Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Maybe, its not that the content is bad but the right content that your audience needs is not met enough. The answer to this could be a content map. First, What is Content Mapping?

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

Content Marketing Institute

DECEMBER 6, 2018

These are real results from real companies shared in response to our request for examples of awesome content marketing via HARO and other channels. Let’s explore how six companies in six industries find amazing results from their content marketing programs. Deliver content in the format your audience prefers. Click To Tweet.

Content Marketing 111

Content Marketing Brand Hospitality Contractor 111

Contently

DECEMBER 26, 2022

Content marketing ain’t easy… but isn’t that why it’s so valuable? Organizations are taking a more proactive approach to content these days as it relates to audience engagement, lead funnel growth, prospect nurturing, customer loyalty, and strong brand affinity. Does your content alleviate a pain point?

Lead Generation 112

Lead Generation Content Brand Awareness Sales 112

Smart Blogger

JUNE 29, 2023

The secret lies in lead generation. Lead generation isn’t just a fancy term, but a pivotal strategy that can create explosive growth for your business. And by understanding and applying effective lead generation tactics, you can tap into a world of potential customers just waiting to be converted.

Lead Generation 60

Lead Generation Landing Page Utilities Social Media 60

BKA Content

NOVEMBER 2, 2022

Why Blogs Are Essential for SEO and Branding. If you want to increase your business’s revenue and client numbers, you must take the time to build a powerful brand identity. Nearly 90% of consumers around the world look at brand reputation before making purchasing decisions. Makes your brand more visible in organic searches.

Brand 98

Brand SEO Contractor Manufacturing 98

Backlinko

MARCH 25, 2025

As you review niches, look for the following: Upward trend (or fairly steady interest) over time Seasonal patterns you can plan content around Related topics showing rapid growth Step 3: Analyze Profitability Moderate to strong interest in your blog niche is a fantastic start. And what the average CPC for your niche is.

Blog 103

Blog Blogging Medical Finance 103

Smart Blogger

DECEMBER 29, 2023

So you’ve heard about the magic of LinkedIn lead generation and are curious whether it can work for you. Well, the good news is that transforming your LinkedIn profile into a lead-generating engine is totally doable with the right approach. Why LinkedIn for Lead Generation? Let’s dive right in.

Lead Generation 59

Lead Generation Social Media Brand Awareness Education 59

Contently

FEBRUARY 7, 2023

Each sentence is the start of a brand-new story. And somehow, in one sentence, these stories have the power to capture our attention and spark our curiosity—something content marketers aim for with every piece they create. How Can We Get Creative with Content Marketing? It’s my job to live and breathe our brand.”

Creativity 134

Creativity Content Marketing Marketing Content 134

Elna Cain

APRIL 15, 2024

The Long Process of a Job Interview Amber Burgess is a content manager looking for a job. Freelance content writer Dana Yewbank noticed this odd remote job ad. For example, Blogging Pro curates blogging, freelance writing, content writing, copywriting, and editing jobs for online businesses. Ready to Become a Freelance Writer?

Freelance 221

Freelance Recruitment Healthcare Retail 221

Neil Patel

NOVEMBER 19, 2021

Finding prospective customers or “leads” for your business is no easy task. You need to identify your target market, market your brand effectively , and create informative, appealing content for your chosen demographic. How Lead Generation Works. We can break the lead generation process into two parts.

Lead Generation 141

Lead Generation Social Media Sales Brand 141

Contently

DECEMBER 16, 2022

While most marketers have good intentions when writing how-tos, they don’t always hit the mark on creating useful content. Granted, the writers and content topics aren’t the only culprits; SERPs deserve some blame. Measuring Content Success. Crawl: Here, marketers start to build their content strategy.

Content Marketing 112

Content Marketing Marketing Content Banking 112

Contently

FEBRUARY 22, 2023

Video is now the main way people consume content online. Much of that video content is pure entertainment , but consumers are itching for branded videos. In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI.

Marketing 123

Marketing Content Entertainment Social Media 123

Neil Patel

MAY 14, 2021

First, you decide what you want to write about and the type of content you need. Once the machine receives the instructions, it generates content based on these parameters by analyzing similar preexisting content from around the web and processing it into something new and plagiarism-free. I’ll give you an example.

