The Hoth

NOVEMBER 22, 2022

Whether you’re engaged in a content marketing strategy, PPC campaign, or organic SEO – you need to pay close attention to the search intent behind your chosen keywords. . These are high-intent keywords , and they’re your ticket to higher rankings and more sales. . How to uncover the intent behind a keyword .

Keywords 118

Keywords SEO Sales Brand Awareness 118

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for.

Marketing 145

Marketing Brand Awareness Social Media Education 145

Neil Patel

MARCH 25, 2021

Paid ads on search and social let you bid on relevant keywords to hyper-target an audience that perfectly fits your brand. In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. They turned to marketing firm Tinuiti (then called CPC Strategy) to help them do that through Amazon.

Ads 129

Ads Food Brand Awareness Marketing 129

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

iWriter

JULY 1, 2024

In this blog post, we’ll explore how strategic website copywriting can boost brand awareness, increase conversion rates, and ultimately drive revenue. Researching demographics helps identify your target market. Speak their language so they feel connected to your brand. Let’s dive in!

Brand Awareness 59

Brand Awareness Copy Sales Brand 59

Neil Patel

OCTOBER 5, 2021

Content marketing costs 62 percent less than outbound marketing. With people becoming numb to intrusive (outbound) marketing strategies, leveraging permissive marketing techniques like content marketing is becoming more critical. That’s why you need to invest in a great content marketer.

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

Neil Patel

DECEMBER 14, 2020

We’re going to dive into the eight advanced Amazon ad tactics you can add to your repertoire to boost your ad spend ROI, brand awareness, and ultimately bring in more sales on autopilot. Use Long-Tail Advanced Amazon Keywords to Find Users With Strong Purchase Intent. You need to make sure it’s a long-tail keyword.

Ads 145

Ads Sales Brand Awareness Landing Page 145

Neil Patel

SEPTEMBER 29, 2020

If you own a business, TikTok marketing can be a great channel for your brand, as there is relatively little competition on the platform. However, if you’re new to TikTok, you may not know how you can use it to market your company. Why TikTok Marketing? Create TikTok Marketing Videos.

Marketing 145

Marketing Social Media Content Creation Ads 145

Neil Patel

DECEMBER 16, 2021

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing. This shows us how many keywords I rank for, along with how many backlinks I’ve earned.

Marketing 145

Marketing Social Media Keywords Digital Marketing 145

Neil Patel

JUNE 11, 2021

Having a marketing plan isn’t enough for success. You need strategic marketing objectives to help you set, plan for and achieve your business goals. And you need to have them not just for your overall marketing plan but also for specific portions, such as paid social media marketing. What Are Marketing Objectives?

Social Media 130

Social Media Media Brand Awareness Marketing 130

Neil Patel

FEBRUARY 17, 2021

With the competition for customers becoming stiffer by the day, brands have to be savvy about the way they do their marketing. You must employ marketing strategies that work. One such marketing strategy is direct response marketing. What is Direct Response Marketing? Advantages of Direct Response Marketing.

Recruitment 141

Recruitment Marketing Social Media Lead Generation 141

Neil Patel

DECEMBER 15, 2021

What’s the one thing you want from any digital marketing campaign? Whether it’s ad click-throughs or increased sales, every successful marketer has a performance goal in mind. Sometimes, marketing fails , and you’re left paying for a campaign that didn’t deliver. What Is Performance-Based Marketing? The problem?

IT 134

IT Marketing Digital Marketing Keywords 134

Neil Patel

AUGUST 31, 2021

Harnessing what’s trending could be a powerful fuel for your digital marketing strategy, for the content you are creating, and for reaching your target market with a message that resonates. This is especially useful if you aren’t personally in the same demographic or interest group as your target market. Be involved.

Marketing 137

Marketing Social Media Lead Generation Concept 137

Neil Patel

OCTOBER 12, 2020

If you aren’t willing to embrace AI digital assistants as a marketer, you’re going to have a tough time competing with everyone else. Just like Alexa brings you the best jams on-demand and Siri helps you find the nearest Starbucks, AI digital assistants can help you become a better marketer. And late adopters?

Marketing 136

Marketing Landing Page Content Creation Social Media 136

Bramework

DECEMBER 28, 2022

Looking for the best keyword discovery ranking tools to really boost your website traffic? What do I mean by keyword ranking? That you’re using your keywords to rank your website better in the search engines. That you’re using your keywords to rank your website better in the search engines. SERPWatcher.

Keywords 95

Keywords Blog Post Post Blogging 95

Backlinko

OCTOBER 23, 2024

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. Identify Your Goals Before you do anything, set specific, time-bound goals for your content marketing strategy. And an email marketing campaign offering exclusive deals.

Content Marketing 103

Content Marketing Marketing Government Content 103

ContentWriters

FEBRUARY 8, 2023

One of the best ways is through video marketing. However, there are many different types of video marketing that businesses can create. This article will discuss some basics of B2B video marketing and what makes a good B2B video. 8 B2B Video Marketing Ideas Video marketing for B2B is gaining more and more popularity.

Marketing 115

Marketing Brand Awareness Social Media Promotion 115

Neil Patel

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems. Instead, you need a targeted B2B content marketing strategy to reach your marketing goals.

Content 144

Content Brand Awareness Collaboration Keywords 144

Neil Patel

OCTOBER 7, 2021

If you’re a marketer running paid campaigns , mistakes can actually be blessings in disguise. While mistakes may be embarrassing and used well, they can also be a tool to shine the spotlight on your brand or product. Sometimes using conventional digital marketing practices only puts you in the same league as your competitors.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

Neil Patel

SEPTEMBER 17, 2021

Over the last three of four months, I have been using a few of the features in MobileMonkey (you can do it with a free account) to automate my Instagram marketing and the results have been great. Here’s what it produced: 223 story mentions — more eyes on my brand 431 page views — more followers 1068 DMs — more leads for my ad agency.

