Buffer

JULY 31, 2024

💡 If you’re new to this concept, first read our essential guide to content curation. View this post on Instagram A post shared by ThredUp (@thredup) To stay on top of brand mentions, notifications aren’t enough. These are creators you can follow to keep up with your industry’s trending topics, news, etc.

Social Media 106

Social Media Content Retail Content Creator 106

Backlinko

OCTOBER 21, 2024

This concept is known as “information gain” in SEO. To explore the concept in depth, check out these articles by Animalz and Clearscope. It uses a knowledge graph to map relationships between concepts and identify new information. This should give Google enough new content to test for our target keyword.

SEO 101

SEO Content Finance Concept 101

The Hoth

DECEMBER 17, 2024

In other words, you need your content to rank on page one for your most important local keywords. After all, reputable websites like CNBC wouldnt link out to just anyone, as theyre a professional brand with quality standards. Homebuyers search for extremely localized keywords tied to a specific city, borough, or neighborhood.

SEO 97

SEO Engineering Keywords Website 97

Neil Patel

OCTOBER 6, 2021

Stores you could be selling wholesale to have the advantages of customer loyalty, brand recognition, a diverse inventory, and convenient locations. Examples of D2C Brands. As a result, many of the most popular D2C brands tend to have a rebellious or revolutionary angle to their product or service. 7 Strategies for D2C Brands.

Brand 116

Brand Retail Search Engine Optimization Keywords 116

Neil Patel

JUNE 28, 2021

Do you remember when only celebrities and major companies had personal brands? You only need to do a quick Google search to see that ordinary people from all over the world are using new personal branding tools, particularly social media, to craft personal brands that attract countless people to their websites and social media accounts.

Brand 145

Brand Finance Social Media Long Form Content 145

Elna Cain

FEBRUARY 27, 2024

Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation. Later, I defined the companies I wrote for as digitally native brands. You’ll need to explain complex concepts in a way that’s easy to understand.

Content Writer 239

Content Writer Writer Content Writing 239

Neil Patel

OCTOBER 27, 2020

You’ve started a business, brand, or website, and it’s time for you to start distributing content. What you might not be thinking about is how to find a font that represents your brand. You want to search for fonts that are unique to your brand and easy for your subscribers to read and comprehend. Congratulations. Line length.

Brand 144

Brand Creativity Electronics Manufacturing 144

Neil Patel

NOVEMBER 30, 2021

Most digital marketing teams rely on keyword optimization to rank their content higher in search results. The idea is more keywords = better optimization. Because of this, it can be tempting to use the same keywords on multiple pages to increase your chances of ranking. What Is Keyword Cannibalization?

Keywords 110

Keywords IT Digital Marketing Landing Page 110

Backlinko

MARCH 31, 2025

Brand new to using it? Here’s one way you can do that using your brand’s messaging document. Upload the brand guide to ChatGPT and write: “Attached is [YOUR BRAND’S] content guideline. In under 1,500 characters, summarize [YOUR BRAND’S] voice, tone, and personality.” No problem.

Social Media 94

Social Media Consulting Ads Brand 94

Kristi Hines

JUNE 1, 2023

Appy Pie App Builder – An AI-enabled Text-to-App Generator that transforms your app concepts into functional Android and iOS apps via text input. Bramework – Identify keywords, create content briefs, conduct SEO assessments, and extract SEO data. Gain insights on websites, keywords, and competitors.

Transportation 264

Transportation Utilities Finance Portfolio 264

Article Writing

OCTOBER 7, 2022

The “funnel” goes by many names: conversion, consumer, keyword, sales. Sometimes, the consumer demonstrates satisfaction and brand loyalty by purchasing again. When choosing your keywords, it is important to always keep in mind the stage of the funnel you are targeting to produce the most effective keyword associations.

Keywords 87

Keywords Sales Persuasion Copywriting 87

BKA Content

JANUARY 19, 2024

What Are Semantic Keywords and How Do They Help SEO? These days, successful SEO goes beyond specific keyword phrases. If you want to snag top rankings, your content also needs semantic keywords. What Are Semantic Keywords? What Are Semantic Keywords? The most important keyword — the name of the movie — is missing.

