ContentWriters

NOVEMBER 14, 2024

This subtle but critical difference impacts how your brand gets discovered and recommended in AI-powered conversations. In this blog, you’ll discover why AI visibility matters, how ChatGPT processes and retrieves information, and the practical steps you can take to ensure your brand stands out in this new era of search.

Brand 59

Brand Keywords Content Creation Content Marketing 59

Neil Patel

APRIL 1, 2023

Every content strategy recipe needs its secret sauce: keywords. Keywords go with everything. But your recipe falls apart if you don’t align the right keywords with the right content. No matter what other methods you use to drive traffic to your site, you want to use SEO keyword mapping. What Is Keyword Mapping?

Keywords 140

Keywords SEO Engineering Concept 140

Backlinko

OCTOBER 23, 2024

For example, you might launch a new blog series targeting long-tail keywords to achieve your organic traffic goal. Performing this task is easy with Semrush’s Keyword Gap Tool. View the reports to see how your site’s keywords perform against your competitors. Further reading: Keyword Analysis: A Comprehensive Guide 4.

Content Marketing 117

Content Marketing Marketing Government Content 117

Backlinko

JANUARY 6, 2025

Build a Strong Brand Through Storytelling When we consume 6 hours of content daily , attention is the most valuable currency in business. Most brands miss by showing only the highlight reelthe wins, the perfect moments, and the polished content. Telling raw, relatable stories is how you build a lasting brand. Broad keywords.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Credible Content

JUNE 9, 2023

The importance of content writing in brand positioning. When it comes to building a strong brand and brand positioning, content writing plays a crucial role. By crafting compelling stories and messages, you can effectively communicate your brand’s unique value proposition and position it in the minds of your customers.

Brand 130

Brand Writing Content Collaboration 130

Express Writers

NOVEMBER 15, 2024

Content quality plays a direct role in how customers perceive your brand. Engaging, well-written content establishes authority and trustworthiness, showing customers that a brand values their time and business. Content is often the first touchpoint potential customers have with a brand, making first impressions everything.

Brand 52

Brand Agency Content Content Creation 52

iWriter

NOVEMBER 13, 2024

Understanding the nuances of bottom vs. top-of-the-funnel keywords could be the game-changer you’ve been searching for! In the vast world of digital marketing, not all keywords are created equal—each serves a unique purpose in guiding potential customers through their journey.

Keywords 52

Keywords Brand Awareness Landing Page Content Writer 52

Contently

AUGUST 30, 2024

But fear not; there’s a secret weapon that can lift your brand above the noise: customer storytelling. And companies that are able to gain the trust of their customers outsell their competitors by up to “400% in terms of total market value” and customers are 88% more likely to buy again if they trust the brand.

Storytelling 82

Storytelling Marketing Social Media Brand 82

Backlinko

DECEMBER 27, 2024

For example, Semrushs Ecommerce Booster app generates ad descriptions based on keywords, text length, readability, tone of voice, and format settings. For example, you could create a custom GPT to edit written content to reflect your brand voice. Enter your domain or landing page and click Import Brand to add brand elements.

IT 115

IT Medical Architecture Manufacturing 115

Express Writers

MAY 31, 2024

How to Choose Keywords for SEO that Actually Rank If you are performing a home renovation and run into an issue, what’s typically your first response? One of the most crucial parts of the optimization process is choosing the right keywords for your audience that will appear in search results. What’s the Big Deal with Keywords?

Keywords 98

Keywords SEO Search Engine Optimization Education 98

Backlinko

AUGUST 19, 2024

A keyword might trigger an AI Overview one day, but not the next. To determine the intent behind your target keyword, use Semrush’s Keyword Overview tool. To optimize for user experience, make sure the content you create directly aligns with the keyword’s respective intent. Results can fluctuate between searches.

SEO 109

SEO Keywords Website Management 109

Contently

MAY 11, 2023

As a marketer, how you build your personal brand gives you an edge. Though everyone’s brand is unique, there are some best practices that apply universally to how marketers can build up their personal brands and grow followers into customers or clients. Take Andrew Davis , for example.

