Content Marketing Institute

NOVEMBER 20, 2018

Speaker, comic, and founder of Keeping It Human , Kathy responded to the question of how to create a culture that truly promotes creative ideas with answers that echoed the sentiments in the Apple ad. Your brand’s path is different, says @kathyklotzguest. Creativity comes from asking “what if.” Click To Tweet. Click To Tweet.

Creativity 111

Creativity Storytelling Content Food 111

Backlinko

OCTOBER 21, 2024

And that leaves a positive brand reputation? Nisha’s research process included: Watching YouTube videos from Thai creators (with subtitles if necessary) Reading articles by food writers specializing in Thai cuisine Studying traditional ingredients and cooking methods “I do a ton of research to begin. That’s no accident.

SEO 101

SEO Content Finance Concept 101

Backlinko

MARCH 25, 2025

Note: “Food” is one of the most profitable blog niches, averaging $9,169 per month in revenue, according to a RankIQ study. CPC means you’ll need volume or creative monetization strategies to maximize revenue. Theyve also taken a creative approach to monetization with their own book subscription box.

Blog 103

Blog Blogging Medical Finance 103

Neil Patel

FEBRUARY 17, 2023

Colors C hange B rand P erception There’s a reason top brands choose a color scheme, publish brand guidelines, and work tirelessly to make sure their design is consistent across all their communication channels. Color changes how we perceive brands. Using the right colors is key to creating visually stunning content.

Brand 110

Brand Marketing Food Publishing 110

Neil Patel

DECEMBER 29, 2020

That’s precisely why your brand should be including memes in your content marketing plan. If you can create and share on-target memes that engage your audience, you could create that same sense of community, develop brand loyalty , and even tap into new markets. However, you don’t necessarily have to create brand-related memes.

Content Marketing 145

Content Marketing Marketing Entertainment Content 145

Neil Patel

SEPTEMBER 22, 2020

Not to mention, 90% or more of Pinterest buyers are brand-new to the merchant site, making their traffic very exciting. More users, more sales, and more brand awareness. Whether you are selling furniture, food, or services, showcasing your products on Pinterest will build engagement. Why use Pinterest for E-commerce?

Food 145

Food Sales Brand Awareness Retail 145

Neil Patel

MAY 17, 2021

I’d recommend going one step further and make sure it’s possible to trademark your brand name. Even if you plan to keep your business small, I strongly recommend making sure it’s possible to copyright and trademark your brand. isn’t exactly inspiring and doesn’t separate your brand from any other plumbers in the city.

Food 125

Food Creativity Keywords Brand 125

Neil Patel

SEPTEMBER 2, 2021

Advertise your brand. For it to be worth their time, these brands are only interested in influencers with large audiences. Brands are willing to invest in you because of the profitable actions you’ll drive through your account. Promote affiliate links. Start an Instagram shop. Make money from your content. Let’s get to it.

Food 145

Food Social Media Promotion Advertising 145

Quick Sprout

SEPTEMBER 7, 2022

AI-powered tagging Incredibly advanced search functions Branded portal for external requests Unlimited users and libraries. Between sales collateral, marketing material, company branding, and internal-use files, finding what you need in the moment can be a headache. You can also create a branded portal for requesting assets.

Management 140

Management Portfolio Content Creator Collaboration 140

Smart Blogger

JUNE 27, 2023

Creating an effective brand awareness campaign feels like trying to solve a puzzle, doesn’t it? The Power of Brand Awareness Campaigns If you observe the world of business, you’ll find a common thread that successful brands share: A deep, lasting connection with their audience. Potent brand awareness.

Brand Awareness 87

Brand Awareness Brand Social Media Utilities 87

Content Hacker

OCTOBER 18, 2022

From influencers to small businesses to giant brands, business blogging is an essential way to grow trust, grow an audience, bring in traffic and leads, and even bring in more sales. In today’s guide and video, we’ll get deeper into why blogging ISN’T dead – and show you 7 ways to use blogging to grow your brand. Let’s dive in.

Brand 97

Brand Contractor Content Blog 97

Neil Patel

FEBRUARY 9, 2021

For many years, traditional marketing offered brands the choice of print, TV, or radio advertising if they wanted to get the word out about a new product or initiative. Consumers started seeing brand interactions unlike anything they’d ever seen before, and the term guerrilla marketing was coined. What is Guerrilla Marketing?

