CopyBlogger

JANUARY 10, 2023

Content marketing for small businesses doesn’t look much different from what larger companies do to promote their products or services. The post Content Marketing for Small Businesses: 7 Projects for Brand Managers appeared first on Copyblogger. Continue Reading.

Projects 120

Projects Management Content Marketing Brand 120

Jane Friedman

FEBRUARY 1, 2023

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 137

Brand Publisher Publishing Publishing 137

Contently

OCTOBER 29, 2024

These types of videos are rampant on TikTok, and with many of these accounts promoting their own Amazon Storefronts, they are a great way for Amazon — and Stanley, for that matter — to leverage real-life user experiences. And there is arguably no better resource for encouraging customer-brand engagement than internal help hubs.

Brand 98

Brand Content Retail Utilities 98

Contently

APRIL 18, 2023

Common KPIs That B2B and B2C Brands Track Clicks, visits, and downloads… oh my! B2B and B2C brands may have different KPIs, but some common ones include traffic, conversion rate, engagement, and revenue. Try not to focus on self-promotion but on valuable and actionable insights that can benefit your potential buyers.

Brand 125

Brand Content Social Media Content Marketing 125

Contently

OCTOBER 24, 2024

By interjecting quizzes, polls, and calculators into branded content, you’re not just presenting static information — you’re making it feel more real and relevant, prompting people to interact and connect with your brand on a deeper level. It makes your content (and ultimately your brand) more relevant to their lives.

Content Marketing 87

Content Marketing Brand Marketing Content 87

Freelance Union

NOVEMBER 18, 2024

Do you ever feel like your brand goes unnoticed by your audience? Strategic planning for brand visibility is essential to compellingly showcase your products, services, mission, and expertise in memorable fashion. Draft a list of keywords that describe your brand, products/ services with rich. 
 1.

Brand 94

Brand Keywords Consulting Social Media 94

Grammarly

JULY 19, 2024

A LinkedIn post is content a user shares on the professional networking site LinkedIn to communicate with peers and employers and build their professional brand. Will the content contribute positively to my professional brand? Here are some tips for writing LinkedIn posts to help enhance your brand.

Brand 108

Brand Post Education Text 108

Grammarly

JUNE 26, 2024

Work smarter with Grammarly Learn more about what Grammarly can do for your business Contact Sales Too many blog post corrections, too little time Mitel Networks uploads three or four blog posts weekly to promote its voice-over-IP unified communications, collaboration, and contact center products. We know that doesn’t always happen.

Brand 85

Brand Writing Writing Style Social Media 85

Buffer

APRIL 25, 2024

While those may be cheaper strategies upfront, there’s a higher chance your brand will get lost in the fray, leading to a lower return on your investment. That ability for your brand message to occupy physical space in someone’s home is unique and powerful. It’s easier to stand out among a handful of letters.

Ads 93

Ads Brand Advertising Social Media 93

Nick Ursborne

JULY 15, 2024

That document also includes information about the product or service I’m promoting, plus background onthe company and its brand voice. AI Use Case #3: Ideation Stuck for an idea for your next promotion or campaign? In other words, I want to get a feel for the language, emotions, desires, and fears of a typical customer.

Freelance Copywriting 209

Freelance Copywriting Copywriter Copywriting Freelance 209

Nick Ursborne

FEBRUARY 5, 2024

Help them come up with prompts that will deliver quality, on-brand outputs. How does all this new content connect with and support ongoing promotional campaigns? By providing AI Content Creation Services, you can help your clients in a number of ways. Help them brainstorm topics. Who checks for accuracy, and potential plagiarism?

Copywriter 224

Copywriter Copywriting Freelance Copywriting Content Creation 224

Make a Living Writing

SEPTEMBER 17, 2024

Brand journalism might be a perfect fit for you. Brands have the budgets and the motivation to pay good writers what they’re worth. But how do you find brand journalism gigs? There’s a few key ingredients to success in brand journalism. Find out how to get started with brand journalism in this Q&A.

