Jane Friedman

APRIL 1, 2025

In August 2023, I went to the US Trademark Office website and searched to see if my author name, Teri Case, was already a trademark. The USPTO website has a banner at the top of the page that will tell you how backlogged they are on reviewing submissions. I attached a screenshot of my newsletter and website (again).

IT 132

IT Government Publisher Publishing 132

Contently

AUGUST 30, 2024

But fear not; there’s a secret weapon that can lift your brand above the noise: customer storytelling. And companies that are able to gain the trust of their customers outsell their competitors by up to “400% in terms of total market value” and customers are 88% more likely to buy again if they trust the brand.

Storytelling 85

Storytelling Marketing Social Media Brand 85

Grammarly

DECEMBER 6, 2024

Understanding marketing trends is crucial to helping brands evolve their marketing communication strategy to meet customer expectations and stay ahead of the competition. Marketing communication (or marcom) is the use of messaging to shape brand perception and drive business strategy. What is marketing communication?

Communication 105

Communication Marketing Storytelling Social Media 105

Backlinko

OCTOBER 23, 2024

Social media posts : Ideal for engagement and brand awareness. Great for sharing bite-sized content and driving traffic to your website. For example, the travel website The Points Guy features content written by avid travelers who include personal experiences and photos in each article. You need to promote it effectively, too.

Content Marketing 111

Content Marketing Marketing Government Content 111

Quick Sprout

JULY 25, 2022

Our recommendation for most people is Shopify because it has everything you need to build an ecommerce website. Ecommerce website builders are the fastest and easiest way to start selling online. The Top 8 Best Ecommerce Website Builders. Wix is one of the most popular website builders out there. Visit Shopify.

Website 144

Website Sales Retail SEO 144

ContentWriters

JANUARY 30, 2025

These websites can have accurate information, but they might not be the best place to get your research. If you find information on a website that isnt well-established and known for being trustworthy, try to trace the details back to the original source. edu websites. How Do You Know if a Source Is Authoritative?

Medical 111

Medical Government Banking Editorial 111

Neil Patel

JUNE 28, 2021

Do you remember when only celebrities and major companies had personal brands? You only need to do a quick Google search to see that ordinary people from all over the world are using new personal branding tools, particularly social media, to craft personal brands that attract countless people to their websites and social media accounts.

Brand 145

Brand Finance Social Media Long Form Content 145

Quick Sprout

JULY 13, 2022

Build an ecommerce website on WooCommerce for as low as $3.99 The sooner you start, the sooner you can establish your brand and get the word out. The most popular ecommerce website builder in the world is WooCommerce. 7 Steps to Create an Ecommerce Website. Creating an ecommerce website is easy.

Website 139

Website Banking Prose Copy 139

Copywriter Collective

JANUARY 10, 2025

So, in the end, their copy doesnt actually tell you anything about the brands identity nor the purpose of the services theyre pushing. Particularly in explainer videos and live streams where brands and products are being promoted. From there, practise writing scripts for any product or brand.

Copywriter 105

Copywriter Copywriting Script Copy 105

Neil Patel

OCTOBER 14, 2021

Join the businesses with Pinterest for Business accounts, and you’ll get added marketing features to promote your brand on one of the fastest growing and insanely popular social media platforms. Don’t run contests, sweepstakes or promotions “too often.” Their followers will see your brand, too! Different Settings.

Brand 145

Brand Social Media Marketing Keywords 145

Jane Friedman

FEBRUARY 1, 2023

Photo by Peter Aroner on Unsplash Today’s post is excerpted from Brand the Author (Not the Book) by Karen A. Sure, other authors are also motivated by one or both of those things, but when I couple my belief with my particular brand of humor and unbridled nerdy enthusiasm, my author message becomes intrinsically mine.

Brand 145

Brand Publisher Publishing Publishing 145

Credible Content

JUNE 23, 2023

.” Can direct response copywriting be used on business websites? Using direct response copywriting for business websites. The primary purpose of a business website is to educate and inform. Having said that, direct response copywriting can be highly effective when writing for a business website.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

Neil Patel

MARCH 9, 2023

Your group should provide valuable tips for small business owners, like how their brand can make them stand out. This means the photographer is okay with you using it to promote your business, or in this case, a Facebook group. And, it allows you to freely promote your group via public social media.

Promotion 112

Promotion Social Media Ads Engagement 112

Buffer

JULY 23, 2024

When my sister and I started Vinat to make buying wine online more accessible, I thought that any kind of PR was going to be prohibitively expensive for our small brand. Previously, I had worked in corporate finance, so I knew exactly how much the companies I worked for spent on engagements with PR firms.

