ContentWriters

APRIL 9, 2025

Building Brand Awareness & Visibility Clear, engaging technical content can be published as blogs, white papers, or gated resources that introduce your brand to a broader audience. The next sections cover 4 Marketing-related goals associated with technical writing.

Writing 64

Writing Marketing Medical Education 64

The Hoth

FEBRUARY 18, 2025

Digital PR is the online equivalent of this and entails networking with bloggers, social media influencers, and online publications (like The New York Timess website instead of the print newspaper). Here are a few quick stats that back this up: 63% of marketers have used content marketing to foster brand loyalty within the past year.

SEO 59

SEO Storytelling Social Media Brand Awareness 59

The Hoth

JANUARY 30, 2025

Digital PR is the online equivalent of traditional public relations, where marketers aim to expand a brands reach and boost its credibility through various media channels. Where traditional PR deals with TV stations and the radio, digital PR focuses on social media, online publications, and partnering with influencers.

Storytelling 59

Storytelling Search Engine Optimization Social Media SEO 59

Neil Patel

APRIL 20, 2021

A marketing funnel is a visual representation of the steps a visitor takes from first finding out about your brand until they convert. The most common type of marketing funnel is four steps: Attention : A prospective customer sees your ad, social media post, or hear about you from a friend.

Marketing 145

Marketing Brand Awareness Retail Social Media 145

Contently

OCTOBER 6, 2022

Individual pieces of content—whether blog posts, videos, webinars, infographics, and so on—can be presented as a narrative, but the larger customer journey can also be viewed as such. This can be done through blog posts, social media, podcasts, brand awareness emails, and more.

Storytelling 137

Storytelling Audience Brand Awareness Landing Page 137

Credible Content

JUNE 2, 2023

Regular promotion through social media, email newsletters, and other platforms amplifies your blog’s reach and visibility. Enhanced Brand Awareness: Daily blog posts establish a consistent online presence. Regular sharing of valuable content reinforces brand identity. Increases brand awareness.

Publisher 130

Publisher Publishing Publishing Blog Post 130

Contently

DECEMBER 29, 2022

Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels. Promoting a new blog post or infographic on the company’s social media, starting with the channels that best align with your target audience.

Publisher 136

Publisher Publishing Publishing Landing Page 136

Contently

DECEMBER 13, 2022

Some content may simply aim to increase brand awareness and establish your company as a thought leader in the industry, and these are necessary. This generally happens at the upper stages of the marketing funnel, where the priority is building your brand’s initial relationship with your audience.

Storytelling 118

Storytelling Engagement Landing Page Long Form Content 118

Neil Patel

DECEMBER 13, 2021

After all, LinkedIn has become a brilliant social media marketing tool where 774+ million professionals network with each other online. While it would be nice to run a brand awareness campaign, many small businesses don’t have the budget to do so. Text Ads on LinkedIn are separate from content that appears on your feed.

Ads 126

Ads Sales Social Media Advertising 126

Neil Patel

JANUARY 31, 2022

E-commerce marketing is the act of using marketing strategies to drive awareness and conversions for a business that sells products or services online. Paid search ads are a really effective way to build brand awareness and drive sales for e-commerce businesses. E-commerce Marketing Vs. E-commerce Advertising.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

Bramework

FEBRUARY 13, 2024

Reach new audiences and new influencers Increase your brand awareness Bridge relationships to new partnerships Helps boost your social media efforts At Bramework , we specialize in making your content easier to write, format and get in front of people faster. We know how important each blog post is to your business.

Blogging 98

Blogging Blog Content Brand Awareness 98

Neil Patel

NOVEMBER 24, 2020

” Instead, say something like, ” A three-month social media campaign focusing on Facebook & YouTube and five-month of link building campaign led to an increase in rankings, plus brand exposure led to these results.” Infographics, webinars , and even podcasts can also be used to highlight case studies.

Manufacturing 145

Manufacturing Healthcare Brand Awareness Text 145

The Hoth

FEBRUARY 15, 2023

Building brand awareness is a gigantic part of this, as the more trusted & recognizable you can make your brand, the easier it will be to make your SaaS products stand out from the rest. For BOFU prospects, you’ll want to transition into live demos, case studies, product comparison sheets, and webinars. The good news?

