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Top 10 Digital PR Strategies to Drive Backlinks and Organic Traffic

The Hoth

As a practice, public relations (PR) has always been about raising brand awareness and attracting media attention, and digital PR simply translates these goals into the digital world. Backlinks from trusted websites signal to Google that your content is also trustworthy, which is why theyre so useful. Interactive infographics.

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How Storytelling Can Build an Emotional Connection with a B2B Audience

Contently

In other words, each piece of B2B content you create can be viewed as a small piece of a larger story that guides a reader from the brand awareness stage through the sale (and beyond). You can see how the story begins—not only did the co-founder of an online T-shirt company have to deal with a crashed website at 2 a.m.,

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How to Drive Traffic with YouTube Live

Neil Patel

The video streaming giant offers streamers a unique platform to share information and grow brand awareness. Whether that’s a demo of a software upgrade or an unboxing video of the new prints your store is now offering shoppers, be sure that your content is doing more than just making noise. Get Smart About Your CTA.

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How to Craft a Winning Video Content Strategy for Copywriters to Drive Traffic and Boost Sales

Copywriter Collective

Does it mean blogs and website copies are outdated? Website copies have embedded content marketing links. It also helps them to create more impressions of their website through the same page. The more their visitors redirect to other pages of the website, the better it is for the site’s health.

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Marketing Funnel: What They Are, Why They Matter, and How to Create One

Neil Patel

Action : The prospect takes action — they buy your item, schedule a demo, or take whatever other action you want them to take. They want to cast a larger net by advertising to new audiences, increasing their brand awareness, or adding inbound marketing to drive more people to their site, thus widening their funnel.

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A Comprehensive Guide to Pinterest SEO

Neil Patel

Most images, when pinned, are linked to the original websites they’re from. You are using the Pinterest search engine to drive traffic to your own website. Several businesses have been able to leverage Pinterest for website traffic. It’s critical to optimize your website for Pinterest users. Pinterest as a Search Engine.

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Mastering the Most Important Content Metrics for 2023

Contently

Here are some common engagement metrics you can use to showcase how your content impacts brand awareness. Watching on-demand software demos. Filling out a demo form. Returning to a website a certain number of times. But what do they really tell us about the impact that content has on the business?