Adam Connell

APRIL 29, 2024

Looking for social media post ideas? It’s important for brands to stay active on social, but I know how tough it can be to keep coming up with fresh post ideas to fill out your content calendar. I’ve got you covered. To help give you some inspiration, I’ve put together this huge list of tried-and-tested.

Social Media 96

Social Media Media Brand Post 96

Credible Content

JUNE 9, 2023

The importance of content writing in brand positioning. When it comes to building a strong brand and brand positioning, content writing plays a crucial role. By crafting compelling stories and messages, you can effectively communicate your brand’s unique value proposition and position it in the minds of your customers.

Brand 130

Brand Writing Content Collaboration 130

Ahrefs

NOVEMBER 29, 2024

Take the famous Michelin guide Branded content is mass-appeal media or entertainment content that’s either sponsored, commissioned, or created by a company. Think Netflix-style documentaries for SaaS marketers, or short films directed by clothing brands. Audiences connect with branded content … Read more ›

Brand 101

Brand Content Entertainment Audience 101

Agency Content Writer

DECEMBER 2, 2024

A content author, also called a content writer , plays a crucial role in modern media by crafting meaningful, engaging, and purposeful text for various platforms. Whether blogs, articles, or social media content, their work informs, educates, and entertains audiences. What exactly is the role of a content author?

Proofreader 246

Proofreader Content Search Engine Optimization Digital Communication 246

Jane Friedman

FEBRUARY 1, 2023

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 137

Brand Publisher Publishing Publishing 137

Jane Friedman

JANUARY 11, 2024

Your reach is no longer relegated to just those who follow you on social media or find you on LinkedIn. Amazon • Bookshop But before you pitch podcasts, I strongly encourage you to create a media kit. Regardless of the name, it’s a one-page document that ideally matches the look and feel of your brand.

Media 115

Media Social Media Education Utilities 115

Content Marketing Institute

DECEMBER 15, 2023

Take five minutes to dig into the 525,600 minutes that made up 2023 for marketers and what should happen with that time next year.

Social Media 122

Social Media Media Brand Marketing 122

Grammarly

APRIL 10, 2024

This sentiment may be especially applicable to brand marketing. Even in its infancy, generative artificial intelligence, or gen AI, is having a revolutionary impact on brand storytelling. Read on to learn how to create an irresistibly compelling, intricately tailored, and deeply impactful brand story with AI.

Brand 103

Brand Storytelling Creativity Text 103

Content Marketing Institute

AUGUST 16, 2024

How can brands invest in social media personalities who aren't likely to enter into risky political talk? One-fourth of U.S. companies say influencer spending will take 40% of their total marketing budget. New AI tools can help.

Brand 119

Brand Social Media Media Marketing 119

Contently

OCTOBER 29, 2024

But, you don’t need to share user-generated content on social media alone. Client testimonials are a fantastic way to make use of UGC for B2B brands, especially when they can be framed in a solutions-oriented light. And there is arguably no better resource for encouraging customer-brand engagement than internal help hubs.

Brand 98

Brand Content Retail Utilities 98

Credible Content

MAY 28, 2023

Writing and publishing e-books for personal branding. In today’s digital age, establishing a strong personal brand is essential for professionals and entrepreneurs alike. Authors may also choose to offer their e-books for free as a promotional strategy to build their brand or gain a wider readership.

Promotion 130

Promotion Publisher Publishing Publishing 130

Enchanting Marketing

NOVEMBER 26, 2024

Instead of sharing boring lessons on your blog, newsletter or social media, include stories to captivate your audience. It’s okay to share personal stories that don’t fit our brand. We’re not brands, we’re humans. So, share your stories on your website, in your newsletter, and on social media. We are all storytellers.

Storytelling 258

Storytelling Marketing Script Social Media 258

Adam Connell

OCTOBER 2, 2024

Planning your social media strategy but not sure where to start? In this post, I’ll show you how to create a winning social media marketing strategy for any brand, in 12 simple steps. Your strategy will serve as the blueprint for all your future social media marketing activities. I’ve got you covered.

