Neil Patel

JUNE 2, 2021

Being a marketer is an interesting job. When a new social media platform starts to take off, you’d better be there promoting your brand. I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Moz

FEBRUARY 10, 2021

Posted by IzabelleHundrev If there’s one thing that most marketers have in common, it’s that we want more leads. Sure, not all leads are good. But leads are what drive business, and as a result, many of us are held accountable for generating more of them. Some are even downright unqualified. But there’s a catch.

Lead Generation 72

Lead Generation SEO Search Engine Optimization Brand Awareness 72

Neil Patel

JUNE 22, 2021

From a marketing perspective, there are many opportunities to engage with new audiences and expand your company’s reach. By devising a Facebook marketing strategy. If you’re new to Facebook marketing, let me walk you through using the tools available to your advantage. What Is Facebook Marketing? Awareness Goals.

Marketing 145

Marketing Social Media Advertising Ads 145

Content Marketing Institute

FEBRUARY 20, 2018

Anyone who has learned about the fundamentals of content marketing knows the concept isn’t all that complicated – consistently provide something of relevant value to your target audience in the hope it will ultimately return the favor in kind. Why you need a content marketing strategy. Before we get started. cmicontent Click To Tweet.

Content Marketing 111

Content Marketing Marketing Content Brand Awareness 111

Neil Patel

JANUARY 27, 2021

LinkedIn Newsletters Help Boost Brand Awareness. Another reason to regularly publish a LinkedIn newsletter is to help boost your brand awareness. LinkedIn Newsletters Help Generate Leads. Lead generation is the heart of online businesses. A LinkedIn newsletter can help.

Brand Awareness 137

Brand Awareness Lead Generation Social Media Publisher 137

Contently

FEBRUARY 22, 2023

In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI. Of the marketers who responded to Wyzowl’s State of Video Marketing 2023 report , 92% say video gives them a good return on their investment. And brands noticed.

Marketing 125

Marketing Content Entertainment Social Media 125

Smart Blogger

DECEMBER 29, 2023

So you’ve heard about the magic of LinkedIn lead generation and are curious whether it can work for you. Well, the good news is that transforming your LinkedIn profile into a lead-generating engine is totally doable with the right approach. Why LinkedIn for Lead Generation? Let’s dive right in.

Lead Generation 59

Lead Generation Social Media Brand Awareness Education 59

ContentWriters

FEBRUARY 8, 2023

One of the best ways is through video marketing. However, there are many different types of video marketing that businesses can create. This article will discuss some basics of B2B video marketing and what makes a good B2B video. 8 B2B Video Marketing Ideas Video marketing for B2B is gaining more and more popularity.

Marketing 115

Marketing Brand Awareness Social Media Promotion 115

ContentWriters

FEBRUARY 15, 2023

However, for marketers, it’s music to our ears. Social media is a tried-and-true marketing channel that has existed since the inception of Facebook, and it’s not going away anytime soon. According to a recent HubSpot survey , social media will be among the top three marketing channels that brands invest in for 2023.

Social Media 105

Social Media Media Brand Awareness Marketing 105

Contently

DECEMBER 26, 2022

Content marketing ain’t easy… but isn’t that why it’s so valuable? Organizations are taking a more proactive approach to content these days as it relates to audience engagement, lead funnel growth, prospect nurturing, customer loyalty, and strong brand affinity. Content is an integral part of that process.

Lead Generation 114

Lead Generation Content Brand Awareness Sales 114

The Hoth

DECEMBER 7, 2022

Before you propose your new ad strategy using interactive 360° video walls around town, you need to stop and consider the marketing expenses involved. . Sure, it’d be great to roll out an innovative new digital marketing campaign using interactive technology, but if you can’t afford it, there’s no way it’s going to happen. .

Marketing 101

Marketing Brand Awareness Freelance Content Creation 101

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

Neil Patel

FEBRUARY 24, 2021

While the terms B2B (business-to-business) and B2C (business-to-consumer) marketing may sound similar, they differ vastly in practice, especially when it comes to paid social media. B2B buyers are typically large organizations (like enterprise companies, hospitals, or universities) that market their products or services to other businesses.

