Backlinko

JANUARY 6, 2025

Build a Strong Brand Through Storytelling When we consume 6 hours of content daily , attention is the most valuable currency in business. Most brands miss by showing only the highlight reelthe wins, the perfect moments, and the polished content. Telling raw, relatable stories is how you build a lasting brand. Stories stick.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Backlinko

DECEMBER 27, 2024

For example, you could create a custom GPT to edit written content to reflect your brand voice. Advertising You can take advantage of AI advertising tools to generate both copy and creatives for your paid promotions. Enter your domain or landing page and click Import Brand to add brand elements.

IT 113

IT Medical Architecture Manufacturing 113

Backlinko

JULY 22, 2024

It’s always been about helpful content, thoughtful user experience, strong branding, and earning quality backlinks. So, choose a domain name that’s: Relevant and reflects your business or brand name Easy to remember and pronounce Concise—avoid long and complex names. Now, it’s time to promote your content across various platforms.

Website 117

Website SEO Search Engine Optimization Architecture 117

Copyhackers

SEPTEMBER 15, 2022

High converting landing pages are characterized by their ability to get the reader to take a desired action. Unlike general website pages, visitors usually ‘land’ on a landing page (hence the name) after clicking a paid ad, social media post, link in an email, or some other external source.

Landing Page 65

Landing Page Copywriter Copywriting Copy 65

Neil Patel

AUGUST 3, 2021

There are several free tools if you want to send users to a landing page, or you can use a paid version if you want to track links, etc. Add URL links to your landing page. For example your podcast, specific blog posts you’ve mentioned in posts, sale pages, etc. Why Should I Use Link in Bio Tools?

Social Media 145

Social Media Media Landing Page Promotion 145

Income Diary

MARCH 19, 2024

The journey from obscurity to online prominence begins with understanding and executing impactful promotional strategies. In this Ultimate Guide to Promoting Your Website for Free, we delve into 8 proven methods that empower business owners to take the helm. Lastly, let’s not underestimate the power of your email signature.

Promotion 105

Promotion Website Social Media Advertising 105

Neil Patel

APRIL 20, 2021

On the checkout landing page, customers can choose the date, time, and pickup location. How Can BOPUS Benefit Your Brand? When consumers subscribe to your online channels, you have more opportunities to send promotional content or advertise deals through the mobile app. BOPUS Brand Examples. TC Running.

Retail 132

Retail Brand Utilities Landing Page 132

Neil Patel

AUGUST 5, 2021

If your brand appeals to Gen Z and millennials, you should look at Snapchat as a way to increase user acquisition, brand awareness, and sales. Multiple brands using Snapchat find massive conversion rates and increases in sales on-site and for their mobile apps. Link Your Snapchat Ads to the Correct Landing Page.

Ads 145

Ads Landing Page Brand Awareness Social Media 145

Content Marketing Institute

MARCH 1, 2018

And we hired a full-time inbound marketing expert to generate leads through landing pages and nurture those leads through an evolving set of email sequences. HANDPICKED RELATED CONTENT: 5 Brands Share Their Content Marketing Process. The results came quickly. That sounds a lot like the scientific method, doesn’t it?

Brand 111

Brand IT Editorial Team Social Media 111

Content Powered

MAY 23, 2023

Third, you need to promote your blog post. I've mentioned, offhandedly, that when you finish a blog post, you should "run it through your promotion engine," but what is that? What is your promotion engine? I've come up with 50 different things you can do to promote a blog post. Join Mutual Promotion Communities.

Promotion 98

Promotion Blog Post Publishing Publisher 98

Neil Patel

MARCH 28, 2023

Driving customers—not just visitors—to your landing page is the best way to make sales. For example, let’s say that your organization recently introduced a new coffee brand. When you target users on their interests, you’ll likely notice an increase in the number of email subscribers, Facebook fans, brand advocates, and buyers.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

MAY 3, 2021

A/B testing is a fantastic method for figuring out the best online promotional and marketing strategies for your business. Narrowing down the most effective elements of a promotion and then combining them, can create a far more effective marketing plan. Create two versions of the same ad, landing page, etc.