Brand 120

Brand Content Marketing Marketing Social Media 120

Buffer

JULY 31, 2024

View this post on Instagram A post shared by ThredUp (@thredup) To stay on top of brand mentions, notifications aren’t enough. Many social media management tools also come with built-in capabilities of spotting brand mentions, so try to find a tool that can do multiple jobs. You see the domino effect?

Social Media 106

Social Media Content Retail Content Creator 106

BKA Content

NOVEMBER 26, 2024

Local SEO for small businesses focuses on creating content with subjects and keywords that are relevant to the local market and attract that clientele. Enhance Exposure and Brand Awareness People can only become customers if they know you exist. Put keywords in web page meta titles and descriptions, too.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Contently

SEPTEMBER 4, 2024

Still, when I set about refreshing more than 10 years’ worth of branded content to bring The Content Strategist up to date with our current web optimization and brand standards, I knew I had my work cut out for me. So, we started out by conducting a comprehensive keyword and competitor analysis.

Content 87

Content Blogging Blog Keywords 87

Copywriter Collective

JANUARY 10, 2025

So, in the end, their copy doesnt actually tell you anything about the brands identity nor the purpose of the services theyre pushing. Particularly in explainer videos and live streams where brands and products are being promoted. From there, practise writing scripts for any product or brand.

Copywriter 105

Copywriter Copywriting Script Copy 105

Backlinko

MARCH 3, 2025

ranking keywords 110.2K in traffic value Click the “ Positions ” tab to discover every keyword you rank for. I filtered Sweet Peas and Saffrons results by Position #1 and learned they have 791 organic keywords in the first spot on Google. Don’t go straight for keywords with the highest monthly search volume.

IT 109

IT Keywords Brand Awareness SEO 109

Backlinko

MARCH 25, 2025

This included: Search volume data Keyword difficulty scores Average cost per click (CPC) Search intent Short- and long-term growth trends For each winning niche, we created a detailed scorecard that ranks its performance across three critical dimensions: Growth, monetization, and ranking potential. But the 100% keyword difficulty?

Blogging 106

Blogging Blog Medical Finance 106

Backlinko

JULY 26, 2024

Like keyword research , building topic clusters, and writing SEO-friendly content. It also suggests a list of keywords for you to include, along with insights for adding images, headings, and more. Brand Voice Customization Unlike Quillbot, you can create and customize your brand voice on Writesonic.

Content Creation 100

Content Creation Copy Text Creativity 100

The Hoth

DECEMBER 17, 2024

In other words, you need your content to rank on page one for your most important local keywords. After all, reputable websites like CNBC wouldnt link out to just anyone, as theyre a professional brand with quality standards. Homebuyers search for extremely localized keywords tied to a specific city, borough, or neighborhood.

SEO 97

SEO Engineering Keywords Website 97

Backlinko

DECEMBER 29, 2024

They appear in Googles 3-Pack when prospective customers in their area search for “plumbing company and other related keywords. Their site also ranks for 3K keywords. Keyword Research The first step of any plumber SEO campaign is keyword research. And conducting research into your competitors keyword strategies.

SEO 102

SEO Keywords Contractor Insurance 102

Backlinko

SEPTEMBER 6, 2024

From mastering keyword research to executing an effective content strategy. Today, he spends his time analyzing what the brands dominating the SERPs are doing. Glen monitors hundreds of sites and keywords. So you can trust that the newsletter is going to provide consistent value. I keep every email short and sweet.

SEO 104

SEO Search Engine Optimization Engineering Social Media 104

Backlinko

DECEMBER 5, 2024

It drives foot traffic, builds brand trust through reviews, improves search rankings, and increases conversions by targeting high-intent local consumers. Next, it ranks for 528 keywords with local packs, according to Semrushs Organic Research tool. They rank for 43 paid keywords, spending around $6.9K With tons of good reviews.

IT 101

IT Marketing Keywords Search Engine Optimization 101

Grammarly

OCTOBER 30, 2024

With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story. Whether it’s delivered in blog posts, white papers, video content, or podcasts, content marketing fosters brand authority and trust, ultimately driving sales.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

BKA Content

JANUARY 19, 2024

What Are Semantic Keywords and How Do They Help SEO? These days, successful SEO goes beyond specific keyword phrases. If you want to snag top rankings, your content also needs semantic keywords. What Are Semantic Keywords? What Are Semantic Keywords? The most important keyword — the name of the movie — is missing.

