Remove Brand Awareness Remove Demo Remove Digital Marketing
article thumbnail

10 Successful Twitter Advertising Ideas

Neil Patel

gives a quick message with a direct CTA to watch a demo. The ad itself contains a video showing a visual of what people can expect to see in the demo itself, with more information and a website URL. You could gain valuable feedback, build brand awareness, and establish your authority on relevant topics.

article thumbnail

What is Performance-Based Marketing? (and How to Win at It)

Neil Patel

What’s the one thing you want from any digital marketing campaign? Whether it’s ad click-throughs or increased sales, every successful marketer has a performance goal in mind. Sometimes, marketing fails , and you’re left paying for a campaign that didn’t deliver. What Is Performance-Based Marketing? The problem?

IT 134
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Comprehensive Guide to Pinterest SEO

Neil Patel

Although Pinterest is often regarded as the go-to platform for pinning recipes and home décor ideas, it’s also a powerful digital marketing tool. Video ads acted like product demos, showing how the blender works. More than 416 million people visited Pinterest each month to explore and categorize ideas they love. Conclusion.

SEO 145
article thumbnail

10 SaaS Marketing Examples That Are Actually Fun 

The Hoth

The ‘freemium’ SaaS business model To attract subscribers, many SaaS companies use the ‘freemium’ business model, where they provide a free demo or free version to reel in users. Once a user downloads the demo or free version, the goal then becomes nurturing them into becoming a paying customer. The good news?

Marketing 102
article thumbnail

10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them)

Buffer

Click-through rates can take many different forms and directions, depending on where the customer is in your digital marketing funnel. Social media metrics Is one of your content marketing goals building brand awareness , being seen as an industry thought leader , or driving website traffic?

article thumbnail

What is Digital PR and Why It’s a Game-Changer for SEO in 2025

The Hoth

The 3 main goals of digital PR campaigns are: Generate backlinks for better SEO Boost the brands credibility and online reach Introduce the brand to new audiences Now, lets take a look at the primary components of successful digital PR campaigns.

SEO 59
article thumbnail

How to Optimize Each Stage of the Marketing Funnel for More Conversions 

The Hoth

Marketing funnels contain a series of stages (top, middle, and bottom) and involve many different marketing channels , including: Paid ads . Content marketing . Email marketing . Content-wise, this stage is all about raising brand awareness by releasing the following: PPC ads on Google and Facebook .

Marketing 105