Marketing 102

Marketing Education Brand Awareness Keywords 102

Credible Content

JUNE 23, 2023

” and has a button that says “Buy Now” A sales email that says “You’re Invited to an Exclusive Webinar with ABC Expert” and explains how the webinar will help readers solve their problem and what they will learn from it.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Buffer

JUNE 13, 2024

Content distribution is critical in getting your hard work in front of the right people, driving brand awareness and engagement. This marketing strategy relies on online channels like social media, newsletters, and pay-per-click (PPC) ads. as well as the social media channels you’ve set up. 

Content 114

Content Social Media Brand Awareness Promotion 114

Kristi Hines

JUNE 27, 2021

Digital Marketing Certification – Accelerate your digital marketing career with cutting-edge skills in marketing strategy, SEO, SEM, social media, and email marketing. The social media giant offers several courses for marketers and advertisers using Facebook for business. Brightedge. Free for BrightEdge users.

Digital Marketing 130

Digital Marketing Consulting Search Engine Optimization Marketing 130

Buffer

DECEMBER 5, 2023

Cross-posting is when you share a piece of content as-is on another social media platform. Repurposing content is keeping the crux of a piece’s idea and adapting it for other social media channels. Are you new to content creation (for social media or in general)? The commonality?

Long Form Content 129

Long Form Content Content Content Creation Social Media 129

Neil Patel

OCTOBER 18, 2021

A key part of creating a quarterly content plan is to review the previous quarter’s performance metrics for your social media, mailing list, and blog pages. Check everything from traffic on your pages to direct social media engagement to click-throughs to your website. Review Last Quarter’s Content Metrics.

Content 134

Content Content Creation Social Media Promotion 134

Neil Patel

APRIL 7, 2021

A thought leader could work with a marketing team to churn out high-quality blog posts, educational videos, and social media content. Improve Brand Awareness and Exposure. A good tip is to create surveys or leverage social listening tools to get the answers. Here are some of the top benefits you need to know.

Ads 116

Ads Marketing Brand Awareness Education 116

Contently

FEBRUARY 23, 2023

For example, say traffic to one of your webinar landing pages is much higher than usual, dropping your conversion rate. It turns out the company you partnered with recently got some negative press, and that news outlet linked to your webinar page. Your conversion rate can be explained as a consequence of that negative press.

Content 124

Content Brand Awareness Landing Page Brand 124

Backlinko

JUNE 25, 2024

Content marketing and organic social media remain a priority for B2B businesses. Social media and email remain the most effective bottom-funnel channels. of organic online traffic clicks originate from the top five organic search results ( Gartner ) SEO is a key element in the marketing mix for B2B businesses.

SEO 77

SEO Search Engine Optimization Social Media Advertising 77

Buffer

OCTOBER 3, 2018

Understand how to amplify blog content by reverse engineering social media videos that your audience will love. Check out our webinar below: Generating quality website traffic Did you know that more than 90 percent of website pages generate no organic search traffic from Google? Prefer video?

Social Media 52

Social Media Media Brand Awareness Landing Page 52

Buffer

JUNE 20, 2024

I spent a lot of time on Reddit myself, and I noticed that business owners would frequently ask questions about pay-per-click and social ads and only get answers from random people, not experts.    Thankfully, I learned that Reddit is not as fast-paced as other social media platforms. That was not sustainable. 

Marketing 111

Marketing IT Agency Social Media 111

Content Marketing Institute

SEPTEMBER 21, 2018

HANDPICKED RELATED CONTENT: 4 Unconventional Ways to Promote Blog Content on Social Media. Guest spots on webinars with other influencers. Regardless, they improve brand awareness and make your future marketing efforts more impactful. For example, after just 2.5 Update and expand existing posts.

Promotion 111

Promotion Brand Awareness Editorial Team Content 111

Smart Blogger

MARCH 3, 2023

These emails act as brand awareness to nurture subscribers and help them get to know your brand, message, and products. Plus, you own your list — you don’t own your social media followers. If Pinterest or Facebook decided to close their doors forever, your social media followers would go too.

