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The Definitive Guide to Brand Awareness in 2023

Smart Blogger

Navigating the ever-evolving landscape of branding in 2023? Let’s untangle the puzzle of brand awareness together. It’s no secret that your brand’s visibility can make or break your business, but how do you make your brand not just seen, but also remembered? What is Brand Awareness?

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How to Measure Brand Awareness: 9+ Genuine Tactics for 2023

Smart Blogger

Ever wondered how to measure brand awareness in today’s digital landscape? That magic brand awareness metric that gauges the impact and reach of your brand name. In this blog post, we’ll delve into the art and science of measuring brand awareness using 10 genuine tactics.

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How to Use Music in Marketing Paid Campaigns

Neil Patel

It Can Help Your Audience Identify Your Brand. With the rise of digital marketing , both small and large brands are constantly trying to get their audience’s attention. It’s not easy, especially because it can feel like so many brands follow identical or similar trends. Increase Brand Awareness.

Marketing 138
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How Content Takes the Stage to Change Brand Perception [Example]

Content Marketing Institute

Instead of simply gaming, MGM Resorts wants its 28 global properties to be known for something with a near universal appeal – entertainment. MGM Resorts International operates many well-known destination brands including Aria, Bellagio, MGM Grand, The Mirage, Circus Circus, and others in Las Vegas. But it isn’t just any content.

Brand 88
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How to Use Podcasts as Part of Your Content Marketing Strategy

Contently

Podcasts are used by several influencers, industry experts, and entertainment artists to share perspectives, ideas, and unique insights with a target audience. Creating your own branded podcast Whether you are in finance, healthcare, insurance, or entertainment, podcasts can be a great place to focus on thought leadership and brand awareness.

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How to Use eSports Marketing to Grow Your B2C Reach

Neil Patel

Until recently, only brands like Red Bull and others associated with gaming were able to get in on eSports marketing. This is one sure-fire way to separate yourself from the competition, gather precise data about your audience, and help increase your brand awareness. Things have quickly changed.

Marketing 144
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How to Increase Your Website Traffic Without SEO

Neil Patel

In simple words, it’s a way to organically advertise your brand through high-quality content. If your brand is focused on relationships or if you’re targeting young singles, advertising on dating apps like Tinder can help you find your target customers faster. Another option is dating apps.

Website 145