Social Media 134

Social Media Media Brand Awareness Hospitality 134

Content Marketing Institute

FEBRUARY 6, 2018

No matter how far you’ve come in your content marketing career – and how much you continue to progress – there are always a few things you wish you were better at, understood more deeply, or had known about earlier. Yep, I relied on content marketing to strengthen my ability to be a content marketer.). What is content marketing?

Content Marketing 111

Content Marketing Marketing Content Brand Awareness 111

The Hoth

FEBRUARY 15, 2023

While SaaS applications are undoubtedly useful, the oversaturation of apps & content makes marketing these services quite the challenge. In particular, SaaS marketing strategies involve long & complex sales cycles, rigorous brand-building, and a healthy amount of lead generation. Why is that?

Marketing 102

Marketing Education Brand Awareness Keywords 102

Neil Patel

FEBRUARY 4, 2021

My blog attracts millions of viewers, and accolades have stacked up for entrepreneurship, marketing, and influence. You may not know that behind the Neil Patel brand is a powerful and growing network of digital marketing agencies with offices around the world. Neil Patel’s foray into digital marketing began with his blog.

Digital Marketing 126

Digital Marketing Agency Marketing Portfolio 126

Neil Patel

FEBRUARY 10, 2021

The goal of this stage is to raise brand awareness, not to make a sale. Even at this step of the funnel, there is a breakdown in where potential leads might be : The leads may be totally unaware of your business or product, or they may have heard of you, but they’ve never been to your website. It’s an exploratory stage.

Landing Page 133

Landing Page Lead Generation Social Media Sales 133

Content Marketing Institute

JANUARY 14, 2019

In a recent Think with Google article, Lisa Gevelber, Google’s vice president of marketing for the Americas, discusses these new consumer behaviors and puts them in context: People can’t remember what it was like to not be able to learn, do, or buy things when the need struck by reaching for the device in their pocket. Elmo Lewis in 1898.

Sales 111

Sales Marketing Concept Digital Marketing 111

Content Marketing Institute

JANUARY 17, 2019

Involving employees in the company’s content marketing strategy isn’t a new idea. And you likely know the value of connecting with your sales and/or customer service teams to get frontline insight into what your brand’s prospects and customers want to know. Eric Quanstrom, chief marketing officer, CIENCE. Write about their day.

Content Marketing 107

Content Marketing Recruitment Marketing Content 107

Neil Patel

APRIL 1, 2021

That doesn’t mean solely cryptocurrencies like Bitcoin, Ethereum, and the slew of other cryptos being peddled on the crypto market. Let’s look at non-fungible tokens (NFTs) and how brands can use NFTs in their marketing campaigns. What does this have to with your brand and marketing strategy ? What Are NFTs?

Brand 125

Brand Brand Awareness Collaboration Social Media 125

The Hoth

JANUARY 24, 2023

Finding the right marketing talent for your small business is crucial if you want to see continued growth and expansion in the future. Yet, top marketing professionals don’t stay available for long, as according to LinkedIn, the best candidates are off the market within 10 days. Not at all. You just need to know where to look.

Agency 96

Agency Recruitment Marketing Lead Generation 96

Content Hacker

JULY 6, 2023

Do you want to know how content marketing helps business growth? Many business owners aren’t sure whether investing in content marketing is worth the time, effort, and resources. Content marketing is 100% worth it. We’ll examine the important role of content marketing in running impactful digital marketing campaigns.

Content Marketing 93

Content Marketing Marketing Long Form Content Content 93

BKA Content

NOVEMBER 8, 2022

The Importance of Content Marketing to Grow Your Business in a Recession. The best approach to grow your business in a recession is through targeted content marketing. What Is Content Marketing? Using online marketing is highly affordable and sustainable. Proof Content Marketing Works. Learn More.

Content Marketing 98

Content Marketing Marketing Content Brand Awareness 98

Neil Patel

JULY 15, 2021

After all, the key to successful marketing is to define your target audience and meet them on their favorite platforms. Whether you’re in B2B or B2C, you definitely should leverage Facebook’s multitude of features to market your brand and products. Increase Brand Awareness. Provides a Data Collection Avenue.

