ContentWriters

NOVEMBER 2, 2022

Content marketing has long been recognized as one of the most effective ways to build brand awareness for your business. Content marketing is also an excellent way to drive bottom-line sales—if used strategically. An effective content marketing strategy does not directly involve promotional material and sales collateral.

Sales 98

Sales Content Marketing Marketing Brand Awareness 98

Neil Patel

DECEMBER 13, 2021

While it would be nice to run a brand awareness campaign, many small businesses don’t have the budget to do so. They compared results to an overly pushy, “sales style” form of copy and saw a drastic difference. Change your CTA and landing pages. Using LinkedIn Ads to Generate Sales Frequently Asked Questions.

Ads 126

Ads Sales Social Media Advertising 126

Contently

OCTOBER 6, 2022

But integrating storytelling into your content allows your target audience to build an emotional connection with your brand. Typically, turning a sales prospect into a customer takes much longer in B2B marketing than in B2C. This can be done through blog posts, social media, podcasts, brand awareness emails, and more.

Storytelling 137

Storytelling Audience Brand Awareness Landing Page 137

Backlinko

JULY 22, 2024

This turns your site from an afterthought into an asset that generates leads and sales. To satisfy this intent, create product, service, or landing pages with clear calls to action. Like generating leads, selling products or services, and raising brand awareness. For example, “The New York Times website.”

Website 117

Website SEO Search Engine Optimization Architecture 117

iWriter

NOVEMBER 13, 2024

Top funnel keywords drive traffic to your website and build brand awareness. Using bottom-funnel keywords helps your content appear at the right moment in a customer’s journey, leading to higher conversion rates and more sales. Optimizing product pages and landing pages is essential here.

Keywords 52

Keywords Brand Awareness Landing Page Content Writer 52

Credible Content

JUNE 23, 2023

Landing pages Most of the landing pages are good examples of direct response copywriting. A landing page call-to-action may look like this: Book your seat today for our seminar. ” – Dan Kennedy, The Ultimate Sales Letter. ” “The Ultimate Sales Letter” by Dan S.

Copywriting 130

Copywriting Copywriter Promotion Persuasion 130

Neil Patel

FEBRUARY 16, 2021

Today, I’ll walk you through how to write killer copy that doesn’t just make your product or service look awesome; it’s going to actually drive sales. Copywriting is content writing with the direct goal of making a sale. Copywriting might be found on: Website pages Brochures Paid ads Landing pages Product pages.

Copywriting 145

Copywriting Copywriter Landing Page Copy 145

Neil Patel

AUGUST 6, 2021

With research showing that retail Ecommerce sales are set to be more than $548 billion by 2024 , you’ll want your customer retention strategy to be solid enough to get you a piece of that pie. Personalized experiences are essential in driving return sales. For most, a sale is the ultimate goal of running an Ecommerce business.

Landing Page 142

Landing Page Social Media Sales SEO 142

Neil Patel

MAY 28, 2021

Boost Brand Awareness. Multiple-location SEO can raise awareness of your product or service by increasing traffic to product pages. When customers use keywords related to your business’s offerings, your product pages could appear in the top search results. Food enthusiasts based in Washington, D.C. Conclusion.

SEO 145

SEO Landing Page Brand Awareness Retail 145

Neil Patel

JUNE 11, 2021

These can include, but aren’t limited to: Profit-based goals: making sales Growth-based goals: increasing subscribers, fans, etc. Awareness-based goals: gaining unique visitors. Marketing Objectives to Increase Brand Awareness. Improve page visits by 50 percent. Marketing Objectives to Increase Sales.

Social Media 130

Social Media Media Brand Awareness Marketing 130

Neil Patel

MARCH 28, 2023

Driving customers—not just visitors—to your landing page is the best way to make sales. You’re paying for the extra emphasis; while that’s great if your goals include engagement or generating leads and sales, it’s not so great for discovery and brand awareness. Placement #2. What motivates them?

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

SEPTEMBER 9, 2020

It was produced with the aim of raising brand awareness. But in the modern world of SEO/marketing, brand awareness and link building are directly related, at least when it comes to online content. Video on a Landing Page. This is the whole point of a landing page. Increase Conversions.