Keywords 98

Keywords SEO Search Engine Optimization Contractor 98

Elna Cain

FEBRUARY 27, 2024

Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation. Later, I defined the companies I wrote for as digitally native brands. And for years, I stuck with this freelance title.

Content Writer 239

Content Writer Writer Content Writing 239

Elna Cain

OCTOBER 19, 2023

For a brand new freelance writer, these websites can be the big break to make this dream a reality. So when you send your pitch email to the editor of the website or magazine, they will know instantly if you read their guidelines as this is their way to weed out anyone that wouldn’t fit their brand message.

Website 226

Website Retail Portfolio Writing 226

Backlinko

OCTOBER 21, 2024

This should give Google enough new content to test for our target keyword. And that leaves a positive brand reputation? keywords Key Takeaways Find your data edge. “Accurate, in-depth content establishes us as a reliable and respected brand. In fact, the skyscraper method became a keyword in SEO.

SEO 103

SEO Finance Content Concept 103

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130

Promotion Publisher Publishing Publishing 130

Contently

AUGUST 23, 2024

Are you hoping to create more brand awareness for your new FinTech app or improve lead generation for new bank customers? Create your pillars and subtopics Brand pillars are key to focusing your content. For example, to create a pillar for an eco-friendly clothing brand, you might consider “Sustainable living.”

Content 69

Content Content Creation Medical Brand Awareness 69

Jane Friedman

MARCH 18, 2025

Photo by Tima Miroshnichenko Todays post is by writer, coach, and brand strategist Michelle Tamara Cutler ( @mickytcutler ). Simple updateslike page titles, keyword-rich narrative descriptions, videos, blogs, podcasts, and clear navigation barshelp your target audience discover and benefit from your offerings and perhaps try new dishes!

Food 133

Food IT Storytelling Social Media 133

BKA Content

JANUARY 17, 2025

Today, such programs help with keyword and topic research for content creation. Real-time feedback helps you immediately improve readability, structure, and keyword usage. Furthermore, always include your own voice and brand identity in anything your team creates. You also need to check facts for accuracy.

SEO 105

SEO Content Creation Search Engine Optimization Agency 105

Copywriter Collective

FEBRUARY 28, 2025

It is a way to organize your efforts well, making each piece relevant and increasing the chance of securing brand success and customer satisfaction. You will catch the frequently asked questions and concerns of most consumers during the initial phases of their journey with customer feedback and keyword research insights.

Content 67

Content Search Engine Optimization Copywriting Copywriter 67

ContentWriters

JANUARY 30, 2025

You can also find authoritative sources using a general search engine by adding specific keywords to your search terms. Making assumptions : You assume that a website is an authoritative source because you recognize the brand. Including words like studies, statistics, and research can guide you toward well-respected, factual sources.

Government 111

Government Medical Banking Editorial 111

Caroline Gibson

APRIL 7, 2024

Sorted out a domain name and branding? Do you need to have a favicon created and embedded to help with brand recognition? What to consider for your website SEO Who will sort out your keywords and long tail phrases for SEO? This may help: How To Choose Keywords Without Head-Scratching.) Thinking of getting a new website?

Website 147

Website Freelance Copywriting Content Copywriter 147

ContentWriters

FEBRUARY 21, 2025

Responding to users’ long, specific queries instead of fragmented keywords, ensuring your content answers their questions directly and comprehensively. Establishes Your Brand as an Authority Pillar content boosts SEO and establishes your brand’s authority by building trust and showcasing expertise.

IT 66

IT Content Architecture Content Creation 66

Contently

AUGUST 15, 2024

In the same way, you wouldn’t wade into the deep waters of the branded content without knowing where you were headed. Is it to attract new customers to your brand, to increase brand loyalty, or to close the deal on a specific product? Read on for the essential elements of how to create a successful content marketing strategy.

Content Marketing 65

Content Marketing Marketing Content Healthcare 65