Landing Page 144

Landing Page IT Copy Sales Copy 144

Elna Cain

FEBRUARY 25, 2023

Write a landing page of 300 words and an article that’s 3000 words. You can use Canva Magic Write in Docs only, and it can help you create many forms of content like eBooks, landing pages, blog posts, and more. I have two: one for my Twins Mommy brand and one for digital marketing, my freelance writing niche.

Freelance 211

Freelance Writer Landing Page Consulting 211

Neil Patel

AUGUST 6, 2021

Use tools like the Net Promoter Score to gauge your customers’ loyalty. You do that by sending post-sales emails like: product updates cross-selling and upselling emails feedback surveys promotional emails informational emails. Customer retention is a function of the experiences your customers have with your brand.

Landing Page 142

Landing Page Social Media Sales SEO 142

Neil Patel

JULY 21, 2021

Start thinking of each social media profile you create as a landing page for your personal brand. Your social media profiles are possibly the first encounter that someone is going to have with your brand, and you want that first impression to make the visitor interested in knowing more about you.

Social Media 145

Social Media Media Landing Page Promotion 145

Neil Patel

AUGUST 16, 2021

Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landing pages. When done well, lead generation can nurture qualified prospects from tentative interest all the way to the customers and ambassadors your brand relies on.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

Backlinko

JULY 26, 2024

Brand Voice Customization Unlike Quillbot, you can create and customize your brand voice on Writesonic. Add a link or some text, and the tool will take that to represent your ideal brand voice. Messaging Optimization Connect your website to Anyword, and it’ll extract the copy for all your landing pages.

Content Creation 96

Content Creation Copy Text Creativity 96

Neil Patel

MARCH 25, 2021

It’s ideal for brands targeting a younger audience, as the majority of TikTok users are between the ages of 10 and 29. Tapping into this diverse market offers a lucrative opportunity for brands. Bringing your brand to TikTok gives you visibility with millions of new users worldwide. Describe Your Brand in Your Bio.

Landing Page 141

Landing Page Social Media Advertising Sales 141

Elna Cain

OCTOBER 19, 2023

For a brand new freelance writer, these websites can be the big break to make this dream a reality. So when you send your pitch email to the editor of the website or magazine, they will know instantly if you read their guidelines as this is their way to weed out anyone that wouldn’t fit their brand message.

Website 226

Website Retail Portfolio Writing 226

Neil Patel

OCTOBER 5, 2021

Additionally, 72 percent of consumers say they only engage with personalized messaging , and most customers expect brands to understand their unique needs. Rather than trying to reach all your readers with a single promotion, just send it to those who have shown interest in a related topic. Use and Optimize Landing Pages.

Landing Page 145

Landing Page Retail Engagement Promotion 145

Contently

DECEMBER 29, 2022

Think about how you will promote, share, and distribute the content you create with your target audience and key stakeholders before it’s in production. If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study.

Publishing 134

Publishing Publisher Publishing Landing Page 134

Content Marketing Institute

APRIL 27, 2018

Instagram presents a huge problem for brands. You’re only allowed one link from the bio on your profile page. Optimize bio link, offer, and landing page to drive leads with #InstagramMarketing, says @zorzini. Still, it makes sense to brand your profile with a clear and attractive logo. Engage and promote.

Landing Page 112

Landing Page Editorial Team Social Media Editorial 112

Neil Patel

FEBRUARY 17, 2021

For example, the color of your CTA button or the pictures on your landing pages can impact conversions. Web design, for instance, can impact how favorably someone views your brand or product. Promote Benefits to Relieve Fears. You can also use neuromarketing principles on your landing pages. I need answers.

Sales 142

Sales Landing Page Storytelling Government 142

Neil Patel

FEBRUARY 10, 2021

A very basic sales funnel might look something like this : Funnels can help you do several things: Create awareness for your brand, product, or service Pique interest in what you have to offer Evoke a desire for purchase through education Help leads perform a desirable action Move leads through the funnel to the final purchase.

Landing Page 133

Landing Page Lead Generation Social Media Sales 133

Neil Patel

JANUARY 26, 2021

There are currently two ways to place videos on your landing pages or website—link or embed videos. Visitors can watch the YouTube video within the blog post without leaving the page. A linked video is a short URL you can paste on your landing page, website, or send directly via email or text.

