BKA Content

SEPTEMBER 27, 2023

In the same way, search engine optimization delivers benefits that traditional marketing can’t even come close to. Problem #2: Struggling With Brand Identity Attracting customers isn’t just about following search algorithms. A good brand identity is what motivates people to choose you instead of your competitors.

SEO 98

SEO Search Engine Optimization Contractor Retail 98

BKA Content

SEPTEMBER 20, 2023

Black-hat techniques try to manipulate algorithms by breaking the rules: Paying for links Building a shady network of fake websites Using AI to create thousands of low-value “articles” Repeating keywords in the same article Black hat never pays, because Google eventually hits your website with severe search penalties. Learn More 5.

Consulting 98

Consulting SEO Search Engine Optimization Contractor 98

BKA Content

JANUARY 19, 2024

Search engines have gotten better at understanding what users are looking for. To keep up, your website needs to evolve its search engine optimization techniques. Our high-quality SEO content runs circles around AI-generated posts when it comes to search rankings, user satisfaction, brand reputation and backlinks.

Keywords 98

Keywords SEO Search Engine Optimization Contractor 98

Content Hacker

OCTOBER 25, 2022

That means, for most brands, the mass transition to digital marketing from traditional advertising is inevitable. 78% of brands that were the most successful with content in the past year have a content marketing strategy. Leads coming in as a result of search engine optimization (SEO) have a close rate of nearly 15%.

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Elna Cain

SEPTEMBER 27, 2022

From experience and from talking with other writers, it’s best to be an independent contractor and have several clients as a finance writer because you can charge more and make more money in the long run! Financial writers also need to be able to ensure brand consistency throughout all media and content. But, what does this mean?

Finance 130

Finance Writing Portfolio Freelance 130

The Hoth

MAY 18, 2023

After all, construction workers and contractors are your target audience, so wherever they are online is relevant to your business. Targeting these types of links will bolster your SEO (search engine optimization) profile & help you rank higher in organic search results.

Construction 98

Construction Contractor Search Engine Optimization Text 98

BKA Content

JULY 7, 2023

SEO for Tradesmen: Your Guide To Winning Rankings Whether you are a plumber, electrician, carpenter, or other tradesman, search engine optimization is a key piece of your overall digital marketing strategy. Organic content is less intrusive and more likely to build credibility and foster trust in your brand.

SEO 98

SEO Contractor Search Engine Optimization Keywords 98

BKA Content

AUGUST 5, 2024

Content-Driven SEO: What It Is and How It Improves Your Search Rankings The goal of search engine optimization is to help your website achieve better search rankings and attract more customers. Increasing Your Sales Many people support brands they like, so investing in amazing content delivers excellent ROI.

IT 86

IT SEO Content Search Engine Optimization 86

Neil Patel

JANUARY 3, 2023

Search Engine Optimization (SEO) is an ever-present concern for website owners and marketers. Now let’s say you’re a marketing blogger with various overlapping categories, such as marketing strategy, brand strategy, and marketing campaigns. You may also consider hiring a contractor to help you build your taxonomy.

SEO 85

SEO Search Engine Optimization Utilities Contractor 85

The Hoth

OCTOBER 20, 2022

They generally return a lower click-through rate than search ads, but they can be more useful if brand awareness is your online marketing goal. In fact, ads can increase brand awareness by 80%. . Besides brand awareness and CTR , here are a few other things PPC can achieve: Generate more leads. Social Media Advertising.

Brand Awareness 98

Brand Awareness Advertising Search Engine Optimization Utilities 98

ContentWriters

AUGUST 14, 2024

Content marketing encompasses social media, search engine optimization (SEO), web design, user experience, and conversion rate optimization. Does the agency use in-house writers, or do they hire contractors to contribute to different projects depending on their expertise?

Healthcare 59

Healthcare Agency Content Marketing Medical 59

The Hoth

JANUARY 18, 2023

While search engine optimization is a popular topic amongst digital marketers , it’s less understood by C-suite executives and stakeholders. . Let your CEO know how SEO will positively impact your conversion rate , website traffic , reputation, and brand awareness. CMOs and brand exposure .

SEO 104

SEO Education Digital Marketing Search Engine Optimization 104

Neil Patel

JANUARY 31, 2022

E-commerce marketing can have a variety of goals, from building brand awareness to driving sales, and use a variety of approaches including SEO , paid ads, social media, and affiliate marketing. E-commerce marketing covers every aspect of driving engagement and awareness of your brand. Paid Search for E-commerce Strategies.

Brand Awareness 107

Brand Awareness Marketing Social Media Digital Marketing 107

BKA Content

AUGUST 26, 2024

Search engine optimization (SEO) is one of the most economical ways to promote your business and build your brand reputation. The goal of SEO is to get your company to appear higher on search results when someone looks online for “roofing” and related terms. Why Work With Roofing SEO Services?

