ContentWriters

NOVEMBER 21, 2024

Marketing scripts are the backbone of successful video and audio content, yet many professionals struggle to create compelling narratives that drive action. Whether you need to write a marketing script for social media, commercials, or podcasts, a powerful script will help you stand out. What Are Scripts in Marketing?

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Script Writing Marketing Persuasion 105

Enchanting Marketing

MARCH 11, 2025

When I asked earlier this year what you’d like me to write about, Michelle suggested I share my experience of posting on LinkedIn. I pick one blog post and then turn it into one or more LinkedIn posts. My 3 most popular LinkedIn posts were all repurposed from existing blog posts: Want to write faster?

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Post Content Creation Storytelling Creativity 130

Grammarly

OCTOBER 30, 2024

In today’s competitive digital landscape, businesses are constantly seeking new ways to maximize their return on investment (ROI) from content marketing. With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story.

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Content Marketing Marketing Storytelling Content Creation 98

Grammarly

DECEMBER 6, 2024

In the digital age, customer communication preferences are always evolving, and marketing teams need to remain agile to keep up. Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition.

Communication 105

Communication Marketing Storytelling Social Media 105

Contently

AUGUST 30, 2024

But with endless ads and marketing noise, it’s hard to get your story heard, especially if you’re using the same marketing tactics and jargon as your competitors. But fear not; there’s a secret weapon that can lift your brand above the noise: customer storytelling.

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Storytelling Marketing Social Media Brand 88

Freelance Union

NOVEMBER 18, 2024

Do you ever feel like your brand goes unnoticed by your audience? Strategic planning for brand visibility is essential to compellingly showcase your products, services, mission, and expertise in memorable fashion. This will continue to give back for years as it flows into ALL of your visual identity and marketing. 
 1.

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Brand Keywords Consulting Social Media 98

Agency Content Writer

DECEMBER 2, 2024

Since 2010, Anne McAuley Lopez has been writing content for businesses and nonprofits in partnership with social media managers, nonprofit marketing professionals, and digital marketing agencies. This can vary from blog posts to web articles, newsletters, and social media posts. The post What is a Content Author?

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Proofreader Content Search Engine Optimization Digital Communication 246

Backlinko

OCTOBER 23, 2024

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. Identify Your Goals Before you do anything, set specific, time-bound goals for your content marketing strategy. And an email marketing campaign offering exclusive deals.

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Content Marketing Marketing Government Content 111

Contently

OCTOBER 31, 2024

Tie that same concept into content marketing, and you’ve got gamified content. Here’s a look at why gamified content works so well in brand marketing and ways to start playing with it. Here’s a look at why gamified content works so well in brand marketing and ways to start playing with it.

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Engagement Marketing Content Social Media 96

Grammarly

JANUARY 16, 2025

The intersection of AI and marketing presents a transformative opportunity for businesses considering how to incorporate AI into strategic work, use it to enhance creativity, and drive authentic customer engagement. In 2025, I predict well see more and more marketing teams use AI to offset operational load.

Creativity 105

Creativity Marketing Storytelling Persuasion 105

Contently

SEPTEMBER 10, 2024

Remember when every brand seemed to be having a “ brat summer ?” But in recent years, the concept of timeliness in a content marketing calendar has become less about utility and more about jumping on trends for the sake of relevancy. Below is an example of how heritage skincare brand CeraVe did just that.

Content Marketing 98

Content Marketing Marketing Utilities Content 98

Buffer

JULY 23, 2024

When my sister and I started Vinat to make buying wine online more accessible, I thought that any kind of PR was going to be prohibitively expensive for our small brand.   This cost us a third of the price of influencer marketing tests we had done and drove far more sales and visibility.

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Editorial Team IT Marketing Finance 78

ContentWriters

NOVEMBER 14, 2024

This subtle but critical difference impacts how your brand gets discovered and recommended in AI-powered conversations. In this blog, you’ll discover why AI visibility matters, how ChatGPT processes and retrieves information, and the practical steps you can take to ensure your brand stands out in this new era of search.