Ads 132

Ads Marketing Advertising Social Media 132

Neil Patel

OCTOBER 16, 2020

QR (Quick Response) codes remain a creative way to drive traffic and connect with your audience. However, several businesses have found innovative and unique ways to not only get you to scan their code but boost their brand awareness in the process. Creative Ads for Apps. Or have they gone the way of flip phones and pagers?

Marketing 145

Marketing Brand Awareness Food Creativity 145

Neil Patel

DECEMBER 18, 2020

It doesn’t matter whether you’re developing software, designing a book, developing a web design cover, or simply branding your business: colors define mood and influence responses. If they were to try, say, red or orange as the theme color and branding, they probably wouldn’t have the same conversion level. Colors impact everyone.

Website 145

Website Landing Page Food Banking 145

Words Matter by Wix

NOVEMBER 19, 2020

The books listed below cover different aspects of writing, from creativity and inspiration, to advice from the experts, to , grammar and style : Writing Down the Bones , by Natalie Goldberg. Steal Like an Artist: 10 Things Nobody Told You About Being Creative , by Austin Kleon. Creativity and inspiration. by June Casagrande.

Creativity 81

Creativity Writing Storytelling Writer 81

Grammarly

DECEMBER 4, 2023

You can be creative, but the priority is on communicating why a customer should choose your company. Convey benefits over hype and creativity A value proposition should be creative and get your customers excited about your product or service, but don’t get carried away. What job does the customer hire my brand to do?

Writing 115

Writing Marketing Food Consulting 115

Content Marketing Institute

DECEMBER 19, 2018

A fast-food chain creates an investigative podcast into a forgotten food. This year, B2B and B2C brands elevated their creativity to inspiring levels. If you do, the Velcro Brand Companies legal team might burst into song about the importance of using the VELCRO® trademark correctly. Don’t write “velcro.”

Content Marketing 109

Content Marketing Marketing Government Food 109

Freelance Writing Jobs

JANUARY 23, 2024

Do you want to boost your client’s brand reputation during a PR crisis? Or, as your primary goal, maybe you just want to raise awareness of your client’s brand? You might come across relevant statistics–how many prefer Italian food, for example—which you can then incorporate into your press release.

Writing 103

Writing Food Storytelling Freelance 103

Content Marketing Institute

APRIL 13, 2018

HANDPICKED RELATED CONTENT: How to Outperform Fortune 500 Brands on Instagram [Research]. One successful example of this approach is the Instagram campaign conducted by Australia-based beauty brand Frank Body to promote its coffee ground-based body scrub. Food is a popular category on Instagram. Leverage user-generated content.

Engagement 112

Engagement Content Retail Food 112

Neil Patel

JANUARY 5, 2021

WordPress themes use different layouts to present content beautifully and boost engagement with your brand. Deciding on a single WordPress theme for your brand can be overwhelming. Not to mention that the same free themes can pop up on many websites, taking away originality from your branding.

Portfolio 145

Portfolio Freelance Food Search Engine Optimization 145

Content Marketing Institute

MAY 7, 2018

Can your brand be a golden egg of content? Now I know you’ve heard this time and time before, but marketers rarely explain how to make your brand content unique. Creating a unique (and consistently unique) brand voice should be your first port of call. Find the top 10 to 20 brand blogs (or vlogs or podcasts, etc.)

Content Creator 111

Content Creator Blog Blogging Food 111

Ashleyn Writes

MAY 3, 2023

Keep scrolling because I’m going to be showing you how AI can fit nice and snug into your biz (without taking anyone’s job!).  #1: You have to TEACH AI your brand voice, not just tell it AI can fit into your workflow if you teach it your brand voice, not just spit out prompts and expect it to know HOW to say it.

Copywriter 130

Copywriter Copywriting Copy Food 130

Neil Patel

JUNE 22, 2021

Below, we’ll cover 30 content marketing strategies that will help your brand stand out, but first, let’s cover why content marketing matters in 2021. How to Choose Which Content Marketing Strategies Are Right for Your Brand. When it comes to content marketing, you’ll want to be particularly aware of your brand voice.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Neil Patel

OCTOBER 17, 2020

The bot cannot identify accounts who are bots, brand ambassadors, or inactive accounts. The bot often messes up targeting and adds accounts who have no genuine interest in your brand. How Buying Instagram Followers Affect Your Brand Negatively? So even if you follow them, these accounts will not follow you back. MoneyWasted.

Social Media 145

Social Media Entertainment Engagement Education 145

Moz

DECEMBER 10, 2020

This week, I wanted to try and help with just a few tactical suggestions on some creative ways to pump up those content marketing campaigns. So I have some creative ideas, things that I've seen some people executing on that I think we might be able to leverage for some of our work. Now, Foodie Moz might be in the food and recipe world.