Marketing 98

Marketing Landing Page Social Media Brand Awareness 98

ContentWriters

OCTOBER 12, 2022

If you’re a small brand with a limited marketing budget, your CEO isn’t going to end up hearing your latest slogan on the street, but there are other metrics you can use to prove the value of ROI. Brand Awareness. Loyal customers may also mention you positively on social media.

Content Marketing 96

Content Marketing Marketing Recruitment Landing Page 96

Verblio

OCTOBER 19, 2022

Traffic is the number of people who visit your website from any channel, for example, organic search, paid ads, social media, email, referrals (i.e., Social media. Measure engagement to keep track of understanding how your content resonates on social media. Social shares. Owned by: Marketing.

Content Marketing 98

Content Marketing Marketing Content Brand Awareness 98

Smart Blogger

FEBRUARY 13, 2023

Video marketers do this by using social media and ranking for keywords in search engines. Video marketers also ask questions like: What online social media platforms and communities do they use? Yet, sharing your videos on every possible social media platform takes time — and is unnecessary.

Content Marketing 93

Content Marketing IT Marketing Brand Awareness 93

Smart Blogger

MAY 8, 2023

Brand Copywriting Brand copywriting is unlike any other form of copywriting. Brand copywriting focuses on raising brand awareness, not immediate, measurable returns. The goal is to get people to think of the company first when they want a soft drink, motorcycle, handbag, or brand of toilet paper.

Copywriter 79

Copywriter Copywriting Brand Awareness Social Media 79

ContentWriters

MARCH 8, 2023

It Creates Brand Awareness It can be difficult for a new SaaS company to get noticed in a crowded marketplace. Content marketing can help raise awareness of your brand and what you offer. Middle-of-funnel content, like webinars and case studies, can help nurture leads and move the prospect closer to a purchase.

Content Marketing 105

Content Marketing Marketing Content Search Engine Optimization 105

Bramework

AUGUST 10, 2022

We live in a very social media-driven world for business. If you are trying to convert social media to sales, you may be struggling to come up with the right numbers. Social media can constitute 62% of lead generation if you know how to do it effectively. 7 Important Social Media Stats to Remember.

Social Media 52

Social Media Sales Media Landing Page 52

Contently

JULY 19, 2022

It’s evident the company’s marketing goals go beyond brand awareness and lead generation. This method is like how you might use social media, search engine optimization, ads, and sales documents to initially land a customer. Take the Mailchimp website as an example. prove value. increase adoption.

Sales 130

Sales IT Search Engine Optimization Content 130

Smart Blogger

FEBRUARY 16, 2023

66% of markets generate leads from social media after spending only six hours per week on social media marketing. Social Media Examiner, 2022) Despite shrinking overall marketing budgets, 26.5% 66% of markets generate leads from social media after spending only six hours per week on social media marketing.

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

The Hoth

NOVEMBER 30, 2022

Social media posts . Webinars . For example, customers at the top of the funnel are blind prospects, and they need to learn more information about your brand, products, and services. . In this scenario, paid ads, social media posts, and blog articles are the most effective types of content for TOFU prospects. .

Marketing 105

Marketing Education Construction Landing Page 105

Bramework

DECEMBER 21, 2023

In-Depth Content is King: Creating Helpful, Authoritative Content 5 – Brand Awareness This is a big one! Brand awareness starts with your website but does not end there. Building your brand takes a long time because you want people to recognize just about everything involved — fonts, colors, logo, etc.

Blogging 98

Blogging Blog Brand Awareness Search Engine Optimization 98

Content Hacker

OCTOBER 25, 2022

SEO blogging brings in 1,000% more traffic than social media. 86% of B2B marketers have used content marketing to successfully create brand awareness. B2B brands publishing 11+ blog posts per month receive 1.75x more leads than those publishing 6-10 blog posts. How often businesses should blog for results.

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Credible Content

MAY 29, 2023

Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. This helps establish trust, making it more likely that readers will engage with your brand and become loyal customers. Where Can Use Copywriting Fundamentals?

Persuasion 130

Persuasion Communication Copywriter Copywriting 130