Grammarly

JULY 25, 2024

In the digital age, customer communication preferences are always evolving, and marketing teams need to remain agile to keep up. Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition.

Communication 105

Communication Marketing Storytelling Social Media 105

Grammarly

OCTOBER 30, 2024

With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story. AI enhances ROI by optimizing content creation, distribution, and analysis, boosting engagement, conversions, and revenue.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Contently

SEPTEMBER 19, 2024

If you think being conversational and customer-centric is enough for your brand voice, you’re only going to join a chorus of clones. Developing a distinctive voice defines your brand’s unique identity and builds a sense of authenticity with customers—an increasingly important factor in sales. Getting there isn’t easy, though.

Brand 52

Brand Social Media Copy Content Social Media 52

Neil Patel

AUGUST 17, 2021

Brand awareness refers to how memorable your brand or company is to your target consumers. It’s how easily people recognize your brand when, for example, they hear your company name or see your logo. How do you build brand awareness, especially if you’re a new company? What Are Brand Awareness Campaigns?

Brand Awareness 145

Brand Awareness Brand Social Media Persuasion 145

Grammarly

NOVEMBER 5, 2024

For example, cross-functional teams—where marketing may focus on customer engagement and finance on cost-saving measures—must find a balance that benefits the entire organization. Improved communication and collaboration Building consensus naturally improves communication and collaboration within teams.

Collaboration 111

Collaboration Communication Construction Finance 111

Credible Content

JUNE 9, 2023

The importance of content writing in brand positioning. When it comes to building a strong brand and brand positioning, content writing plays a crucial role. Content writing is all about creating valuable and engaging content that resonates with your target audience. This is their brand positioning.

Brand 130

Brand Writing Content Collaboration 130

Copywriter Collective

JANUARY 10, 2025

So, in the end, their copy doesnt actually tell you anything about the brands identity nor the purpose of the services theyre pushing. Clear, meaningful language could not only help rebuild trust with their audiences but also redefine how they communicate value. From there, practise writing scripts for any product or brand.

Copywriter 105

Copywriter Copywriting Script Copy 105

Grammarly

OCTOBER 1, 2024

Effective communication is crucial in any workplace. From project management to daily team interactions, communication is how we move work forward, collaborate, achieve business goals, and maintain positive workplace relationships. The benefits of effective business communication are vast.

Communication 98

Communication Collaboration Writing Style Projects 98

Grammarly

MARCH 12, 2024

This makes HR communication absolutely vital in creating a more engaged, motivated, and productive workforce. Whether they are updating policies, resolving internal conflicts, recruiting talent, managing feedback and performance reviews, or ensuring compliance, their effective communication is fundamental to your business operations.

Communication 115

Communication Recruitment Collaboration Management 115

Grammarly

APRIL 25, 2024

Missed deadlines, lost opportunities, wasted time and money, employee and customer churn—these are just a few of the possible outcomes of poor business communication. Avoiding the high cost of poor communication means identifying the most significant barriers to effective business communication and taking steps to overcome them.

Communication 111

Communication Collaboration Education Management 111

ContentWriters

NOVEMBER 21, 2024

Marketing scripts serve as blueprints for your marketing message, ensuring a consistent brand voice while guiding production teams and talent through the creation process. Recent data shows high production values aren’t critical to keeping viewers engaged. The good news? Call-to-Action] Ready to create content that converts?

Script 105

Script Writing Marketing Persuasion 105

Elna Cain

MARCH 8, 2025

My clients, then, were solopreneurs at the bottom rung to SaaS brands on my top rung. When I talk about this platform, what I mean is your brand online. But in 2025, I feel Instagram is a better platform for communication, engagement and pitching. In the middle were influencers and small businesses.

Writer 130

Writer Portfolio Post Freelance 130

Freelance Union

JANUARY 16, 2025

If clients often ask for branding support, consider collaborating with graphic designers or brand strategists. Engage in online communities like Reddit or industry-specific Facebook groups to connect with peers. Similarly, developers could partner with UX designers to create seamless digital experiences. 

