Neil Patel

NOVEMBER 1, 2021

The content they produce is typically original and may be shared for money, audience building, brand awareness, or just as a way to share their talents online. This can be very beneficial for brands and small businesses looking to reach new users and build brand awareness.

Content Creator 139

Content Creator Content Storytelling Social Media 139

The Hoth

JANUARY 30, 2025

Technique #1: Use data-driven storytelling to attract backlinks Journalists, bloggers, and online columnists are always hungry for new studies, statistics, and figures to share with their audiences. Thats why digital PR professionals love to combine the psychological power of storytelling with their original research and data.

Storytelling 59

Storytelling Search Engine Optimization Social Media SEO 59

Neil Patel

MARCH 26, 2021

Presentation Skills Help Create Brand Awareness. Ever wondered why personal social media accounts get better engagement than brand accounts ? Because it’s easier to sell a person than a brand. That’s why speaking at conferences, networking meetups, and other events can be such a useful tool for building brand awareness.

Marketing 131

Marketing Storytelling Brand Awareness Persuasion 131

Contently

FEBRUARY 28, 2023

Creating your own branded podcast Whether you are in finance, healthcare, insurance, or entertainment, podcasts can be a great place to focus on thought leadership and brand awareness. From building brand awareness to driving traffic and boosting engagement, content marketing podcasts can be a game-changer for your business.

Content Marketing 120

Content Marketing Telecommunication Pharmaceutical Brand Awareness 120

Neil Patel

MARCH 10, 2021

Introducing music in marketing campaigns can help your brand stick out in the oversaturated virtual crowd. Increase Brand Awareness. Brand awareness has become increasingly challenging. One of the best ways to enhance your message is through storytelling. 5 Ways to Use Music in Marketing Paid Ads.

Marketing 138

Marketing Brand Awareness Script Entertainment 138

CoSchedule

JANUARY 27, 2023

Source On YouTube, they created a humorous intro video — using compelling storytelling elements to share Allbirds’ value proposition (its eco-friendliness). Additionally, the brand collaborated with affiliates to create content on social media and other marketing channels , which helped them grow by word of mouth. The takeaways?

Social Media 126

Social Media Media Marketing Storytelling 126

Neil Patel

JUNE 2, 2021

The goal here is less about CTAs and conversion and more about providing a closer look at your brand. Brand Awareness: Non-Skippable Ads. Brand awareness is about maximizing visibility for your brand. Think of brand awareness as the top of the marketing funnel , leading into quality lead generation.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Content Marketing Institute

JUNE 8, 2018

While there are a multitude of ways to create truly memorable and compelling content, I believe documentary storytelling has amazing potential, partly because I see so few brands using the format well. HANDPICKED RELATED CONTENT: Video Storytelling Secrets From an Award-Winning Series. 4 Secrets of Great Storytellers.

Storytelling 111

Storytelling Content Entertainment Script 111

Neil Patel

JULY 9, 2021

Campaign-specific hashtags are one of the best ways to spread brand awareness and drive sales. They allow niche micro-influencers to connect easily with your brand. For example, check out how sparkling water brand Lacroix does it: They work with tons of micro-influencers to promote their products and gain more customers.

Storytelling 145

Storytelling Creative Director Social Media Search Engine Optimization 145

Content Marketing Institute

MAY 14, 2018

Detail the broad range of use for video – to build brand awareness, to show corporate responsibility, to promote, to entertain, to educate, etc. It’s also important to sell the execs on your vision by sharing the goals – how much will it increase brand awareness, engagement, profitability, or product awareness?

Marketing 112

Marketing Brand Awareness Storytelling Agency 112

The Hoth

FEBRUARY 18, 2025

The 3 main goals of digital PR campaigns are: Generate backlinks for better SEO Boost the brands credibility and online reach Introduce the brand to new audiences Now, lets take a look at the primary components of successful digital PR campaigns. Data-driven storytelling. Visual content like infographics and videos.

SEO 59

SEO Storytelling Social Media Brand Awareness 59

Credible Content

JUNE 19, 2023

Increase brand awareness. It could be through storytelling, relatable examples, or addressing common pain points. It should reflect the brand’s values and voice consistently. Storytelling: Incorporating storytelling techniques in content makes it more engaging and relatable.