Engagement 132

Engagement Audience Brand Awareness Social Media 132

Neil Patel

APRIL 19, 2021

It’s a fast-paced platform you can use to achieve many business goals such as lead generation, brand awareness, and even driving sales, among others. Promoted tweets are usually used for lead generation, brand awareness, and product promotion, among many others. Trend Takeovers.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Smart Blogger

FEBRUARY 16, 2023

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. So too, must your digital marketing strategy. Well, no worries.

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

Shorthand Content Marketing

JANUARY 5, 2023

For anyone interested in content marketing and using it to their advantage, there have been many great content marketing books published over the past 25 years that can help. Both elements are equally important when it comes to creating a successful content marketing strategy. The Top 12 Content Marketing Books for 2023.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Neil Patel

JULY 28, 2021

Ask yourself if you are creating content to boost brand awareness, generate leads, convert users, attract past customers, improve search ranking results, or something else altogether. Measuring the results of your content marketing efforts is one of the most important aspects of developing an effective content strategy.

IT 141

IT Content Social Media Brand Awareness 141

Neil Patel

MARCH 16, 2021

Now that we’ve established the value of marketing on Facebook , you’re probably wondering how much do Facebook ads cost? Facebook’s business platform gives marketers a variety of options to reach their intended audiences and retarget site visitors. Local awareness ads are your new best friend. globally and $0.28

Ads 116

Ads Brand Awareness Advertising Education 116

Neil Patel

FEBRUARY 3, 2023

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Once customer meets brand, it’s like connecting with an old friend on Facebook. That makes video a must-have in your marketing strategy. SEO Without Branding Is Not Enough SEO is always changing.

Brand Awareness 144

Brand Awareness Keywords Storytelling SEO 144

ProBlogger

MAY 7, 2012

We all know that video blogging is a powerfully effective tool for business lead generation, but does everyone have what it takes to execute on it? When they need it repaired, our service is an exact market fit. You have to find a channel to reach your market. This guest post is by Ryan Critchett of RMC Tech.

Brand Awareness 40

Brand Awareness Creativity Brand Entertainment 40

Credible Content

JUNE 23, 2023

Here are a few media and marketing examples where direct response copywriting is used: Email marketing Such email marketing campaigns encourage your recipients to take a specific action such as clicking a link, making a purchase or subscribing to regular updates. It makes a compelling offer. We have limited seats.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Content Hacker

OCTOBER 25, 2022

One of my CTS members recently asked, “What is the value of content marketing?” Here’s why: First, content marketing will be worth $600 billion in 2024. Out of all digital marketing strategies, content marketing has THE highest ROI (return on investment). Watch Me Explain the Amazing ROI of Content Marketing.

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Content Marketing Institute

DECEMBER 25, 2018

Remember while it’s tempting to pour all your content team’s energies and resources into the next big thing to hit the digital marketplace, sustainable, long-term success with content marketing first requires a mastery of the fundamentals. Content marketing strategy tips and tools. Lead generation. Audience engagement.

Content Marketing 111

Content Marketing Marketing Content Editorial 111

Neil Patel

SEPTEMBER 21, 2021

For now, though, let’s discuss why PBNs entice many marketers. A backlink is a hyperlink that leads from an external website to your own website. That’s why so many marketers use them at some point. Yes, they can increase your SEO and help generate passive traffic and leads to your website.

Blog 129

Blog Blogging Brand Awareness Social Media 129

Contently

JULY 19, 2022

Marketing teams often spend a good chunk of time and resources on efforts to get new customers—think top-of-funnel blog posts, sales collateral, and everything in between. It’s evident the company’s marketing goals go beyond brand awareness and lead generation.

Sales 130

Sales IT Search Engine Optimization Content 130

Smart Blogger

FEBRUARY 8, 2024

Whether you want to leverage LinkedIn for business development, marketing, or networking, understanding how to use these tools can be a game changer. They help you understand what works, tailor your social media marketing strategy , and optimize your social media posts to maximize reach and impact. Let’s begin.

Social Media 73

Social Media Marketing Lead Generation Recruitment 73