Freelance 105

Freelance Collaboration Social Media Content Creation 105

Grammarly

OCTOBER 9, 2024

Effective crisis communication is not merely a reactive strategy; it is part of a proactive approach to establishing a strong, resilient brand, built on trust and credibility. Work smarter with Grammarly The AI writing partner for anyone with work to do Get Grammarly What Is Crisis Communications?

Communication 97

Communication Government Social Media Management 97

Freelance Magic

DECEMBER 1, 2024

Today, I earn six figures writing for major brands—all while working less than 20 hours a week. Startups hire freelance writers to explain their products in simple, engaging ways. Your job is to hook readers, keep them engaged, and clearly communicate ideas. the answer is a resounding yes. And the best part?

Freelance 130

Freelance Writer Portfolio Projects 130

Caroline Gibson

NOVEMBER 5, 2021

Russ Lidstone is Group CEO of The Creative Engagement Group ( TCEG ) and was recently hailed as Creative Leader of the Year in the Creativepool Annual Awards 2021. CG: You began your career at Coca Cola then moved into advertising as a brand strategist. I think it’s as relevant today as when I first came into the industry.

Communication 130

Communication Creativity Freelance Copywriting Healthcare 130

Grammarly

APRIL 25, 2024

Communication affects almost every aspect of our work and work lives. How successful we are at any of these essential business practices is directly impacted by our communication skills. Most of us agree anecdotally that effective workplace communication is better for business. Today, we have the data.

Communication 98

Communication Construction Collaboration Promotion 98

Credible Content

JUNE 19, 2023

Key elements of high-quality and engaging content. Once you know the key elements of creating high-quality and engaging content , and then write content accordingly, you can Attract new customers and clients with greater frequency. Increase brand awareness. Increase social media shares and engagement.

Engagement 130

Engagement Storytelling Content Search Engine Optimization 130

Grammarly

APRIL 10, 2024

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI.

Brand 105

Brand Storytelling Creativity Text 105

Grammarly

JANUARY 13, 2023

Effective and consistent communication will be pivotal in this environment to ensure continuity and productivity and instill confidence among employees. Effective communication is a gaping opportunity to boost hybrid productivity . Scaling quality communication will be a competitive differentiator . The path ahead.

Communication 105

Communication Collaboration Engagement Brand 105

Express Writers

DECEMBER 20, 2022

Content marketing for brand loyalty is a great way to invest in your customers. With statistics like this, it just makes sense to use content marketing to build your brand loyalty. relevant to your brand and your customers’ experiences. How Content Marketing Builds Brand Loyalty.

Content Marketing 117

Content Marketing Brand Marketing Content 117

Backlinko

DECEMBER 28, 2024

Google reviews play a huge role in a brands success. Ask for Reviews Directly To get more good Google reviews if youre engaging with customers in person, just ask. Especially positive reviews. That means its a good idea to think about how to get more Google reviews for your business. Leaving a review becomes even more convenient.

Script 113

Script Management SEO Social Media 113

Grammarly

JULY 19, 2024

Read on for everything you need to know to write professional , engaging LinkedIn posts. A LinkedIn post is content a user shares on the professional networking site LinkedIn to communicate with peers and employers and build their professional brand. Will the content contribute positively to my professional brand?

Brand 118

Brand Post Education Text 118

Elna Cain

MARCH 7, 2025

It’s about reaching out to small brands in your niche that could genuinely use help from a reliable writer. If your contact doesn’t engage on Linkedin consistently, it’s better to email them. And to get to that point, you need to start cold pitching. Try, “Do you ever work with freelance writers?”

Freelance 130

Freelance Writer Agency Content Writer 130

Nick Ursborne

JANUARY 22, 2024

Some brands are deliberate about evoking emotions and feelings. Rolex and other luxury brands make you feel exceptional. That said, many other brands feel more or less neutral when it comes to communicating an emotional appeal. Finally, create a more “human” draft, ensuring the copy is emotionally engaging.