Landing Page 117

Landing Page IT Storytelling Text 117

Neil Patel

JUNE 23, 2021

Only then can you expect a great ROI in the form of brand awareness, leads, and potential customers for your business. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Click to a landing page?

Ad Copy 136

Ad Copy Copy Ads Persuasion 136

Elna Cain

JANUARY 12, 2023

Does their brand have a more casual voice? Down the road, you might want to try Instagram or Tik Tok as a growing number of brands are using those platforms for brand building. The goal is to get on a brand’s radar. Brochures, landing pages, and newsletters are examples of copywriting projects you might do.

Content Writer 162

Content Writer Writer Medical Copywriter 162

Neil Patel

DECEMBER 8, 2020

In this article, we’ll discuss why the most successful mobile ads are the ones that promote audience engagement. Then you’ll see how to use your ads to promote engagement. And finally, you’ll discover how to promote the right engagement to set yourself up for future conversions. Finally, there’s brand engagement.

Engagement 145

Engagement Ads Advertising Social Media 145

Quick Sprout

JULY 22, 2022

They provide a host of lead nurturing tools to help you grow your contact list: Landing pages. Create actionable and engaging web pages to collect leads for you. Up to 1MM emails Marketing automation Facebook ads Retargeted ads Landing pages Telephone support. Sign up forms. Facebook ads. Premium — $65 per month.

Marketing 144

Marketing Landing Page Lead Generation Sales 144

Neil Patel

FEBRUARY 17, 2023

Colors C hange B rand P erception There’s a reason top brands choose a color scheme, publish brand guidelines, and work tirelessly to make sure their design is consistent across all their communication channels. Color changes how we perceive brands. It’s a fact we see played out in daily life as well.

Brand 110

Brand Marketing Food Publishing 110

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. If you ask them to buy after their first encounter with your brand, 84% of them will bounce off your site. Not all call to action messages are created equal.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Contently

DECEMBER 13, 2022

As your prospects move through the buyer’s journey, good storytelling helps ensure your brand is top of mind, especially when it’s time to make a purchasing decision. Regardless, fitting smaller stories into your larger brand narrative and defining where they fall within the funnel will drive a lot of your strategic decisions.

Storytelling 116

Storytelling Engagement Landing Page Long Form Content 116

Neil Patel

JANUARY 15, 2021

Understanding SEO is crucial to significantly increase your traffic and brand awareness. Create SEO Optimized Landing Pages. A well-designed landing page can improve your lead generation and sales. The more landing pages you create, the more gateways you open up for incoming search traffic.

SEO 145

SEO Landing Page Keywords Social Media 145

Neil Patel

DECEMBER 21, 2020

Before we go in-depth about natural language generation and how it can help your promotions, let’s take a minute to explain what precisely natural language generation is and what it does. It also goes a long way toward growing your brand. Landing pages Individual customer offers. What Is Natural Language Generation (NLG)?

Digital Marketing 144

Digital Marketing Marketing Telecommunication Landing Page 144

Neil Patel

JANUARY 29, 2021

Social media plays a crucial role in the success of any brand or business. What social media platforms are you currently using to promote your brand? Adding ten different social sites to this menu will just clutter your page and probably won’t drive much engagement. Active Social Profiles. What about a floating sidebar?

Social Media 142

Social Media Media Landing Page Script 142

Freelance Writing Jobs

JANUARY 22, 2023

Landing Pages A landing page is created for a specific marketing campaign. Users will reach a landing page after clicking an email link or via Google, YouTube, or a social media platform. Users will reach a landing page after clicking an email link or via Google, YouTube, or a social media platform.

Writing Style 107

Writing Style Script Landing Page Writing 107

Neil Patel

JANUARY 25, 2021

Responding to customers’ reviews , both the good and the bad , increases engagement, makes your brand human, and builds trust with prospective customers. They also included a bit of promotional text to encourage the customer to sign up for a yearly package. Create a Quality Landing Page. Conclusion.

Landing Page 132

Landing Page Architecture Keywords Text 132