Agency Content Writer

DECEMBER 2, 2024

Whether blogs, articles, or social media content, their work informs, educates, and entertains audiences. Optimized content is more likely to attract organic traffic, which is crucial for brand success. Authors must verify facts, gather insights, and accurately portray information.

Proofreader 246

Proofreader Content Search Engine Optimization Digital Communication 246

Ahrefs

SEPTEMBER 3, 2024

Accurate, relevant information was rare. But today, information has become impossibly cheap. Any brand … Read more › In the pre-AI world, that was true. Curating the web’s content into more accessible formats was a real value-add. Education was the engine that fuelled growth.

Education 141

Education Marketing Engineering Brand 141

ContentWriters

NOVEMBER 14, 2024

While Google remains the search giant, a seismic shift is happening in how people find information online. This subtle but critical difference impacts how your brand gets discovered and recommended in AI-powered conversations. Understanding this fundamental difference is vital to achieving ChatGPT ranking AI search brand visibility.

Brand 59

Brand Keywords Content Creation Content Marketing 59

Backlinko

JULY 22, 2024

It’s always been about helpful content, thoughtful user experience, strong branding, and earning quality backlinks. So, choose a domain name that’s: Relevant and reflects your business or brand name Easy to remember and pronounce Concise—avoid long and complex names. And recommended tools along the way (some free and some paid).

Website 117

Website SEO Search Engine Optimization Architecture 117

Jane Friedman

JULY 31, 2024

Here are two of the tarot exercises that helped Nina—and many of my clients—discover and solidify their brands. Her brand is full of bright colors, and whenever she enters a room—IRL or digital, she brings the Fool’s charisma and try-anything attitude with her. Nina landed on “Honest, Bold, and Bright.”

Creativity 133

Creativity Brand Copywriter Copywriting 133

Backlinko

DECEMBER 27, 2024

Various programs have the ability to learn almost any kind of information. For example, you could create a custom GPT to edit written content to reflect your brand voice. Then, it reverses the process to recover the data and create new combinations of information. Review them and click the Create Brand button.

IT 113

IT Medical Architecture Manufacturing 113

Buffer

JULY 23, 2024

When my sister and I started Vinat to make buying wine online more accessible, I thought that any kind of PR was going to be prohibitively expensive for our small brand. Previously, I had worked in corporate finance, so I knew exactly how much the companies I worked for spent on engagements with PR firms.

Editorial Team 78

Editorial Team IT Marketing Finance 78

Backlinko

JULY 30, 2024

Informational keywords How to change a tire, what is SEO 3. Informational Keywords Informational keywords are queries people search for when their goal is to learn or understand something. Here are a few examples of informational keywords: Places to visit in Europe How to clean an acoustic guitar How does inflation work?

Keywords 107

Keywords Sales SEO Digital Marketing 107

ContentWriters

NOVEMBER 21, 2024

Marketing scripts serve as blueprints for your marketing message, ensuring a consistent brand voice while guiding production teams and talent through the creation process. While the ultimate point of your marketing script is to deliver information and drive action, you can only succeed if you first grab the viewer’s attention.

Script 105

Script Writing Marketing Persuasion 105

Grammarly

APRIL 10, 2024

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI.

Brand 106

Brand Storytelling Creativity Text 106

Backlinko

AUGUST 22, 2024

From physical products to hotels and restaurants, customers increasingly rely on user-generated content to make informed decisions. Nearly 4 in 10 consumers use reviews as a main channel for online brand research ( DataReportal ) 37.2% Product and brand websites 33.3% Social networks 46% Consumer reviews 37.2%

Social Media 98

Social Media Brand Media Text 98

Backlinko

OCTOBER 23, 2024

This information will come in handy when building audience personas. Next, use Google Analytics to research essential demographic information (if you have enough existing data). Knowing this will inform everything from the language you use to your local SEO strategy. Works well for audiences who prefer quick, visual information.

Content Marketing 113

Content Marketing Marketing Government Content 113

Grammarly

JULY 19, 2024

A LinkedIn post is content a user shares on the professional networking site LinkedIn to communicate with peers and employers and build their professional brand. Will the content contribute positively to my professional brand? Is the tone appropriately formal or informal ?

Brand 119

Brand Post Education Text 119

Grammarly

JANUARY 16, 2025

Our focus will shift away from tasks like segmenting customers, optimizing content, and analyzing campaign performance in favor of storytelling and building brand voice. This reallocation of responsibilities will enable us to curate content that captures the brands essence and speaks to customer needs more deeply.

Creativity 106

Creativity Marketing Storytelling Persuasion 106

Contently

SEPTEMBER 18, 2024

Each sentence is the start of a brand-new story. Content quality is a major factor for potential buyers evaluating brands with similar products. Your brand’s content needs to capture attention, or your prospects will go elsewhere. The same school of thought applies to your company’s brand. ” at times.

Creativity 101

Creativity Content Marketing Marketing Content 101

Grammarly

FEBRUARY 1, 2024

Information overload slows us down, and we spend half our workweek writing and rewriting. Now, we’re unveiling a refreshed brand identity that reflects our long-held belief that better writing means better business.  Our new brand color palette is bold and sophisticated while extensible and accessible. Easier said.

Communication 127

Communication Brand Collaboration Creativity 127

ContentWriters

JANUARY 30, 2025

According to a study by the Center for the Digital Future , only 25% of people trust the majority of the information on the internet, 51% of people trust about half of the information available online, and 24% of people believe that only a small portion of online information is accurate. To inform the public?

