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SEO for Contractors: How To Increase Traffic to Your Site

BKA Content

SEO for Contractors: How To Increase Traffic to Your Site As a contractor, your business depends on leads, referrals and new clients to stay active year-round. How important is SEO for contractors? What Is SEO for Contractors? How Does SEO Help Contractors?

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Information Gain: How Top Content Leaders Win at SEO

Backlinko

This concept is known as “information gain” in SEO. To explore the concept in depth, check out these articles by Animalz and Clearscope. It uses a knowledge graph to map relationships between concepts and identify new information. And that leaves a positive brand reputation? They’ve nailed the theory.

SEO 101
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How 3 Content Brands Tackle Their Toughest Internal Challenges

Content Marketing Institute

Your peers – even at brands lauded for their content approach – struggle with the same issues. At the recent Intelligent Content Conference, Robert Rose, CMI’s chief strategy advisor, questioned the leaders of notable content brands about how they tackle the issues. Build a Content Brand. Well, guess what?

Brand 111
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How to Start a Business in 24 Simple Steps

Quick Sprout

Here is a great process for coming up with a business name : Brainstorm as many words, concepts, ideas, beliefs, descriptors, etc. 5 Develop a brand identity. Your brand identity is very important. These are the colors, images, and logos that customers associate with your brand. 6 Set up a Google Workspace account.

Banking 145
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Topic Clusters 101: How to Level Up Your SEO (with Examples)

Backlinko

Let’s understand this concept better with one of Backlinko’s top-ranking content clusters on YouTube marketing. Your process can change based on the type of website you’re working on—whether it’s brand new or well established. In this case, “home renovation contractors” is a good keyword for building a cluster.

SEO 95
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What Are Semantic Keywords and How Do They Help SEO?

BKA Content

Semantic concepts are like family trees or brainstorming maps, where one idea branches out into many words that often appear together. Our high-quality SEO content runs circles around AI-generated posts when it comes to search rankings, user satisfaction, brand reputation and backlinks. What Are Semantic Keywords?

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Do Link Relevancy and Authority Still Matter in 2023?

The Hoth

Larry Page and Sergey Brin wanted their search engine to center around citations – where you point to others’ work to build up your own – and the concept of link–building was born. After all, construction workers and contractors are your target audience, so wherever they are online is relevant to your business.