Credible Content

JUNE 19, 2023

Key elements of high-quality and engaging content. Once you know the key elements of creating high-quality and engaging content , and then write content accordingly, you can Attract new customers and clients with greater frequency. Increase brand awareness. Increase social media shares and engagement.

Engagement 130

Engagement Storytelling Search Engine Optimization Content 130

Grammarly

JANUARY 16, 2025

The intersection of AI and marketing presents a transformative opportunity for businesses considering how to incorporate AI into strategic work, use it to enhance creativity, and drive authentic customer engagement. These narratives resonate deeply with consumers, fostering an emotional connection with the brand.

Creativity 105

Creativity Marketing Storytelling Persuasion 105

Credible Content

JUNE 9, 2023

The importance of content writing in brand positioning. When it comes to building a strong brand and brand positioning, content writing plays a crucial role. Content writing is all about creating valuable and engaging content that resonates with your target audience. This is their brand positioning.

Brand 130

Brand Writing Content Collaboration 130

Contently

DECEMBER 13, 2022

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Regardless, fitting smaller stories into your larger brand narrative and defining where they fall within the funnel will drive a lot of your strategic decisions.

Storytelling 118

Storytelling Engagement Landing Page Long Form Content 118

Backlinko

OCTOBER 23, 2024

Infographics : Ideal for presenting data in a digestible way. Social media posts : Ideal for engagement and brand awareness. Keep the following content strategy tips in mind to ensure you produce high-quality, engaging content that resonates with your audience. But not every platform will be right for every brand.

Content Marketing 111

Content Marketing Marketing Government Content 111

Contently

JULY 26, 2022

But if you’re not able to make the content engaging, you may be doing your brand a disservice. Fintech brands are smart to ask themselves whether their content could be improved. Are you doing enough to differentiate your company from the competition and create an engaging brand persona?

Engagement 119

Engagement Banking Content Finance 119

Neil Patel

FEBRUARY 2, 2021

It’s no secret that the field of marketing is constantly evolving, and SaaS brands are not immune from the challenges that arise due to the fast-paced nature of the field. One great way SaaS companies can keep up is through brand advocacy. 2021 SaaS Trends that Affect Brand Advocacy. Overcome Content Overload.

Brand 143

Brand Brand Awareness Social Media Promotion 143

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130

Promotion Publisher Publishing Publishing 130

Backlinko

OCTOBER 21, 2024

It runs a test to see how users engage with this new information. And that leaves a positive brand reputation? ” But how data is presented matters, too. “For our State of Video Live event, we used Wistia Live to play a 30-minute pre-recorded presentation followed by a live Q&A. What does Google do?

SEO 99

SEO Finance Content Concept 99

Contently

APRIL 18, 2023

Common KPIs That B2B and B2C Brands Track Clicks, visits, and downloads… oh my! B2B and B2C brands may have different KPIs, but some common ones include traffic, conversion rate, engagement, and revenue. Which channels are generating the most engagement and conversions? Which channels have the highest ROI?

Brand 125

Brand Content Social Media Content Marketing 125

ContentWriters

APRIL 9, 2025

But when done right, technical writing builds trust , positions your brand as a thought leader, and moves your audience to take action. This kind of writing can be used with traditional printed or digital content, which could come in the form of PDFs or Word docs to make it easier to present and share.

Writing 64

Writing Marketing Medical Education 64

Grammarly

APRIL 10, 2024

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI.

Brand 105

Brand Storytelling Creativity Text 105

Grammarly

JULY 19, 2024

Read on for everything you need to know to write professional , engaging LinkedIn posts. A LinkedIn post is content a user shares on the professional networking site LinkedIn to communicate with peers and employers and build their professional brand. Will the content contribute positively to my professional brand?

Brand 118

Brand Post Education Text 118

Backlinko

AUGUST 19, 2024

Presently, AI Overviews are only available in the U.S. Similar to featured snippets and local packs (the local business results that appear alongside a map), AI Overviews may change how users engage with search results. However, AI Overviews also present new opportunities. They now appear for fewer search terms. search queries.

