The Hoth

FEBRUARY 4, 2025

As a practice, public relations (PR) has always been about raising brand awareness and attracting media attention, and digital PR simply translates these goals into the digital world. Besides ranking higher, digital PR gurus also want their backlinks to generate referral traffic and raise brand awareness.

Brand Awareness 59

Brand Awareness SEO Promotion Retail 59

iWriter

DECEMBER 9, 2024

Whether it’s driving traffic, generating leads, or educating your audience, your goals will guide the writer’s approach. Providing specific outcomes you expect, like increasing engagement or improving brand awareness, ensures the writer delivers relevant content.

Freelance 52

Freelance Writer Social Media Copy Persuasion 52

Neil Patel

FEBRUARY 3, 2023

The world of search has evolved from simple keyword queries to a complex, data-driven ecosystem that is constantly changing. Keyword universe: Number of keywords and key phrases included in a site’s SEO strategy. Short-form storytelling that educates and entertains keeps users on these platforms and drives leads.

Brand Awareness 144

Brand Awareness Keywords Storytelling SEO 144

Neil Patel

FEBRUARY 19, 2021

Paid ads take the guesswork out of keywords. With organic search, you’re making educated predictions on keywords that you think will do well for your brand, and then you’re building content against them. Next, choose the platforms that will serve your brand and your sales goals best.

Social Media 145

Social Media Sales Media Retail 145

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Educational Videos. Educational videos are all about adding value to your audience. Stick with what you know.

Marketing 145

Marketing Social Media Brand Awareness Education 145

Neil Patel

OCTOBER 13, 2020

List posts can cover all kinds of topics, from the more educational posts on HubSpot like “How to Create a Cinemagraph in 7 Easy Steps” to the clickbaity Buzzfeed lists like “23 People You Seriously Won’t Believe Actually Exist.”. Here are a few ways to leverage listicles’ power to drive clicks, traffic, and build brand awareness.

Writing 143

Writing Content Brand Awareness Prose 143

Neil Patel

MARCH 16, 2021

Advertisers bid on specific keywords and only pay when a user clicks through. A prospect might need multiple interactions with your brand before making a decision. By connecting these touchpoints to your PPC campaigns, you can keep them engaged, educate them to make a decision, and avoid losing the sale.

Brand Awareness 113

Brand Awareness Ads Keywords Sales 113

ContentWriters

DECEMBER 6, 2024

Content writers create materials that inform, educate, or entertain specific audiences. According to the Content Marketing Institute’s Outlook for 2025 report , 87% of B2B marketers say content marketing helped build brand awareness in the last 12 months. What is Content Writing?

Content Writer 49

Content Writer Writer Portfolio Content 49

Neil Patel

SEPTEMBER 17, 2021

Creator Studio comes with: Professional Dashboard : See your content performance and see educational content shared by Instagram. Through the automated direct messaging feature you can: Line up automated welcome messages to new followers Send automated replies to Instagram DMs based on keyword triggers Create automated FAQ answers in DMs.

Engagement 145

Engagement Marketing Social Media Education 145

Neil Patel

JUNE 22, 2021

Each of those advanced guides has a separate landing page, optimized for the applicable keywords. Copyblogger has dozens of landing pages, each aimed at a keyword that the target audience is passionate about. The first step is to perform keyword research to discover what your ideal customers are looking for.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

The Hoth

FEBRUARY 18, 2025

Building backlinks like these will make it easier to rank #1 on Google for your most important keywords, which is key to expanding your online reach. Here are a few quick stats that back this up: 63% of marketers have used content marketing to foster brand loyalty within the past year. Webinars and live virtual events.

SEO 59

SEO Storytelling Social Media Brand Awareness 59

The Hoth

FEBRUARY 15, 2023

Building brand awareness is a gigantic part of this, as the more trusted & recognizable you can make your brand, the easier it will be to make your SaaS products stand out from the rest. The best way to do that is through targeted keyword research for each funnel stage. The good news? What makes it TOFU?

Marketing 102

Marketing Education Brand Awareness Keywords 102

BKA Content

SEPTEMBER 25, 2023

SEO Blogs Create Brand Awareness Posting new and original content on an ongoing basis sets you apart from your competitors. When people more regularly visit your website for the information they need, it builds brand awareness. This allows your page to be retrieved when people search for keywords related to your content.

