Neil Patel

SEPTEMBER 6, 2021

However, it can be hard for smaller businesses to compete with well-known brands in their market. Alongside customer choice, brand awareness and visibility are critical to business success. Niche marketplaces allow businesses to leverage the power and branding of larger platforms to reach their target audiences.

Entertainment 139

Entertainment Digital Marketing Recruitment Freelance 139

Neil Patel

JULY 19, 2021

Even if you’re not a multimillion-dollar brand, Instagram ads are still just as important for you to use (if not more important). Here’s why any size business should consider Instagram as a way to promote their brand, services, or products: Anyone can advertise on the platform. Audience engagement is limitless. Carousel Ads.

Ads 145

Ads Advertising Entertainment Promotion 145

ContentWriters

FEBRUARY 15, 2023

Social media marketing is the process of promoting your product, service or brand on social media platforms such as LinkedIn, TikTok and Instagram. This has made it an ideal place for businesses to connect with their target audience, build relationships and promote their products or services. What Is Social Media Marketing?

Social Media 105

Social Media Media Brand Awareness Marketing 105

CoSchedule

JANUARY 27, 2023

Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. The brand also makes the most of each social platform’s features, such as polls on Twitter and Stories on Instagram. The takeaways?

Social Media 126

Social Media Media Marketing Storytelling 126

Neil Patel

JUNE 15, 2021

While companies can’t promote products, they can harness the unique platform to grow brand following and exposure. ” I suggest switching your way of thinking on this one: Rather than this being an opportunity to sell your stuff, you’re selling your brand and building trust. Ads, Promotion, and Marketing.

Search Engine Optimization 144

Search Engine Optimization Advertising Brand Awareness Content Creator 144

Contently

FEBRUARY 22, 2023

Much of that video content is pure entertainment , but consumers are itching for branded videos. In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI. Video is now the main way people consume content online. Live stream where your audiences live.

Marketing 125

Marketing Content Entertainment Social Media 125

ContentWriters

NOVEMBER 2, 2022

Content marketing has long been recognized as one of the most effective ways to build brand awareness for your business. The biggest mistake that many businesses make in their content marketing is using it as another way to promote their brand, products, or services. Generate Brand Awareness.

Sales 98

Sales Content Marketing Marketing Brand Awareness 98

Neil Patel

FEBRUARY 18, 2021

You can choose from various Twitter advertising formats , including promoted tweets, promoted accounts, promoted trends, and automated ads managed by Twitter. This promoted tweet from Sportsnet has eye-catching colors, an urgent call to action (CTA), and packs a lot of information into a few short lines.

Advertising 138

Advertising Promotion Ads Creativity 138

ProBlogger

MAY 7, 2012

We can all get in front of a camera, hit record, and start talking about our products and services … but will it entertain people? Is entertaining people, while indirectly informing them of what your business offers a good strategy for video business blogging? Build Brand Awareness and Business with Creative Video Blogging.

Brand Awareness 40

Brand Awareness Creativity Brand Entertainment 40

Neil Patel

MARCH 12, 2021

Working with Carusele, they partnered with several influencers who created social posts about the beauty brand. The brand watched which posts were getting the most traffic, then promoted those posts using the platform sponsored ad options to audiences reflecting those posts’ followers’ demographics. Jumping on Trends.

Ads 139

Ads Brand Awareness Social Media Persuasion 139

Neil Patel

NOVEMBER 10, 2021

For example, Shaun McBride, a well-known artist on Snapchat, worked with Disney to promote the film Frozen through his Snapchat stories. Promote Your Own Products or Services to Increase Sales. Another simple way to drive revenue on Snapchat is to promote your own products or services. Refer Other Products (Affiliate Marketing).

Social Media 130

Social Media Promotion Brand Awareness Education 130

ContentWriters

FEBRUARY 8, 2023

B2B videos promote your business, product, or service to other businesses. Creating a B2B video is a way to promote your product or service so customers will buy it. A B2B video like this spreads the word about your business and allows you to reach out to individuals unfamiliar with your brand. What Is a B2B Video?

Marketing 115

Marketing Social Media Brand Awareness Promotion 115

Neil Patel

OCTOBER 17, 2020

Informational, educational, or entertaining? Entertaining Content That Helps Your Audience Pass Their Time. Promote Your Instagram on Other Social Media Platforms. Choose an appropriate ad campaign objective like increasing your brand awareness or boosting your reach. What do you want to post to be?