SEO 108

SEO Keywords Website Management 108

Backlinko

AUGUST 21, 2024

And presents Jack and Mark’s personal viewpoints about the updates in Bing, Brave Search, and other happenings in the search landscape. The hosts walk you through a live experiment where they set up a brand-new domain and execute an SEO strategy. These episodes present an insight-packed conversation with the guest.

SEO 93

SEO Concept Agency Digital Marketing 93

Contently

SEPTEMBER 11, 2024

As a result, designers and marketers are constantly experimenting with new aesthetics to create content that resonates with audiences and keeps them engaged long enough to turn them into loyal brand advocates. Brands infuse memories and warmth into their present visuals to offer that comfort. Image by Burger King 2.

Marketing 52

Marketing Brand Communication Engagement 52

Contently

AUGUST 21, 2024

Ah, the ever-changing world of social media engagement—a digital marketer’s playground and puzzle all in one. Algorithms decide which content gets prime real estate on users’ feeds, and users’ behavior determines when they’re online and ready to engage. Simple: to maximize reach and engagement.

Social Media 69

Social Media Media Post Engagement 69

Freelance Union

MAY 10, 2023

Involving your freelance client at the earliest stage of strategy & idea development can really help to increase their engagement from the beginning and cultivate a shared sense of project ownership. Find out how to make your brand strategy session run smoothly and remain energized throughout!

Brand 113

Brand Freelance Creativity Engagement 113

Elna Cain

FEBRUARY 1, 2024

Be Present (Daily) This may be hard for many people (it still is for me), but try to be present on the LinkedIn platform daily. You are more apt to engage with those posts because you know it will help you land a writing job. This isn’t great for your brand or for even remembering what the heck your profile URL is.

Freelance 240

Freelance Writer Copywriting Copywriter 240

Elna Cain

APRIL 15, 2024

Instead, I would present my portfolio and move on if they don’t want to deal with me. Remember that while it’s a good idea to build your brand on LinkedIn by posting consistently and engaging with others, you should also balance this with connecting with the right people and asking for freelance work.

Freelance 221

Freelance Recruitment Healthcare Retail 221

ContentWriters

FEBRUARY 7, 2025

How you present your content directly impacts how readers perceive your authority, reliability, and branding. As a result, it’s ideal for establishing brand expertise, building trust, and accurately sharing information. Develop a Consistent Style It is extremely important to maintain brand consistency.

Writing 71

Writing Writing Style Communication Education 71

Nick Ursborne

AUGUST 30, 2023

Because on the day you decide to have AI write your copy – all the way to the final draft – that’s the day your marketing messages cease to engage your audience emotionally. And when you fail to engage emotionally, your conversion rates will fall. I use it to outline articles, presentations, and reports. Well… that’s a problem.

Copywriter 196

Copywriter Copywriting Writing Script 196

Freelance Union

SEPTEMBER 16, 2024

But for influencers, creatives, and content creators, a powerful personal brand isn’t just a luxury—it’s a necessity.    Branding is more than logos, images, and color palettes; it’s about capturing your essence, values, mission, and purpose. Discover Your S.O.S. & your Sense of Self.

Content Creator 98

Content Creator Creativity Brand Content 98

Backlinko

JULY 26, 2024

Helping make sure that your content is engaging, easy to read, and SEO-friendly. Here are some key features: Performance Score SEO Writing Assistant assesses the quality of your content and presents an aggregated score. The tool will present a side panel with all the metrics and suggestions.

Content Creation 94

Content Creation Copy Text Creativity 94

Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Most likely, you arent engaging because the content does not align with the audiences needs at different stages of their decision-making process. So what are you doing wrong?

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

Neil Patel

DECEMBER 20, 2020

The host presents and the audience watches without really interacting. Since webcasts are typically broadcasted from a single presenter, the audio and video quality must be a top priority. If the feed is lagging, grainy, or low quality, the message won’t be as impactful, and attendees may drop out mid-presentation.

