Smart Blogger

JANUARY 20, 2023

Digital Marketing jobs are in demand, as companies recognize the need to generate interest in and promote their products and services. On top of that, as a digital marketer you’ll have a career which is fast paced, challenging, pays well, and has lots of room for growth. Email marketing? What is Digital Marketing?

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Digital Marketing Marketing Social Media Education 88

Smart Blogger

JUNE 13, 2023

In this digital age, it’s not just about having an online presence, it’s about making it count. And that’s precisely where digital marketing campaigns enter the picture. These campaigns are the secret sauce, the game changer, and the catalyst propelling your business into a digital powerhouse.

Digital Marketing 76

Digital Marketing Sales Marketing Social Media 76

Dr. Rissy's Writing and Marketing

JULY 18, 2023

In the digital marketing landscape, the mantra “content is king” isn’t just a catchy phrase. It’s a guiding principle that underpins marketing strategies and shapes brand identities. At Dr. Rissy’s Writing and Marketing, we understand the power of engaging content.

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Engagement Utilities Content Brand Awareness 98

Smart Blogger

JUNE 1, 2023

If you’ve ever wondered, “What is digital marketing?” As the internet becomes more ingrained in our daily lives, the importance of digital marketing has skyrocketed. What is Digital Marketing? Successful digital marketing means saying the right thing, at the right time, to the right people.

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Digital Marketing Marketing Social Media Search Engine Optimization 73

Smart Blogger

MAY 31, 2023

It all hinges on a robust digital marketing strategy. Whether you’re a startup trying to make its mark or an established enterprise aiming to expand, crafting a personalized, results-oriented digital strategy can take you places. What is a Digital Marketing Strategy? Well, you’re in the right place.

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Digital Marketing Marketing Brand Awareness Social Media 70

Neil Patel

AUGUST 31, 2021

Content Marketing. If you have been reading about digital marketing for a while, you must have heard the term “content marketing.” In simple words, it’s a way to organically advertise your brand through high-quality content. Think about it: Somebody in your niche has a large, engaged following.

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Website SEO Recruitment Brand Awareness 145

Smart Blogger

SEPTEMBER 18, 2023

Have you ever wondered what a digital marketing agency does? Maybe you’ve been struggling to grow certain aspects of your digital marketing, and considered reaching out to an agency. If you’re looking to enhance your online presence and boost the success of your digital marketing campaigns, this post is for you.

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Digital Marketing Agency Marketing Social Media 61

Neil Patel

SEPTEMBER 17, 2020

To appreciate how powerful Instagram is, you first need to understand what engagement rates are and what they mean for your marketing campaigns. Engagement rates refer to the number of likes, comments, and shares an influencer gets when posting content online. People Learn About New Brands From Instagram.

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Brand Awareness Social Media Digital Marketing Engagement 145

Neil Patel

NOVEMBER 1, 2021

The content they produce is typically original and may be shared for money, audience building, brand awareness, or just as a way to share their talents online. This can be very beneficial for brands and small businesses looking to reach new users and build brand awareness.

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Content Creator Content Storytelling Social Media 139

Backlinko

MARCH 3, 2025

At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing. Go to Engagement > Pages and Screens and add a secondary dimension of Session source / medium. Unlike paid advertising or social media, organic traffic attracts visitors with clear intent.

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IT Keywords Brand Awareness SEO 103

Neil Patel

AUGUST 19, 2021

Brand awareness: Almost 92 percent of people use Google to answer their most pressing questions. By investing in SEO and getting your CPA business on the first page of search results, you can grow your brand awareness without a huge paid ad budget. 6 Marketing Tips for CPAs. ” It’s a must.

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Brand Awareness Marketing Keywords Digital Marketing 145

Neil Patel

JUNE 2, 2021

I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. The goal here is less about CTAs and conversion and more about providing a closer look at your brand.

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Ads Brand Awareness Lead Generation Advertising 141

Copywriter Collective

MARCH 19, 2024

In digital marketing, one element remains constant: the power of persuasive communication. Copywriting, which is the art and science of crafting compelling written content, sits at the heart of every successful digital marketing campaign. Copywriting plays a pivotal role in nudging users towards these desired actions.