Copy 221

Copy Copywriter Copywriting Writing Style 221

Neil Patel

JANUARY 17, 2022

The point of personalized marketing is to understand your customers more and how they like to communicate so you can better engage them in the busy online world. Personalized marketing is also one of the best ways to engage customers between channels and send more relevant marketing messages. Let’s look at them one-by-one.

Brand 130

Brand Marketing Social Media Engagement 130

Freelance Union

MARCH 6, 2024

As we joyfully March into Spring, businesses are re-emerging once again and re-evaluating their brand positioning. This season is a natural time for reflection and renewal, making it the perfect opportunity for a branding spring clean. REFLECT  Spring is a great time for your clients to reflect on their brand and business.

Brand 105

Brand Brand Awareness Collaboration Sales 105

Write Freelance

JANUARY 21, 2023

There are many brands who need storytelling writers and even poets. Why enroll in a creative writing course? You’ll be engaging in group discussions and doing assignments every week. Good writers engage in a lot of reading to enrich their own style of writing. Instructors do the assessments between the course and at the end.

Creativity 299

Creativity Writing Storytelling Writing Style 299

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130

Promotion Publisher Publishing Publishing 130

Ashleyn Writes

JANUARY 8, 2025

Because it was scannable, engaging, and proved its worth every step of the way. The offer might not have been specific enough, or your messaging didnt clearly communicate its value. In contrast, audiences trust brands that speak plainly and boldly. and converted at 8.8%. Reminder: 3-5% conversion rate on a sales page is normal.

Copywriter 130

Copywriter Copywriting Copy Sales 130

Contently

SEPTEMBER 11, 2024

As a result, designers and marketers are constantly experimenting with new aesthetics to create content that resonates with audiences and keeps them engaged long enough to turn them into loyal brand advocates. Brands infuse memories and warmth into their present visuals to offer that comfort. Image by Burger King 2.

Marketing 52

Marketing Brand Communication Engagement 52

Elna Cain

MARCH 27, 2024

These are insider tips from the mouths of content marketers, directors of content, communication leaders, VPs of marketing, and more. Perhaps engage in a “why” conversation before dismissing their 2nd offer with a new rate? LinkedIn response She says, “ Communication is so big.

Freelance 247

Freelance Writer Communication Copywriter 247

Contently

AUGUST 23, 2024

Are you hoping to create more brand awareness for your new FinTech app or improve lead generation for new bank customers? Which demographic are you trying to communicate with? Create your pillars and subtopics Brand pillars are key to focusing your content. Are they engaging with it? Why or why not?

Content 69

Content Content Creation Medical Brand Awareness 69

Express Writers

DECEMBER 17, 2024

The way a company communicates whether through a blog, a brochure, or a website shapes how customers perceive its brand. But dedicated business writers dont just churn out words to a requested volume they craft messages tailored to engage, inform, and persuade. Your published content is your business ambassador to the world.

Writer 52

Writer Content Writer Search Engine Optimization Social Media 52

ContentWriters

FEBRUARY 7, 2025

How you present your content directly impacts how readers perceive your authority, reliability, and branding. An elevated, formal style can benefit academic work, business materials, and professional communications. Formal tone in writing involves using clear, direct, and respectful communication to convey an idea.

Writing 71

Writing Writing Style Communication Education 71

Freelance Union

SEPTEMBER 16, 2024

But for influencers, creatives, and content creators, a powerful personal brand isn’t just a luxury—it’s a necessity.    Branding is more than logos, images, and color palettes; it’s about capturing your essence, values, mission, and purpose. Discover Your S.O.S. & your Sense of Self.

Content Creator 98

Content Creator Creativity Brand Content 98

Backlinko

AUGUST 21, 2024

The hosts walk you through a live experiment where they set up a brand-new domain and execute an SEO strategy. Hosts Gael Breton and Mark Webster bring their decades of expertise to have fun and engaging conversations with their guests. It’s a great way to pick up some tips for building an SEO strategy from scratch.

SEO 95

SEO Concept Agency Digital Marketing 95