Website 105

Website SEO Search Engine Optimization Brand Awareness 105

Neil Patel

OCTOBER 5, 2021

That content serves the purpose of: attracting leads driving brand awareness keeping readers engaged converting leads into customers turning customers into repeat buyers and brand ambassadors. Every brand needs a content marketer. It also leads to higher engagement rates, better ranking, and increased brand awareness.

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

ContentWriters

MARCH 6, 2024

It maximizes organic traffic by incorporating keyword research, competitor analysis, and best practices. Writers are then equipped to incorporate these optimization elements to drive visibility, elevate your overall domain authority, and expand brand reach. Is the primary purpose to inform, educate, or persuade? Target audience.

SEO 98

SEO Writing Content Brand Awareness 98

Grammarly

JUNE 26, 2023

3 Use résumé keywords Résumé keywords give your résumé a better shot of getting through the applicant tracking system (often referred to as an ATS). You can find résumé keywords within the job listing. Incorporate résumé keywords from the job description and mention the specific role in your last sentence.

Writing 105

Writing Recruitment Collaboration Brand Awareness 105

Bramework

DECEMBER 21, 2023

Content allows Google’s crawlers to find you by the keywords you use. These keywords are then indexed and placed in search engines for your leads to find you. These leads then find you be searching the keyword and VOILA! Which Keyword Should I Include in My Blog Post Using Bramework? It’s a simple path.

Blog 98

Blog Blogging Brand Awareness Search Engine Optimization 98

Neil Patel

JUNE 23, 2021

Only then can you expect a great ROI in the form of brand awareness, leads, and potential customers for your business. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Click to a landing page?

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Neil Patel

JANUARY 31, 2022

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. Paid search ads are a really effective way to build brand awareness and drive sales for e-commerce businesses. E-commerce Marketing Vs. E-commerce Advertising.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Neil Patel

DECEMBER 4, 2020

It’s typically located outside the businesses’ main website or brand URL. Brands have used microsites for marketing campaigns or brand awareness. Many brands create microsites so their target audiences can focus on one particular event, campaign, or content. Create Great Content on Your Microsite.

Social Media 141

Social Media Collaboration Architecture Creativity 141

Neil Patel

SEPTEMBER 9, 2020

It might make them laugh, educate them, amaze them, shock them, or annoy them (or even a combination of these). It was produced with the aim of raising brand awareness. But in the modern world of SEO/marketing, brand awareness and link building are directly related, at least when it comes to online content.

SEO 142

SEO Landing Page Retail Brand Awareness 142

The Hoth

JANUARY 18, 2023

As such, you’ll need to do a lot of educating and convincing to obtain SEO buy-in from your leaders. . Also, a lack of education surrounding SEO is part of the problem for some executives, so you’ll want to do what you can to change that during your pitch. . Not only that, but they may need to learn what SEO work looks like. .

SEO 104

SEO Education Digital Marketing Search Engine Optimization 104

Backlinko

JUNE 4, 2024

In this post, we’ll give you 11 ecommerce marketing strategies to help grow your own traffic, brand awareness, and sales. Add User-Generated Videos to Your Product Pages Use video content to show off your products and educate customers. Note: You can also use keyword research to help you create other content, like blog posts.

Sales 107

Sales Marketing Search Engine Optimization Social Media 107

ContentWriters

FEBRUARY 8, 2023

Product Review Videos Making a video review of your product is an easy way to educate potential buyers on what you have to offer and why it will be valuable to them. Make sure that the video has an exciting storyline and includes relevant keywords in the title. They create brand awareness, increase website traffic, and improve sales.

Marketing 115

Marketing Social Media Brand Awareness Promotion 115

BKA Content

MAY 3, 2023

These strategies can include crafting social media posts, videos, and well-written blogs, and using SEO keywords throughout your content. E-commerce businesses depend on favorable search results to gain new clients and increase brand awareness. Use an SEO keyword in each for best results.