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Digital Marketing Agency Copywriting Copywriter 59

Smart Blogger

MAY 30, 2023

Ready to decode the secrets of digital marketing funnels? We’re about to take you on a ride through the intriguing world of digital marketing funnels. What is a Digital Marketing Funnel? Now, put this entire process in the digital realm — and voila! Here, content marketing is the key.

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Digital Marketing Marketing Search Engine Optimization Social Media 63

Neil Patel

OCTOBER 7, 2021

Sometimes using conventional digital marketing practices only puts you in the same league as your competitors. In today’s crowded market, you may need to give yourself an edge. Here are six ways you can use written mistakes to your advantage when engaging in paid advertising. Paid Ad Campaigns: Conclusion.

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Ads Brand Awareness Keywords Digital Marketing 139

ContentWriters

DECEMBER 6, 2024

While industry and technical knowledge are important, what separates average content creators from the best is the ability to craft compelling narratives that engage readers and drive results. This increasing reliance on content marketing is why content writers are in demand. What Does a Content Writer Do?

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Neil Patel

DECEMBER 3, 2020

Despite what the haters say, direct mail is still holding its own against other marketing channels. Direct Mail Works Great with a Digital Marketing Strategy. Every great marketing strategy uses multiple channels. Smart marketers wouldn’t run only Facebook Ads and call it a day. The answer is simple.

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Electronics Digital Marketing Brand Awareness Advertising 145

Moz

NOVEMBER 8, 2020

Posted by rootandbranch Editor’s note: This blog is from the perspective of five University of Pittsburgh students — Kirsten , Steve , Darcie , Erin , and Sara — who completed a class this summer called "Digital Marketing Search Fundamentals", taught by Zack Duncan of Root and Branch. Part 1: Why digital marketing matters.

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Digital Marketing Marketing Advertising Ads 64

Neil Patel

JUNE 11, 2021

If you don’t have any marketing objectives, you may end up wasting time, money, and effort on the wrong marketing campaign (for example, increasing passive visitors instead of engaged subscribers). 10 Types of Paid Social Media Marketing Objectives. Marketing Objectives to Increase Brand Awareness.

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Social Media Media Brand Awareness Marketing 130

The Hoth

JANUARY 7, 2025

If you want to build valuable backlinks while getting the word out about your brand, you should consider developing a digital PR campaign. Whats digital PR? In particular, digital PR has some savvy link-building tactics like publishing digital press releases, appearing on podcasts, and reaching out to online journalists.

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SEO IT Social Media Brand Awareness 59

Neil Patel

FEBRUARY 2, 2021

Why Brand Advocacy is Such a Big Deal for SaaS. Simply put, your content marketing strategy is at the core of your capacity to adapt as a SaaS brand. Beyond the basic benefits of driving traffic and raising brand awareness, an effective content strategy is essential to consistently nurture and onboard leads.

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Brand Brand Awareness Social Media Promotion 143

iWriter

NOVEMBER 13, 2024

Are you ready to supercharge your marketing strategy and drive more traffic to your website? In the vast world of digital marketing, not all keywords are created equal—each serves a unique purpose in guiding potential customers through their journey. Top funnel keywords drive traffic to your website and build brand awareness.

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Keywords Brand Awareness Landing Page Content Writer 52

Neil Patel

JANUARY 13, 2022

More and more companies are throwing traditional marketing out the window. In comes gamification for marketing. This marketing strategy allows users to personally engage with your business and have the opportunity to achieve or win something along the way. It’s engaging. Increase and Improve Engagement.

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Marketing Brand Awareness Food Digital Marketing 120

Neil Patel

JANUARY 31, 2022

E-commerce marketing can have a variety of goals, from building brand awareness to driving sales, and use a variety of approaches including SEO , paid ads, social media, and affiliate marketing. E-commerce Marketing Vs. E-commerce Advertising. Aren’t marketing and advertising the same thing?

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Brand Awareness Marketing Social Media Digital Marketing 107

Neil Patel

MARCH 10, 2021

It Can Help Your Audience Identify Your Brand. With the rise of digital marketing , both small and large brands are constantly trying to get their audience’s attention. It’s not easy, especially because it can feel like so many brands follow identical or similar trends. Increase Brand Awareness.

