ContentWriters

APRIL 9, 2025

Learn more about why technical writing is crucial for marketing success below. In marketing specifically, technical writing guides audiences through the buyer’s journey, offering educational resources that simplify decision-making. Beyond just informing, technical content plays a decisive role in marketing.

Writing 64

Writing Marketing Medical Education 64

Contently

MARCH 23, 2023

As marketers, we’re always looking for ways to measure our effectiveness and attribute our work back to the pipeline. Content marketing is no exception. Engagement content metrics are a powerful way to gain deeper insights into our content’s performance and determine whether or not it’s having the desired effect.

Engagement 120

Engagement Content Landing Page Brand Awareness 120

Contently

AUGUST 15, 2024

High-quality individual pieces of content marketing don’t just happen in a vacuum – you need goals, a content calendar, competitor, audience and SEO research, and more! Read on for the essential elements of how to create a successful content marketing strategy. What are they likely to engage with? and behavior patterns.

Content Marketing 65

Content Marketing Marketing Content Healthcare 65

BKA Content

NOVEMBER 26, 2024

Local SEO for Small Businesses: A Complete Guide Search engine optimization (SEO) is a multifaceted marketing strategy for all businesses. Making local SEO work for small companies involves using tailored techniques that maximize your marketing budget for a healthy ROI.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Neil Patel

JULY 15, 2021

After all, the key to successful marketing is to define your target audience and meet them on their favorite platforms. Whether you’re in B2B or B2C, you definitely should leverage Facebook’s multitude of features to market your brand and products. Increase Brand Awareness. Get More Engagement.

Engagement 132

Engagement Audience Brand Awareness Social Media 132

Contently

DECEMBER 13, 2022

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Creating Content for Engagement vs. Conversion. And before they do, they need to trust your brand as a thought leader in the market.

Storytelling 118

Storytelling Engagement Landing Page Long Form Content 118

Neil Patel

AUGUST 12, 2021

Think about this: you can reach thousands, if not millions, of viewers using popular restaurant marketing hashtags like #foodporn and #foodphotography. Platforms like Instagram and Facebook let you upload attractive images with location tags, making them ideal for restaurant marketing. They may wonder: is this the same brand?

Social Media 145

Social Media Media Marketing Brand Awareness 145

Neil Patel

JULY 27, 2021

Twenty years ago, I had no idea we would be talking about eSports marketing. What Is eSports Marketing? Until recently, only brands like Red Bull and others associated with gaming were able to get in on eSports marketing. Why eSports Marketing? 6 B2C eSports Marketing Strategies to Try. It might be.

Marketing 144

Marketing Brand Awareness Advertising Manufacturing 144

Neil Patel

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. Marketing is what develops the all-important know, like, and trust factor. 6 Marketing Tips for CPAs.

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

Neil Patel

MARCH 3, 2021

With geofencing marketing, or location-based marketing, this convenient strategy turns into a reality. What Is Geofencing Marketing, and How Is It Used? With technologies like GPS and radio frequency identifiers, marketers can specify a perimeter or boundary based on a real-world location. How can you leverage it?

Marketing 140

Marketing Brand Awareness Advertising Ads 140

Contently

FEBRUARY 28, 2023

So how do podcasts fit into your content marketing strategy? The Power of Content Marketing & a Great Podcast As content marketing continues to evolve and adapt to changing consumer behaviors, it’s essential to stay ahead of the curve and explore new ways of reaching and engaging with your audience.

Content Marketing 120

Content Marketing Telecommunication Pharmaceutical Brand Awareness 120

Neil Patel

MARCH 10, 2021

Why is Music in Marketing Paid Campaigns Beneficial? Over the past few years, we’ve seen some incredible marketing happen with the marriage of music and marketing. Since music is a part of our everyday lives, it makes sense to connect what people love to our marketing campaigns. Increase Brand Awareness.

Marketing 138

Marketing Brand Awareness Script Entertainment 138

Neil Patel

JUNE 11, 2021

Having a marketing plan isn’t enough for success. You need strategic marketing objectives to help you set, plan for and achieve your business goals. And you need to have them not just for your overall marketing plan but also for specific portions, such as paid social media marketing. What Are Marketing Objectives?

Social Media 130

Social Media Media Brand Awareness Marketing 130

Dr. Rissy's Writing and Marketing

JULY 18, 2023

In the digital marketing landscape, the mantra “content is king” isn’t just a catchy phrase. It’s a guiding principle that underpins marketing strategies and shapes brand identities. At Dr. Rissy’s Writing and Marketing, we understand the power of engaging content.

Engagement 98

Engagement Utilities Content Brand Awareness 98

Content Marketing Institute

JULY 20, 2022

Take better aim at success by evaluating data more relevant to the content marketing goal, from brand awareness and lead gen to sales enablement and audience engagement. Stop wasting time on the basic metrics. Continue reading →

Content Marketing 128

Content Marketing Brand Awareness Marketing Content 128

Neil Patel

OCTOBER 5, 2021

Content marketing costs 62 percent less than outbound marketing. With people becoming numb to intrusive (outbound) marketing strategies, leveraging permissive marketing techniques like content marketing is becoming more critical. That’s why you need to invest in a great content marketer.

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

Contently

AUGUST 23, 2024

It can help ensure that your content marketing goals are effective and consistent across various parts of the organization and that no one is going rogue and spending time creating something that won’t help you reach your goals. Can you group these audiences into specific personas to better direct your marketing efforts?

