Copywriter Collective

JANUARY 24, 2023

It is because of them that brands can put words into their communication. If the brand uses complex sell language, it can turn off customers. Collaborate with marketing, product, and creative departments to develop the right messaging. Ensure brand messaging consistency across all platforms. But not just any words.

Copywriter 52

Copywriter Copywriting Creative Director Portfolio 52

Article Writing

OCTOBER 3, 2022

According to findings from Conductor , consumers are 131% more likely to buy from a brand immediately after consuming early-stage educational content. “ The things we perceive as creative brilliance are often the product of a system. ” – Allen Gannett, Founder TrackMaven. Traditional marketing talks at people.

Content Marketing 85

Content Marketing Marketing Creative Director Content 85

Publishing Trends

NOVEMBER 17, 2022

Lisa Beech joins Nelson Books as Director of Publicity; previously, she was Associate Director of Publicity at WaterBrook & Multnomah. Erin Fitzsimmons joins Sourcebooks as Senior Art Director for Fiction. Andrea Mosqueda , formerly Assistant Editor at Macmillan , joins as Associate Editor for Licensing, Brands, and Media.

Art Director 94

Art Director Warehousing Editorial Recruitment 94

Neil Patel

JULY 9, 2021

In fact, influencer marketing is a tactic I’ve used countless times to build my brands and companies. All types of companies and brands take advantage of it. If you think you need millions of followers to grow your brand, think again. How to Find Micro-Influencers for Your Brand. That’s why influencers come in handy.

Storytelling 145

Storytelling Creative Director Social Media Search Engine Optimization 145

Moz

JUNE 16, 2020

Owners, staff, in-house SEOs, agencies, creative directors, webmasters, project managers, and consultants may all be contributing to promoting just one local company. It’s rewarding to have such a large survey group; as this report details in high relief, the work of marketing a single business location can pass through a dozen hands.

SEO 88

SEO Creative Director Consulting Agency 88

Publishing Trends

NOVEMBER 20, 2023

Oliver Munday has returned to Doubleday , from Knopf , as creative director. Kelly Blair has been named senior art director for the Knopf Cooks line. The company will also be changing its name back to “Business Insider” as they look to improve the brand positioning of the business and tech news publication.

Art Director 85

Art Director Editorial Recruitment Architecture 85

Moz

JUNE 16, 2020

Owners, staff, in-house SEOs, agencies, creative directors, webmasters, project managers, and consultants may all be contributing to promoting just one local company. It’s rewarding to have such a large survey group; as this report details in high relief, the work of marketing a single business location can pass through a dozen hands.

SEO 76

SEO Creative Director Consulting Agency 76

Publishing Trends

DECEMBER 19, 2022

She had been serving as interim publisher for almost a year, following the departure of Andy Hunter ; prior to joining Catapult, she was VP and Executive Director of Marketing Strategy at the Hachette Book Group. At Audible , James Finn joins as Head of Global Brand and Content Marketing. Most recently he was President of StoryCrate.

Architecture 92

Architecture Agency Editorial Finance 92

Neil Patel

JULY 1, 2021

In many ways, an editorial calendar is a lifesaver for creatives and business owners. Whether you’re a blogger, freelance writer, business owner, or creative director at a marketing firm, an editorial content calendar can help you stay on track and keep you sane—while ensuring a consistent flow of content.

Editorial 145

Editorial Creative Director Content Content Creation 145

Publishing Trends

OCTOBER 20, 2022

She was most recently SVP, Group Sales Director for Knopf Doubleday. Previously she was VP of Brand Development and Marketing at Warner Bros. At Artistique International , Helen Biles , lately Creative Director at HarperCollins , joins as Global Manager. Jessica Turner joins Webtoon as SVP of Marketing. Entertainment.

Creative Director 40

Creative Director Agency Editorial Digital Media 40

Content Marketing Institute

FEBRUARY 21, 2018

HANDPICKED RELATED CONTENT: How to Outperform Fortune 500 Brands on Instagram [Research]. You can use two types of hashtags in your Instagram campaigns – branded or community. Branded hashtags make your post easier to find for people who already know your company and are looking to find out more about it. Powerful hashtags.

Creative Director 111

Creative Director Marketing Editorial Team Social Media 111

Smart Blogger

JULY 21, 2023

Optimize Your LinkedIn URL Your LinkedIn URL might seem like a minor detail, but it’s a powerful personal branding tool that can enhance your professional image and online visibility. ” It’s simpler, more memorable, and reinforces your personal brand. Think of it as your digital business card.

Recruitment 58

Recruitment Social Media Creative Director Content Creation 58

Publishing Trends

APRIL 8, 2024

Jena Debois has been promoted to manager, marketing licenses & proprietary brands. Mia Johnson has been promoted to associate art director. At Basic Books Group , Jessica Breen is promoted to executive director of marketing. Chin-Yee Lai is promoted to creative director. Emmily O’Connor is promoted to designer.

Art Director 81

Art Director Editorial Agency Publishing 81

Publishing Trends

APRIL 6, 2023

At First Second , Kirk Benshoff has been promoted to Creative Director, while Sunny Lee moves up to Associate Art Director and Samia Fakih becomes Assistant Editor. Matt Hooban moves up to Senior Director, Communications and Engagement, while Medina Cekovic becomes Marketing Manager.

Art Director 80

Art Director Entertainment Agency Finance 80

Content Marketing Institute

AUGUST 10, 2018

This callout from the second issue of JLL’s Ambitions magazine comes from an interview with Alex Voss, who the magazine calls “the Anthony Bourdain of brand storytelling.” Today, he’s the senior manager of brand strategy. content team’s work is viewed as a strategic player in the whole brand.

