CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. You can always blend two ideas together to create a new strategy or steal a campaign recipe from a brand in another industry. Download Now What is Social Media Marketing?

Social Media 126

Social Media Media Marketing Storytelling 126

Contently

OCTOBER 31, 2024

It’s surprisingly useful for hooking audiences and boosting long-term engagement. Here’s a look at why gamified content works so well in brand marketing and ways to start playing with it. According to the market research company Mordor Intelligence , gamified content boosts engagement and loyalty by an average of 30 percent.

Engagement 93

Engagement Marketing Content Social Media 93

Freelance Magic

FEBRUARY 22, 2023

More than half of the world’s population uses social media today. In this case, an effective social media strategy can help you expand your network and get lucrative high-paying clients. Instead of shooting in the dark and hoping that you hit the mark, back your social media strategy with tips and data. Facebook With 2.96

Social Media 130

Social Media Freelance Media Portfolio 130

Enchanting Marketing

NOVEMBER 26, 2024

I pause and think about how I can add mini stories to keep readers engaged. Instead of sharing boring lessons on your blog, newsletter or social media, include stories to captivate your audience. It’s okay to share personal stories that don’t fit our brand. We’re not brands, we’re humans. Happy storytelling!

Storytelling 258

Storytelling Marketing Script Social Media 258

Jane Friedman

JANUARY 11, 2024

Your reach is no longer relegated to just those who follow you on social media or find you on LinkedIn. Amazon • Bookshop But before you pitch podcasts, I strongly encourage you to create a media kit. Regardless of the name, it’s a one-page document that ideally matches the look and feel of your brand.

Media 116

Media Social Media Education Utilities 116

Contently

JANUARY 13, 2023

Today, around 50% of consumers now turn to social media and the influencers they follow for product advice. For some, social media and influencers may replace search as a primary source for product research. Get clear about who you want to engage to find the right influencer partner. Look beyond celebrity influencers.

Brand 126

Brand Social Media Finance Collaboration 126

Contently

APRIL 18, 2023

Common KPIs That B2B and B2C Brands Track Clicks, visits, and downloads… oh my! B2B and B2C brands may have different KPIs, but some common ones include traffic, conversion rate, engagement, and revenue. Are they more likely to spend time on social media platforms like Facebook or LinkedIn?

Brand 122

Brand Content Social Media Content Marketing 122

Grammarly

APRIL 10, 2024

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI.

Brand 97

Brand Storytelling Creativity Text 97

Contently

OCTOBER 29, 2024

But, you don’t need to share user-generated content on social media alone. Client testimonials are a fantastic way to make use of UGC for B2B brands, especially when they can be framed in a solutions-oriented light. And there is arguably no better resource for encouraging customer-brand engagement than internal help hubs.

Brand 96

Brand Content Retail Utilities 96

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130

Promotion Publisher Publishing Publishing 130

Nick Ursborne

SEPTEMBER 7, 2023

Freelance and in-house writers are relying too heavily on AI tools like ChatGPT to write their sales copy, content, and social media updates. And by the way… if you’re using some other brand name AI writing tool or service, chances are they’re using ChatGPT as their backend AI. The result? And that’s the part companies don’t like.

Writer 245

Writer Copywriter Copywriting Sales Copy 245

Express Writers

DECEMBER 12, 2024

When you go grocery shopping, you select specific brands and items because you know what they taste like or how they pair with your meals. It might even be enough to put you off that brand and encourage you to try a different one. What Is Brand Consistency? Brand consistency is creating a recognizable and predictable brand.

Brand 90

Brand Content Marketing IT Marketing 90

Contently

OCTOBER 24, 2024

Instead of just talking at your guests, the best content marketing engages in two-sided conversations, helps guests connect with each other, and maybe even invites them to play a game or two to keep things lively. It makes your content (and ultimately your brand) more relevant to their lives. It’s a win for the brand, too.

