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What’s the Difference Between a Content Creator and an Influencer?

Neil Patel

In today’s internet-focused age, words like “content creator” and “influencer” are thrown around on nearly every social media platform. In a nutshell, content creator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels.

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Best Content Management Systems

Neil Patel

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. A content management system—CMS for short—gives you the ability to publish content on the Internet. There are tons of different content management systems available on the market today.

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A Brand's Guide to Unsplash: How to Unlock the Next Big Visual Marketing Channel

Buffer

Remarkable brands are more than a logo. We associate brands with images and feelings because - as neuroscience researchers have found - our brains love to stitch thoughts together. That’s why seeing a brand in a certain context, again and again, trains our minds to think of that brand whenever we randomly see those things in real life.

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Compare The Best Digital Asset Management Software

Quick Sprout

There are ten digital asset management tools that I can confidently recommend. AI-powered tagging Incredibly advanced search functions Branded portal for external requests Unlimited users and libraries. You can also create a branded portal for requesting assets. Brandfolder — Best Easy-to-Use Digital Asset Management.

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What Are Google Web Stories?

Neil Patel

Using individual story panels with videos, graphics, and other features, you can share brand narratives that users can click through to experience the story you want to tell. Owning your Google Web Stories content gives you the full advantage to leverage SEO opportunities and make the most of this immersive storytelling option.

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Go Behind the Scenes of Coca-Cola’s Storytelling

Content Marketing Institute

“Sharing our strategies and approach to marketing has been a tradition at Coca-Cola to open the door for other brands to learn from our 130 years of marketing experience,” Kate says. Sharing this ‘thought-ware’ collectively raises the bar for every brand and therefore makes us strive for bigger, better, bolder.”.

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How to Create an Editorial Calendar That Will Streamline Your Content Strategy

Neil Patel

An editorial content calendar assists in goal achievement by: Allowing you to meet critical milestones. Building awareness of your brand. This varies from team to team, and content managers may need a combination of tools for best results. Create a Content Backlog. Next, you need to create a content backlog.

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