Communication 145

Communication Lead Generation Sales Collaboration 145

Grammarly

NOVEMBER 5, 2024

For example, cross-functional teams—where marketing may focus on customer engagement and finance on cost-saving measures—must find a balance that benefits the entire organization. Managing these differences effectively is key to successful consensus-building, and teams must be ready to engage in constructive dialogue to resolve disagreements.

Collaboration 111

Collaboration Communication Construction Finance 111

Contently

SEPTEMBER 5, 2024

While a fintech case study isn’t as straightforward to create as other types of content , these powerhouse stories offer unparalleled value for brands. Plus, implementing a strategic approach to workflow and compliance can turn these daunting tasks into your brand’s secret sauce. Why bother with all the hassle?

Storytelling 52

Storytelling Search Engine Optimization Finance Content Creation 52

Caroline Gibson

JULY 31, 2024

Those shortlisted were invited to an assessment day in which they were given a brief and had to then work in groups and give a presentation, followed by individual interviews. There are leading speakers from the agency (on topics ranging from brand innovation to choosing the right comms channel to how to get a job in advertising).

Advertising 147

Advertising Freelance Copywriting Agency Creativity 147

ContentWriters

FEBRUARY 21, 2025

Reduces bounce rate : Internal links encourage users to explore related topics, keeping them engaged. Enhances engagement : Structured, engaging pillar pages attract and retain visitors, boosting website performance. Engaging : Helps keep readers on your site longer by offering more detailed info.

IT 66

IT Content Architecture Content Creation 66

Neil Patel

FEBRUARY 17, 2023

Colors C hange B rand P erception There’s a reason top brands choose a color scheme, publish brand guidelines, and work tirelessly to make sure their design is consistent across all their communication channels. Color changes how we perceive brands. It’s a fact we see played out in daily life as well.

Brand 110

Brand Marketing Food Publisher 110

Credible Content

JUNE 7, 2023

Seeking Entertainment and Relaxation: Sometimes you just want to relax and enjoy engaging content, and blogs can provide that escape. Through comment sections and online communities, you can engage in discussions and build connections. You enjoy reading blogs that offer unique perspectives, deep insights, and engaging discussions.

Blog Post 147

Blog Post Post Blog Blogging 147

Neil Patel

JULY 26, 2021

The answer to better Facebook engagement is simple: You have to optimize your Facebook post to stand out. In this post, we’ll show you how to consistently create posts that get engagement. That’s exactly what we’ll cover—but first, let’s talk about what we mean by engagement.

Post 145

Post Writing Social Media Advertising 145

iWriter

NOVEMBER 19, 2024

Instead of letting great ideas gather dust, you can transform them into fresh formats that engage readers all over again. Look for metrics like views, shares, and comments to gauge engagement. This assessment lays the foundation for creating fresh and engaging content. Ready to learn how to give your content a makeover?

Blog Post 52

Blog Post Post Blog Blogging 52

Credible Content

JUNE 10, 2023

Whether you’re writing a blog post, creating a video, or even delivering a presentation, storytelling can transform your content into something truly remarkable. Warby Parker identified a niche, created a story around their brand, and started selling eyeglasses that were highly affordable.

Storytelling 130

Storytelling Writing Content Entertainment 130

Neil Patel

NOVEMBER 9, 2021

In one case study, Hemp Black (a thriving technology company), chose Cohley to help them launch a visual campaign that defined their brand identity and overall style. Encourage customers to leave reviews about your brand or products whenever, wherever, including third-party sites like Yelp, Google, TripAdvisor, and more. By going live.

Social Media 145

Social Media Media Content Content Creation 145

Income Diary

OCTOBER 30, 2024

Launched to compete with platforms like TikTok, these concise videos can be a fantastic way to capture attention and drive engagement. As viewers tend to have shorter attention spans, delivering messages quickly and effectively can keep them engaged. Let’s talk about that! These are some of the disadvantages of creating longer shorts.

Storytelling 52

Storytelling Script Social Media Entertainment 52