Engagement 130

Engagement Storytelling Content Search Engine Optimization 130

Neil Patel

FEBRUARY 3, 2023

Short-form storytelling that educates and entertains keeps users on these platforms and drives leads. With the way everyone’s been talking about these tools on LinkedIn, I’m sure they’ll be beneficial to everyone’s content production process with storytelling, scriptwriting, copywriting, and more.

Brand Awareness 144

Brand Awareness Keywords Storytelling SEO 144

Neil Patel

FEBRUARY 24, 2021

Twitter can help B2B marketers: build brand awareness increase social monitoring assess competitor analytics. Storytelling. Telling a story (either in a single iteration or across your campaign’s lifespan) can attract consumers, while also humanizing your brand. Your aim is to delight and engage your B2C buyers.

Social Media 134

Social Media Media Brand Awareness Hospitality 134

ProBlogger

MAY 7, 2012

Everyone keeps saying that storytelling is a precious art and if used correctly, can really help a business reach people. Build Brand Awareness and Business with Creative Video Blogging. It’s second only to actual face-to-face communication, which is one of the ultimate binding points between consumers and businesses.

Brand Awareness 40

Brand Awareness Creativity Brand Entertainment 40

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. In the world of written content, you provide value by doing everything from offering tangible advice to being a great storyteller.

Marketing 145

Marketing Social Media Brand Awareness Education 145

The Hoth

JANUARY 7, 2025

If you want to build valuable backlinks while getting the word out about your brand, you should consider developing a digital PR campaign. A creative campaign is when a brand uses unique imagery and storytelling to appeal to their target audience. Whats digital PR?

SEO 59

SEO IT Social Media Brand Awareness 59

Credible Content

JUNE 23, 2023

Leveraging Emotional Appeal: Direct response copywriters understand how to tap into emotions and leverage storytelling techniques to create a strong emotional connection with your audience, compelling them to take action.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Neil Patel

NOVEMBER 24, 2020

Storytelling is a powerful marketing strategy. Explain how the case study will help them by increasing brand awareness and link opportunities. The same goes with case studies – people who read about results in their industry will feel like the same approach will work for them. Tell the Story from Start to Finish.

Manufacturing 145

Manufacturing Healthcare Brand Awareness Text 145

Credible Content

JANUARY 21, 2023

You can increase your brand awareness and recognition. You can make an emotional connection with your target audience and build brand loyalty. You use a mix of language and storytelling to create an emotional connection with your audience. Storytelling is more persuasive There is always a protagonist in a story.

Persuasion 130

Persuasion Copywriter Copywriting Writing 130

Neil Patel

OCTOBER 14, 2020

Goals of promoted videos for e-commerce businesses mostly come down to these three: Increasing brand awareness: -This essentially means if you make and sell, say, scarves, people looking to buy scarves know about you. In a YouTube survey, more than 90% of shoppers said they’d found new products and brands on the platform.

Promotion 135

Promotion Sales Brand Awareness Creativity 135

Credible Content

MAY 29, 2023

By employing persuasive techniques, such as storytelling, emotional appeals, and strong calls-to-action, you can encourage readers to take the desired action, whether it’s making a purchase, subscribing to a newsletter, or sharing your content. This storytelling approach creates a powerful connection with your audience.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Dr. Rissy's Writing and Marketing

JULY 18, 2023

These posts often capture attention, go viral, and exponentially increase your visibility and brand awareness. She has successfully harnessed the power of current trends and visual storytelling to resonate with her followers. Case Study: Morissa Schwartz As an example of this principle, we turn to our founder, Morissa Schwartz.

Engagement 98

Engagement Utilities Content Brand Awareness 98

Neil Patel

NOVEMBER 26, 2020

Focus on one or two to start with, particularly if your luxury brand is new to digital marketing. This may be increasing brand awareness, but a better and more measurable goal is an increase in sales. (It’s A huge part of luxury marketing revolves around storytelling. Next, define your goals.

Marketing 145

Marketing Digital Marketing Social Media Keywords 145

Content Marketing Institute

NOVEMBER 12, 2018

Most content marketers focus on meeting marketing’s needs to build brand awareness, drive demand, or nurture prospects to convert them to qualified leads. The first agenda item is storytelling. In this article, she shares that perspective with three ways content marketers can provide value to the sales team.