SEO 142

SEO Landing Page Retail Brand Awareness 142

Neil Patel

MARCH 23, 2021

Of course, this is all assuming that your landing page is adequately optimized – something we’ll touch on later. Make Sure Your Landing Page (or Website) Meets Google Guidelines. If you’re sending traffic to a landing page, make sure that your landing page is compliant with the guidelines Google provides.

Landing Page 142

Landing Page Keywords Ads Ad Copy 142

Contently

DECEMBER 13, 2022

For example, B2B content marketing may require more touch points throughout the buying journey, in part because the sales process can take months (or even years), and multiple leaders are usually involved in the decision. Not every piece of content is meant to drive a sale or even generate a lead. Email: Open rate, click-through rate.

Storytelling 116

Storytelling Engagement Landing Page Long Form Content 116

Contently

DECEMBER 29, 2022

If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels.

Publisher 134

Publisher Publishing Publishing Landing Page 134

Neil Patel

JUNE 24, 2021

Do you want to make a sale or provide information? Functionalities vary widely, but however you incorporate bots, they can be a powerful, real-time player in your digital marketing strategy , buttressing your PPC campaign with interactivity and deepened brand awareness. It could also help with immediate sales.

Utilities 96

Utilities Brand Awareness Landing Page Script 96

Neil Patel

OCTOBER 16, 2020

If you get it right, AdWords could totally transform your business by driving high traffic , generating more leads and revenue, and boosting sales. So if you find your sales dwindling, you now know the reason why. Instead, you can boost your brand awareness, get more leads, and increase sales – all at the same time!

Consulting 111

Consulting Landing Page Search Engine Optimization Persuasion 111

Neil Patel

JUNE 22, 2021

It helps: bring people to your website engage customers by offering value generate leads move people through the customer journey drive sales provide post-sale care. Build More Targeted Landing Pages. Each of those advanced guides has a separate landing page, optimized for the applicable keywords.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Contently

MARCH 23, 2023

For example, a food brand can create recipes for their followers based on their dietary preferences or cooking skills, or a fitness brand can create personalized workout plans based on the customer’s fitness goals or activity level. They include metrics such as likes, comments, shares, followers, and click-through rates (CTRs).

Engagement 118

Engagement Content Landing Page Brand Awareness 118

Neil Patel

JUNE 23, 2021

Only then can you expect a great ROI in the form of brand awareness, leads, and potential customers for your business. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Click to a landing page?

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Neil Patel

OCTOBER 12, 2020

Plus, you’re going to have mountains of data to back up your decisions, which will get you better results, a higher ROI, and more sales. The tool can lower your churn rate, create stronger relationships, and drive more sales. It’s the ultimate personal assistant for managing your marketing and sales inbox.

Marketing 136

Marketing Landing Page Content Creation Social Media 136

Neil Patel

AUGUST 25, 2020

Your goals may include: Adding more qualified leads to your automated sales funnel Selling more of a specific product or category of products Increasing the number of visitors to a landing page Building awareness for your brand. Maybe you want to grow your email list to add more leads into your sales funnel.

Agency 133

Agency Landing Page Digital Marketing Ads 133

Freelance Writing Jobs

JANUARY 22, 2023

Landing Pages A landing page is created for a specific marketing campaign. Users will reach a landing page after clicking an email link or via Google, YouTube, or a social media platform. They’re designed with one goal—to increase conversions and secure a potential sale.

Writing Style 107

Writing Style Script Landing Page Writing 107

Neil Patel

JANUARY 15, 2021

Understanding SEO is crucial to significantly increase your traffic and brand awareness. There’s more that goes into conversion optimization than just getting traffic, like making sure you have a clear lead capture form, a sales page, and descriptive product pages. Create SEO Optimized Landing Pages.

SEO 145

SEO Landing Page Keywords Social Media 145

Neil Patel

FEBRUARY 4, 2022

User-generated content usually comes in the form of images, videos, reviews, or testimonials—which leads to users promoting a brand through online content, rather than the brand promoting themselves. Powerful online social proof that has the potential to increase trust, authenticity, and sales. The result?

