Buffer

OCTOBER 28, 2024

After 12 years of marketing for bootstrapped brands, I've learned that you don't need to spend a fortune on fancy digital marketing tools to see results. Ultimately, you'll want to differentiate your social media marketing strategy from your competitors', so you don't want to copy them.

Digital Marketing 78

Digital Marketing Marketing Social Media Search Engine Optimization 78

Copywriter Collective

MARCH 19, 2024

In digital marketing, one element remains constant: the power of persuasive communication. Copywriting, which is the art and science of crafting compelling written content, sits at the heart of every successful digital marketing campaign. Copywriting plays a pivotal role in nudging users towards these desired actions.

Digital Marketing 59

Digital Marketing Agency Copywriter Copywriting 59

Smart Blogger

JANUARY 20, 2023

Digital Marketing jobs are in demand, as companies recognize the need to generate interest in and promote their products and services. On top of that, as a digital marketer you’ll have a career which is fast paced, challenging, pays well, and has lots of room for growth. Email marketing? What is Digital Marketing?

Digital Marketing 89

Digital Marketing Marketing Social Media Education 89

Smart Blogger

MAY 31, 2023

It all hinges on a robust digital marketing strategy. Whether you’re a startup trying to make its mark or an established enterprise aiming to expand, crafting a personalized, results-oriented digital strategy can take you places. What is a Digital Marketing Strategy? Well, you’re in the right place.

Digital Marketing 70

Digital Marketing Marketing Brand Awareness Social Media 70

Smart Blogger

JUNE 1, 2023

If you’ve ever wondered, “What is digital marketing?” As the internet becomes more ingrained in our daily lives, the importance of digital marketing has skyrocketed. What is Digital Marketing? Successful digital marketing means saying the right thing, at the right time, to the right people.

Digital Marketing 74

Digital Marketing Marketing Social Media Search Engine Optimization 74

Neil Patel

OCTOBER 6, 2020

When we’re not on our phones, we might be browsing the web on a laptop, playing a multiplayer game online, watching Netflix on a Smart TV and so on… The point is, we’re bound to a digital world which means that every business needs some form of online presence these days. The trouble is digital marketing trends change all the time.

Digital Marketing 87

Digital Marketing Consulting Marketing Advertising 87

Smart Blogger

MAY 30, 2023

Ready to decode the secrets of digital marketing funnels? We’re about to take you on a ride through the intriguing world of digital marketing funnels. What is a Digital Marketing Funnel? Now, put this entire process in the digital realm — and voila! You’re in the right place!

Digital Marketing 64

Digital Marketing Marketing Search Engine Optimization Social Media 64

Intergrowth

APRIL 2, 2023

Sure, we practice what we preach – blogging is the central focus of Inter’s own digital marketing efforts. Watch our video walkthrough of how blogging drives sales: What’s the ROI of SEO? Let us convince your boss you need content marketing. So How Does Blogging Drive More Sales? But why should you trust us?

Sales 100

Sales Blog Blogging Search Engine Optimization 100

ContentWriters

NOVEMBER 2, 2022

Content marketing has long been recognized as one of the most effective ways to build brand awareness for your business. However, many people don’t realize that the benefits of content marketing go far beyond simply getting your website in front of more people. What is Content Marketing? Generate Brand Awareness.

Sales 98

Sales Content Marketing Marketing Brand Awareness 98

Elna Cain

OCTOBER 19, 2023

So when you send your pitch email to the editor of the website or magazine, they will know instantly if you read their guidelines as this is their way to weed out anyone that wouldn’t fit their brand message. Something like, “My name is Elna Cain and I’ve been a SaaS digital marketing writer for nearly a decade.

Website 224

Website Retail Portfolio Writing 224

Neil Patel

FEBRUARY 19, 2021

Between 2014 and 2023, global retail e-commerce sales are expected to increase by $5.2 Paid ads for e-commerce sales are pretty easy to jump into, and you’re likely to see faster results than you would with SEO. How Can Paid Ads Help You Reach Your E-Commerce Sales Goals? social referral share to e-commerce sites. billion users.

Social Media 145

Social Media Sales Media Retail 145

Moz

NOVEMBER 8, 2020

Posted by rootandbranch Editor’s note: This blog is from the perspective of five University of Pittsburgh students — Kirsten , Steve , Darcie , Erin , and Sara — who completed a class this summer called "Digital Marketing Search Fundamentals", taught by Zack Duncan of Root and Branch. Part 1: Why digital marketing matters.

