareness and link building are directly related, at least when it comes to online content. Strangely enough, the Dollar Shave Club video wasn’t produced for link building purposes.

SEO 142

SEO Landing Page Retail Brand Awareness 142

Neil Patel

MARCH 16, 2021

Local Awareness Ads: Hoping to increase attendance for a free event or store opening? Local awareness ads are your new best friend. These ads drive brand awareness in specific regions, targeting users via location. Facebook video ads can educate your audience about a product’s value and drastically increase reach.

Ads 116

Ads Brand Awareness Advertising Education 116

The Hoth

APRIL 8, 2025

Backlinks will also: Raise brand awareness Generate referral traffic Increase trust with your target audience (by appearing on credible websites) Improve your visibility in AI-generated responses (ChatGPT, Claude, etc.) So, if you want to achieve similar results, youll need to build a stellar backlink profile.

Editorial 59

Editorial Social Media Brand Awareness SEO 59

Smart Blogger

NOVEMBER 7, 2023

At its core, Twitter Marketing is the strategic use of Twitter (now X) to connect with customers, amplify your brand awareness , and drive traffic to your business. So, by applying the insights from this article, you’re positioning your brand to thrive in the ever-evolving digital conversation. What is Twitter Marketing?

Marketing 69

Marketing Social Media Promotion Collaboration 69

Neil Patel

NOVEMBER 25, 2020

It could also serve the purpose of raising brand awareness in your specific locale. This element helps increase your brand awareness beyond your geographical area. Now that’s definitely a win in any marketing playbook. The main goal of hyperlocal marketing is to increase foot traffic to your business.

Ads 145

Ads Brand Awareness Keywords Advertising 145

Neil Patel

MAY 28, 2021

If you want more in-depth information about how this works, check out my definitive guide to SEO. Boost Brand Awareness. Multiple-location SEO can raise awareness of your product or service by increasing traffic to product pages. What’s the Benefit of Multiple-Location SEO? Boost Local Marketing Results. Conclusion.

SEO 145

SEO Landing Page Brand Awareness Retail 145

Dr. Rissy's Writing and Marketing

APRIL 14, 2023

You know, the one you should definitely hire after reading this article. Our team takes pride in finding clients’ guest blog spots and podcast opportunities to help you/your company improve SEO and Brand Awareness. Enter the PR Team. Why is Having a PR Team so Helpful? PR Management is one of our specialties.

Brand Awareness 52

Brand Awareness Finance Social Media Management 52

Quick Sprout

NOVEMBER 7, 2022

Effective link-building strategies are crucial for SEO, domain authority, and brand awareness. But if the WSJ linked out to a business blog in a news article, that link would definitely pass some juice. A website’s backlink profile plays an important role in driving organic traffic from search engines.

SEO 126

SEO Brand Awareness Engineering Text 126

Smart Blogger

AUGUST 11, 2023

So, if you’re looking to truly harness the power of social media marketing, Facebook is definitely a game you’d want to master. Are you aiming for brand awareness , driving sales, or community building? The post The Definitive Facebook Marketing Guide for 2023 (& Beyond) appeared first on Smart Blogger.

Marketing 59

Marketing Social Media Collaboration Brand Awareness 59

Credible Content

JUNE 23, 2023

A sense of scarcity and exclusivity that creates a fear of missing out and motivates the reader to act fast 10 definitions of direct response copywriting from famous copywriting books 10 definitions of direct response copywriting. ” – Gary Halbert, The Gary Halbert Letter.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Neil Patel

OCTOBER 14, 2020

Goals of promoted videos for e-commerce businesses mostly come down to these three: Increasing brand awareness: -This essentially means if you make and sell, say, scarves, people looking to buy scarves know about you. In a YouTube survey, more than 90% of shoppers said they’d found new products and brands on the platform.

Promotion 135

Promotion Sales Brand Awareness Creativity 135

Neil Patel

SEPTEMBER 6, 2021

However, it can be hard for smaller businesses to compete with well-known brands in their market. Alongside customer choice, brand awareness and visibility are critical to business success. Niche marketplaces allow businesses to leverage the power and branding of larger platforms to reach their target audiences.

Entertainment 139

Entertainment Digital Marketing Recruitment Freelance 139

Neil Patel

NOVEMBER 9, 2021

Ideally, this interaction can drive your hashtag to trend, which can help enhance engagement and create brand awareness. Take a look at this hashtag initiative from the Denver Art Museum : Museum visitors shared photos on their social channels which the Museum then shared as UGC on their branded channels.

Social Media 145

Social Media Media Content Content Creation 145

Neil Patel

MARCH 17, 2021

For this article, I’m using the definition from Pew Research Center, which categorizes anyone born from 1997 to 2012 as part of Gen Z. While they might not be a fantastic audience for brands in the alcohol or broadcast TV spaces, there are definitely some things Generation Zers do enjoy. What Is Unique About Generation Z?

Ads 145

Ads Advertising Social Media Recruitment 145

Neil Patel

DECEMBER 18, 2020

It’s definitely a Wanelo alternative you should consider. The Shopkick platform also helps you: Drive brand awareness Shift the market share from your competitors to your favor Encourage repeat purchases and increase customer lifetime value (CLV). With your store listed on Geek, the chances of increasing your sales are high.

Social Media 145

Social Media Brand Awareness Retail Sales 145

Content Marketing Institute

FEBRUARY 6, 2018

Some of the most common goals marketers pursue through their content programs include: Brand awareness : Getting discovered by the right consumers. #Contentmarketing success starts with knowing what it is AND what it isn't, says @joderama. Click To Tweet. Click To Tweet.