Keywords 98

Keywords SEO Search Engine Optimization Contractor 98

Neil Patel

APRIL 29, 2021

Search engine optimization (SEO) used to be defined by the number of keywords and keyword synonyms across your website’s content. These days, Google has more systems to identify the true meaning of keyword searches and queries. Entity-based SEO uses context, not just keywords, to help users find the information they seek.

SEO 145

SEO Search Engine Optimization Concept Keywords 145

The Hoth

NOVEMBER 7, 2023

It seems like no matter what you do, you can’t improve your rankings for your most important keywords. However, that’s if you try to beat them at their own game by going after super-popular keywords. What the Heck are Long-Tail Keywords? You may be wondering what long-tail keywords are in the first place.

Keywords 98

Keywords SEO Digital Marketing Landing Page 98

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130

Promotion Publisher Publishing Publishing 130

ContentWriters

OCTOBER 31, 2024

Key SEO Trends in 2024 Gone are the days of churning out high volumes of keyword-rich content at a chance to reach the top rankings. This means search engines can go beyond keyword matching to understand the intent behind search terms more effectively. Each shift brings both challenges and opportunities for savvy content creators.

SEO 59

SEO Content Engineering Brand Awareness 59

Buffer

JULY 21, 2020

Remarkable brands are more than a logo. We associate brands with images and feelings because - as neuroscience researchers have found - our brains love to stitch thoughts together. That’s why seeing a brand in a certain context, again and again, trains our minds to think of that brand whenever we randomly see those things in real life.

Brand 97

Brand Content Creator Marketing Advertising 97

Contently

SEPTEMBER 13, 2024

Indeed, a whopping 81 percent of Gen Zers and 72 percent of Millennials say that multicultural and diverse consumers have a big impact on their brand choices. Given that a picture speaks a thousand words, marketers need to pay especially close attention to the ones they pick for their ongoing branding campaigns.

Manufacturing 52

Manufacturing Storytelling Content Creator Concept 52

Contently

MARCH 14, 2023

In recent years, social media marketing, including video marketing , has sought to overtake search engines as a means of connecting brands with consumers. That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. But digital marketing experts disagree.

SEO 120

SEO Content Marketing Marketing Content 120

The Hoth

MARCH 25, 2025

Digital public relations (PR) is where you promote your brand through press releases and online media coverage. This typically takes the form of: Networking with bloggers and online journalists for brand mentions and backlinks through platforms like Source of Sources (SOS). Pitching stories to media outlets to ensure brand coverage.

SEO 59

SEO Brand Awareness Social Media Engineering 59

Neil Patel

DECEMBER 8, 2021

By default, your frequently asked questions, and their associated answers, are full of relevant keywords and phrases that your target audience is probably searching for. You can capture longtail keywords in ways that are natural and human, rather than keyword stuffing. Research Long Tail Frequently Asked Question Keywords.

Keywords 129

Keywords Concept SEO Website 129

Moz

NOVEMBER 15, 2020

Posted by amandamilligan Becoming an authoritative brand is no easy feat, but the massive benefits are worth the effort. But how exactly can a brand begin to build, or build upon, their authority? As an example, I searched “shoe size chart,” which, according to Keyword Surfer , gets 49,500 monthly searches in the U.S.

Content Marketing 83

Content Marketing Brand Marketing Content 83

Neil Patel

DECEMBER 10, 2021

That included keyword stuffing and creating spammy backlinks on a regular basis. If you’ve never dug into the details of URLs before, it’s easy to imagine that merely creating a link is where the fireworks end – but there’s a much more profound reason for brands to focus on this one simple element. Branded Anchor Text.

Text 145

Text SEO Keywords Engineering 145

Neil Patel

AUGUST 31, 2021

It’s great to know what everyone in the world is talking about, but if you have a locally-based or locally-driven brand, you need to know how people are feeling in your particular area. Identify Connected Keywords and Hashtags. What are the general concepts that your target audience seems to be talking about a lot? Be involved.

Marketing 137

Marketing Social Media Lead Generation Concept 137

Neil Patel

SEPTEMBER 21, 2021

You can find content ideas on Google Scholar by searching for keywords related to your industry, brand, or topic. This can also be helpful if you find an article about your main keyword but want to know more about what other related keywords are being searched for most often. Use Keyword Research to Inform Your Search.