Digital Marketing 64

Digital Marketing Marketing Advertising Ads 64

iWriter

NOVEMBER 13, 2024

Are you ready to supercharge your marketing strategy and drive more traffic to your website? In the vast world of digital marketing, not all keywords are created equal—each serves a unique purpose in guiding potential customers through their journey. Top funnel keywords drive traffic to your website and build brand awareness.

Keywords 52

Keywords Brand Awareness Landing Page Content Writer 52

Neil Patel

DECEMBER 13, 2021

When using LinkedIn for online advertising, there are many formats that you can utilize to help your digital marketing. While it would be nice to run a brand awareness campaign, many small businesses don’t have the budget to do so. Using LinkedIn Ads to Generate Sales Frequently Asked Questions. Absolutely!

Ads 126

Ads Sales Social Media Advertising 126

Content Marketing Institute

JANUARY 14, 2019

The sales funnel is obsolete. The sales funnel doesn’t help predict anything about buyers: Not their mentality, not their movement through the buyer’s journey , and not when they might make a purchase. Enter the marketing lifecycle. From sales funnel to lifecycle marketing: a (brief) history. Bold statement?

Sales 108

Sales Marketing Concept Digital Marketing 108

BKA Content

SEPTEMBER 18, 2024

Brand awareness, leads, and eventual sales only come about when your website’s visibility and traffic are high as a result of quality content. Identifying SEO Content To Prune As a digital marketing leader, SEO coordinator, or SEO strategist, you should conduct regular audits to evaluate how your site is performing.

SEO 96

SEO Content Search Engine Optimization Utilities 96

Neil Patel

JANUARY 31, 2022

If you’re looking to drive traffic (and sales) for your e-commerce business, this guide is for you. I’ll walk you through why e-commerce marketing is different, what strategies to use, and we’ll even explore a few e-commerce businesses that are getting marketing right. Types of E-commerce Marketing.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Neil Patel

AUGUST 19, 2021

Besides the earning potential, advertising your services online has other benefits like: Instilling trust: You set yourself up as an authority and expert by having a professional website with sales pages and blog posts. Brand awareness: Almost 92 percent of people use Google to answer their most pressing questions.

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

The Hoth

JANUARY 31, 2023

That’s why a local PPC strategy is such an effective digital marketing tool for smaller companies and local businesses. Of course, local paid search campaigns are like any other digital marketing strategy in that they require intelligent tactics and proper optimization to find sustainable success.

Ads 93

Ads Brand Awareness Landing Page Digital Marketing 93

Neil Patel

AUGUST 31, 2021

Content Marketing. If you have been reading about digital marketing for a while, you must have heard the term “content marketing.” In simple words, it’s a way to organically advertise your brand through high-quality content. Would you immediately talk sales in their face? Email Marketing.

Website 145

Website SEO Recruitment Brand Awareness 145

BKA Content

MARCH 20, 2024

What they do: Focus mainly on SEO and pay-per-click advertising Who they are best for: Small businesses in most industries Why we chose them: Dedicated project managers, real-time marketing reports, expertise in building brand awareness SmartSites has the flexibility to customize plans for your budget.

SEO 98

SEO Search Engine Optimization Digital Marketing Brand Awareness 98

Neil Patel

OCTOBER 7, 2021

While mistakes may be embarrassing and used well, they can also be a tool to shine the spotlight on your brand or product. Sometimes using conventional digital marketing practices only puts you in the same league as your competitors. In today’s crowded market, you may need to give yourself an edge. Be different.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

ContentWriters

FEBRUARY 15, 2023

Social media marketing can be an excellent way to increase brand awareness, drive website traffic, grow brand authority, develop trust and ultimately earn leads and sales. By regularly posting engaging content, businesses can attract new followers and increase brand recognition.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Neil Patel

OCTOBER 4, 2021

30 percent of all retail sales occur between Black Friday and Christmas. The level of competition for Black Friday e-commerce sales is off the charts, which means it pays to start preparing now. Exceptional digital marketing brings together lots of different elements, and it takes time to do this. We all love a good sale.