SEO 52

SEO Contractor Agency Search Engine Optimization 52

BKA Content

AUGUST 16, 2024

Contracting with an agency for search engine optimization (SEO) services for electricians is an ideal way to resolve that. SEO increases online visibility, enhances consumer confidence in your brand, and lowers customer acquisition costs. They stick to four core services: SEO, PPC, web development, and branding.

SEO 52

SEO Contractor Agency Search Engine Optimization 52

Smart Blogger

MARCH 14, 2023

Lead magnet copy – Even though it’s a short copy, a copywriter will often create multiple variations of an opt-in web page or pop-up to give a freebie in exchange for an email address In general, you can divide copy into two categories: direct response or branding. Lead magnets and sales letters would fall into this category.

Copywriting 112

Copywriting Copywriter Freelance Copywriting Script 112

Make a Living Writing

SEPTEMBER 4, 2023

We were happy being sold, we loved the TV jingles and brand mascots, we ate it up. For the uninitiated, SEO stands for search engine optimization. This is the art of writing online while artfully including keyword phrases, to help your copy get relevant readers from search engines.

Copywriting 104

Copywriting Copywriter Sales Copy Copy 104

Shorthand Content Marketing

JANUARY 20, 2025

This question is the most common one that HVAC contractors ask themselves. Being an HVAC contractor is stressful enough without worrying about HVAC marketing, getting new customers, or growing your brand. Most HVAC contractors believe that the whole purpose of HVAC marketing is to simply get the phone ringing.

Contractor 52

Contractor Marketing Advertising Insurance 52

The Hoth

MAY 10, 2023

After all, construction workers and contractors are your target audience, so wherever they are online is relevant to your business. Targeting these types of links will bolster your SEO (search engine optimization) profile & help you rank higher in organic search results.

Construction 59

Construction Contractor Search Engine Optimization Text 59

BKA Content

OCTOBER 24, 2024

That’s what search engine optimization is all about. All of these factors can improve search rankings significantly. For nationwide pest control brands, a single link from Bob Vila, Lowes, Good Housekeeping, or similar sites can have a huge impact on SEO. Your business also needs to stand out online.

Audience 52

Audience SEO Search Engine Optimization Contractor 52

Smart Blogger

NOVEMBER 15, 2022

If you’re a freelance writer or any kind of self-employed contractor, it’s a resource you’ll want to bookmark. Anyone can find a job board and search for a freelance or remote writing job. If you look at “Top” tweets, as shown in the screenshot above, you’ll find brand-new freelance jobs mixed with older ones.

Freelance 126

Freelance Writing Portfolio Proofreader 126

Fat Joe

AUGUST 4, 2023

Here’s a rundown of the different agency types: Search Engine Optimization (SEO) Agency An SEO agency specializes in getting businesses found on search engine results pages (SERPs). They do this through on-page optimization, off-page strategies , and creating a strong technical SEO foundation.

Agency 52

Agency Digital Marketing Marketing Contractor 52

Intergrowth

APRIL 9, 2023

The content strategist often plays a key role in the SEO process, identifying opportunities to rank high on search engine results pages (SERPs). Targeting the right keywords helps the company or client to attract qualified leads and build brand awareness with the target audience.

Content Creator 98

Content Creator Content Agency Social Media 98

Susan Greene

DECEMBER 30, 2020

The words we write (our “copy”) sell products and services, convince people to take an action, or persuade them to think of a company or brand in a certain light. If you plan on doing copywriting for websites, you’ll want to learn about search engine optimization (SEO), which is critical to ranking on Google.

Freelance Copywriting 130

Freelance Copywriting Copywriting Copywriter Freelance 130

Backlinko

DECEMBER 23, 2024

As a general contractor, you want a steady stream of customers for your business. Make sure they can find you online through search engine optimization (SEO). When someone in your local area searches for services like yours, you want your website at the top of the results. How Does SEO for Contractors Work?

Contractor 95

Contractor SEO Construction Keywords 95

BKA Content

OCTOBER 31, 2024

Managing SEO in House Vs. Outsourcing: Comparing Your Options Successfully managing search engine optimization is like renovating a commercial property. Complete Control Over SEO and Marketing Well-known brands sometimes need to be exceptionally careful with messaging for their products.

Management 52

Management SEO Contractor Agency 52

Backlinko

NOVEMBER 1, 2024

Search engine optimization (SEO) can fix this. SEO has the power to rank your business on top of the search results. Take Washington-based Home Care Contractors as an example. Because they’ll be able to find other roofing companies. But not you.

SEO 95

SEO Agency Keywords Engineering 95

Shorthand Content Marketing

JANUARY 20, 2025

This question is the most common one that HVAC contractors ask us. Being an HVAC contractor in 2025 is stressful enough without worrying about how to market your HVAC business. Most HVAC contractors believe that the whole purpose of HVAC marketing is to simply get the phone ringing. How Do I Market My HVAC Business?

Contractor 52

Contractor Marketing Agency Advertising 52