Brand 69

Brand Storytelling Freelance Concept 69

Buffer

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brand 99

Brand IT Consulting Social Media 99

Kristi Hines

MARCH 17, 2024

It’s just a good starting place to give you ideas about all of the ways you can start promoting your favorite brands for extra income! These will be the easiest to promote because you have personal experience with them, making your promotion more authentic to your audience.

Content Creator 162

Content Creator Blogger Content Insurance 162

Express Writers

DECEMBER 12, 2024

When you go grocery shopping, you select specific brands and items because you know what they taste like or how they pair with your meals. It might even be enough to put you off that brand and encourage you to try a different one. What Is Brand Consistency? Brand consistency is creating a recognizable and predictable brand.

Brand 52

Brand Content Marketing IT Marketing 52

Elna Cain

OCTOBER 19, 2023

For a brand new freelance writer, these websites can be the big break to make this dream a reality. So when you send your pitch email to the editor of the website or magazine, they will know instantly if you read their guidelines as this is their way to weed out anyone that wouldn’t fit their brand message.

Website 224

Website Retail Portfolio Writing 224

Melanie Saxton

JANUARY 25, 2024

Custom newsletter services spread your brand, your message, and your online reach. Potential clients can take advantage of promotions and sales. Potential clients can share your newsletters with others, further promoting what you offer. Strategic integration reinforces your brand, message, and results.

Copywriter 130

Copywriter Copywriting Digital Media Consulting 130

Quick Sprout

AUGUST 8, 2022

Direct mail is an effective and affordable way to drive brand awareness and generate fresh leads. PostcardMania targets the people who receive your promotions in the mail across digital advertising channels. It brings multiple campaigns together for lead generation and brand awareness. Want to jump straight to the answer?

Lead Generation 143

Lead Generation Consulting Brand Awareness Retail 143

Backlinko

JANUARY 8, 2024

With a wide range of sub-niches ranging from nutrition and physical fitness to mental health and personal care to tap into and millions of people actively seeking products and services that promote a healthy lifestyle, there’s never been a better time to tap into the health niche.

Healthcare 116

Healthcare Food Medical Promotion 116

Jane Friedman

JANUARY 11, 2024

I use the term “media kit,” but others might refer to it as a “press kit,” a “one-page promotional kit,” your “pitch sheet,” or a “one sheet.” Regardless of the name, it’s a one-page document that ideally matches the look and feel of your brand. Don’t think about this as promoting yourself if you don’t want to.

Media 115

Media Social Media Education Utilities 115

Nick Ursborne

APRIL 15, 2023

I’d love to build my brand and get more exposure by speaking at industry events. Don’t even bother asking for that promotion. “I’m not ready to start going after really big clients.” “Who Who says?” “The The prices are pretty much set in this niche. I can’t just step up and charge twice as much as all my competitors.” “Who Who says?”

Freelance 182

Freelance Copywriter Copywriting Projects 182

Contently

AUGUST 30, 2024

But fear not; there’s a secret weapon that can lift your brand above the noise: customer storytelling. And companies that are able to gain the trust of their customers outsell their competitors by up to “400% in terms of total market value” and customers are 88% more likely to buy again if they trust the brand.

Storytelling 81

Storytelling Marketing Social Media Brand 81

Grammarly

NOVEMBER 26, 2024

In today’s competitive professional landscape, a personal brand is more than just a buzzword—it’s your unique digital fingerprint. Establishing a strong personal brand is crucial for professionals aiming to stand out, build credibility, and invite meaningful opportunities. Table of Contents What is a personal brand?

Brand 52

Brand Social Media Portfolio Collaboration 52

Buffer

JUNE 13, 2024

Content distribution is critical in getting your hard work in front of the right people, driving brand awareness and engagement. Content distribution is the practice of publishing, sharing, and promoting your content to your target audience. Earned channels can drive brand awareness and boost your reputation.

Content 120

Content Social Media Brand Awareness Promotion 120

Jane Friedman

JUNE 22, 2023

A simple way to impress your brand and book into the retinae of potential readers is to give your homepage an intense, contrasted color scheme, with a pop of color if possible. Is this your first book, and you’re promoting pre-orders? Ideally, you should have one for the home, one for the bio, and one for the contact page.