Social Media 95

Social Media Media Brand Marketing 95

Contently

OCTOBER 24, 2024

By interjecting quizzes, polls, and calculators into branded content, you’re not just presenting static information — you’re making it feel more real and relevant, prompting people to interact and connect with your brand on a deeper level. It makes your content (and ultimately your brand) more relevant to their lives.

Content Marketing 87

Content Marketing Brand Marketing Content 87

Freelance Union

NOVEMBER 18, 2024

Do you ever feel like your brand goes unnoticed by your audience? Strategic planning for brand visibility is essential to compellingly showcase your products, services, mission, and expertise in memorable fashion. Draft a list of keywords that describe your brand, products/ services with rich. 
 1. Vivid wording.

Brand 94

Brand Keywords Consulting Social Media 94

Content Marketing Institute

JUNE 12, 2024

Adding B2B influencer marketing to your owned media strategy can boost that advantage. Businesses are the most trusted entity today. Learn the benefits, influencer types, estimated pricing, and how to get started today.

Brand 128

Brand Marketing Ads Media 128

Grammarly

JULY 19, 2024

In the age of social media, crafting a strong LinkedIn profile is essential to standing out in a global online workforce. A LinkedIn post is content a user shares on the professional networking site LinkedIn to communicate with peers and employers and build their professional brand. Is the tone appropriately formal or informal ?

Brand 108

Brand Post Education Text 108

Content Marketing Institute

JUNE 27, 2024

A content plan for social media gives your brand a better chance for success in that volatile and ever-changing marketing space. Learn the four steps to laying the groundwork and how to build a plan that everybody on your team can easily use.

Social Media 97

Social Media Media Content Brand 97

CopyBlogger

NOVEMBER 1, 2024

Continue Reading The post How to Grow Your Social Media Following From Zero appeared first on Copyblogger. You may have noticed that some people spend years writing and publishing content and only build a handful of followers.

Social Media 101

Social Media Media Publisher Publishing 101

Contently

AUGUST 21, 2024

Ah, the ever-changing world of social media engagement—a digital marketer’s playground and puzzle all in one. With platforms constantly tweaking their algorithms, understanding the best days and times to post on social media has become both an art and a science. Wondering when to post on social media? So, why the shift?

Social Media 69

Social Media Media Post Engagement 69

Content Marketing Institute

SEPTEMBER 6, 2024

Big brands like Disney and Amazon have upped their advertising options with interactive “advergames.” The technique is a play that B2B marketers should consider for their paid advertising strategies.

Media 104

Media Advertising Brand Marketing 104

Jane Friedman

JULY 31, 2024

Here are two of the tarot exercises that helped Nina—and many of my clients—discover and solidify their brands. Her brand is full of bright colors, and whenever she enters a room—IRL or digital, she brings the Fool’s charisma and try-anything attitude with her. Nina landed on “Honest, Bold, and Bright.”

Creativity 94

Creativity Brand Copywriter Copywriting 94

Elna Cain

FEBRUARY 27, 2024

Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation. Later, I defined the companies I wrote for as digitally native brands. This is ToFu content to help them decide if they ACTUALLY need a social media monitoring tool.

Content Writer 237

Content Writer Writer Content Writing 237

Nick Ursborne

SEPTEMBER 7, 2023

Freelance and in-house writers are relying too heavily on AI tools like ChatGPT to write their sales copy, content, and social media updates. And by the way… if you’re using some other brand name AI writing tool or service, chances are they’re using ChatGPT as their backend AI. The result? And that’s the part companies don’t like.

Writer 245

Writer Copywriter Copywriting Sales Copy 245

Kayleigh Moore

MAY 8, 2023

Social media has made influence far more accessible. Viewers experience a connection with the media user and express feelings of affection, gratitude, longing, encouragement, and loyalty toward them. Some Good News, a media company founded by actor John Krasinski, was acquired by ViacomCBS. Charli D'Amelio. Logan Paul.

Content 189

Content Search Engine Optimization Content Creation Social Media 189

Elna Cain

DECEMBER 11, 2023

Since my niche is digital marketing for SaaS brands, I can work with many types of brands that fall under digital marketing. Learn a New Skill Whenever I’m learning a new skill, I’m exited to share it on social media or with my newsletter and network of freelancers. What does that mean exactly?

