Content Marketing Institute

NOVEMBER 19, 2018

Few social media platforms have done more to help brands capitalize on this booming entertainment trend than Twitch. Jane Weedon, director of business development for Twitch, shares her insights on tapping into the huge audiences for livestreaming video for gamers without alienating the core fan base or losing brand identity.

Audience 95

Audience Brand Entertainment Social Media 95

Quick Sprout

SEPTEMBER 7, 2022

AI-powered tagging Incredibly advanced search functions Branded portal for external requests Unlimited users and libraries. Between sales collateral, marketing material, company branding, and internal-use files, finding what you need in the moment can be a headache. You can also create a branded portal for requesting assets.

Management 140

Management Portfolio Content Creator Collaboration 140

Copywriter Collective

FEBRUARY 28, 2025

It is a way to organize your efforts well, making each piece relevant and increasing the chance of securing brand success and customer satisfaction. Steps to Your Content Mapping Journey Step 1: Define Your Target Audience and Buyer Personas Data gathering is always important. Looking for a Content Creator to join your marketing team?

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

Buffer

JANUARY 4, 2023

Despite its limitations – only having data up to 2021 and sometimes spouting wrong information – ChatGPT is an incredibly powerful tool that is poised to change the way content creators work. As audiences demand more content across different platforms, the number of content creators is growing to meet the demand.

Content Creation 133

Content Creation Content Creator Content Proofreader 133

Neil Patel

NOVEMBER 9, 2021

With Cohley’s tools, you can track UGC ROI and be connected with experienced creators who can help make your publishing goals a reality. In one case study, Hemp Black (a thriving technology company), chose Cohley to help them launch a visual campaign that defined their brand identity and overall style. By going live.

Social Media 145

Social Media Media Content Content Creation 145

Income Diary

OCTOBER 30, 2024

What Are the Disadvantages of Three-Minute YouTube Shorts Creating three-minute YouTube shorts can come with several drawbacks that content creators should carefully consider. Content creators must weigh the benefits of producing longer shorts against the investment in both money and time.

Storytelling 52

Storytelling Script Social Media Entertainment 52

Neil Patel

MARCH 5, 2021

Software for metrics, data management, influencer marketing , security, and video insights are all present on the list. Channel Factory specializes in brand suitability and amplification. By ensuring your ads display to only the most relevant viewers, you can amplify your brand and generate a higher ROI.

Content Creator 122

Content Creator Advertising Ads Content Creation 122

Content Marketing Institute

SEPTEMBER 26, 2018

Do you get asked tough, or even easy, questions about content marketing by your executives or clients? First, we asked the presenters at Content Marketing World to share the best questions they’ve been asked about content marketing. How can I use content marketing to increase brand presence in the most efficient way?

Content Marketing 110

Content Marketing Marketing Content Content Creator 110

Neil Patel

FEBRUARY 19, 2021

As you identify audiences that respond to your brand, you can save those specific groups. This social media tip is especially useful when you’re promoting future content or retargeting that audience. It was presented to a cold lead, so they never ended up clicking on your link. Experiment With Content Styles.

Social Media 135

Social Media Media Content Creator Digital Marketing 135

Content Marketing Institute

MAY 22, 2018

To the uninitiated, a content marketing initiative can seem like an old-school, Dungeons and Dragons-style quest. You continually roll the dice in hopes of earning enough trust, credibility, and experience to persuade your audience to embark on a journey alongside your brand. Inspiring brand examples of content marketing success.

Content Marketing 111

Content Marketing Marketing Content Storytelling 111

Buffer

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. For content creators and small businesses, Shorts can be a game-changer.

Content Creator 117

Content Creator Storytelling Creativity Promotion 117

Neil Patel

OCTOBER 13, 2020

Listicles help present a large amount of information in small, easy-to-scan, numbered sections. ” That being said, Buzzfeed has indeed popularized listicles as online content. For content creators and marketers, listicles are a convenient way of presenting information in bite-size portions.

Writing 143

Writing Content Brand Awareness Prose 143

Backlinko

FEBRUARY 20, 2024

Whether you’re an experienced affiliate marketer or a beginner, this list will make it easy to identify partners aligned with your brand and audience. It hosts millions of retailers from over 175 countries, including major brands like Kylie Cosmetics, Fashion Nova, Nestlé, Staples, and Redbull.