Social Media 145

Social Media Entertainment Engagement Education 145

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Entertaining Videos. If your brand is family-friendly, don’t reach out to someone who’s known for being controversial.

Marketing 145

Marketing Social Media Brand Awareness Education 145

Content Marketing Institute

MAY 14, 2018

Detail the broad range of use for video – to build brand awareness, to show corporate responsibility, to promote, to entertain, to educate, etc. It’s also important to sell the execs on your vision by sharing the goals – how much will it increase brand awareness, engagement, profitability, or product awareness?

Marketing 111

Marketing Brand Awareness Storytelling Agency 111

Content Marketing Institute

AUGUST 31, 2018

Instead of simply gaming, MGM Resorts wants its 28 global properties to be known for something with a near universal appeal – entertainment. Beverly’s work as head of the team that strategizes, conceives, creates, and distributes the social content promoting these experiences earned her a nomination for Content Marketer of the Year.

Brand 96

Brand Entertainment Content Hospitality 96

Neil Patel

APRIL 26, 2021

Include Your Logo to Boost Brand Awareness. That way, even if no one clicks your video, you’re still drawing awareness and spreading your brand. Cross-Promote with Other Channels. We’ve covered how to get people to click on your videos and cross-promoting. Then keep them entertained.

Search Engine Optimization 145

Search Engine Optimization Keywords Engineering Promotion 145

Backlinko

DECEMBER 13, 2024

Content distribution is the process of sharing, promoting, and repurposing your content across a variety of marketing channels. Paid Distribution Paid distribution refers to all types of paid ads and platforms that distribute or promote your content for a fee. But if your goal is brand awareness, those channels might be a great match.

Content 98

Content Social Media Brand Awareness Search Engine Optimization 98

Kristi Hines

JULY 14, 2021

Avangate – Select best-selling software titles that align with your content, drive web traffic and build brand awareness. Clickbank – The world’s leading performance marketers have been promoting ClickBank products for over 20 years with more than $4 billion in commissions earned.

Blogger 130

Blogger Content Creator Promotion Sales 130

ContentWriters

MAY 10, 2023

The company’s success can be attributed in large part to its extensive and ever-evolving marketing strategy that incorporates various forms of advertising, partnerships, and promotions to increase its user base while retaining existing customers.

Marketing 105

Marketing Collaboration Social Media Hospitality 105

The Hoth

MAY 9, 2024

Any business that wants to survive needs promotion, and now that the majority of the world is online, digital marketing reigns supreme. It’s a form of inbound marketing where businesses educate, inform, and entertain their audiences with valuable content. What’s a Digital Marketing Side Hustle? What’s digital marketing? What’s that?

Digital Marketing 98

Digital Marketing Marketing Copywriting Copywriter 98

Content Marketing Institute

OCTOBER 8, 2018

Video promotion tactics include email shots and promotion via social media activity. Many videos are simply uploaded with no purposeful promotion. Inadequate promotion. The old model sees videos uploaded with minimal to no coordinated promotional activity around it. Don’t say “engagement” or “brand awareness.”

Marketing 111

Marketing Editorial Team Promotion Social Media 111

Neil Patel

MARCH 2, 2021

Brand Awareness. Generate traffic and build hype around your brand through customer reviews. If you’re in entertainment, travel, or hospitality, check out Tripadvisor. It’s simple to sign up, and listing benefits include social media promotion and press release publishing. Tripadvisor.

Hospitality 127

Hospitality Social Media Consulting Brand Awareness 127

The Hoth

MARCH 14, 2023

As you can gather from those statistics, content does a lot more for your brand than generate more leads & sales. If your goal is to wow and entertain your audience, then fun & engaging video content is the way to go. Like blog posts, videos are highly versatile, as they can inform, educate, entertain, and more.

Content Creation 98

Content Creation Content Social Media Content Creator 98

Content Marketing Institute

JANUARY 14, 2019

Awareness. Your content here should be more value-focused, less promotional (leads are easily turned off by a sales pitch at this point). Aware of your brand. High-quality content that builds authority around your brand and domain, and establishes a base level of trust . Books published by a brand leader.