Retail 120

Retail Brand Awareness Sales Digital Marketing 120

Neil Patel

JUNE 11, 2021

Marketing objectives are a set of trackable, measurable, clearly defined goals to help you expand your business. These can include, but aren’t limited to: Profit-based goals: making sales Growth-based goals: increasing subscribers, fans, etc. Awareness-based goals: gaining unique visitors. percent.

Social Media 130

Social Media Media Brand Awareness Marketing 130

Neil Patel

JUNE 24, 2021

Combining these two strategies can add a boost to your next digital marketing campaign. Do you want to make a sale or provide information? No matter your business, sales goals, or individual PPC campaign goals, chatbots can become your right-hand person when you can’t be there for every click-through. (So,

Utilities 96

Utilities Brand Awareness Landing Page Script 96

Copywriter Collective

MARCH 12, 2024

Accelerate Success with Paid Advertising Even if you have experienced much success on the likes of Facebook, Instagram, or TikTok, you might be eager to expand your reach and increase your daily sales. Paid advertising could be the solution to your sales and marketing needs.

Brand Awareness 52

Brand Awareness Copywriter Copywriting Agency 52

Neil Patel

FEBRUARY 2, 2021

Why Brand Advocacy is Such a Big Deal for SaaS. Simply put, your content marketing strategy is at the core of your capacity to adapt as a SaaS brand. Beyond the basic benefits of driving traffic and raising brand awareness, an effective content strategy is essential to consistently nurture and onboard leads.

Brand 143

Brand Brand Awareness Social Media Promotion 143

Smart Blogger

MAY 8, 2023

In short, copywriters make the sales and marketing process come alive — they are its voice. Writing for businesses is much different than writing for individual consumers: Business sales material is often stuffy and boring. The B2B sales process is typically very long. Sales are an indirect result.

Copywriter 80

Copywriter Copywriting Brand Awareness Social Media 80

Neil Patel

NOVEMBER 26, 2020

But that doesn’t mean popular digital channels are off-limits. SEO, PPC, even some social media sites can drive online sales for your luxury brand. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. What Qualifies as a Luxury Brand?

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Content Hacker

JULY 6, 2023

As a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience – ultimately driving profitable customer action – it has become an indispensable part of any digital marketing strategy.

Content Marketing 95

Content Marketing Marketing Long Form Content Content 95

Neil Patel

JUNE 1, 2021

Here are a few more reasons why you should create a gift guide for your e-commerce site: Gift Guides Boost Brand Awareness. One of the most significant reasons to create a gift guide is to help boost brand awareness. As a result, you’ll enjoy a boost in brand awareness. Gift Guides Can Increase Sales.

Brand Awareness 124

Brand Awareness Content Social Media Search Engine Optimization 124

Backlinko

APRIL 17, 2024

Just think about it: What if your website is getting 100,000 organic search visits per month, yet you’re not generating any sales? Bill Sebald , the founder of Greenlane Marketing, has nearly three decades of SEO experience under his belt. For example, if the brand is in finance, we work with finance writers. What’s the point?

SEO 119

SEO Agency Content Creation Collaboration 119

Neil Patel

NOVEMBER 1, 2021

The content they produce is typically original and may be shared for money, audience building, brand awareness, or just as a way to share their talents online. This can be very beneficial for brands and small businesses looking to reach new users and build brand awareness.

Content Creator 139

Content Creator Content Storytelling Social Media 139

Neil Patel

SEPTEMBER 17, 2020

Another eye-opening statistic is how influential the platform is in helping people learn about new brands. While digital marketing has opened the door to businesses of all sizes to connect with their markets in a more affordable way than traditional marketing, the reality is, the playing field isn’t level.

Brand Awareness 145

Brand Awareness Social Media Digital Marketing Engagement 145

BKA Content

JULY 10, 2024

What Is a Touchpoint in Marketing? Most digital marketers now use multi-touch attribution analytics as a key metric of success, so touchpoints must be important. However, this raises the question: What is a touchpoint in marketing? What is a marketing touchpoint able to do at each of these stages?

Marketing 52

Marketing Social Media Brand Awareness Insurance 52

Smart Blogger

SEPTEMBER 8, 2023

Email blasting can be a cornerstone of your digital marketing strategy and one of the best ways to build loyalty and brand awareness. Boost those sales? And remember, always keep an eye on the numbers — clicks, sales, and how engaged your subscribers are. How Are Email Blasts Used?

Brand Awareness 97

Brand Awareness Retail Email Copy Social Media 97