IT 123

IT Brand Awareness Content Social Media 123

Neil Patel

MARCH 16, 2021

Local awareness ads are your new best friend. These ads drive brand awareness in specific regions, targeting users via location. The offer ad should direct your audience to a landing page on your website that allows them to complete that action promised in the call-to-action. Facebook Bidding Strategy. Conclusion.

Ads 116

Ads Brand Awareness Advertising Education 116

The Hoth

MARCH 11, 2025

traffic, leads, and sales). These types of keywords are best for raising brand awareness and building trust with your customers. Theyre called TOFU (top-of-the-funnel) keywords because they exist at the top of your sales funnel (when prospects are learning about your brand and products). Navigational.

Keywords 59

Keywords Digital Marketing Content Creation Agency 59

Neil Patel

JANUARY 31, 2022

If you’re looking to drive traffic (and sales) for your e-commerce business, this guide is for you. E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. Advertising comes into play once they actually recognize your brand.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Smart Blogger

FEBRUARY 16, 2023

You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. From content marketing to closing sales, the statistics in this post will help guide you toward the best use of your time and resources. want to receive discounts or sales promotions ( OptinMonster , 2022) 4.

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

Neil Patel

MARCH 30, 2023

The main advantage of Facebook Ads is that they provide you with the ability to target your ads so that they’re shown to a very precise audience who will be curious about your offer and click, ideally to a specified landing page. I use them on a daily basis to drive sales and traffic to my businesses. Now, don’t get me wrong.

Ads 113

Ads Landing Page Advertising Copy 113

The Hoth

JANUARY 31, 2023

Local PPC ads can start generating traffic, leads, and sales for you from day one – which is crucial for small businesses in desperate need of new clients. 2: It raises brand awareness This perk is especially useful for newer businesses eager to implant their names in the minds of potential customers.

Ads 93

Ads Brand Awareness Landing Page Digital Marketing 93

Neil Patel

APRIL 19, 2021

To convert, someone will either click or tap based on the device they’re using, and you can then bring them to your target page. The destination page will also play a role in the success of your Spotify ad because of relevancy. If you’re unsure how to set up a sales page or landing page, we have plenty of resources to help you.

Ads 138

Ads Advertising Brand Awareness Script 138

ContentWriters

OCTOBER 12, 2022

That’s because some of the most successful marketing actions – like convincing people to sign up for your email list – don’t result in immediate sales, even though they provide value. A marketing conversion is not necessarily a sale, but a point of success and the goal of your content. Brand Awareness. Brand Loyalty.

Content Marketing 96

Content Marketing Marketing Recruitment Landing Page 96

The Hoth

JANUARY 25, 2024

These sponsored ads appear at the very top of the SERPs (search engine results pages), saving you the trouble of having to work your ass off to reach the top of the organic results. An SEM campaign is the best way to start generating traffic, leads, and sales from day one, which is why they’re so popular for newer sites. Why is that?

Engineering 97

Engineering Ad Copy Marketing Landing Page 97

Quick Sprout

AUGUST 8, 2022

Direct mail is an effective and affordable way to drive brand awareness and generate fresh leads. It brings multiple campaigns together for lead generation and brand awareness. Doing so will increase response rates which boosts both leads and sales. Want to jump straight to the answer?

Lead Generation 143

Lead Generation Consulting Brand Awareness Retail 143

Neil Patel

FEBRUARY 17, 2021

This strategy can also include: landing pages social media ads email paid ads TV/radio commercials. It’s a powerful technique for driving sales as it’s easier to sell to an existing customer than to a new prospect. While most people associate direct response marketing with direct mail, that is only one part of it.

Recruitment 141

Recruitment Marketing Social Media Lead Generation 141

Neil Patel

AUGUST 23, 2021

Audience : Inside scoop on your website visitors Acquisition : Details on how visitors found your website Behavior : What people are doing on your site Conversions : How behavior leads to conversions and sales. This data is essential when creating brand awareness campaigns tailored for your target audience.

Landing Page 145

Landing Page Digital Marketing Brand Awareness Management 145