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Brand Keywords Content Creation Content Marketing 59

Grammarly

JULY 19, 2024

To use LinkedIn to your advantage, regularly posting relevant content will help you stay top of mind as a leader or expert in your field. Read on for everything you need to know to write professional , engaging LinkedIn posts. In this guide, we’ll focus on the standard LinkedIn post.

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Brand Post Education Text 118

Contently

SEPTEMBER 19, 2024

If you think being conversational and customer-centric is enough for your brand voice, you’re only going to join a chorus of clones. Developing a distinctive voice defines your brand’s unique identity and builds a sense of authenticity with customers—an increasingly important factor in sales. Getting there isn’t easy, though.

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Brand Social Media Copy Content Social Media 52

Contently

AUGUST 15, 2024

High-quality individual pieces of content marketing don’t just happen in a vacuum – you need goals, a content calendar, competitor, audience and SEO research, and more! Read on for the essential elements of how to create a successful content marketing strategy. Where should you focus your marketing efforts?

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Content Marketing Marketing Content Healthcare 65

ContentWriters

APRIL 9, 2025

But when done right, technical writing builds trust , positions your brand as a thought leader, and moves your audience to take action. Learn more about why technical writing is crucial for marketing success below. Beyond just informing, technical content plays a decisive role in marketing.

Marketing 64

Marketing Writing Medical Education 64

Contently

AUGUST 21, 2024

Ah, the ever-changing world of social media engagement—a digital marketer’s playground and puzzle all in one. One moment, you’re riding high on likes and shares; the next, you’re wondering if anyone even saw your carefully crafted post. Why does posting time matter so much? Wondering when to post on social media?

Social Media 69

Social Media Media Post Engagement 69

Contently

SEPTEMBER 11, 2024

Visual marketing design trends are evolving more rapidly than ever, thanks to a highly interconnected media culture that provides nearly instant feedback. Staying on top of the latest visual marketing design trends is essential for building an enduring brand, telling engaging stories , and emotionally connecting with customers.

Marketing 52

Marketing Brand Communication Engagement 52

Express Writers

NOVEMBER 15, 2024

Content quality plays a direct role in how customers perceive your brand. Engaging, well-written content establishes authority and trustworthiness, showing customers that a brand values their time and business. Content is often the first touchpoint potential customers have with a brand, making first impressions everything.

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Brand Agency Content Content Creation 52

Nick Ursborne

DECEMBER 18, 2024

[NOTE: In my last po st I worked with GPT4o to help me convert some presentation materials into a post. In this post I worked with Gemini 1.5 This post is specifically for copywriters and content creators who are already familiar with the basics of LLMs (Large Language Models) and are ready to take their AI skills to the next level.

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Copywriting Copywriter Content Creator Content Creation 198

Backlinko

DECEMBER 5, 2024

What Is Local Search Marketing? Local search marketing is the process of optimizing a local business online presence. In other words, local search engine marketing aims to increase the chances of your business showing up in search results when customers look for specific products or services in a particular location.

IT 95

IT Marketing Keywords Search Engine Optimization 95

Express Writers

JANUARY 28, 2025

While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. If youre unsure how to promote a new blog post, these tried and tested strategies effectively generate more traffic for brands.

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Promotion Blog Post Post IT 52

Nick Ursborne

MAY 12, 2024

But it appears to be altogether absent in the world of AI-automated marketing. While companies may love the speed and economy of using AI to generate their marketing materials, are they prepared to accept the damage done to their brands by mediocre creative? This is not a good look for companies, large or small.

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Creative Director Creativity Art Director Copywriter 201

Adam Connell

APRIL 29, 2024

Looking for social media post ideas? It’s important for brands to stay active on social, but I know how tough it can be to keep coming up with fresh post ideas to fill out your content calendar. I’ve got you covered. To help give you some inspiration, I’ve put together this huge list of tried-and-tested.