Sales 111

Sales Marketing Concept Digital Marketing 111

Smart Blogger

JANUARY 11, 2024

With the ability to create short, impactful Instagram videos, you open the door to a world where creativity and entertainment meet. This could be both educational and entertaining. Well, layer in an element of social media marketing , and promoting your Instagram Live beforehand is crucial.

Social Media 77

Social Media Utilities Entertainment Collaboration 77

Moz

NOVEMBER 16, 2020

They can appear as promoted articles on a homepage or category page, as native display ads in the middle of an article, and at the bottom of the article, to name a few examples. Mint promoted a webinar and video series on how to close the racial wage gap.) Brand Awareness.

Editorial 66

Editorial Advertising Brand Awareness Healthcare 66

Neil Patel

FEBRUARY 13, 2023

This knowledge can help drive marketing efforts in the right direction by increasing: Brand awareness Business growth opportunities Potential leads Business health For an example of trends you should concentrate on, let’s look at digital vs. in-person buying habits: Long gone are the days when people buy most products in physical stores.

Marketing 84

Marketing Brand Awareness Social Media Contractor 84

Buffer

DECEMBER 5, 2023

But if you aim to build brand awareness and expand your reach, your focus should be repurposing posts that went live more recently. For example, Justin Simon wanted to promote the latest podcast he was on. But he didn’t just type a promotional post about, “this was a blast. watch this!”

Long Form Content 129

Long Form Content Content Content Creation Social Media 129

Smart Blogger

NOVEMBER 23, 2022

In this post, we’ll share 21 successful marketing campaign examples, each one giving you a fresh perspective on how to promote your company. With these ideas, you can inspire the perfect campaign for your business — one that raises brand awareness and attracts new customers — no matter your budget or the size of your marketing team.

Marketing 103

Marketing Social Media Brand Awareness Advertising 103

Content Hacker

JULY 6, 2023

Instead of directly pitching your products or services, you provide useful information that helps solve problems or entertains your target audience. Whether it’s brand awareness, lead generation, or thought leadership, having specific goals will guide your content creation and distribution.

Content Marketing 93

Content Marketing Marketing Long Form Content Content 93

Smart Blogger

MAY 31, 2023

It’s a roadmap to increase brand awareness, engage your target audience , and ultimately, convert visitors into loyal customers. It’s your roadmap in the vast digital marketing landscape, helping you reach your desired destination — be it enhancing brand awareness, increasing traffic, or boosting sales.

Digital Marketing 70

Digital Marketing Marketing Brand Awareness Social Media 70

Moz

APRIL 3, 2019

Content goal: Brand awareness. If you’re a new brand or a lesser-known brand in your vertical, it’s crucial to expose your audience to your brand and demonstrate how it can solve their problems. To create a quality native advertising piece, you’ll want it to be genuinely helpful and not overly promotional.

Brand 68

Brand Government Brand Awareness Finance 68

Smart Blogger

JUNE 8, 2023

Their quirky social media ad , such as the unforgettable “The Man Your Man Could Smell Like” campaign, have revolutionized the brand image and sparked countless internet memes, elevating their brand awareness to new heights. But how did they do it? What Can You Take Away From Old Spice?

Social Media 63

Social Media Media Brand Awareness Hospitality 63

Intergrowth

MARCH 5, 2023

Marketing Efforts Your marketing efforts are the time, money, and attention you put toward promoting your brand. After all, you need talent to promote your brand. Affiliate Marketing In an affiliate marketing campaign , a company pays a publisher (most often a blog) to promote their products.

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

Smart Blogger

JANUARY 22, 2024

Let’s explore how to optimize each stage: Top Funnel: Awareness At the awareness stage, your goal is to make potential customers aware of your brand or product. Leverage Social Media In the digital era, consistent social media marketing reigns supreme in boosting brand awareness.

Marketing 81

Marketing Social Media Persuasion Brand Awareness 81

Smart Blogger

JUNE 21, 2023

First, it helps build brand awareness and loyalty. This connection is what makes your brand memorable and sets you apart in the crowded social media landscape. When a post receives significant engagement, the algorithm interprets it as quality content, promoting it to a larger audience. But why is it so vital?

Social Media 77

Social Media Engagement Media IT 77