Creativity 61

Creativity Recruitment Food Content Creator 61

Neil Patel

FEBRUARY 11, 2021

Do you help creatives? Brands and influencers need help creating audio and video work but don’t always have the time to perfect a high-quality episode or clip. How to Get Started: Create a portfolio, pitch your services to brands you want to work with, and keep an eye out for job postings on sites like Upwork.

Transportation 137

Transportation Portfolio Insurance Food 137

CoSchedule

JANUARY 27, 2023

You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Definition & Overview Social Media Marketing Using social media platforms to build an audience for your business, promote your brand, engage with customers, and grow your business. Their launch campaign?

Social Media 126

Social Media Media Marketing Storytelling 126

Neil Patel

AUGUST 20, 2021

With the right persuasive commercial techniques, you can inspire viewers to get involved with your brand, engage with your new content, make a direct purchase, or better: make multiple! It’ll take ongoing strategy, creative input, and an understanding of human psychology. Use Creative Copy. Storytelling. Call To Action.

Persuasion 138

Persuasion Ads Advertising Copy 138

Neil Patel

APRIL 1, 2021

This link points users to multiple brand blog posts and membership webpages. Fun” works here because the company features tons of colorful images of smiling people modeling the products—it’s on-brand. Lastly, the branded hashtag, #PuraVidaBracelets, is a nice touch. Lush is a values-driven brand. Lush Cosmetics.

Hospitality 137

Hospitality Social Media Retail Copy 137

Neil Patel

AUGUST 27, 2021

Do people tell you that you should try using your creative skills to make a living? In 2017, Substack took the market by storm by allowing creatives, journalists, and bloggers to make money from their own email newsletters. Patreon is a subscription platform allowing creatives to charge for their work. Do you love to write?

Audience 137

Audience Social Media Creativity Writer 137

ContentWriters

JANUARY 12, 2023

Green marketing promotes a company’s brand, goods, or services by highlighting its eco-friendly and sustainable practices. It positions the company as a green business and helps consumers understand they positively impact the environment when they purchase from the brand. Building a win-win reputation and increasing brand trust.

Manufacturing 98

Manufacturing Marketing Food Transportation 98

Ashleyn Writes

FEBRUARY 16, 2022

I have a full checklist of 28 I would recommend the average creative have on hand —make sure you download that freebie checklist, and after you make this one, you can check it off! Art party unicorn glossier food truck irony intelligentsia. Situation: Creative lawyer pitching to a national outlet for photographers.

Media 147

Media Copy Advertising Creativity 147

Neil Patel

NOVEMBER 30, 2020

You can see it as a collaboration between artists and machines—there’s still a creative process that could benefit from a professional artist’s eye. JustEat is a platform to order food straight to their door from their mobile devices. Say you’re hosting an event to showcase your brand. Let me give you an example.

Media 123

Media Marketing Content Creation Social Media 123

Smart Blogger

JUNE 6, 2023

Navigating the ever-evolving landscape of branding in 2023? Let’s untangle the puzzle of brand awareness together. It’s no secret that your brand’s visibility can make or break your business, but how do you make your brand not just seen, but also remembered? What is Brand Awareness?

Brand Awareness 63

Brand Awareness Brand Social Media Collaboration 63

Quick Sprout

JULY 26, 2022

Here are some of the valuable services they offer: One unified cross channel marketing strategy driven by best-in-class creatives. Thought leadership, expertise and industry research delivered weekly, monthly and quarterly, keeping brand on cutting edge. >> Compare Quotes. >> Compare Quotes. >> Compare Quotes.

Digital Marketing 144

Digital Marketing Marketing Agency Search Engine Optimization 144

Neil Patel

JUNE 3, 2021

Influencer marketing is the process by which brands leverage well-known figures who have influence over their target markets to promote their brands. Toast, a well know dog, uses her Internet fame to promote a variety of brands, including coffee, bottled water, and even thigh chafing sticks. What Is Influencer Marketing?

Marketing 121

Marketing Portfolio Promotion Social Media 121

Content Marketing Institute

JANUARY 9, 2018

Filipino blogger Vern Enciso is passionate about fashion, food, and music; her interests brought new ideas to the video series, as well as a distinct audience. Cast ‘characters’ in reality-based brand stories. HANDPICKED RELATED CONTENT: The Murky World of Influencer Marketing: How Non-Disclosure Can Hurt Your Brand.

Storytelling 111

Storytelling Script Food Agency 111