BKA Content

AUGUST 28, 2024

How Accurate Is Google Keyword Planner, and Is There Anything Better for SEO? Many marketers start with Google Keyword Planner for search engine optimization (SEO) research. However, Google created the tool for pay-per-click (PPC) ads, so how accurate is Google Keyword Planner for SEO?

Keywords 52

Keywords SEO Search Engine Optimization Banking 52

Backlinko

OCTOBER 23, 2024

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. Identify Your Goals Before you do anything, set specific, time-bound goals for your content marketing strategy. And an email marketing campaign offering exclusive deals.

Content Marketing 93

Content Marketing Marketing Government Content 93

Neil Patel

OCTOBER 2, 2020

Let’s look at using keywords for proper optimization of your product pages. How Do Amazon SEO Keywords Work? Amazon keywords are the search terms (i.e., If you don’t include the right keywords: Your target audience won’t find your listing Your conversion rate falls flat Your discoverability drops. It’s really broad.

Keywords 145

Keywords SEO Brand Awareness Engineering 145

Neil Patel

MARCH 6, 2023

Marketers are including video as a part of their campaign experience and seeing over 95% of video content converting the same or better than non-video content. Yes, that’s right – you can combine your SEO and video strategy to supercharge your marketing campaign. Do Videos Really Rank Often In Google?

Keywords 83

Keywords Landing Page Medical Brand Awareness 83

The Hoth

NOVEMBER 22, 2022

Whether you’re engaged in a content marketing strategy, PPC campaign, or organic SEO – you need to pay close attention to the search intent behind your chosen keywords. . These are high-intent keywords , and they’re your ticket to higher rankings and more sales. . How to uncover the intent behind a keyword .

Keywords 118

Keywords SEO Sales Brand Awareness 118

Bramework

DECEMBER 28, 2022

Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. That you’re using your keywords to rank your website better in the search engines. SERPWatcher.

Keywords 95

Keywords Blog Post Post Blog 95

Neil Patel

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. Marketing is what develops the all-important know, like, and trust factor. 6 Marketing Tips for CPAs.

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

The Hoth

JANUARY 25, 2024

If you don’t have 3 to 6 months to spend working on an SEO strategy and all that comes with it (creating content, link-building, on-page, and technical optimizations) – search engine marketing (SEM) is the way to go. SEM is where you use paid search ads to market your business. What’s Search Engine Marketing, Anyway?

Engineering 97

Engineering Ad Copy Marketing Landing Page 97

Backlinko

JUNE 4, 2024

Ecommerce marketing is the process of making potential customers aware of your online store and generating sales. When you implement the right ecommerce marketing strategy, you can make a big impact on your business’s performance. There are lots of other video marketing formats you can use to engage your audience.

Sales 89

Sales Marketing Search Engine Optimization Social Media 89

Elna Cain

OCTOBER 19, 2023

Something like, “My name is Elna Cain and I’ve been a SaaS digital marketing writer for nearly a decade. I love helping brands elevate their message on social media and through their email marketing. This makes it easier for your marketing strategy for getting clients. Do they have an author bio?

Website 224

Website Retail Portfolio Writing 224

ContentWriters

FEBRUARY 8, 2023

One of the best ways is through video marketing. However, there are many different types of video marketing that businesses can create. This article will discuss some basics of B2B video marketing and what makes a good B2B video. 8 B2B Video Marketing Ideas Video marketing for B2B is gaining more and more popularity.

Marketing 115

Marketing Brand Awareness Social Media Promotion 115

Intergrowth

MARCH 27, 2023

Keywords are a very important part of search engine optimization. Building your SEO strategy around specific keywords is one way to make sure your site appears in relevant searches. Keep reading to learn more about keyword monitoring, including some tracking tools we use and some tips on how to monitor your rankings.