Content Marketing 111

Content Marketing Marketing Content Brand Awareness 111

Neil Patel

JUNE 24, 2021

Functionalities vary widely, but however you incorporate bots, they can be a powerful, real-time player in your digital marketing strategy , buttressing your PPC campaign with interactivity and deepened brand awareness. People like to make a connection with real people behind a brand. Improve Brand Awareness.

Utilities 96

Utilities Brand Awareness Landing Page Script 96

Neil Patel

APRIL 13, 2021

Advertising-based video on demand differs from TVOD and SVOD in that it is a monetization model that allows brands or companies to inject video advertising into existing (or soon to be existing) video content. With their active users watching 17 billion hours annually , those ads are definitely reaching audiences.

Advertising 126

Advertising Ads Brand Awareness Banking 126

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. On top of paid reach, video marketing is great for generating organic leads and boosting brand awareness.

Marketing 145

Marketing Social Media Brand Awareness Education 145

The Hoth

JANUARY 30, 2025

Link-building has been a part of SEO since the beginning of Google, but its definitely evolved over time. It differs from traditional link-building in that you have the added goal of boosting credibility and brand awareness. In the early days of the internet, generic email outreach was typically enough to seal the deal.

Storytelling 59

Storytelling Search Engine Optimization Social Media SEO 59

CoSchedule

JANUARY 27, 2023

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. You can tap into influencer marketing yourself to increase brand awareness and sales. Your download should start shortly.

Social Media 126

Social Media Media Marketing Storytelling 126

Article Writing

OCTOBER 26, 2022

B2C Copywriting Definition. B2B Copywriting Definition. The second purpose of B2C copywriting is to build brand awareness. In today’s competitive marketplace, it’s not enough to just sell products or services—you need to make sure that people remember your brand when they’re ready to make a purchase.

Copywriter 89

Copywriter Copywriting Persuasion Brand Awareness 89

The Hoth

JANUARY 31, 2023

2: It raises brand awareness This perk is especially useful for newer businesses eager to implant their names in the minds of potential customers. The brand awareness factor alone will lead to traffic, leads, and sales – even if they don’t occur immediately.

Ads 93

Ads Brand Awareness Landing Page Digital Marketing 93

Neil Patel

APRIL 23, 2021

Extended reality opens a world of opportunities to interact with products, services, and brands. It’s not just in the sales funnel at an introductory level where X reality can support your brand growth. It can help you build brand awareness , customer satisfaction, customer loyalty, word of mouth, and referrals, and more.

Content Management System 123

Content Management System Entertainment Concept Content Management 123

Neil Patel

JULY 19, 2021

Whether you want to increase brand awareness, get more clicks to your website, generate sales , or boost downloads of your latest e-book, Instagram can help you reach a huge audience. You definitely want to stop and watch who gets surprised next. What Are Instagram’s Ad Formats? Instagram Ad FAQs.

Ads 145

Ads Advertising Entertainment Promotion 145

The Hoth

FEBRUARY 18, 2025

The 3 main goals of digital PR campaigns are: Generate backlinks for better SEO Boost the brands credibility and online reach Introduce the brand to new audiences Now, lets take a look at the primary components of successful digital PR campaigns. As a result, the threat of disinformation and deepfakes is higher than ever before.

SEO 59

SEO Storytelling Social Media Brand Awareness 59

Neil Patel

JUNE 22, 2021

Awareness Goals. brand awareness reach. Use video ads to bring your audience closer to your brand and reach diverse new demographics. Other Ways to Use Facebook Marketing to Grow Your Brand. As I explained earlier, Facebook Ads are definitely not the only way to grow your brand through the platform.

Marketing 145

Marketing Social Media Advertising Ads 145

Neil Patel

FEBRUARY 15, 2021

You can use it to drive traffic, revenue, and brand awareness. Another definite no-no is using the same login details for each of your accounts. With some simple steps, you can save yourself significant time, and as everyone knows, time is money. Why Are Social Media Marketing Shortcuts Helpful? Far too many of us do it.

Social Media 145

Social Media Media Marketing Agency 145

The Hoth

MAY 9, 2024

In other words, it’s definitely not something beginners can do ‘on the side.’ This not only builds brand awareness and loyalty, but it also drives traffic to crucial landing pages for products and services. Content marketing is a HUGE industry that’s projected to reach a staggering $2 trillion by 2032 with a 16.9%

Digital Marketing 98

Digital Marketing Marketing Copywriting Copywriter 98

Content Marketing Institute

SEPTEMBER 26, 2018

HANDPICKED RELATED CONTENT: 9 Definitions: How Content Marketing Works with Marketing. The goals of content marketing are simple: you build your brand awareness by personalizing your brand, you establish yourself as a thought leader in your industry, and you increase traffic to your website with each post by using SEO friendly keywords.

Content Marketing 108

Content Marketing Marketing Content Content Creator 108

Neil Patel

DECEMBER 15, 2021

At this point, you’ll be better served focusing on tactics that build your brand awareness. Performance-based marketing is not for everyone, but it’s definitely worth considering if you have a solid online presence and you plan to run ad campaigns in the future. You Understand the Technicalities Involved. It’s simple.

IT 134

IT Marketing Digital Marketing Keywords 134

The Hoth

DECEMBER 7, 2022

If you’re a brand-new startup , you’ll need to allocate a significant portion of your budget to building brand awareness , for example. . Let’s say that your initiatives are to increase brand awareness and to retarget prospects that left without checking out. Align your budget with your marketing tactics .

Marketing 101

Marketing Brand Awareness Freelance Content Creation 101

The Hoth

NOVEMBER 15, 2022

While more organic visitors don’t always lead to more revenue, they improve brand awareness. . A high number of impressions is excellent for improving brand awareness. . Brand awareness is another unmeasurable factor. CTR (click-through-rate). Organic impressions .

SEO 105

SEO IT Search Engine Optimization Brand Awareness 105