Content Marketing 85

Content Marketing Brand Marketing Content 85

Contently

AUGUST 21, 2024

Ah, the ever-changing world of social media engagement—a digital marketer’s playground and puzzle all in one. With platforms constantly tweaking their algorithms, understanding the best days and times to post on social media has become both an art and a science. Simple: to maximize reach and engagement.

Social Media 69

Social Media Media Post Engagement 69

Grammarly

JULY 19, 2024

In the age of social media, crafting a strong LinkedIn profile is essential to standing out in a global online workforce. Read on for everything you need to know to write professional , engaging LinkedIn posts. Will the content contribute positively to my professional brand? Is the tone appropriately formal or informal ?

Brand 99

Brand Post Education Text 99

BKA Content

OCTOBER 20, 2023

The 6 Top Social Media Content Creation Services To Save You Time in 2023 With 4.8 billion people (roughly 60% of the world’s population ) active on social media, your business can’t afford to ignore platforms such as Facebook, Instagram or LinkedIn. What Are the Best Social Media Content Creation Services for Your Needs?

Content Creation 105

Content Creation Social Media Media Agency 105

Elna Cain

FEBRUARY 1, 2024

My past banners had: Social media follower counts Testimonials of past clients All the websites I own It’s up to you what you want to put on your banner, but I suggest important information about what you offer, who your ideal client is, and some kind of hook to remember you by. Adding a contributor guest post to LinkedIn 8.

Freelance 239

Freelance Writer Copywriter Copywriting 239

Elna Cain

FEBRUARY 27, 2024

Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation. Later, I defined the companies I wrote for as digitally native brands. This is ToFu content to help them decide if they ACTUALLY need a social media monitoring tool.

Content Writer 237

Content Writer Writer Content Writing 237

Enchanting Marketing

OCTOBER 8, 2024

When we think about a blog, newsletter, or social media presence, we tend to think about material things, too. Profile picture, brand colors, writing style, post structure. Your brand colors are blue or purple or yellow. An eclectic mix of art and photographs on the wall. And as good marketers, we think about our audience.

Food 233

Food Writing Style Copywriter Copywriting 233

Nick Ursborne

FEBRUARY 5, 2024

Take a look at the services page on your website, or your LinkedIn profile, and think about adding one of the following… AI Content Creation Services When it comes to content like blog posts and social media updates, AI tools like ChatGPT make it possible to create ten times the content in the same period of time. Help them brainstorm topics.

Copywriter 224

Copywriter Copywriting Freelance Copywriting Content Creation 224

iWriter

NOVEMBER 25, 2024

Welcome to the dynamic world of content writing, where trends shift faster than a scroll through your social media feed! As we end 2024 and move into 2025, it’s time to set the record straight and debunk some of the most persistent myths that have clouded our understanding of what truly drives engagement.

Engagement 52

Engagement Writing Social Media Content 52

Buffer

APRIL 25, 2024

I bet that’s a sentence you’re surprised to hear in a world of flashy social media videos and hyper-targeted online ads. For one, there’s less competition because the cost of printing and postage scares some marketers away when you compare it to sending an email newsletter or posting on social media sites.

Ads 88

Ads Brand Advertising Social Media 88

Contently

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. Within that broad strategy, thought leadership content is one category of content marketing assets most often used to fulfill top-of-funnel (TOF) goals like building brand affinity or awareness.

Pharmaceutical 140

Pharmaceutical Healthcare Brand Awareness Content 140

Contently

SEPTEMBER 18, 2024

Each sentence is the start of a brand-new story. There’s round-the-clock pressure to create new content—whether the goal of that content is to recruit for an event on social media or promote a new product on the blog. Content quality is a major factor for potential buyers evaluating brands with similar products.

Creativity 101

Creativity Content Marketing Marketing Content 101

Elna Cain

JANUARY 12, 2023

Does their brand have a more casual voice? An understanding of SEO and social media if you write online business content. Next, focus on your social media presence using Twitter and Linkedin. Down the road, you might want to try Instagram or Tik Tok as a growing number of brands are using those platforms for brand building.