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Marketing Brand Awareness Script Entertainment 138

Neil Patel

FEBRUARY 3, 2023

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Once customer meets brand, it’s like connecting with an old friend on Facebook. That means branding yourself by targeting both branded and nonbranded keywords.

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Brand Awareness Keywords Storytelling SEO 144

Neil Patel

NOVEMBER 26, 2020

Millennials, who are entering their peak earning years, and Gen Z, many of whom are just entering the workforce, have grown up in the digital era and expect brands to have an online presence as high-quality as their products. All that’s to say: digital marketing must be a key part of a luxury brand’s strategy going forward.

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Marketing Digital Marketing Social Media Keywords 145

Neil Patel

OCTOBER 4, 2021

Exceptional digital marketing brings together lots of different elements, and it takes time to do this. You’ve already invested in high-quality content by following step two, so now you have a great way to engage with your followers and target audience. Start Planning Early. Time moves quickly! Improve Your Return Policy.

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Retail Brand Awareness Sales Digital Marketing 120

Shorthand Content Marketing

OCTOBER 15, 2024

For most HVAC businesses, the idea of doing HVAC digital marketing to attract customers is daunting and confusing. There are so many HVAC digital marketing options and the threat of losing a lot of money that brings in no new customers. What is the Best HVAC Digital Marketing Strategy?

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Digital Marketing Contractor Marketing Agency 52

Neil Patel

SEPTEMBER 15, 2020

Although Pinterest is often regarded as the go-to platform for pinning recipes and home décor ideas, it’s also a powerful digital marketing tool. Be sure to pin consistently, enable rich pins on your account, and create high-quality content that garners engagement. Pinterest tracks all instances of your pin. Conclusion.

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SEO Keywords Brand Awareness Content Creator 145

Shorthand Content Marketing

NOVEMBER 29, 2024

Every HVAC marketing agency will try to tell you that you need a clever HVAC marketing strategy that will make your business stand out from competitors. They will suggest PPC, social media, brand awareness, Google reviews, Google local services ads, and a whole host of other confusing things that cost a lot of money.

Content Marketing 52

Content Marketing Marketing Agency Content 52

Neil Patel

DECEMBER 15, 2021

What’s the one thing you want from any digital marketing campaign? Whether it’s ad click-throughs or increased sales, every successful marketer has a performance goal in mind. Sometimes, marketing fails , and you’re left paying for a campaign that didn’t deliver. What Is Performance-Based Marketing? The problem?

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IT Marketing Digital Marketing Keywords 134

Neil Patel

JUNE 1, 2021

Here are a few more reasons why you should create a gift guide for your e-commerce site: Gift Guides Boost Brand Awareness. One of the most significant reasons to create a gift guide is to help boost brand awareness. As a result, you’ll enjoy a boost in brand awareness. Gift Guides Can Increase Sales.

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Brand Awareness Content Social Media Search Engine Optimization 124

The Hoth

MARCH 25, 2025

This typically takes the form of: Networking with bloggers and online journalists for brand mentions and backlinks through platforms like Source of Sources (SOS). Creating engaging, high-quality content that attracts traffic, social shares, and backlinks. As far as backlinks go, digital PR backlinks are among the most powerful.

SEO 59

SEO Brand Awareness Social Media Engineering 59

ContentWriters

FEBRUARY 15, 2023

Social media marketing can be an excellent way to increase brand awareness, drive website traffic, grow brand authority, develop trust and ultimately earn leads and sales. But the growing social media user base and engagement time marks a considerable opportunity for non-commerce businesses as well.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Neil Patel

FEBRUARY 19, 2021

Next, choose the platforms that will serve your brand and your sales goals best. For example, AdEspresso points out that Google Ads generally drives higher sales conversions, while Facebook is better used for raising brand awareness. It directly addresses a pain point many marketers feel: the overwhelming amount of data we get.

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Social Media Sales Media Retail 145

Shorthand Content Marketing

JULY 22, 2022

When it comes to content marketing, everyone wants better and higher content engagement. . However, the problem is that when it comes to content engagement, it is a broad concept. . Even worse, finding specific ways to measure content engagement can be frustrating. A Definition of Content Engagement.

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Engagement Content Brand Awareness Social Media 52