Content Marketing 70

Content Marketing Art Director Creative Director Storytelling 70

Content Marketing Institute

NOVEMBER 10, 2017

Creative #content is critical to stand out in the screaming noise distracting your audience. If you’re a similar victim, Carla urges you to undergo a “brand transplant.”. Undergo a brand transplant. Then distill those ideas, look for patterns, and relate them to your brand. EditorStahl Click To Tweet. Be insanely honest.

Creativity 78

Creativity Creative Director Content Creator Storytelling 78

The Creative Penn

SEPTEMBER 6, 2023

You can support the show at www.patreon.com/thecreativepenn Damon Freeman is the founder and creative director of Damonza.com, creating custom book cover design and interior formatting for authors. Like Disney, like I always say this to people too, don't use other people's names, don't use IP brands, just use your words.

Creative Director 98

Creative Director Creativity Copy Ads 98

Moz

JULY 21, 2020

Owners, creative directors, writers, in-house and agency SEOs, and many other types of practitioners contribute to marketing local businesses and participate in our initiative. Digital marketing brands offering local SEO as a service can’t be summarily written off as mistaken.

Agency 56

Agency Creative Director SEO Keywords 56

Moz

JULY 21, 2020

Owners, creative directors, writers, in-house and agency SEOs, and many other types of practitioners contribute to marketing local businesses and participate in our initiative. Digital marketing brands offering local SEO as a service can’t be summarily written off as mistaken.

Agency 56

Agency Creative Director SEO Keywords 56

Publishing Trends

MARCH 10, 2023

PEOPLE Nina von Moltke , President and Director of Strategic Development at Penguin Random House , is leaving the company in May. At Random House Children’s , Isabelle Snyder joins as Junior Designer, Brand and Licensed. At Orbit , Stephanie Lippitt Clark , lately Brand Manager, Books for Riot Games , joins as Editor.

Art Director 45

Art Director Editorial Management Publishing 45

Content Marketing Institute

NOVEMBER 9, 2017

HANDPICKED RELATED CONTENT: 22 Examples From Brands (and Marketers) That are Winning at Content Marketing. I, for one, can’t design myself out of a box, so I’m always grateful for CMI Creative Director Joseph Kalinowski.). Socialmedia is the face of your brand. B2B buyers are asking for original research from brands!

Content Marketing 101

Content Marketing Editorial Proofreader Content Creator 101

Backlinko

JULY 12, 2024

Of course, SEO matters for outcomes like brand awareness. Beyond raising brand awareness in the SERPs, SEO can also help a business attract the right customers to their website. We spoke to John Skinner , Creative Director at Candour, to learn a common interview question he asks senior SEOs.

SEO 91

SEO Keywords Agency Landing Page 91

CoSchedule

FEBRUARY 28, 2023

Asset Organizer to store, index, and manage brand assets. Recognizing CoSchedule as a Top Performer in Brand Management Software and Emerging Favorite in Content Management Software , Capterra rates CoSchedule 4.4 verified Creative Director via G2. Content Organizer to triage projects, drive strategy, and create content.

Projects 62

Projects Management Marketing Collaboration 62

The Creative Penn

DECEMBER 9, 2022

Data licensing and how fine-tuning models might benefit creatives. The importance of personal branding, author voice, and connection with readers in a future of digital abundance. But to me, the writer, the artist, is the creative director. And I definitely think that personal branding thing is key.

Writing 98

Writing Creativity Writer Publishing 98

The Creative Penn

NOVEMBER 4, 2022

So if we're in an age of abundance, the artist themself has to build a personal brand. We use the tools as part of our process, but the artistic vision, the prompting, the curation, the personal brand, all of those things are still individual to the person and in an age of abundance, that is still the strength.

Concept 98

Concept Text Creativity Social Media 98

Men With Pens

JANUARY 7, 2010

Copywriters can advance to Creative Director positions, for example. The creative director took me aside to talk about my fee. Before I could open my mouth, the creative director said, “Dean, we have a budget of $9,000. You have the possibility for rapid corporate advancement. Is that going to work?&#

Freelance 60

Freelance Writing Creative Director Copywriter 60

Buffer

SEPTEMBER 25, 2023

Ogilvy's Creative Director, David Raichman, called AI “ a force multiplier for creative expression,” and I couldn’t agree more. The tools analyze your input, which may include audience information and brand preferences, to craft contextually relevant content that will resonate with your target audience.

Social Media 126

Social Media Content Creation Media Content 126

Publishing Trends

MARCH 5, 2024

Sally Poulson will lead both imprints, Priddy Books and Neon Squid as managing director. Joanne Clark will become creative director and Fiona Macdonald will take on the role of publishing director. Peachtree Publishing Company has promoted Karen Walsh to VP of of consumer and brand marketing.

Editorial 85

Editorial Agency Art Director Creative Director 85

Publishing Trends

AUGUST 24, 2023

David Adams has been appointed reviews director. Current director for columns and special projects Rachel Deahl has been named director of branded content. At Doubleday , Director of interior design Maria Carella will retire. Andrew Albanese has been promoted to executive editor.

Editorial 75

Editorial Creative Director Agency Copy Editor 75

Publishing Trends

JANUARY 16, 2024

Alyssa Prado has been promoted to associate brand manager. At Hachette Book Group , Suet Chong has been promoted to creative director of Artisan and Workman. At HarperCollins Publishers , Andrew DiCecco has been promoted to director or production. Trish McGinley has been promoted to director of children’s production.

Editorial 98

Editorial Creative Director Copy Editor Agency 98