Food 142

Food Content Management System Content Keywords 142

Neil Patel

FEBRUARY 3, 2023

Once customer meets brand, it’s like connecting with an old friend on Facebook. The world of search has evolved from simple keyword queries to a complex, data-driven ecosystem that is constantly changing. Keyword universe: Number of keywords and key phrases included in a site’s SEO strategy. I hardly do. Think about it.

Brand Awareness 144

Brand Awareness Keywords Storytelling SEO 144

Moz

MAY 7, 2020

Posted by Cyrus-Shepard Smart keyword research forms the basis of all successful SEO. In today's Whiteboard Friday, Cyrus Shepard shares the basics of a winning keyword research process that you can learn and master in a short amount of time. Welcome to a very special edition of Whiteboard Friday talking about keyword research today.

Keywords 68

Keywords SEO Concept Website 68

Express Writers

OCTOBER 25, 2022

It’s proven to be a tried-and-true way to build brand awareness, generate traffic, and establish thought leadership. 10% even said it generates the highest return on investment for their brand. Plus, you’ll discover some helpful tips for creating evergreen content to build your brand effectively. And what it isn’t.

Brand 97

Brand IT Long Form Content Content 97

The Hoth

FEBRUARY 4, 2025

As a practice, public relations (PR) has always been about raising brand awareness and attracting media attention, and digital PR simply translates these goals into the digital world. PR professionals would network with journalists and media professionals to secure promotional spots for their brands, which proved to be wildly successful.

Brand Awareness 59

Brand Awareness SEO Promotion Retail 59

Neil Patel

DECEMBER 15, 2020

Between the sound equipment, hosting options, learning to edit, and everything else that goes into starting a podcast, the very concept can be overwhelming. Would it: Raise awareness of your brand? For example, my Marketing School podcast, which I co-host with Eric Siu, directly addresses the brands’ marketing pain points.

Script 125

Script Concept Insurance Social Media 125

Neil Patel

JUNE 22, 2021

Below, we’ll cover 30 content marketing strategies that will help your brand stand out, but first, let’s cover why content marketing matters in 2021. How to Choose Which Content Marketing Strategies Are Right for Your Brand. When it comes to content marketing, you’ll want to be particularly aware of your brand voice.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Neil Patel

MAY 12, 2021

Likewise, you’ll need to write a description that sells your product or service while explaining your concept. You can also add different keywords. Use a free keyword tool like Ubersuggest to find suggestions, or try out the paid version to get extra features. Personalize Where You Can and Add Images. User-Generated Content.

Social Media 145

Social Media Advertising Promotion Creativity 145

Neil Patel

JUNE 2, 2021

When a new social media platform starts to take off, you’d better be there promoting your brand. YouTube was hoping to present itself as a valuable advertising platform, but its original approach to advertising severely limited the effectiveness and efficiency of brand marketing efforts. Being a marketer is an interesting job.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Express Writers

JANUARY 17, 2023

A search term is a specific word or phrase, while a topic is a group of search terms that fit into the same general concept. Improve Your Keyword Research. SEO strategies help improve your search rankings for specific keywords. And Google Trends can help you do better keyword research. Enhance Your Branding.

Content Marketing 122

Content Marketing SEO Marketing Content 122

Credible Content

JUNE 19, 2023

Increase brand awareness. It should reflect the brand’s values and voice consistently. Call-to-Action: Including a clear call-to-action guides readers on the next steps and encourages them to engage further with the content or the brand. This creates a cohesive reading experience and reinforces the brand’s identity.

Engagement 130

Engagement Storytelling Search Engine Optimization Content 130

Neil Patel

FEBRUARY 18, 2020

Originally, I was hoping that I could convert a portion of the Ubersuggest customer base into agency clients but as we continually move upstream and work with bigger brands, the conversion rate from an Ubersuggest visitor to a paying consulting customer has been low. Keyword research. I just wanted to be transparent about my situation.

Keywords 145

Keywords Projects SEO Consulting 145

Neil Patel

SEPTEMBER 20, 2021

It’s really easy to get started through simple methods like using alt text, creating content, and detailed keyword research. Do Keyword Research. The best on-site optimization always starts with keyword research. The trick is to find keywords that a lot of people are searching for that also don’t have a ton of competition.

Website 141

Website Landing Page Keywords Architecture 141