Copywriter 143

Copywriter Copywriting Writing Script 143

Backlinko

DECEMBER 29, 2024

6 Essential Plumber SEO Strategies Ready to outrank your competitors and capture more high-value plumbing leads? ” This type of content works best as detailed guides and tutorials. Plus, answering these questions with high-quality content will help you establish expertise. There are four types of search intent.

SEO 99

SEO Keywords Contractor Insurance 99

Verblio

FEBRUARY 26, 2025

Consider the challenge faced by a legal marketing writer turning complex topics into clear, accessible content while avoiding inaccuracies and any whiff of unintentional plagiarism. If you’re reading this guide, you already know how challenging it can be to find the right option for your legal content writing needs.

Content Writer 52

Content Writer Writer Search Engine Optimization Writing 52

Content Marketing Institute

DECEMBER 3, 2018

Many brands leverage content marketing to generate qualified leads and boost sales. In fact, content marketing generates over three times more leads as outbound marketing and costs 62% less. When the goal is lead generation, you need to incorporate that objective into your strategy.

Content Marketing 111

Content Marketing Marketing Lead Generation Content 111

Article Writing

JULY 5, 2022

Consistency is key, and good content will increase your readership. This is the motto that all brand leaders should live by to see their brand reach unprecedented heights. Brands that blog consistently generate 97% more links to their websites, and countless blog comments are made by readers each month.

Brand 72

Brand Content Advertising Keywords 72

Neil Patel

JULY 28, 2021

If you’ve been looking to score the top spot or even the first page on Google, here’s one secret to improving your position: have a great content strategy. Your content strategy should focus on producing quality content, engaging with your audience, and measuring your successes and failures.

IT 141

IT Content Social Media Brand Awareness 141

Content Marketing Institute

JANUARY 9, 2019

marketing automation, predictive lead scoring, etc.). Beyond that, I found the concept hard to grasp until Chris Penn’s presentation at Content Marketing World, How to Use AI to Boost Your Content Marketing Impact. ” AI in #contentmarketing: Driver analysis to show what factors drive the most leads.

Content Marketing 111

Content Marketing Marketing Content Text 111

Neil Patel

JUNE 2, 2021

When a new social media platform starts to take off, you’d better be there promoting your brand. The massive focus on social media ads combined with the challenge of creating compelling high-quality video content makes YouTube ads a tough sell to small business owners. Being a marketer is an interesting job. Sure, at first.

Ads 141

Ads Brand Awareness Lead Generation Advertising 141

Contently

SEPTEMBER 5, 2024

It requires navigating a maze of regulations and endless rounds of approval before the content gets its moment in the spotlight. While a fintech case study isn’t as straightforward to create as other types of content , these powerhouse stories offer unparalleled value for brands. Why bother with all the hassle?

Storytelling 52

Storytelling Search Engine Optimization Finance Content Creation 52

BKA Content

MAY 31, 2023

Content Marketing Guide for Insurance Companies You’ve heard by now that insurance content marketing can help grow your business, but have you added this strategy to your arsenal? Perhaps you simply don’t feel comfortable writing professional content for your insurance website. Why Insurance Content Marketing?

Insurance 98

Insurance Content Marketing Marketing Content 98

Content Marketing Institute

JANUARY 21, 2019

I know what you might be thinking: What happened to the content I’m used to reading here at Content Marketing Institute? Only 28% of brands have a documented #content mission statement @CMIContent @MarketingProfs Click To Tweet. 15% of #B2B brands implement #influencermarketing via consistent, integrated campaigns.

Content Marketing 111

Content Marketing Marketing Editorial Content 111

Content Marketing Institute

JUNE 12, 2018

If you want to be taken seriously as a content marketer, stop acting like a member of the PR team. If you want to show that content marketing is a distinct contributor to business results, stop using only PR metrics. Sure, public relations and content marketing are overlapping fields, but they’re not the same. That’s reach.

Content Marketing 111

Content Marketing Marketing Content Social Media 111

BKA Content

NOVEMBER 1, 2023

Understanding Why Content Marketing Matters and How It Cultivates Relevance Sure, as we provide website content writing services , it is our job to say that our business model is relevant, but the beauty is the research proves it! However, content marketing and strategy differ strongly in approach when compared to paid advertising.