Engagement 145

Engagement Marketing Social Media Education 145

Neil Patel

JANUARY 31, 2022

Most e-commerce store owners have no idea how to effectively market their business. I’ll walk you through why e-commerce marketing is different, what strategies to use, and we’ll even explore a few e-commerce businesses that are getting marketing right. What Is E-commerce Marketing? Not quite.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

The Hoth

JANUARY 25, 2024

If you don’t have 3 to 6 months to spend working on an SEO strategy and all that comes with it (creating content, link-building, on-page, and technical optimizations) – search engine marketing (SEM) is the way to go. SEM is where you use paid search ads to market your business. What’s Search Engine Marketing, Anyway?

Engineering 97

Engineering Ad Copy Marketing Landing Page 97

Neil Patel

OCTOBER 14, 2021

If you still think Facebook and Twitter are the be-all and end-all of social media marketing tools, think again. Since Facebook purchased Instagram, Pinterest has become the hot ticket item for business marketing. They Provide Educational Marketing Materials. That’s for good reason. Perks of Pinterest Business Accounts.

Brand 145

Brand Social Media Marketing Keywords 145

Neil Patel

MARCH 6, 2023

Marketers are including video as a part of their campaign experience and seeing over 95% of video content converting the same or better than non-video content. Yes, that’s right – you can combine your SEO and video strategy to supercharge your marketing campaign. Do Videos Really Rank Often In Google?

Keywords 83

Keywords Landing Page Medical Brand Awareness 83

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Content Marketing 126

Content Marketing Marketing Social Media Search Engine Optimization 126

Backlinko

JUNE 4, 2024

Ecommerce marketing is the process of making potential customers aware of your online store and generating sales. When you implement the right ecommerce marketing strategy, you can make a big impact on your business’s performance. There are lots of other video marketing formats you can use to engage your audience.

Sales 100

Sales Marketing Search Engine Optimization Social Media 100

Neil Patel

JANUARY 19, 2022

Therefore, any digital-savvy business needs to use local search marketing to ensure that prospective customers find them first. What is local search marketing? What Is Local Search Marketing? Local search marketing is when you promote or advertise an in-person company that conducts its business within a local market.

Marketing 133

Marketing Ad Copy Search Engine Optimization SEO 133

Neil Patel

AUGUST 24, 2021

This question and answer network allows you to help others on any topic, from digital marketing to Zumba. Why Should You Use Quora for Marketing? Quora is fantastic for marketing. To find topics, use the search box at the top and start typing in a keyword. Quora for Marketing: Frequently Asked Questions.

IT 118

IT Marketing Brand Awareness Social Media 118

Neil Patel

JUNE 2, 2021

Being a marketer is an interesting job. When a new social media platform starts to take off, you’d better be there promoting your brand. I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Neil Patel

NOVEMBER 25, 2020

In these modern times of digital transformation, it may seem like most digital marketing strategies are designed for online businesses. So are there any digital marketing strategies for brick-and-mortar businesses? Yes, there are, and one of the most effective ones is hyperlocal marketing. What is Hyperlocal Marketing?

Ads 145

Ads Brand Awareness Keywords Advertising 145

Neil Patel

FEBRUARY 15, 2021

This is where social media marketing shortcuts can prove useful. Why Are Social Media Marketing Shortcuts Helpful? There are numerous benefits of successful social media marketing. You can use it to drive traffic, revenue, and brand awareness. That’s where social media marketing shortcuts come in handy.

Social Media 145

Social Media Media Marketing Agency 145

BKA Content

NOVEMBER 26, 2024

Local SEO for Small Businesses: A Complete Guide Search engine optimization (SEO) is a multifaceted marketing strategy for all businesses. Making local SEO work for small companies involves using tailored techniques that maximize your marketing budget for a healthy ROI. Quality matters more than ever in local SEO for small businesses.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

The Hoth

FEBRUARY 15, 2023

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. What Makes SaaS Marketing Unique?

Marketing 102

Marketing Education Brand Awareness Keywords 102

Neil Patel

FEBRUARY 19, 2021

This shift has made retail brands rethink their marketing and advertising strategies, allocating more of their budgets toward SEO and paid search campaigns. SEO takes time to build awareness and pull people down the marketing funnel. Paid ads take the guesswork out of keywords. Meanwhile, Instagram can reach 1.16

Social Media 145

Social Media Sales Media Retail 145

Kristi Hines

JUNE 27, 2021

Do you want to add some marketing education to your resume ? If you don’t have a degree in marketing , here are over 60 online courses and certificate programs that can help you impress potential clients and employers. Digital Marketing Institute. For Ahrefs users only. Association of National Advertisers. BrainStation.

Digital Marketing 130

Digital Marketing Consulting Search Engine Optimization Marketing 130

BKA Content

FEBRUARY 25, 2023

Does Content Marketing Work For Small Businesses? Content marketing for small businesses. It might feel as though you are constantly told that you must implement content marketing in order to survive as a small business in the current market. Is Content Marketing for Small Businesses Worth It?

Content Marketing 96

Content Marketing Marketing Content Content Creation 96

ContentWriters

FEBRUARY 15, 2023

However, for marketers, it’s music to our ears. Social media is a tried-and-true marketing channel that has existed since the inception of Facebook, and it’s not going away anytime soon. According to a recent HubSpot survey , social media will be among the top three marketing channels that brands invest in for 2023.

Social Media 105

Social Media Media Brand Awareness Marketing 105