Keywords 52

Keywords SEO Search Engine Optimization Engineering 52

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Content Marketing 126

Content Marketing Marketing Social Media Search Engine Optimization 126

BKA Content

FEBRUARY 25, 2023

Does Content Marketing Work For Small Businesses? Content marketing for small businesses. It might feel as though you are constantly told that you must implement content marketing in order to survive as a small business in the current market. Is Content Marketing for Small Businesses Worth It?

Content Marketing 96

Content Marketing Marketing Content Content Creation 96

Moz

APRIL 15, 2021

For competitive niches, small addressable markets, or both, turn to this proven approach when trying to grow targeted organic traffic and brand awareness: targeting low search volume keywords.

Keywords 75

Keywords Brand Awareness Content Brand 75

The Hoth

FEBRUARY 15, 2023

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. What Makes SaaS Marketing Unique?

Marketing 102

Marketing Education Brand Awareness Keywords 102

The Hoth

JUNE 8, 2023

SEOs have also discovered a new capability of the powerful tool – using ChatGPT for keyword research. With the right ChatGPT prompts, it will help you brainstorm new keyword ideas, uncover related keywords, categorize queries by search intent, and so much more. How Does ChatGPT Approach Keyword Research?

Keywords 59

Keywords SEO Search Engine Optimization Brand Awareness 59

Smart Blogger

FEBRUARY 13, 2023

With 61% of businesses using video as a major part of their marketing plan , it’s too late to become an early adopter of video content marketing. However, with the right strategy and consistent execution, any business can leverage the powerful benefits of video content as a marketing tool. And we’ll get to them.

Content Marketing 95

Content Marketing IT Marketing Brand Awareness 95

Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. They turned to marketing firm Tinuiti (then called CPC Strategy) to help them do that through Amazon.

Ads 129

Ads Food Brand Awareness Marketing 129

Contently

AUGUST 15, 2024

High-quality individual pieces of content marketing don’t just happen in a vacuum – you need goals, a content calendar, competitor, audience and SEO research, and more! Read on for the essential elements of how to create a successful content marketing strategy. Where should you focus your marketing efforts?

Content Marketing 65

Content Marketing Marketing Content Healthcare 65

Content Hacker

DECEMBER 16, 2023

To truly connect with your audience in today’s content-saturated digital world, you need to know how to craft a content marketing strategy. You HAVE to drive traffic, strategically so, and build your brand awareness. That’s where crafting an effective content marketing strategy comes into play. Think of it as a map.

Content Marketing 52

Content Marketing Brand Awareness Marketing Content 52

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. SEO, PPC, even some social media sites can drive online sales for your luxury brand. SEO, PPC, even some social media sites can drive online sales for your luxury brand. What Qualifies as a Luxury Brand?

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Neil Patel

OCTOBER 5, 2021

Content marketing costs 62 percent less than outbound marketing. With people becoming numb to intrusive (outbound) marketing strategies, leveraging permissive marketing techniques like content marketing is becoming more critical. That’s why you need to invest in a great content marketer.

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

Content Hacker

OCTOBER 26, 2023

You could have used the perfect sales pitch but you’re left wondering why no one cares… Marketers make this mistake all the time and if you keep it up you’re going to make yourself (and your prospects) sick and tired of it. Marketing” is helping people buy from you. Ever heard of a marketing “funnel”? Read that again.

Content Marketing 52

Content Marketing Marketing Content Search Engine Optimization 52

Neil Patel

JANUARY 31, 2022

Most e-commerce store owners have no idea how to effectively market their business. I’ll walk you through why e-commerce marketing is different, what strategies to use, and we’ll even explore a few e-commerce businesses that are getting marketing right. What Is E-commerce Marketing? Not quite.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for.

Marketing 145

Marketing Brand Awareness Social Media Education 145

Neil Patel

FEBRUARY 13, 2023

During a recession, marketing is likely one of the last things on business owners’ minds. But even in an economic downturn, marketing your business should be a priority. Simply put, you may jeopardize long-term growth if you stop marketing to reduce short-term costs. But marketing shouldn’t be totally forgotten.

