Ahrefs

JANUARY 28, 2025

Below Ive laid out 11 workflows you can follow to measure the success of your brand awarenessincluding some little-known Ahrefs use cases. Brand awareness refers to a series of marketing tactics that help audiences recognize and recall a brand name, … Read more ›

Brand Awareness 95

Brand Awareness Brand Audience Marketing 95

ContentWriters

OCTOBER 31, 2024

What does the rapid evolution of AI mean for SEO and the future of search? SEO is still crucial for effective content marketing–even as consumers switch from Google to AI tools in their searches. How businesses optimize for SEO is changing. To stay ahead, marketers must adapt their SEO content strategies.

SEO 59

SEO Content Engineering Brand Awareness 59

The Hoth

JANUARY 7, 2025

Digital PR began to form once the internet rose to prominence, and its been a staple marketing tactic ever since. Ranking higher on search engines is a major goal of digital PR campaigns, meaning you can use digital PR for SEO success. The only thing that differs is the marketing channels that you use. Whats digital PR?

SEO 59

SEO IT Social Media Brand Awareness 59

Neil Patel

AUGUST 31, 2021

SEO can be a brilliant strategy to increase your website traffic but it isn’t always enough. Imagine you rely on SEO for all your traffic. In this post, we’re going to look at effective strategies to grow your website traffic without SEO so you’re never left stranded by algorithm changes again. Content Marketing.

Website 145

Website SEO Recruitment Brand Awareness 145

Neil Patel

AUGUST 19, 2021

A study by Hinge Marketing found accounting and financial service firms were the slowest growing of all professions studied. The difference between low-growth and high-growth businesses in any sector is marketing. Marketing is what develops the all-important know, like, and trust factor. 6 Marketing Tips for CPAs.

Brand Awareness 145

Brand Awareness Marketing Keywords Digital Marketing 145

BKA Content

FEBRUARY 21, 2025

How SEO Helps Your Business (and Why You Should Start Today) If you own a businesswhether it’s a small startup or a well-established brandyou might be wondering how SEO helps your business and if it’s worth the investment. Thats the power of SEO. Spoiler alert: It is. Running paid ads can get expensive fast.

SEO 59

SEO Search Engine Optimization Brand Awareness Consulting 59

Neil Patel

MAY 28, 2021

Having multiple-location SEO enables businesses to attract website traffic from various states or countries across the globe. How to do multiple-location SEO? What Is Multiple-Location SEO? To attract locals from various locations, you probably need to adopt a local SEO strategy. The solution is multiple-location SEO.

SEO 145

SEO Landing Page Brand Awareness Retail 145

Backlinko

MARCH 3, 2025

At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing. For example, if someone searches “ seo competitor analysis ” on Google and clicks on a regular (non-ad) result, that counts as organic traffic. These unpaid clicks are organic traffic.

IT 102

IT Keywords Brand Awareness SEO 102

Neil Patel

OCTOBER 2, 2020

But on a website selling over 12 million items , how do you help your products stand out from the crowd with Amazon SEO? A Short Introduction to Amazon SEO. Just like other search engines, you can use SEO techniques to boost product rankings. How Do Amazon SEO Keywords Work? It’s easier than it sounds. Actually, yes.

Keywords 145

Keywords SEO Brand Awareness Engineering 145

Neil Patel

SEPTEMBER 9, 2020

Since the Google Penguin and Panda updates, a lot of SEOs finally have realized that ranking a website in the long term is not just about building a large number of links. However, one type of SEO that still is underutilized is VSEO: video search engine optimization. Usually, they opt for creating various other types of content (e.g.,

SEO 142

SEO Landing Page Retail Brand Awareness 142

Smart Blogger

JUNE 6, 2023

Let’s untangle the puzzle of brand awareness together. It’s no secret that your brand’s visibility can make or break your business, but how do you make your brand not just seen, but also remembered? Think about how Starbucks dominates the coffee market or how Nike is synonymous with sportswear.

Brand Awareness 63

Brand Awareness Brand Social Media Collaboration 63

Elna Cain

OCTOBER 19, 2023

Something like, “My name is Elna Cain and I’ve been a SaaS digital marketing writer for nearly a decade. I love helping brands elevate their message on social media and through their email marketing. This makes it easier for your marketing strategy for getting clients. Do they have an author bio?