Content Writer 162

Content Writer Writer Medical Copywriter 162

Contently

AUGUST 30, 2024

But fear not; there’s a secret weapon that can lift your brand above the noise: customer storytelling. And companies that are able to gain the trust of their customers outsell their competitors by up to “400% in terms of total market value” and customers are 88% more likely to buy again if they trust the brand.

Storytelling 82

Storytelling Marketing Social Media Brand 82

Contently

SEPTEMBER 19, 2024

If you think being conversational and customer-centric is enough for your brand voice, you’re only going to join a chorus of clones. Developing a distinctive voice defines your brand’s unique identity and builds a sense of authenticity with customers—an increasingly important factor in sales. Getting there isn’t easy, though.

Brand 52

Brand Social Media Copy Content Social Media 52

Melanie Saxton

SEPTEMBER 27, 2023

A master’s degree in mass communication/digital media made sense because my self-publishing authors needed help in marketing their books. ” Storyscaping in the Self-Help Realm Yes, I grasped a whole new level of advertising, marketing, SEO blogging for clients, and managing their social media. Why not make it interactive?

Storytelling 130

Storytelling Editorial Advertising Digital Media 130

Elna Cain

JULY 16, 2023

I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying. Start by using keywords like “copywriter,” “brand copywriter,” or “copy editor” in your search bar.

Copywriter 177

Copywriter Copywriting Freelance Copywriting Freelance 177

Contently

FEBRUARY 7, 2023

Each sentence is the start of a brand-new story. There’s round-the-clock pressure to create new content—whether the goal of that content is to recruit for an event on social media or promote a new product on the blog. Content quality is a major factor for potential buyers evaluating brands with similar products.

Creativity 134

Creativity Content Marketing Marketing Content 134

Buffer

JUNE 13, 2024

Content distribution is critical in getting your hard work in front of the right people, driving brand awareness and engagement. This marketing strategy relies on online channels like social media, newsletters, and pay-per-click (PPC) ads. as well as the social media channels you’ve set up. 

Content 115

Content Social Media Brand Awareness Promotion 115

Credible Content

MAY 29, 2023

Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. Understanding the fundamentals of copywriting empowers you to effectively communicate your message, engage your audience, build trust, and create persuasive content across different channels.

Persuasion 130

Persuasion Communication Copywriter Copywriting 130

Grammarly

DECEMBER 6, 2024

Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition. Marketing communication (or marcom) is the use of messaging to shape brand perception and drive business strategy. What is marketing communication?

Communication 87

Communication Marketing Storytelling Social Media 87

Caroline Gibson

JULY 31, 2024

It’s open to anyone from anywhere with roles available in account management, creative production, digital, media, new business, planning, social & influence, AI and PR. There are leading speakers from the agency (on topics ranging from brand innovation to choosing the right comms channel to how to get a job in advertising).

Advertising 147

Advertising Freelance Copywriting Agency Creativity 147

Contently

FEBRUARY 22, 2023

Much of that video content is pure entertainment , but consumers are itching for branded videos. In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI. In fact, 91% of people say they’d like to see more videos from companies they support.

Marketing 123

Marketing Content Entertainment Social Media 123

Credible Content

JUNE 2, 2023

Content-rich websites improve user engagement and reduce bounce rates. Higher engagement, conversions, and monetization opportunities result from increased search engine traffic. Amplifies engagement, shares, and backlinks. Capable of captivating and engaging readers. Contributes to overall online presence.

Publisher 130

Publisher Publishing Publishing Blog Post 130

Contently

APRIL 6, 2023

This, in turn, leads to higher conversion rates, increased brand loyalty, and a better return on investment for your marketing efforts. Sometimes, knowing your customers can enact social change as well as increase brand affinity. The message resonated with women, resulting in the following: 36.8

Social Media 130

Social Media Sales Audience Brand 130