Retail 142

Retail Promotion Copy Website 142

Contently

FEBRUARY 28, 2023

Creating your own branded podcast Whether you are in finance, healthcare, insurance, or entertainment, podcasts can be a great place to focus on thought leadership and brand awareness. This can also be a great opportunity for partnership with other brands, which NerdWallet does well, too.

Content Marketing 120

Content Marketing Telecommunication Pharmaceutical Brand Awareness 120

Contently

DECEMBER 29, 2022

Think about how you will promote, share, and distribute the content you create with your target audience and key stakeholders before it’s in production. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels. What might this look like?

Publisher 136

Publisher Publishing Publishing Landing Page 136

Contently

FEBRUARY 22, 2023

Much of that video content is pure entertainment , but consumers are itching for branded videos. In response, brands are investing more in video marketing content than ever to meet such strong engagement and potential ROI. Video is now the main way people consume content online. Incentivize them with gift cards and other rewards.

Marketing 125

Marketing Content Entertainment Social Media 125

Quick Sprout

JULY 12, 2022

Online reputation management services can help you build a positive brand image or repair a damaged one. They prioritize cost-effective methods to bury negative remarks and promote a positive image. Professional, responsive help Branding & PR Assistance 5-step process Full suite of tools. Want to jump straight to the answer?

Management 139

Management Healthcare Medical Hospitality 139

Contently

FEBRUARY 23, 2023

We’ll look at how to measure sentiment using examples from brands with successful programs. Customer sentiment measures how people feel about you — specifically your brand, products, or marketing campaigns. They needed to refresh the feeling that their brand was just for older men and wanted to attract more millennials.

Content 124

Content Brand Awareness Landing Page Brand 124

ContentWriters

FEBRUARY 8, 2023

B2B videos promote your business, product, or service to other businesses. Creating a B2B video is a way to promote your product or service so customers will buy it. A B2B video like this spreads the word about your business and allows you to reach out to individuals unfamiliar with your brand. What Is a B2B Video?

Marketing 115

Marketing Brand Awareness Social Media Promotion 115

Grammarly

DECEMBER 6, 2024

Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition. Marketing communication (or marcom) is the use of messaging to shape brand perception and drive business strategy. What is marketing communication?

Communication 97

Communication Marketing Storytelling Social Media 97

Credible Content

JUNE 2, 2023

Improved Content Promotion: Daily Blog Publishing Benefits Daily blogging schedule provides a consistent stream of fresh content for promotion. Regular promotion across various channels increases reach and visibility. A daily blogging schedule provides a consistent stream of fresh content to promote across various channels.

Publisher 130

Publisher Publishing Publishing Blog Post 130

Elna Cain

MARCH 17, 2024

Before I discuss this new freelance work opportunity with you, I want to state that I don’t promote free work as a way to land a writing job. It will take me some sleuthing but I would take the time to find this brand on social and ask the social media team who to contact for a blog writing gig. To the dead blogs out there.

Freelance 187

Freelance Social Media Email Copy Copy 187

Quick Sprout

AUGUST 18, 2022

Customers and businesses don’t want to work with brands that have a bad online reputation. Whether it’s negative reviews, bad press, or some type of scandal that hurt your company, you must take steps to fix your brand’s perception online. Top-Rated Online Reputation Management Companies to Clean Up Your Brand’s Bad Reputation.

Social Media 130

Social Media Agency Medical Management 130

Susan Greene

SEPTEMBER 30, 2022

Need help promoting your wedding services? She can write: Web copy to promote your wedding services. Tell Your Brand Story. Isn’t it time you had content designed to position your brand? Work with a wedding copywriter to build your brand story and acquire clients who are the best fit for your business. .

Copywriter 130

Copywriter Copywriting Sales Copy Copy 130

Credible Content

SEPTEMBER 11, 2022

Quality content writing services can help you elevate your brand voice to a level that it rises above the noise and becomes distinguishable. You establish a personality for your brand and you stand out from the crowd. It’s easier to identify you: This is very important for highlighting your brand. Language is important.

Writing 130

Writing Copywriter Copywriting Content 130