Remove Brand Remove Creative Director Remove Promotion
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People Round-Up, Early June 2023

Publishing Trends

VP, creative director at Harper Children’s Barbara Fitzsimmons is retiring on June 30. PROMOTIONS At HarperCollins’ Broadside Books Eric Nelson has been promoted to VP publisher. Sarah Haugen has been promoted to senior editor at HarperCollins. Asanté Simons has been promoted to editor at William Morrow/Avon.

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People Round Up, Mid March, 2024

Publishing Trends

Megan Zimlich is being promoted to senior manager of digital content at Kensington Publishing Chronicle Books has named Christina Amini as publisher of gift and she will also work in partnership with Chronicle’s Games & Toys. PROMOTIONS At Simon & Schuster , Lara Jones has been promoted to senior editor at Emily Bestler Books.

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How to Humanize PPC Ads

Neil Patel

As marketers and brands, many of you use PPC ads to drive traffic to your brand or a client’s website. Aside from those I’ve already listed, there are a few other essential reasons to humanize your PPC ads and your brand in general. Humanizing your brand can give you a competitive edge and improve customer retention.

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People Round-Up, Mid November 2023

Publishing Trends

Oliver Munday has returned to Doubleday , from Knopf , as creative director. Kelly Blair has been named senior art director for the Knopf Cooks line. The company will also be changing its name back to “Business Insider” as they look to improve the brand positioning of the business and tech news publication.

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People Round-Up, Mid-November 2022

Publishing Trends

Lisa Beech joins Nelson Books as Director of Publicity; previously, she was Associate Director of Publicity at WaterBrook & Multnomah. Erin Fitzsimmons joins Sourcebooks as Senior Art Director for Fiction. Andrea Mosqueda , formerly Assistant Editor at Macmillan , joins as Associate Editor for Licensing, Brands, and Media.

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4 Ways to Use Micro-Influencers to Grow Your Business

Neil Patel

In fact, influencer marketing is a tactic I’ve used countless times to build my brands and companies. Promoting when you have no followers for growth is tough. They provide instant promotion of your product or service with amazing conversion rates. All types of companies and brands take advantage of it.

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People Round Up, Early April, 2024

Publishing Trends

In Agency News… At WME , Eve Attermann has been promoted to partner in the books department. At Tobias Literary Agency , Danai Christopoulou has been promoted to assistant literary agent. At Dunow, Carlson & Lerner Literary Agency , Ariella Datz has been promoted to agent. Alexis Neuville is promoted to manager, marketing.