Medical 111

Medical Government Banking Editorial 111

Ahrefs

AUGUST 7, 2024

Thanks to generative AI, it’s the easiest it’s ever been to create, distribute, and find information. But thanks to the bravado of LLMs and the recklessness of many publishers, it’s fast becoming the hardest it’s ever been to tell the … Read more ›

Brand 141

Brand Publisher Publishing Publishing 141

ContentWriters

NOVEMBER 7, 2024

Keeping your material readable ensures that your brand and ideas can be absorbed easily by readers. Short, direct sentences and familiar vocabulary allow readers to process information quickly. Whether you’re writing a web article, white paper, or social media post, your message must be understood by your audience.

IT 105

IT Text Utilities Content Creation 105

Backlinko

AUGUST 19, 2024

Or provide information on related topics and queries. If users can get all the information they need directly from Google, they might not click through to individual websites. We’ve seen AI Overviews surface for different types of searches, including: Informational: Explanatory queries. This is a huge time-saver.

SEO 108

SEO Keywords Website Management 108

Buffer

JULY 31, 2024

This article will share content curation sources that will help you become your audience’s favorite, go-to place for information. 😉) But there are also more niche newsletters like Lia Haberman’s ICYMI for influencer marketing information and The Publish Press’s newsletter if you’re into the creator economy.

Social Media 106

Social Media Content Retail Content Creator 106

Contently

SEPTEMBER 10, 2024

Remember when every brand seemed to be having a “ brat summer ?” change every year, updating this information in your company’s existing tax resources every year is a straightforward way to keep your content marketing timely and relevant. Below is an example of how heritage skincare brand CeraVe did just that.

Content Marketing 95

Content Marketing Marketing Utilities Content 95

Grammarly

DECEMBER 6, 2024

Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition. Marketing communication (or marcom) is the use of messaging to shape brand perception and drive business strategy. What is marketing communication?

Communication 105

Communication Marketing Storytelling Social Media 105

The Idea Logical Company

MAY 8, 2024

My insight into the commercial world of book publishing is no longer informed by daily contact with people making their living in it. So they established their brands in their genre marketplace when the competition was still minimal. And that’s far less than 1 copy per store in the chain!

Publisher 340

Publisher Publishing Publishing Copy 340

Grammarly

OCTOBER 30, 2024

With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story. Whether it’s delivered in blog posts, white papers, video content, or podcasts, content marketing fosters brand authority and trust, ultimately driving sales.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Backlinko

JULY 10, 2024

We had two older articles on the same topic: the best free and paid SEO tools. : Serves an informational intent with factual details about consuming protein powder. Serves an informational intent with a nutritional breakdown of protein powder. They won’t know which one contains the most up-to-date or comprehensive information.

Keywords 107

Keywords IT SEO Engineering 107

Backlinko

DECEMBER 28, 2024

Google reviews play a huge role in a brands success. This involves providing information like your businesss name, category, and website URL. Pro tip: Use a tool like Semrushs Listing Management to automatically distribute your information to GBP and dozens of other directories all at once. Especially positive reviews.

Script 113

Script Management SEO Social Media 113

Grammarly

NOVEMBER 22, 2024

Correctness: Is the information accurate, and have team members proofread for mistakes? Leverage AI tools like Grammarly to help team members catch grammatical errors and maintain brand-specific terminology. Leverage AI tools like Grammarly to help team members catch grammatical errors and maintain brand-specific terminology.

Proofreader 98

Proofreader Writing Construction Communication 98

BKA Content

NOVEMBER 26, 2024

Enhance Exposure and Brand Awareness People can only become customers if they know you exist. This information lets you emulate and improve on what’s worked for others. That credibility and brand recognition can also lead to profitable professional partnerships. Quality matters more than ever in local SEO for small businesses.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Grammarly

DECEMBER 11, 2024

Pilots and experimentation are necessary, but without an effective way to assess return on investment (ROI), they dont inform priorities or guide investment. This includes identifying exactly how an AI impact translates into established success measures that matter to your business, like CSAT, NPS, brand reputation, revenue, and so on.

Projects 105

Projects Communication Brand Blog 105

Copywriter Collective

JANUARY 10, 2025

So, in the end, their copy doesnt actually tell you anything about the brands identity nor the purpose of the services theyre pushing. Particularly in explainer videos and live streams where brands and products are being promoted. From there, practise writing scripts for any product or brand.

Copywriter 105

Copywriter Copywriting Script Copy 105

Jane Friedman

APRIL 1, 2025

Stay tuned for how I included this information in my application as in-use evidence. It will cost you time, patience, and $350, but it will protect your name, brand, and hard work. Believe me when I say that if you have written and published two books, you are more than capable of applying for a trademark of your author name.

IT 131

IT Government Publisher Publishing 131

Kristi Hines

JUNE 1, 2023

Access Link – The tool for accessing links online and retrieving the required information. Delve into your documents, locate answers, and bring vital information to your fingertips. Brandfetch – Access data related to companies and brands, including logos, color schemes, fonts, and other branding details.

Transportation 264

Transportation Utilities Finance Portfolio 264

Elna Cain

FEBRUARY 27, 2024

Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation. Later, I defined the companies I wrote for as digitally native brands. ToFu means Top of the Funnel content, which implies educational and informative content.

Content Writer 239

Content Writer Writer Content Writing 239

Freelance Union

JANUARY 16, 2025

If clients often ask for branding support, consider collaborating with graphic designers or brand strategists. Keep a running list of potential partners, including their specialties and contact information, so you’re prepared when referral opportunities arise.

Freelance 105

Freelance Collaboration Social Media Content Creation 105

Backlinko

JANUARY 6, 2025

.” Aaron Spivak That single insight led to their breakthrough “ice fabric” technology, which: Raised $1M on Kickstarter Sold 3,000 units in 72 hours Became their highest-margin product The entrepreneurs continued talking to customers to inform product development. Storytelling is how you earn it. Stories stick.

Storytelling 109

Storytelling Keywords Landing Page Sales 109