Grammarly

DECEMBER 6, 2024

In the digital age, customer communication preferences are always evolving, and marketing teams need to remain agile to keep up. Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition.

Communication 105

Communication Marketing Storytelling Social Media 105

Contently

AUGUST 30, 2024

But with endless ads and marketing noise, it’s hard to get your story heard, especially if you’re using the same marketing tactics and jargon as your competitors. But fear not; there’s a secret weapon that can lift your brand above the noise: customer storytelling.

Storytelling 85

Storytelling Marketing Social Media Brand 85

Backlinko

OCTOBER 23, 2024

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. Identify Your Goals Before you do anything, set specific, time-bound goals for your content marketing strategy. And an email marketing campaign offering exclusive deals.

Content Marketing 113

Content Marketing Marketing Government Content 113

Contently

OCTOBER 31, 2024

Tie that same concept into content marketing, and you’ve got gamified content. Here’s a look at why gamified content works so well in brand marketing and ways to start playing with it. Here’s a look at why gamified content works so well in brand marketing and ways to start playing with it.

Engagement 95

Engagement Marketing Content Social Media 95

Elna Cain

OCTOBER 19, 2023

Over on my Youtube channel, I posted a couple of videos on different websites that pay you to write. The websites I showed were paying two hundred dollars to three hundred dollars and upwards of five hundred dollars to guest post. For a brand new freelance writer, these websites can be the big break to make this dream a reality.

Website 226

Website Retail Portfolio Writing 226

Contently

SEPTEMBER 10, 2024

Remember when every brand seemed to be having a “ brat summer ?” But in recent years, the concept of timeliness in a content marketing calendar has become less about utility and more about jumping on trends for the sake of relevancy. Below is an example of how heritage skincare brand CeraVe did just that.

Content Marketing 95

Content Marketing Marketing Content Utilities 95

Buffer

JULY 23, 2024

When my sister and I started Vinat to make buying wine online more accessible, I thought that any kind of PR was going to be prohibitively expensive for our small brand.   This cost us a third of the price of influencer marketing tests we had done and drove far more sales and visibility.

Editorial Team 78

Editorial Team IT Marketing Finance 78

Backlinko

DECEMBER 5, 2024

What Is Local Search Marketing? Local search marketing is the process of optimizing a local business online presence. In other words, local search engine marketing aims to increase the chances of your business showing up in search results when customers look for specific products or services in a particular location.

IT 98

IT Marketing Keywords Search Engine Optimization 98

ContentWriters

NOVEMBER 14, 2024

This subtle but critical difference impacts how your brand gets discovered and recommended in AI-powered conversations. In this blog, you’ll discover why AI visibility matters, how ChatGPT processes and retrieves information, and the practical steps you can take to ensure your brand stands out in this new era of search.

Brand 59

Brand Keywords Content Creation Content Marketing 59

iWebContent

NOVEMBER 26, 2024

Engaging website content is the backbone of any successful online presence. Understanding SEO-Optimized Content SEO-optimized content refers to website content that’s crafted to appeal to search engines and human readers. That’s where SEO-optimized content writing plays a critical role. Originality is key.

Engagement 59

Engagement Website SEO Content 59

Caroline Gibson

APRIL 7, 2024

Thinking of getting a new website? Sorted out a domain name and branding? But hang on – there’s a lot more to having a website designed and built than just thinking about the pages you need and the navigation. Here’s my simple website checklist to help. Squarespace or WordPress (and what about hosting packages?)

Website 147

Website Freelance Copywriting Content Copywriting 147

Contently

AUGUST 15, 2024

High-quality individual pieces of content marketing don’t just happen in a vacuum – you need goals, a content calendar, competitor, audience and SEO research, and more! Read on for the essential elements of how to create a successful content marketing strategy. Where should you focus your marketing efforts?

Content Marketing 65

Content Marketing Marketing Content Healthcare 65

Elna Cain

MARCH 8, 2025

My niche, digital marketing, found me or was revealed to me while I was researching how to market my freelance business. I was reading a ton of digital marketing blogs and trying out the tactics and also having a lot of fun researching and reading the content. When I talk about this platform, what I mean is your brand online.

