The Complete Guide to Content Repurposing: How to Get the Most Out of Every Piece of Content You Create
Buffer
DECEMBER 5, 2023
For example, if your goal with content repurposing is to pump new life into pieces that are losing traffic, your priority should be repurposing your old posts. But if you aim to build brand awareness and expand your reach, your focus should be repurposing posts that went live more recently.
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