Writing 225

Writing Freelance Content Digital Marketing 225

Elna Cain

OCTOBER 19, 2023

For a brand new freelance writer, these websites can be the big break to make this dream a reality. So when you send your pitch email to the editor of the website or magazine, they will know instantly if you read their guidelines as this is their way to weed out anyone that wouldn’t fit their brand message.

Website 224

Website Retail Portfolio Writing 224

Enchanting Marketing

OCTOBER 8, 2024

When we think about a blog, newsletter, or social media presence, we tend to think about material things, too. Profile picture, brand colors, writing style, post structure. Your brand colors are blue or purple or yellow. An eclectic mix of art and photographs on the wall. And as good marketers, we think about our audience.

Food 233

Food Writing Style Copywriter Copywriting 233

Kayleigh Moore

JANUARY 30, 2024

For my work with Forbes , for example, I often write about direct-to-consumer brands transitioning into brick-and-mortar stores, brands tackling sustainability issues in a meaningful way, compelling founder stories within the retail arena, and clever marketing tactics brands find success with. Tip #2: Be CONCISE.

Brand Awareness 173

Brand Awareness Retail Writer Freelance 173

Express Writers

DECEMBER 12, 2024

When you go grocery shopping, you select specific brands and items because you know what they taste like or how they pair with your meals. It might even be enough to put you off that brand and encourage you to try a different one. What Is Brand Consistency? Brand consistency is creating a recognizable and predictable brand.

Brand 52

Brand Content Marketing IT Marketing 52

Elna Cain

NOVEMBER 8, 2022

Tweak Your Brand. Your brand is how others perceive you online. For my brand, I: Use pink. For your freelance writing business, what does your brand say about you and your writing? Use my free freelance writing business plan to figure out your brand and brand message + more! Give it a try! Am a mom to twins.

Freelance 200

Freelance Writing Social Media Writer 200

Elna Cain

FEBRUARY 1, 2024

My past banners had: Social media follower counts Testimonials of past clients All the websites I own It’s up to you what you want to put on your banner, but I suggest important information about what you offer, who your ideal client is, and some kind of hook to remember you by. Adding a contributor guest post to LinkedIn 8.

Freelance 239

Freelance Writer Copywriter Copywriting 239

Elna Cain

FEBRUARY 21, 2024

It was a good time, but a few years later Walmart removed my gift guides and then structured their blog totally differently with brand new articles. But, over the years, this company removed my name on the article and put their brand name ( Brand team) and the information just was completely outdated. That was hard!

Portfolio 223

Portfolio Blog Blogging Freelance 223

Elna Cain

MARCH 17, 2024

Go Local Top Soft Skill : Interpersonal skills (maintaining positive relationships, actively listening) Top Writing Skill : Short copy for social media You can get your foot in the door and gain experience with freelance work by finding work in your town or city. For this to work, you need to focus on business writing.

Freelance 187

Freelance Social Media Email Copy Copy 187

Nick Ursborne

FEBRUARY 5, 2024

Take a look at the services page on your website, or your LinkedIn profile, and think about adding one of the following… AI Content Creation Services When it comes to content like blog posts and social media updates, AI tools like ChatGPT make it possible to create ten times the content in the same period of time. Help them brainstorm topics.

Copywriter 224

Copywriter Copywriting Freelance Copywriting Content Creation 224

Elna Cain

JANUARY 12, 2023

Does their brand have a more casual voice? An understanding of SEO and social media if you write online business content. Next, focus on your social media presence using Twitter and Linkedin. Down the road, you might want to try Instagram or Tik Tok as a growing number of brands are using those platforms for brand building.

Content Writer 162

Content Writer Writer Medical Copywriter 162

Elna Cain

JULY 16, 2023

I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying. Start by using keywords like “copywriter,” “brand copywriter,” or “copy editor” in your search bar.

Copywriter 177

Copywriter Copywriting Freelance Copywriting Freelance 177