Writer 130

Writer Portfolio Post Freelance 130

Contently

SEPTEMBER 11, 2024

Visual marketing design trends are evolving more rapidly than ever, thanks to a highly interconnected media culture that provides nearly instant feedback. Staying on top of the latest visual marketing design trends is essential for building an enduring brand, telling engaging stories , and emotionally connecting with customers.

Marketing 52

Marketing Brand Communication Engagement 52

Express Writers

NOVEMBER 15, 2024

Content quality plays a direct role in how customers perceive your brand. Engaging, well-written content establishes authority and trustworthiness, showing customers that a brand values their time and business. Content is often the first touchpoint potential customers have with a brand, making first impressions everything.

Brand 52

Brand Agency Content Content Creation 52

Jane Friedman

MARCH 18, 2025

Photo by Tima Miroshnichenko Todays post is by writer, coach, and brand strategist Michelle Tamara Cutler ( @mickytcutler ). In social media groups and forums, many of us writers talk about the trifecta of building a website, maintaining our online identity, and navigating the shifting sands of social media platforms. He hated it.

Food 132

Food IT Storytelling Social Media 132

Backlinko

JULY 30, 2024

Seed keywords Books, cars, digital marketing 2. So that your content attracts more visitors to your website. For example, imagine you sold bullet journals and wanted to use content marketing to drive more traffic to your online store. Think of informational keywords as an entry point to your marketing funnel.

Keywords 107

Keywords Sales SEO Digital Marketing 107

Freelance Magic

NOVEMBER 15, 2024

Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. Mike Peake charges at least £2,000 for a 5-page website or anywhere between £750-£3,000 for a single homepage. Here’s an example of a piece of copywriting from Mike: 2.

Freelance 130

Freelance Portfolio Writing Persuasion 130

Jane Friedman

FEBRUARY 1, 2023

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 145

Brand Publisher Publishing Publishing 145

Neil Patel

JANUARY 8, 2023

In this post, we’re going to go over what the high converting websites do differently. Approximately 96% of visitors that come to your website are not ready to buy. The headline can make or break your website, and possibly a sale. High conversion websites are quite obvious right away. Creating A Responsive Website.

Website 145

Website Landing Page Finance Sales 145

Elna Cain

MARCH 7, 2025

Plus, small businesses are turning to AI tools for things like simple blog posts and website copy. Maybe your neighbor needs help with website updates or your cousin’s coworker is looking for someone to clean up AI-generated content. These were freelance writing jobs that didn’t pay well and didn’t value the writer.

Freelance 130

Freelance Writer Agency Content Writer 130

Enchanting Marketing

MARCH 11, 2025

Having Henrietta (my purple-haired cartoon character) is a clear advantage and she’s stealing the show (she even ended up in the 50 best visual brands to watch on LinkedIn!). How to survive the relentlessness I got active on LinkedIn one year ago to try making up for the loss in search engine traffic to my website.

Post 130

Post Content Creation Storytelling Creativity 130

ContentWriters

JANUARY 30, 2025

For example, Content Marketing Institute is the leading global content marketing education and training organization. These websites can have accurate information, but they might not be the best place to get your research. edu websites. To market a product? How Do You Know if a Source Is Authoritative?

Government 111

Government Medical Banking Editorial 111

BKA Content

NOVEMBER 26, 2024

Local SEO for Small Businesses: A Complete Guide Search engine optimization (SEO) is a multifaceted marketing strategy for all businesses. Making local SEO work for small companies involves using tailored techniques that maximize your marketing budget for a healthy ROI. Your ranking largely depends on the quality of your web domain.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Credible Content

JUNE 9, 2023

The importance of content writing in brand positioning. When it comes to building a strong brand and brand positioning, content writing plays a crucial role. By crafting compelling stories and messages, you can effectively communicate your brand’s unique value proposition and position it in the minds of your customers.