Content 70

Content Content Creation Medical Brand Awareness 70

Shorthand Content Marketing

NOVEMBER 29, 2024

What if you didn’t need an HVAC marketing agency to run everything? These are some of the proven advantages of HVAC content marketing. And although it sounds confusing or like just another marketing jargon term, HVAC content marketing is more simple than you think. What if you could save $5000 a month on Google ads?

Content Marketing 52

Content Marketing Marketing Agency Content 52

Neil Patel

SEPTEMBER 25, 2020

Hiring a social media marketing consultant could be a game-changer for your business. If you’re considering working with a social media consultant, here’s everything you need to know: 4 Ways a Social Media Marketing Consultant Can Help Grow Your Business. Consider a social media marketing consultant your business’s Yoda.

Social Media 141

Social Media Consulting Media Marketing 141

Neil Patel

MARCH 26, 2021

What does it take to be a successful marketer? Fractl used IBM’s Watson Personality Insights API from 2019 to pick out the key traits and characteristics of 20 of the world’s most prominent marketing leaders (I even made the list!). If you’re not a high-energy person, you’ll find it hard to keep people engaged. The list goes on.

Marketing 131

Marketing Storytelling Brand Awareness Persuasion 131

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for.

Marketing 145

Marketing Social Media Brand Awareness Education 145

Neil Patel

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. By devising a Facebook marketing strategy. If you’re new to Facebook marketing, let me walk you through using the tools available to your advantage. What Is Facebook Marketing? With over 2.74

Marketing 145

Marketing Social Media Advertising Ads 145

Neil Patel

SEPTEMBER 29, 2020

If you own a business, TikTok marketing can be a great channel for your brand, as there is relatively little competition on the platform. However, if you’re new to TikTok, you may not know how you can use it to market your company. Why TikTok Marketing? Engagement figures are exceptionally high on the platform.

Marketing 145

Marketing Social Media Content Creation Ads 145

Neil Patel

AUGUST 11, 2021

They have no money, but they have to do marketing. Instead of focusing on costly marketing methods, such startups must focus on low-budget marketing hacks. The beauty of growth hacking is that it engages alternate methods of growth, methods which are sometimes lower cost. They don’t require a huge marketing budget.

Marketing 143

Marketing Consulting Social Media Brand Awareness 143

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. SEO, PPC, even some social media sites can drive online sales for your luxury brand. SEO, PPC, even some social media sites can drive online sales for your luxury brand. What Qualifies as a Luxury Brand?

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Neil Patel

MARCH 25, 2021

In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. They turned to marketing firm Tinuiti (then called CPC Strategy) to help them do that through Amazon. Each of these questions presents a micro-moment brands can address through ads or content marketing. Sleep so much?

Ads 129

Ads Food Brand Awareness Marketing 129

Neil Patel

FEBRUARY 17, 2021

With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do their marketing. You must employ marketing strategies that work. One such marketing strategy is direct response marketing. What is Direct Response Marketing? Advantages of Direct Response Marketing.

Recruitment 141

Recruitment Marketing Social Media Lead Generation 141

Contently

FEBRUARY 22, 2023

In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI. Of the marketers who responded to Wyzowl’s State of Video Marketing 2023 report , 92% say video gives them a good return on their investment. And brands noticed.

Marketing 125

Marketing Content Entertainment Social Media 125

CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Download Now What is Social Media Marketing?

Social Media 126

Social Media Media Marketing Storytelling 126

Neil Patel

OCTOBER 12, 2020

If you aren’t willing to embrace AI digital assistants as a marketer, you’re going to have a tough time competing with everyone else. Just like Alexa brings you the best jams on-demand and Siri helps you find the nearest Starbucks, AI digital assistants can help you become a better marketer. And late adopters?

Marketing 136

Marketing Landing Page Content Creation Social Media 136

Neil Patel

APRIL 26, 2021

Here are ten powerful Instagram marketing tips (that actually work) that you can use to milk the popular platform for all that it’s worth. Before you start thinking about your Instagram marketing plan , be sure that you have an Instagram Business Account. Switch to a Business Profile ASAP. Use Free Instagram Tools. Just do it gently.

Marketing 144

Marketing Social Media Advertising Ads 144

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Article Writing

MAY 15, 2023

When Bill Gates said in 1996 that Content is King , it wasn’t yet clear how the internet would revolutionize the way advertising, marketing, and brand awareness would shift. Psst, it’s by finding the right content marketing agency. But first, how do you even know which companies are worth your time?

Agency 105

Agency Content Marketing Marketing Brand Awareness 105

Backlinko

JULY 22, 2024

We interviewed Andrew Peluso, owner of Bananas Marketing Agency , for his expert advice on getting started with SEO. Make a list of questions your customers ask in person, over the phone, or through marketing channels like email and social media. Like generating leads, selling products or services, and raising brand awareness.

Website 115

Website SEO Search Engine Optimization Architecture 115

ContentWriters

FEBRUARY 8, 2023

One of the best ways is through video marketing. However, there are many different types of video marketing that businesses can create. This article will discuss some basics of B2B video marketing and what makes a good B2B video. 8 B2B Video Marketing Ideas Video marketing for B2B is gaining more and more popularity.

Marketing 115

Marketing Social Media Brand Awareness Promotion 115

ContentWriters

FEBRUARY 15, 2023

However, for marketers, it’s music to our ears. Social media is a tried-and-true marketing channel that has existed since the inception of Facebook, and it’s not going away anytime soon. According to a recent HubSpot survey , social media will be among the top three marketing channels that brands invest in for 2023.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Neil Patel

DECEMBER 16, 2021

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing. Facebook Groups are underrated by marketers. Join or Create a Facebook Group.

Marketing 145

Marketing Social Media Keywords Digital Marketing 145