Content Marketing 98

Content Marketing IT Marketing Content Creation 98

Neil Patel

JANUARY 27, 2021

That’s why every brand should be using LinkedIn to grow their brand. When you publish a newsletter, your subscribers get notified, which increases the chances of people seeing and consuming your content. Like most social media algorithms , LinkedIn rewards content that people interact with the most.

Brand Awareness 137

Brand Awareness Lead Generation Social Media Publishing 137

Neil Patel

SEPTEMBER 21, 2021

Looking for a new way to research or find content ideas for your marketing content ? Well-researched content helps build audience trust and positions you as a leader in your industry. Creating content can be one of the most effective ways to promote your business. 8 Strategies for Using Google Scholar for Content Ideas.

Food 142

Food Content Management System Content Keywords 142

Express Writers

JUNE 3, 2024

You stare at a blank content calendar and need thirty days worth of fresh ideas. For the time and resource investment to pay off, they must be PROFITABLE content ideas. It’s a form of brainstorming for ideas that uses content goals as your guide to ensure the ideas you do come up with will generate the results you need to grow.

Content 98

Content Keywords Lead Generation SEO 98

Content Marketing Institute

JANUARY 25, 2019

You know you have amazing content, but how do you drive traffic to it? I interviewed several top B2B marketers to see how they’re doing it, and learned it starts before the content is created and doesn’t end when you hit “publish.”. HANDPICKED RELATED CONTENT: Road Map to Success: Content Distribution Essentials That Win Eyeballs.

Content 111

Content Advertising Promotion Social Media 111

Agency Content Writer

JULY 25, 2022

If you’re looking for more leads, consider an SEO Content Strategy for your website. I will be the first to admit that for years my website was a sample of my writing and not a lead generator. Then I developed an SEO content strategy and set a course to update the Agency Content Writer pages and blog content.

Website 130

Website SEO Agency Content 130

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    But I’ve worked in media and content marketing for over a decade now — long enough to know that keeping a close eye on the numbers is essential if you want your content marketing efforts to pay off. 

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

Content Hacker

JULY 6, 2023

Do you want to know how content marketing helps business growth? Many business owners aren’t sure whether investing in content marketing is worth the time, effort, and resources. Content marketing is 100% worth it. We’ll examine the important role of content marketing in running impactful digital marketing campaigns.

Content Marketing 93

Content Marketing Marketing Long Form Content Content 93

Contently

JULY 19, 2022

But creating post-sales content that helps improve the experience for new and long-term customers is just as crucial. “One of the ways to do that is to understand the customer at a level where we can deliver content to them that’s relevant and useful,” he says. Why post-sale content marketing matters.

Sales 129

Sales IT Search Engine Optimization Content 129

Express Writers

FEBRUARY 20, 2024

I think we can all agree content is essential. You can’t go anywhere without coming across content. Content is everywhere, from the emails your favorite brand sends to that meme your dentist posted on social media. However, budgeting to create all that content is another beast you might not be ready to tackle.

Content 98

Content Writing Search Engine Optimization Freelance 98

Content Marketing Institute

JANUARY 17, 2019

Involving employees in the company’s content marketing strategy isn’t a new idea. Employees already are asked to share content on their social channels. C-suite and subject matter experts often collaborate on thought leadership content. But employee-involved content can be much more than that. AnnGynn Click To Tweet.

Content Marketing 110

Content Marketing Recruitment Marketing Content 110

Neil Patel

APRIL 22, 2021

If you ask them to buy after their first encounter with your brand, 84% of them will bounce off your site. That is the action button you should be focusing some energy on for quality lead generation. Let me explain how important this is, using Google as an example: You know that the web is primarily powered by content.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Express Writers

MARCH 7, 2023

The benefits of content marketing are clear: it can help any organization boost brand exposure, increase sales, and improve customer loyalty. Studies show that content marketing costs 62% less than traditional marketing strategies while generating about 3 times as many leads.

Content Marketing 105

Content Marketing Marketing Content Content Creation 105