Brand 130

Brand Writing Content Collaboration 130

Backlinko

JANUARY 6, 2025

Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Content Marketing MX Store $65M Search Marketing Who Is Elijah $13M Operational Efficiency Whether your goal is to do $1M or $100M, it comes from executing the fundamentals.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Backlinko

DECEMBER 28, 2024

Google reviews play a huge role in a brands success. This involves providing information like your businesss name, category, and website URL. Copy your Google review link and share it in places like your: Website footer Email signature Social media profiles For example, Bunny & Co. Especially positive reviews.

Script 113

Script Management SEO Social Media 113

Shorthand Content Marketing

NOVEMBER 29, 2024

What if you didn’t need an HVAC marketing agency to run everything? These are some of the proven advantages of HVAC content marketing. And although it sounds confusing or like just another marketing jargon term, HVAC content marketing is more simple than you think. What if you could save $5000 a month on Google ads?

Content Marketing 52

Content Marketing Marketing Agency Content 52

The Hoth

DECEMBER 17, 2024

This means SEO is an essential marketing channel for real estate agents. Isnt it difficult to outrank other real estate websites? For everyone else, a backlink is simply a link on another website that directs back to one of your web pages. But how do you achieve such high rankings? Heres how it works.

SEO 97

SEO Engineering Keywords Website 97

Backlinko

AUGUST 19, 2024

This overview includes link cards—clickable links to websites used to generate the AI-generated summary. If users can get all the information they need directly from Google, they might not click through to individual websites. Which could lead to a decrease in website visits and potential customers.

SEO 108

SEO Keywords Website Management 108

BKA Content

JANUARY 13, 2025

The 10 Best Digital Marketing Agencies In Utah: 2025 List With Utahs growing reputation as a Silicon Slopes tech hub alternative to California, the number of technology companies in the state has skyrocketed. This vast e-commerce ecosystem means countless regional businesses need to find a high-quality digital marketing agency in Utah.

Digital Marketing 59

Digital Marketing Agency Marketing Manufacturing 59

Ashleyn Writes

JANUARY 8, 2025

As we step into 2025, the world of digital marketing (much less sales copy, oh hello AI.) I talked about it with my friend Jen of TONIC Site Shop in a recent interview … no one’s going to your website to read. I’ve seen some “gurus” (I hate that word, FWIW) say, “Pain point marketing is dead!

Copywriting 130

Copywriting Copywriter Copy Sales 130

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130

Promotion Publisher Publishing Publishing 130

Buffer

JULY 31, 2024

💡 Related reading: 12 Content Curation Tools for Every Creator and Marketer 10 content curation sources 1: Industry-specific email newsletters Niche industry email newsletters are a goldmine of information. Whichever platform you market on, keep an eye on their website for reports, case studies, and newsroom updates.

Social Media 106

Social Media Content Retail Content Creator 106

Freelance Magic

DECEMBER 1, 2024

Today, I earn six figures writing for major brands—all while working less than 20 hours a week. In fact, the content marketing industry alone is worth billions, and it’s still expanding. In fact, the content marketing industry alone is worth billions, and it’s still expanding. And the best part?

Freelance 130

Freelance Writer Portfolio Projects 130

Copywriter Collective

JANUARY 10, 2025

So, in the end, their copy doesnt actually tell you anything about the brands identity nor the purpose of the services theyre pushing. Wyzowl’s State of Video Marketing Report reveals that 88% of marketers credit video with generating leads, while 78% say it has directly boosted sales.

Copywriting 105

Copywriting Copywriter Script Copy 105

BKA Content

JANUARY 17, 2025

The 5 Best AI Tools for Your Website’s SEO in 2025 A recent HubSpot study discovered that 68% of marketing leaders reported positive benefits from using artificial intelligence tools. Are you ready to jump in and learn about the top AI tools for website SEO (search engine optimization)? What Are AI Tools for Website SEO?

SEO 105

SEO Content Creation Search Engine Optimization Agency 105