Content Creator 107

Content Creator Landing Page Digital Marketing Promotion 107

Content Marketing Institute

NOVEMBER 17, 2017

People do a lot of waiting – for an appointment, for food to arrive at the restaurant, for a conference presentation to begin. If your brand has a captive audience scenario – or access to such an audience – why not explore some nontraditional content opportunities to connect? The right content. Presentations.

Audience 111

Audience Landing Page Entertainment Content 111

Neil Patel

JUNE 2, 2021

When a new social media platform starts to take off, you’d better be there promoting your brand. YouTube was hoping to present itself as a valuable advertising platform, but its original approach to advertising severely limited the effectiveness and efficiency of brand marketing efforts. Being a marketer is an interesting job.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Backlinko

SEPTEMBER 29, 2023

Expertise : the level of skill and knowledge demonstrated by the content creator. Google expects content to come from individuals with genuine expertise in the topic they’re discussing. Authoritativeness : the authority and reputation of the content creators or the site itself.

Content Creator 122

Content Creator Medical Finance Keywords 122

Neil Patel

FEBRUARY 3, 2021

Using individual story panels with videos, graphics, and other features, you can share brand narratives that users can click through to experience the story you want to tell. Owning your Google Web Stories content gives you the full advantage to leverage SEO opportunities and make the most of this immersive storytelling option.

Storytelling 140

Storytelling Social Media Content Creator Landing Page 140

Grammarly

JANUARY 10, 2025

Content creators should start optimizing content for AI searches in addition to traditional SEO. Businesses can use generative video for a wide range of purposes, such as creating polished corporate presentations, training videos, and even personalized marketing campaigns.

Healthcare 104

Healthcare Architecture Manufacturing Finance 104

Neil Patel

NOVEMBER 9, 2021

As well, live videos have been found to hold user attention 10-20x longer than pre-recorded content. Livestreaming is a great way to promote your brand and increase exposure. By introducing your product or brand to new audiences, you can expand your reach and grow your sales. How Can You Find Livestreams to Sponsor?

Sales 106

Sales Content Creator Advertising Social Media 106

ContentWriters

SEPTEMBER 25, 2024

A ghostwriter is a professional writer who creates content for another person or company that will be published under that person or company’s name. Unlike traditional authors or content creators, ghostwriters allow the client to take full credit for the finished product.

Content Creation 111

Content Creation Communication Content Creator Portfolio 111

Neil Patel

JULY 9, 2021

If you look at recent additions to the Google News sitemap syndication platform, you’ll notice that Google, for the first time, is no longer 100% focused on news-related “current events”- type content. It’s evolved over the years as a news sitemap, leveling the playing field for bloggers, content creators, and news publishing experts.

Ads 145

Ads Website Search Engine Optimization Engineering 145

Content Marketing Institute

OCTOBER 23, 2017

E-books and white papers: From top-of-the-funnel e-books to deeper-dive white papers or research reports, long-form written content highlights key target topics. Videos: Visual content can give you a more thorough look into a company’s brand and tone.

Content Marketing 111

Content Marketing Marketing Content Content Creator 111

Content Marketing Institute

NOVEMBER 16, 2018

Consider: In his analysis of the subject, SEO strategist Mike Murray contends that, whether or not mobile-first indexing directly affects rankings now, the fact Google shifted its priorities strongly suggests that meeting its high standards for mobile-friendliness and content quality is something marketers should pay extra attention to.

SEO 108

SEO Content Creator Engineering Content Marketing 108

Neil Patel

JANUARY 27, 2021

According to HubSpot’s most recent Not Another State of Marketing Report , the top two types of video are promotional and brand storytelling. Big brands like Apple, Google, and Facebook are investing big money in original programming, with revenue-sharing between the platform and the creators. And all automatically.

Content Marketing 143

Content Marketing Marketing Content Social Media 143

Neil Patel

JULY 7, 2021

A Simple Guide to Turning (Unlinked) Brand Mentions Into Links : Your brand is probably mentioned in hundreds or thousands of places around the web, but not all sites link to you. This guide shows you how you can still create linkable content without putting pen to paper. I’ve got 8 for you in this post.