Engineering 93

Engineering SEO Brand Awareness Search Engine Optimization 93

Neil Patel

AUGUST 25, 2020

Without this essential set of information, you’ll have a hard time making an educated decision. How do you measure the success of location-based keywords? Impeccable keyword research. The quickest way to see a return on your investment is by targeting commercial-intent (transactional) keywords. Or raise brand awareness.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Content Marketing Institute

SEPTEMBER 26, 2018

We have to evangelize and educate the organization on how our content marketing efforts are helping drive the business. When I am asked by companies, I show them the website I worked on regarding content marketing and then search on Google for the keywords they rank for to show the value of content marketing. What is content marketing?

Content Marketing 108

Content Marketing Marketing Content Content Creator 108

ContentWriters

FEBRUARY 15, 2023

Social media marketing can be an excellent way to increase brand awareness, drive website traffic, grow brand authority, develop trust and ultimately earn leads and sales. Instagram is a great option for e-commerce brands or organizations that have a visual or potentially educational aspect to their business.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Smart Blogger

FEBRUARY 13, 2023

Videos Boost Your Google Ranking Video-based search engine optimization strategy (video SEO) works well for two main reasons: YouTube videos can rank for keywords in Google searches Videos in website content can increase its ranking Also, videos in your content cause visitors to spend more time on the page. Here’s an example from Canva: 3.

Content Marketing 93

Content Marketing IT Marketing Brand Awareness 93

Neil Patel

OCTOBER 14, 2021

They Provide Educational Marketing Materials. Pinterest doesn’t just give you the platform, they create educational marketing materials to teach you how to maximize its effectiveness for marketing your business. Just follow these steps: Step 1: Research keywords. Step 2: Add your keyword/keywords to your pin titles.

Brand 145

Brand Social Media Marketing Keywords 145

ContentWriters

NOVEMBER 2, 2022

Content marketing has long been recognized as one of the most effective ways to build brand awareness for your business. Generate Brand Awareness. An effective sales-generating content strategy must adhere to all parts of the buying journey (awareness, consideration, and conversion.) Generate Product Excitement.

Sales 98

Sales Content Marketing Marketing Brand Awareness 98

BKA Content

AUGUST 30, 2023

High rankings make it easier for customers to find you, increase brand awareness, and establish credibility for your practice. Because most of your patients will come from your local area, locally relevant keywords are particularly important. Keywords can include obvious terms such as “dermatologist near me.”

Search Engine Optimization 98

Search Engine Optimization Engineering Medical Healthcare 98

Kristi Hines

JUNE 27, 2021

Do you want to add some marketing education to your resume ? SEO Certification – In this SEO and SEM Analytics course, use keyword research, search engine optimization (SEO) and pay-per-click (PPC) strategies to develop a comprehensive search engine marketing (SEM) plan. For Ahrefs users only. Association of National Advertisers.

Digital Marketing 130

Digital Marketing Consulting Search Engine Optimization Marketing 130

Smart Blogger

JANUARY 20, 2023

Key Skills & Education Off-Page SEO “Off-Page SEO” refers to SEO tactics applied outside of a website to improve its rankings. Key Skills & Education Content Writing Content writing includes writing and editing: emails blog posts, video scripts, podcasts, ebooks, social media posts. Furthermore, practice.

Digital Marketing 88

Digital Marketing Marketing Social Media Education 88

Contently

DECEMBER 13, 2022

Some content may simply aim to increase brand awareness and establish your company as a thought leader in the industry, and these are necessary. Your high-value content pieces, like webinars, educational courses, and exclusive content, are good for this use. Creating Content for Engagement vs. Conversion.

Storytelling 121

Storytelling Engagement Landing Page Long Form Content 121

Bramework

FEBRUARY 13, 2024

Reach new audiences and new influencers Increase your brand awareness Bridge relationships to new partnerships Helps boost your social media efforts At Bramework , we specialize in making your content easier to write, format and get in front of people faster. When you repurpose content, there are tremendous benefits.

Blog 98

Blog Blogging Content Brand Awareness 98

Buffer

NOVEMBER 8, 2023

Keyword rankings Again, if SEO is important to a content team, they’ll likely pay close attention to their keyword rankings — in other words, the website page’s position in search results that are important to their product or service.

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120