Sales 111

Sales Content Marketing Marketing Content 111

iWriter

AUGUST 18, 2024

Do they prioritize SEO, audience engagement, or brand storytelling? Are you looking to increase website traffic , generate leads, or build brand awareness? Ask them about their approach to content creation. Knowing this can help align their methods with your vision. Discuss specific objectives as well.

Content Writer 98

Content Writer Freelance Writer Content 98

Neil Patel

APRIL 6, 2021

Instagram marketing refers to the process of brands harnessing the power of Instagram to reach their target audiences to generate brand awareness and share products. Narrative: Although Instagram doesn’t focus on the conventional mode of written storytelling, the platform is all about sharing a narrative through images.

Brand Awareness 119

Brand Awareness Social Media Storytelling Brand 119

Verblio

OCTOBER 21, 2022

Content Marketing Increases Brand Awareness. When you produce high-quality content, people will start to become more aware of your brand. Connect with potential clients on a deeper level through storytelling. Position your brand as being helpful and caring towards customers.

Content Marketing 98

Content Marketing Brand Marketing Content 98

Bramework

DECEMBER 21, 2023

In-Depth Content is King: Creating Helpful, Authoritative Content 5 – Brand Awareness This is a big one! Brand awareness starts with your website but does not end there. Building your brand takes a long time because you want people to recognize just about everything involved — fonts, colors, logo, etc.

Blogging 98

Blogging Blog Brand Awareness Search Engine Optimization 98

Neil Patel

MARCH 27, 2023

Messaging and storytelling are also important. You want to develop a clear brand st ory and demonstrate to users how your B2B product makes their lives easier. The best B2B product pages show it in their traffic-to-conversion rates, in turn increasing sales and brand awareness.

Content 102

Content Keywords Brand Awareness Retail 102

Copywriter Collective

JULY 1, 2024

Web copywriters SEO copywriters Case study copywriters Product copywriters Email copywriters Press release copywriters Social media copywriters Video scriptwriters Brand storytellers One additional point here – think about volume and frequency. Can the agency demonstrate experience in our sector?

Agency 96

Agency Copywriter Copywriting Copy 96

Content Marketing Institute

SEPTEMBER 26, 2018

The goals of content marketing are simple: you build your brand awareness by personalizing your brand, you establish yourself as a thought leader in your industry, and you increase traffic to your website with each post by using SEO friendly keywords. It will power the future of storytelling. Mariya Bentz , MBM Agency.

Content Marketing 111

Content Marketing Marketing Content Content Creator 111

Contently

DECEMBER 14, 2022

As a results-driven CMO, your team KPIs and campaign-specific goals extend beyond building brand awareness. Is your brand’s messaging and positioning woven into all communication? After all, your brand narrative is an integral part of storytelling in content marketing.

Editorial 93

Editorial Content Lead Generation Brand Awareness 93

Neil Patel

JANUARY 12, 2021

Collaborate with other brands and creators in your niche. Use storytelling techniques in your captions to touch on pain points and bring in sales. Here are some of the ways these Google Plus alternatives can help grow your audience and boost sales: Create Brand Awareness and Recognition.

Social Media 111

Social Media Brand Awareness Promotion Sales 111

Smart Blogger

NOVEMBER 28, 2023

Plus, this storytelling approach lets you connect with your target audience emotionally, making your insights more impactful and memorable. Interactive Storytelling Using LinkedIn Carousel In the digital storytelling arena, the LinkedIn carousel stands out as a dynamic tool to captivate your audience.

Post 73

Post Storytelling Social Media Content 73

Content Marketing Institute

FEBRUARY 8, 2018

Native advertising goes by many names, including sponsored content, promoted content, paid posts , and branded content. Some marketers avoid – even loathe – the term “branded content” because it “gives agencies permission to keep talking about themselves, adding a bit of storytelling to product pitches.”).

Advertising 111

Advertising Editorial Content Marketing Ads 111

Article Writing

AUGUST 23, 2023

Its dynamic combination of visuals, audio, and storytelling has proven to be a potent elixir for maintaining attention spans and engagingly conveying complex messages. Improved Brand Awareness: Videos offer an excellent platform to showcase your brand’s personality, values, and offerings.

Brand Awareness 52

Brand Awareness Marketing Storytelling Digital Communication 52