Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Entertaining Videos. Overall, balance storytelling and metrics. Let’s take a look at the statistics.

Marketing 145

Marketing Brand Awareness Social Media Education 145

Neil Patel

OCTOBER 14, 2020

Goals of promoted videos for e-commerce businesses mostly come down to these three: Increasing brand awareness: -This essentially means if you make and sell, say, scarves, people looking to buy scarves know about you. In a YouTube survey, more than 90% of shoppers said they’d found new products and brands on the platform. .

Promotion 135

Promotion Sales Brand Awareness Creativity 135

ProBlogger

MAY 7, 2012

We can all get in front of a camera, hit record, and start talking about our products and services … but will it entertain people? Is entertaining people, while indirectly informing them of what your business offers a good strategy for video business blogging? So here’s what we did. So I decided to put the two together.

Brand Awareness 40

Brand Awareness Creativity Brand Entertainment 40

Smart Blogger

JANUARY 22, 2024

Let’s explore how to optimize each stage: Top Funnel: Awareness At the awareness stage, your goal is to make potential customers aware of your brand or product. Leverage Social Media In the digital era, consistent social media marketing reigns supreme in boosting brand awareness.

Marketing 81

Marketing Social Media Persuasion Brand Awareness 81

The Hoth

MARCH 14, 2023

As you can gather from those statistics, content does a lot more for your brand than generate more leads & sales. If your goal is to wow and entertain your audience, then fun & engaging video content is the way to go. Like blog posts, videos are highly versatile, as they can inform, educate, entertain, and more.

Content Creation 98

Content Creation Content Social Media Content Creator 98

Contently

SEPTEMBER 27, 2023

By merging entertainment with a lesson about recycling, McDonald’s not only engaged their audience but also instilled a sense of environmental responsibility. The campaign’s impact extended beyond engagement, reinforcing how AR can amplify storytelling and evoke genuine emotions.

Storytelling 52

Storytelling Content Entertainment Content Creation 52

Copywriter Collective

OCTOBER 31, 2023

It involves writing content to promote a product, service, or brand to a target audience. A good copywriter crafts messages that resonate with target audiences well enough to generate the required brand awareness. Incorporating storytelling into your brand marketing. subscribe to a service or make a purchase)?

Copywriting 52

Copywriting Copywriter Persuasion Proofreader 52

Smart Blogger

JULY 12, 2023

And social commerce offers tangible benefits, from amplifying brand awareness to giving you direct access to your target audience, right where they spend their time. Step 3: Create Engaging Content Now it’s time to create share-worthy content that not only showcases your products but also tells your brand story.

Sales 60

Sales IT Social Media Storytelling 60

Smart Blogger

JUNE 1, 2023

It’s about creating a narrative around your brand, a story that resonates with your audience on an emotional level. At its core, content marketing seeks to inform, entertain, and inspire. They not only appreciate the value you’ve provided but also begin to perceive your brand as an expert, a resource they can trust.

Digital Marketing 73

Digital Marketing Marketing Social Media Search Engine Optimization 73

iWriter

JULY 3, 2024

In addition, content marketing helps businesses increase brand awareness and visibility online. This boosts brand recognition and drives traffic to the business website, ultimately leading to more conversions and sales. With the right content strategies, companies can organically reach a wider audience and attract new customers.

Content Marketing 52

Content Marketing Marketing Content Social Media 52

ProBlogger

MARCH 13, 2017

Realizing that people in Thailand appreciate traditional storytelling, Google decided to implement that into their product launch campaign. The idea was to use visual storytelling to demonstrate the features of Chrome while bringing the ancient story to life. Google even experienced a 3.5

Brand 53

Brand Storytelling Banking Social Media 53

Smart Blogger

JULY 14, 2023

They share your content because it’s interesting, valuable, or entertaining. Increased Brand Awareness : Successful viral marketing campaigns can significantly boost brand visibility and recognition. You’re not just selling a product or service; you’re creating brand enthusiasts.

Marketing 63

Marketing Social Media Brand Awareness Banking 63

Shorthand Content Marketing

MAY 8, 2022

They offered a mixture of seasonal weather forecasts, useful household hints, entertaining puzzles, and other amusements for the reader. The idea of providing valuable, entertaining, desirable information for free (or a low cost) to attract attention to a business or brand is at the core of all content marketing.

Content Marketing 52

Content Marketing Marketing Content Entertainment 52

Smart Blogger

JULY 27, 2023

They’re writers and editors, creating compelling and engaging pieces that inform, entertain, and, most importantly, connect with readers. Businesses small to large, rely on content writers to communicate their value proposition, differentiate their brand, and engage their customers. So, who hires content writers?

Content Writer 59

Content Writer Freelance Writer Pharmaceutical 59

Content Hacker

FEBRUARY 27, 2024

But there’s more — blogs are perfect for sharing success stories and industry insights that build brand awareness. Through storytelling and behind-the-scenes features, you can paint a vivid picture of your workplace environment. Brand awareness, lead generation, customer engagement, or industry expertise?

Recruitment 40

Recruitment Education Blog Blogging 40

Content Marketing Institute

FEBRUARY 5, 2019

Branded content is the best vehicle for marketers to bridge the gap b/n awareness and affinity, says @joderama. In the name of brand love. What makes this approach universally appealing – to viewers seeking a great story as well as businesses looking to enhance brand awareness ? Click To Tweet.

Brand 103

Brand IT Banking Entertainment 103

Content Marketing Institute

DECEMBER 27, 2017

Not only can it help identify and characterize the unique value your company will provide through its content, it’s also a critical component for governing your storytelling efforts and guiding your decision-making throughout the life of your program. 4 Metrics to Track Impact of Content Marketing on Brand Awareness.

Content Marketing 111

Content Marketing Editorial Marketing Government 111

Smart Blogger

JULY 5, 2023

Do you want to increase brand awareness , drive traffic to your website, boost sales, or maybe all of the above? Is there a unique angle or storytelling method that you can adopt? Ultimately, your content should be a source of inspiration, education, or entertainment. First, get crystal clear about your goals.

Marketing 72

Marketing Entertainment Collaboration Brand Awareness 72

Content Hacker

JANUARY 24, 2024

Now picture it coming to life through tales of its triumphs and trials — that’s what is brand storytelling. This isn’t about spinning yarns for the sake of entertainment; it’s strategic narrative shaping perceptions, fostering loyalty, and humanizing brands. Table Of Contents: What is Brand Storytelling?

Storytelling 52

Storytelling Brand Construction Social Media 52

Grammarly

DECEMBER 4, 2024

It’s the lifeblood of online success, driving brand awareness and loyalty and ultimately helping you achieve your online goals. Improves brand loyalty and trust: When an audience actively interacts with your content, it indicates a genuine interest and connection with your brand, fostering trust and loyalty.

Audience 92

Audience Engagement Brand Awareness Social Media 92