Social Media 145

Social Media SEO Construction Content Creator 145

Neil Patel

DECEMBER 21, 2021

At the same time, it raises the profile of your brand with everyone. Millennials are even more loyal to inclusive brands. Seventy percent of them will choose a brand that demonstrates inclusion in its marketing efforts. Finally, creating inclusive content demonstrates your brand’s commitment to change.

Content 132

Content Content Creator Advertising Text 132

Content Marketing Institute

JUNE 5, 2018

Reenergizing your content team. It can be hard for content creators to stay focused and motivated when they are producing the same content pieces over and over. Content creators often shy away from the idea of process because of how the concept is typically applied,” he says. Relate it to your brand.

Creativity 111

Creativity Marketing Content Creator Construction 111

Content Marketing Institute

NOVEMBER 10, 2017

We hear from content creators all the time about the struggle to be creative day in and day out. TIP: Find more inspiration from Doug in his session during CMI’s Content Creativity Day and his SlideShare presentation. Insane Honesty in Content Marketing from Velocity Partners. Undergo a brand transplant.

Creativity 89

Creativity Creative Director Content Creator Storytelling 89

Neil Patel

MAY 14, 2021

Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again. If you’re a busy content creator with multiple deadlines or dreams of scaling your content production, it’s worth exploring how AI copywriting may help you. Need taglines to boost your brand profile?

Copywriting 143

Copywriting Copywriter Writing Script 143

Neil Patel

NOVEMBER 12, 2021

Selling to your followers can be a challenge, especially when the impact of the content you post is decreasing ( along with organic reach.). Most brands can resonate with this trend. In this post, I’ll share several measures you can take to encourage your followers to buy from your brand on Instagram. Like2Have.it

Sales 141

Sales Social Media Promotion Content Creator 141

Backlinko

FEBRUARY 23, 2024

This section presents key statistics to show just how much businesses are investing in this growing area, and what that means for the future of marketing. Worldwide annual spending on affiliate marketing is estimated to reach $14 billion – eMarketer Annual affiliate marketing spending in the US alone reached $8.2 billion, showing a 10.8%

Marketing 99

Marketing Retail Content Creator Advertising 99

Content Marketing Institute

DECEMBER 29, 2017

HANDPICKED RELATED CONTENT: 22 Examples From Brands (and Marketers) That are Winning at Content Marketing. PaulHorstmeier tore down #email gates & turned @HealthCatalyst into trusted brand. I love this way of thinking about gated content – it simplifies the decision and puts the audience first. Click To Tweet.

Content Marketing 111

Content Marketing Marketing Editorial Content 111

Content Marketing Institute

SEPTEMBER 13, 2018

Sure, Tina was interesting and funny and gave great advice to content creators, but what the audience really wanted to know was whether the person they heard on stage was as genuine, earnest, self-deprecating, and humorous behind the scenes. But how do you – as a marketer and as a brand – get an audience to trust you?

Electronics 92

Electronics Content Creator Content Marketing Creativity 92

Neil Patel

MARCH 16, 2021

64 percent of consumers expect real-time responses from brands they mention on social media. 40 percent of users expect brands to respond within the first hour of reaching out , and 79 percent expect a response within 24 hours. How do you know which ones to target for your brand and which to skip? Take a deep breath.

Social Media 143

Social Media Media Marketing Content Creation 143

Express Writers

JUNE 14, 2024

Bly Robert Bly’s copywriting handbook helps you turn bland copy into persuasive and meaningful content. He also offers advice on web marketing, e-mail marketing, and multimedia presentations. He gives clear examples for content that converts and content that falls flat.

Copywriting 98

Copywriting Copywriter Content Creator Copy 98

Grammarly

JULY 11, 2024

Let’s dive into some of the benefits that AI presents in the workplace. Real-world generative AI use cases in the workplace ModMed uses gen AI to boost quality content production ModMed is a prime example of a company leveraging AI to optimize its operations. The power that they hold to transform the ways we work is immense.

Communication 117

Communication Education Script Creativity 117

Neil Patel

NOVEMBER 3, 2020

I’m fond of this theme because it’s clean, unbeatable, and will enhance your personal brand. Startup entrepreneurs, CEOs, and public speakers will benefit from the full-screen slider because they’ll use it to showcase their keynote speeches or other key presentations. What more could you want? The SSMAG [ Download ].

Content Marketing 142

Content Marketing Marketing Content Portfolio 142