Marketing 84

Marketing Brand Awareness Social Media Contractor 84

Blogtrepreneur

APRIL 5, 2024

The courtroom of legal marketing has a new challenger in the ring: Pay-per-click (PPC) advertising. Traditional marketing offers undeniable reach, building brand awareness like a meticulously crafted opening statement. But should established firms trade familiar territory for this digital battlefield? Not necessarily.

Brand Awareness 52

Brand Awareness Marketing Advertising Lead Generation 52

Shorthand Content Marketing

OCTOBER 15, 2024

For most HVAC businesses, the idea of doing HVAC digital marketing to attract customers is daunting and confusing. There are so many HVAC digital marketing options and the threat of losing a lot of money that brings in no new customers. Can you win back your past customers through an email marketing campaign?

Digital Marketing 52

Digital Marketing Contractor Marketing Agency 52

Content Hacker

APRIL 10, 2024

And more importantly, how does this fit into an overarching marketing plan without breaking the bank or spiraling into chaos? A study in 2023 showed that 91% of people want to see more online videos from brands. Table Of Contents: What is Video Marketing? How do you start? You’re not alone in asking these questions.

Marketing 45

Marketing Brand Awareness Social Media Keywords 45

ContentWriters

FEBRUARY 15, 2023

However, for marketers, it’s music to our ears. Social media is a tried-and-true marketing channel that has existed since the inception of Facebook, and it’s not going away anytime soon. According to a recent HubSpot survey , social media will be among the top three marketing channels that brands invest in for 2023.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Copywriter Collective

MARCH 19, 2024

In digital marketing, one element remains constant: the power of persuasive communication. Copywriting, which is the art and science of crafting compelling written content, sits at the heart of every successful digital marketing campaign. Enhancing SEO Search engine optimization (SEO) is the cornerstone of digital marketing.

Digital Marketing 59

Digital Marketing Agency Copywriter Copywriting 59

The Hoth

DECEMBER 7, 2022

Before you propose your new ad strategy using interactive 360° video walls around town, you need to stop and consider the marketing expenses involved. . Sure, it’d be great to roll out an innovative new digital marketing campaign using interactive technology, but if you can’t afford it, there’s no way it’s going to happen. .

Marketing 101

Marketing Brand Awareness Freelance Content Creation 101

Buffer

OCTOBER 28, 2024

You've got big marketing dreams but a not-so-big budget? After 12 years of marketing for bootstrapped brands, I've learned that you don't need to spend a fortune on fancy digital marketing tools to see results. A lot of these marketing software offer free or low-cost versions. Let me guess.

Digital Marketing 78

Digital Marketing Marketing Social Media Search Engine Optimization 78

Bramework

AUGUST 3, 2022

Using AI keyword research and analysis are core components of content marketing and blogging success. Today I will dive into the wonderful world of SEO keyword research, analysis and implementation. Why Keyword Research is Important. 55% of marketers say blog content creation is their top inbound marketing priority.

Keywords 52

Keywords Search Engine Optimization Blog Blogging 52

BKA Content

JANUARY 8, 2024

Search engine optimization gets touted as the end-all, be-all, of digital marketing, but are SEO services worth it? Are they right, or are they wasting money when other marketing strategies would serve them better? Your industry may not lend itself to e-commerce, or alternative marketing tactics may serve your goals better.

SEO 98

SEO IT Brand Awareness Search Engine Optimization 98

Neil Patel

DECEMBER 15, 2021

What’s the one thing you want from any digital marketing campaign? Whether it’s ad click-throughs or increased sales, every successful marketer has a performance goal in mind. Sometimes, marketing fails , and you’re left paying for a campaign that didn’t deliver. What Is Performance-Based Marketing? The problem?

IT 134

IT Marketing Digital Marketing Keywords 134