Website 226

Website Retail Portfolio Writing 226

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. SEO, PPC, even some social media sites can drive online sales for your luxury brand. SEO, PPC, even some social media sites can drive online sales for your luxury brand. Luxury Marketing Trends.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Neil Patel

AUGUST 4, 2021

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for.

Marketing 145

Marketing Social Media Brand Awareness Education 145

Neil Patel

SEPTEMBER 15, 2020

Although Pinterest is often regarded as the go-to platform for pinning recipes and home décor ideas, it’s also a powerful digital marketing tool. 78% say it’s useful to see content from brands on Pinterest. 66% buy something after seeing a brand’s pins. Have you had success with Pinterest SEO? Conclusion.

SEO 145

SEO Keywords Brand Awareness Content Creator 145

Shorthand Content Marketing

NOVEMBER 29, 2024

What if you didn’t need an HVAC marketing agency to run everything? These are some of the proven advantages of HVAC content marketing. And although it sounds confusing or like just another marketing jargon term, HVAC content marketing is more simple than you think. What if you could save $5000 a month on Google ads?

Content Marketing 52

Content Marketing Marketing Agency Content 52

Neil Patel

DECEMBER 22, 2021

But did you know they can be used in marketing? What, exactly, are NFTs and why should marketers care? Here’s what marketers need to know about NTFs, including how you can leverage them to grow your business. I’ve written a bit more about how NFTs work (and how brands are using them) if you want to learn more.

Marketing 124

Marketing Brand Awareness Promotion Brand 124

Contently

AUGUST 23, 2024

It can help ensure that your content marketing goals are effective and consistent across various parts of the organization and that no one is going rogue and spending time creating something that won’t help you reach your goals. Can you group these audiences into specific personas to better direct your marketing efforts?

Content 70

Content Content Creation Medical Brand Awareness 70

Neil Patel

MARCH 10, 2021

Why is Music in Marketing Paid Campaigns Beneficial? Over the past few years, we’ve seen some incredible marketing happen with the marriage of music and marketing. Since music is a part of our everyday lives, it makes sense to connect what people love to our marketing campaigns. Increase Brand Awareness.

Marketing 138

Marketing Brand Awareness Script Entertainment 138

The Hoth

FEBRUARY 18, 2025

Do you want to take your SEO to new heights in 2025? If the answer is yes, its time to start using SEO strategies with digital PR (public relations). As a bonus, youll build brand loyalty, expand your online reach, and generate lots of referral traffic.

SEO 59

SEO Storytelling Social Media Brand Awareness 59

Neil Patel

DECEMBER 2, 2021

A comprehensive and thoughtfully crafted digital marketing strategy is necessary to make those sales rack up. That’s why today, I will run through my top digital marketing tips for the holidays. Why the Holidays Are the Best Time for Digital Marketing Success. 9 Digital Marketing Holiday Tips. Start Early and Have a Plan.

Digital Marketing 140

Digital Marketing Marketing Retail Brand Awareness 140

Quick Sprout

NOVEMBER 7, 2022

Effective link-building strategies are crucial for SEO, domain authority, and brand awareness. Whether you’re starting a new website from scratch or you’re trying to improve a well-established site, this ultimate guide will explain everything you need to know about link building for SEO. How Link Building For SEO Works.

SEO 126

SEO Brand Awareness Engineering Text 126

iWriter

JULY 1, 2024

In this blog post, we’ll explore how strategic website copywriting can boost brand awareness, increase conversion rates, and ultimately drive revenue. Researching demographics helps identify your target market. Speak their language so they feel connected to your brand. Let’s dive in!

Brand Awareness 59

Brand Awareness Copy Sales Brand 59

Neil Patel

MARCH 26, 2021

What does it take to be a successful marketer? Fractl used IBM’s Watson Personality Insights API from 2019 to pick out the key traits and characteristics of 20 of the world’s most prominent marketing leaders (I even made the list!). To make it as a marketer, excellent presentation skills are pretty much nonnegotiable.

Marketing 131

Marketing Storytelling Brand Awareness Persuasion 131

Neil Patel

SEPTEMBER 29, 2020

If you own a business, TikTok marketing can be a great channel for your brand, as there is relatively little competition on the platform. However, if you’re new to TikTok, you may not know how you can use it to market your company. Why TikTok Marketing? Create TikTok Marketing Videos.

