The Hoth

JANUARY 7, 2025

If you want to build valuable backlinks while getting the word out about your brand, you should consider developing a digital PR campaign. If youve been having a hard time outranking competitors or introducing your brand to new customers, a digital PR campaign can help you meet (and exceed) your goals. Whats digital PR?

SEO 59

SEO IT Social Media Brand Awareness 59

Freelance Union

MARCH 6, 2024

As we joyfully March into Spring, businesses are re-emerging once again and re-evaluating their brand positioning. This season is a natural time for reflection and renewal, making it the perfect opportunity for a branding spring clean. REFLECT  Spring is a great time for your clients to reflect on their brand and business.

Brand 105

Brand Brand Awareness Collaboration Sales 105

Neil Patel

JUNE 4, 2021

People can get even closer to their friends, celebrities, influencers, and brands; and this is the basis of viral content. For brands, it’s an opportunity for people to engage with your content in a different way, and when they Stitch, you get the credit, plus the free brand exposure that comes with it. If so, let’s ??

Brand 131

Brand Social Media Marketing Collaboration 131

ProBlogger

MAY 7, 2012

You have to think, “how can I spread awareness on what my business is while not directly selling to people, and be a bit entertaining while I’m at it?” ” You have to tap into your creative reserves, ditch the conservative mentality, and understand that you’re not dealing with conservative people.

Brand Awareness 40

Brand Awareness Creativity Brand Entertainment 40

Contently

AUGUST 15, 2024

In the same way, you wouldn’t wade into the deep waters of the branded content without knowing where you were headed. As Robert Rose at the Content Marketing Institute points out , “In a perfect world, creative content workers would spend less time assembling content and more time thinking of innovative and remarkable content to create.”

Content Marketing 65

Content Marketing Marketing Content Healthcare 65

Neil Patel

OCTOBER 7, 2021

An ad with a typo, misused apostrophe, incorrect homophone, or any other error could make more people aware of your brand than ever before. While mistakes may be embarrassing and used well, they can also be a tool to shine the spotlight on your brand or product. It Humanizes Your Brand. Poke Fun at Previous Mistakes.

Ads 139

Ads Brand Awareness Keywords Digital Marketing 139

ContentWriters

APRIL 9, 2025

But when done right, technical writing builds trust , positions your brand as a thought leader, and moves your audience to take action. Unlike creative writing, which may allow room for interpretation, technical content leaves no space for confusion. It supports your brand from the first impression to a loyal customer.

Writing 64

Writing Marketing Medical Education 64

Neil Patel

MARCH 10, 2021

With this creative ad, HP saw a 26 percent increase in revenue from the previous 12-week average. It Can Help Your Audience Identify Your Brand. With the rise of digital marketing , both small and large brands are constantly trying to get their audience’s attention. Increase Brand Awareness. Conclusion.

Marketing 138

Marketing Brand Awareness Script Entertainment 138

Neil Patel

FEBRUARY 11, 2021

Paid social media has become a key component of many brands’ marketing strategies. Paid Social Media Increases Brand Awareness. If your marketing objective is to increase brand awareness, paid social media should be part of your strategy. From an awareness perspective, that’s fantastic news.

Social Media 143

Social Media Media Brand Awareness Advertising 143

Contently

OCTOBER 11, 2022

Creative teams, made up of copywriters, graphic artists, videographers, web designers, and more, are usually under the brand function of enterprise organizations. If you do it right, you gain trust, loyalty, and advocacy for your brand. Sounds like brands just need to set up more Match profiles, right? The reward?

Content 131

Content Brand Awareness Content Creator Education 131

Neil Patel

DECEMBER 22, 2021

I’ve written a bit more about how NFTs work (and how brands are using them) if you want to learn more. Plenty of big brands are using this technology to drive their marketing strategies. Here’s six ways brands are using NFTs to drive brand awareness and profits. Build Brand Awareness: Marriott.

Marketing 124

Marketing Brand Awareness Promotion Brand 124

Neil Patel

OCTOBER 14, 2020

Goals of promoted videos for e-commerce businesses mostly come down to these three: Increasing brand awareness: -This essentially means if you make and sell, say, scarves, people looking to buy scarves know about you. In a YouTube survey, more than 90% of shoppers said they’d found new products and brands on the platform.