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Social Media Media Brand Post 109

Grammarly

APRIL 22, 2025

AI is changing the way we workand marketing teams are right at the center of that shift. From crafting campaign messaging to drafting customer emails, marketers spend more time than any other function communicating, creating content, and collaborating across teams. Marketing teams report losing an average of 4.6

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Marketing Collaboration Long Form Content Communication 59

The Hoth

APRIL 17, 2025

Each week, approximately 400 million users interact with ChatGPT, and many are now using it to discover new brands. Because of this, many brands are now asking themselves How do we show up in ChatGPT and other AI tools? How do you get top-quality, niche-relevant publications buzzing about your brand?

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Brand Editorial Script Brand Awareness 59

BKA Content

APRIL 23, 2025

If you make a purchase using the links in this post, we may earn a commission.) A business can use a blog as a strategic marketing tool directly on its website. Blogs also present an opportunity for shareable content that supports social media strategies and keeps existing customers engaged with your brand.

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Blog Post Post Blog Blogging 52

Bramework

JANUARY 3, 2025

Building your online brand is a twofold process: creating compelling content and effectively promoting it across social media platforms. Brand Voice Integration Set up your unique Brand Voice in the projects folder to ensure consistent messaging. This guide walks you through how to harness its full potential.

Content Creator 52

Content Creator Script Post Social Media 52

Copywriter Collective

APRIL 11, 2025

Its a serious marketing channel. Brands, creators, and agencies are scrambling to master TikToks unique tone and format, and with that comes a growing demand for TikTok scriptwriters. The Rise of the TikTok Scriptwriter Video scripting has long been part of the digital marketing toolkit. See how brands and creators remix them.

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Script Copywriting Copywriter Writing 98

The Idea Logical Company

MAY 8, 2024

In fact, a big chunk of my “professional” activity these days is helping authors decide how to bring their book to market, with “through a regular publisher with an advance-against-royalties deal” being among the least likely of the possible options. It all goes back to the Erie Canal.

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Publishing Publishing Publisher Copy 340

The Daily Egg

JANUARY 15, 2025

Direct response marketing is a set of techniques, copywriting methods, and advertising strategies designed to elicit an immediate response from your target audience, like subscribing. The post Direct Response Marketing vs Branding: When to Use Each appeared first on The Daily Egg.

Brand 85

Brand Marketing Copywriter Copywriting 85

Backlinko

JANUARY 6, 2025

Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Content Marketing MX Store $65M Search Marketing Who Is Elijah $13M Operational Efficiency Whether your goal is to do $1M or $100M, it comes from executing the fundamentals.

Storytelling 108

Storytelling Keywords Landing Page Sales 108

Shorthand Content Marketing

NOVEMBER 29, 2024

What if you didn’t need an HVAC marketing agency to run everything? These are some of the proven advantages of HVAC content marketing. And although it sounds confusing or like just another marketing jargon term, HVAC content marketing is more simple than you think. What if you could save $5000 a month on Google ads?

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Content Marketing Marketing Agency Content 52

Freelance Magic

NOVEMBER 15, 2024

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. Content marketing Another lucrative freelance writing niche is content marketing. I charge a minimum of £600 for a short blog post.

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Bramework

JANUARY 3, 2025

Creating a high-quality, SEO-optimized blog post is essential for businesses, freelancers, and agencies looking to establish a strong online presence. For example: Facebook Marketing Strategy. Example: Top Five Proven Strategies for Facebook Marketing. Content Enhancement Features include: Adding brand voice.

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Blog Post Writer Script Post 52

ContentWriters

NOVEMBER 7, 2024

Why Readability Matters For Your Marketing In marketing, clarity is key. Whether you’re writing a web article, white paper, or social media post, your message must be understood by your audience. Keeping your material readable ensures that your brand and ideas can be absorbed easily by readers.

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IT Text Utilities Content Creation 105