Marketing 145

Marketing Social Media Content Creation Ads 145

Backlinko

APRIL 17, 2024

As of 2023, there are more than 180k SEO service providers in the US itself. In this guide, we’ve put together a list of the 12 best SEO services in 2024. They all have proven track records and a strong reputation in the market. And then go more in-depth on each SEO service on our list and what makes it stand out.

SEO 117

SEO Agency Collaboration Content Creation 117

BKA Content

JANUARY 8, 2024

Is SEO Worth It for Your Business? Search engine optimization gets touted as the end-all, be-all, of digital marketing, but are SEO services worth it? Are they right, or are they wasting money when other marketing strategies would serve them better? Are SEO Services Worth It? What Does SEO Do Well?

SEO 98

SEO IT Brand Awareness Search Engine Optimization 98

Neil Patel

DECEMBER 16, 2021

Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing. Tighten Up Your SEO. Of course, mine is just one of many SEO tools.

Marketing 145

Marketing Social Media Keywords Digital Marketing 145

Neil Patel

OCTOBER 12, 2020

If you aren’t willing to embrace AI digital assistants as a marketer, you’re going to have a tough time competing with everyone else. Just like Alexa brings you the best jams on-demand and Siri helps you find the nearest Starbucks, AI digital assistants can help you become a better marketer. And late adopters?

Marketing 136

Marketing Landing Page Content Creation Social Media 136

Neil Patel

OCTOBER 5, 2021

Content marketing costs 62 percent less than outbound marketing. With people becoming numb to intrusive (outbound) marketing strategies, leveraging permissive marketing techniques like content marketing is becoming more critical. That’s why you need to invest in a great content marketer.

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

The Hoth

FEBRUARY 4, 2025

Digital PR strategies provide both in spades, and they integrate perfectly with SEO. As a practice, public relations (PR) has always been about raising brand awareness and attracting media attention, and digital PR simply translates these goals into the digital world. What is Digital PR, and How Does it Help SEO?

Brand Awareness 59

Brand Awareness SEO Promotion Retail 59

The Hoth

DECEMBER 20, 2022

SEO (or Search Engine Optimization) is a vital part of digital marketing for practically every business. Partially because of the lack of standardization for SEO pricing. Here at the HOTH, we know firsthand that this is one of the biggest pain points before a business owner decides to invest in an SEO strategy.

SEO 105

SEO Search Engine Optimization Agency Consulting 105

Neil Patel

MARCH 25, 2021

In this article, I’ll give you nine ways to use paid ads you could effectively market to pet owners. They turned to marketing firm Tinuiti (then called CPC Strategy) to help them do that through Amazon. Each of these questions presents a micro-moment brands can address through ads or content marketing. Conclusion.

Ads 129

Ads Food Brand Awareness Marketing 129

ContentWriters

FEBRUARY 8, 2023

One of the best ways is through video marketing. However, there are many different types of video marketing that businesses can create. This article will discuss some basics of B2B video marketing and what makes a good B2B video. 8 B2B Video Marketing Ideas Video marketing for B2B is gaining more and more popularity.

Marketing 115

Marketing Social Media Brand Awareness Promotion 115

Neil Patel

JANUARY 19, 2022

Therefore, any digital-savvy business needs to use local search marketing to ensure that prospective customers find them first. What is local search marketing? How is it different from local SEO? What Is Local Search Marketing? It’s all made possible through local search marketing. Let’s find out.

Marketing 133

Marketing Ad Copy Search Engine Optimization SEO 133

BKA Content

JANUARY 1, 2024

An Overview of SEO Pros and Cons In 2020, web users conducted 5.1 Like many businesses, you may have considered or even tested SEO strategies. These are some SEO pros and cons. SEO Takes Time To Start Working Search results on the second page of the Google results only receive 1% of user clicks.

SEO 98

SEO Brand Awareness Advertising Keywords 98

Neil Patel

AUGUST 11, 2021

They have no money, but they have to do marketing. Instead of focusing on costly marketing methods, such startups must focus on low-budget marketing hacks. Where marketing and engineering meet, growth hacking happens. But here’s why these (mostly) free marketing techniques are so powerful. What can they do?

Marketing 143

Marketing Consulting Social Media Brand Awareness 143