Promotion 135

Promotion Sales Brand Awareness Creativity 135

Credible Content

JUNE 2, 2023

Hones writing skills and stimulates creativity. It hones your writing skills, stimulates creativity, and challenges you to continuously improve. Increased Creativity: Benefits of Publishing Blog Posts Every Day Daily blogging habit encourages creativity. The daily blogging habit encourages creativity.

Publisher 130

Publisher Publishing Publishing Blog Post 130

Neil Patel

OCTOBER 5, 2021

That content serves the purpose of: attracting leads driving brand awareness keeping readers engaged converting leads into customers turning customers into repeat buyers and brand ambassadors. Every brand needs a content marketer. This is content that’s helpful to both your brand and its audience.

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

Contently

JANUARY 20, 2023

UGC leverages the voices and experiences of real people to promote your brand. Trust When it comes to making a purchase, trust is everything—and nothing builds trust quite like seeing a post from a friend or another customer praising a brand or product. Awareness Beyond trust, UGC can also increase brand awareness and reach.

Brand Awareness 115

Brand Awareness IT Social Media Content 115

Neil Patel

SEPTEMBER 22, 2020

Not to mention, 90% or more of Pinterest buyers are brand-new to the merchant site, making their traffic very exciting. More users, more sales, and more brand awareness. Individual creatives also have a considerable advantage on Pinterest. One-third of American Pinterest users say they use the platform to follow brands.

Food 145

Food Sales Brand Awareness Retail 145

Neil Patel

FEBRUARY 19, 2021

This shift has made retail brands rethink their marketing and advertising strategies, allocating more of their budgets toward SEO and paid search campaigns. In this article, I’ll discuss everything you need to know to increase e-commerce sales for your retail brand through paid search and social ads.

Social Media 145

Social Media Sales Media Retail 145

ContentWriters

DECEMBER 6, 2024

Unlike creative writing or journalism, content writing focuses on achieving business objectives while providing value to readers. According to the Content Marketing Institute’s Outlook for 2025 report , 87% of B2B marketers say content marketing helped build brand awareness in the last 12 months. What is Content Writing?

Content Writer 49

Content Writer Writer Portfolio Content 49

CoSchedule

JANUARY 27, 2023

You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Their launch campaign?

Social Media 126

Social Media Media Marketing Storytelling 126

Copywriter Collective

MARCH 7, 2025

Why Video Content is Key for Copywriters A recent Mirasee survey sounds at 43% of the marketers usually like branded video content. A strong video content strategy provides multiple advantages for copywriters looking to grow their brand and attract more clients. Firstly, find a few motives as to why customers would come to your brand.

Copywriter 52

Copywriter Copywriting Sales Script 52

Neil Patel

MAY 12, 2021

While organic Facebook leads won’t cost you anything, gaining them may be time-consuming, and your results can depend on your creativity levels, where you place your content, and the way you promote it. For further branding and personalization, add a cover image and profile photo. Paid leads are usually known as PPC ads.

Social Media 145

Social Media Advertising Promotion Creativity 145

Neil Patel

OCTOBER 5, 2020

42% of all Internet users use social networks to find more information about brands. Plus, 27% of UK and US users say they discovered new brands via social media ads this year. (It It shared the top spot for brand discovery with TV ads). Increase Brand Awareness. Or, perhaps, you have a strict brand style guide.

Social Media 145

Social Media Agency Media Communication 145

Neil Patel

FEBRUARY 18, 2021

Twitter advertising campaigns work best when they are creative, clever, and aligned with your brand message. Make Sure Your Ads Are Creative. Ensure your brand message is clear through the text, images, and videos you use in your ads. Offer just enough detail to provide clarity about your brand.

Advertising 138

Advertising Promotion Ads Creativity 138

Neil Patel

DECEMBER 4, 2020

True to their name, a microsite is like a mini-website for your brand’s content. Brands often create these sites for a specific event or campaign. A microsite is a branded content site or a small group of web pages. It’s typically located outside the businesses’ main website or brand URL. Be careful.

Social Media 141

Social Media Collaboration Architecture Creativity 141

Neil Patel

DECEMBER 7, 2020

Facebook Polls can help you unravel the problems of your audience, what you should create next, and their true sentiments about your brand. Facebook Groups are one of the best tools for brands on the social media platform. Polls are a powerful feature for brands who host in-person or virtual events. Facebook Group Polls.

Brand Awareness 145

Brand Awareness Social Media Freelance Engagement 145

Neil Patel

AUGUST 4, 2021

If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. Instead of stressing out over every minor detail, just dive into the creative process. Let’s take a look at the statistics.

Marketing 145

Marketing Social Media Brand Awareness Education 145

Smart Blogger

JUNE 16, 2023

Curious about brand ambassadors? In the ever-evolving world of marketing, brand ambassadors serve as the human face of a company, charming audiences and creating strong connections. What Is a Brand Ambassador? So, what is a brand ambassador exactly? In the world of marketing, that’s what brand ambassadors do.

Brand 79

Brand Social Media Digital Marketing Persuasion 79

Neil Patel

MARCH 16, 2021

By generating more activity on your posts, you gain more likes and followers who react positively to your brand or content. Local Awareness Ads: Hoping to increase attendance for a free event or store opening? Local awareness ads are your new best friend. These ads help you drive engagement on specific posts , stretching reach.

Ads 116

Ads Brand Awareness Advertising Education 116

The Hoth

JANUARY 30, 2025

This meant link-builders had to get creative to keep backlinks rolling in, so they began using digital PR for building high-quality links. Digital PR is the online equivalent of traditional public relations, where marketers aim to expand a brands reach and boost its credibility through various media channels.

Storytelling 59

Storytelling Search Engine Optimization Social Media SEO 59

Buffer

JUNE 13, 2024

Content distribution is critical in getting your hard work in front of the right people, driving brand awareness and engagement. Without a solid distribution strategy, even the best creative can get lost in this vast universe of content, failing to make an impact and costing you dearly without generating the intended ROI.

Content 114

Content Social Media Brand Awareness Promotion 114

Neil Patel

NOVEMBER 24, 2020

Case studies go beyond simple testimonials by providing real-life examples of how your brand satisfied your customer’s needs and helped them accomplish their goals. This makes your case study more believable and helps build trust in your brand. Avoid using broad statements by using clear, direct numbers. Try Different Content Forma ts.

Manufacturing 145

Manufacturing Healthcare Brand Awareness Text 145

Neil Patel

FEBRUARY 24, 2021

While these people may not actually click over to your website, impressions help increase brand awareness. They interacted with your brand at some point, and this is your chance to draw them back in. Don’t try to tell viewers everything there is to know about your brand. Get creative, but keep it simple.

Advertising 126

Advertising Text Ads Creativity 126

Express Writers

NOVEMBER 1, 2022

Quality holiday content marketing can help you connect with your audience, appeal to new customers, and increase your brand awareness. Improves Brand Awareness. With clever, memorable content during the holidays, you can give your brand awareness a boost. Unleashes Your Creativity. Be Inclusive.

Content Marketing 105

Content Marketing Marketing Content Brand Awareness 105

Neil Patel

JANUARY 12, 2021

Many brands are using Boomerang to connect, engage, and drive brand awareness. This helps grow your brand and get your content in front of the right people. It can be a fun and effective way to increase brand awareness and help you achieve your overall marketing goals. What are the similarities?

Social Media 117

Social Media Media Marketing Brand Awareness 117

Neil Patel

OCTOBER 13, 2020

It is in a listicle format, but still offers valuable information marketers can use to drive traffic and increase brand awareness. Here are a few ways to leverage listicles’ power to drive clicks, traffic, and build brand awareness. Content marketing’s purpose is to attract and retain readers.

Writing 143

Writing Content Brand Awareness Prose 143

Neil Patel

APRIL 19, 2021

It’s a fast-paced platform you can use to achieve many business goals such as lead generation, brand awareness, and even driving sales, among others. Promoted tweets are usually used for lead generation, brand awareness, and product promotion, among many others. Trend Takeovers. Consideration. Conversion.

Advertising 128

Advertising Ad Copy Social Media Brand Awareness 128

Neil Patel

SEPTEMBER 15, 2020

The results show that Pinterest influences what people buy, which brands they choose, and how much they spend. 78% say it’s useful to see content from brands on Pinterest. 66% buy something after seeing a brand’s pins. Sellbrite points out that Forever 21, a women’s clothing brand, does a great job of this. Conclusion.

SEO 145

SEO Keywords Brand Awareness Content Creator 145