Editorial Team 78

Editorial Team IT Marketing Finance 78

Backlinko

JANUARY 6, 2025

Build a Strong Brand Through Storytelling When we consume 6 hours of content daily , attention is the most valuable currency in business. Most brands miss by showing only the highlight reelthe wins, the perfect moments, and the polished content. Telling raw, relatable stories is how you build a lasting brand. Stories stick.

Storytelling 108

Storytelling Keywords Landing Page Sales 108

Neil Patel

JULY 8, 2021

There’s a ton of advice about using Instagram as an effective online marketing tool, but it can be challenging to scale your e-commerce brand on Instagram if you are a new brand without many followers yet. 10 Ways to Grow an E-Commerce Brand on Instagram. Why Is Instagram a Powerful E-Commerce Tool?

Brand 144

Brand Sales Social Media Engagement 144

Express Writers

DECEMBER 20, 2022

Content marketing for brand loyalty is a great way to invest in your customers. With statistics like this, it just makes sense to use content marketing to build your brand loyalty. relevant to your brand and your customers’ experiences. How Content Marketing Builds Brand Loyalty.

Content Marketing 117

Content Marketing Brand Marketing Content 117

iWebContent

JANUARY 16, 2024

As you’re going through the process of creating your website, it’s easy to get bogged down in all the details. While it’s tempting to focus your website content simply on your products or services, consumers today want much more. While you should target your audience with your content, you should also prioritize brand consistency.

Website 105

Website Search Engine Optimization Content Writing Services 105

Contently

AUGUST 15, 2024

In the same way, you wouldn’t wade into the deep waters of the branded content without knowing where you were headed. Is it to attract new customers to your brand, to increase brand loyalty, or to close the deal on a specific product? Read on for the essential elements of how to create a successful content marketing strategy.

Content Marketing 65

Content Marketing Marketing Content Healthcare 65

The Hoth

JANUARY 7, 2025

If you want to build valuable backlinks while getting the word out about your brand, you should consider developing a digital PR campaign. Where traditional PR involves reaching out to newspapers, TV channels, and radio stations, digital PR uses social media influencers, podcasts, bloggers, and news websites. Whats digital PR?

SEO 59

SEO IT Social Media Brand Awareness 59

Freelance Magic

DECEMBER 1, 2024

Today, I earn six figures writing for major brands—all while working less than 20 hours a week. There’s a huge demand for blog posts, newsletters, website copy, white papers—you name it. Platforms like Medium are great for showcasing your work if you don’t have a website yet. the answer is a resounding yes. And the best part?

Freelance 130

Freelance Writer Portfolio Projects 130

Grammarly

JUNE 26, 2024

But now, with Grammarly Business deployed across all marketing teams, Mitel has seen a significant improvement in the consistency of writing style and quality across the company’s entire website, not just in Mitel’s blog posts. And as a whole, their disparate writing style did not align with Mitel’s brand voice.

Brand 97

Brand Writing Writing Style Social Media 97

Neil Patel

FEBRUARY 17, 2023

Look no further than the colors you’re using on your website. When it comes to conversions and websites, there are a few ways color changes how we interact. Color changes how we perceive brands. Even tiny variations make a difference in how we interpret and recognize a brand. Want to increase your conversion rate?

Brand 110

Brand Marketing Food Publisher 110

Backlinko

JUNE 25, 2024

Creating a website involves: Planning Content creation Web design and development Testing Historically, this process has taken months. But with powerful no-code tools available, building a high-performing website doesn’t have to be as complicated. You can create a website in a few days. Let’s begin.

Website 92

Website Architecture Portfolio Keywords 92

Nick Ursborne

FEBRUARY 5, 2024

Take a look at the services page on your website, or your LinkedIn profile, and think about adding one of the following… AI Content Creation Services When it comes to content like blog posts and social media updates, AI tools like ChatGPT make it possible to create ten times the content in the same period of time.

Copywriting 225

Copywriting Copywriter Freelance Copywriting Content Creation 225

Make a Living Writing

SEPTEMBER 17, 2024

Brand journalism might be a perfect fit for you. Brands have the budgets and the motivation to pay good writers what they’re worth. But how do you find brand journalism gigs? There’s a few key ingredients to success in brand journalism. Find out how to get started with brand journalism in this Q&A.

Brand 81

Brand Storytelling Freelance Concept 81

iWriter

DECEMBER 4, 2024

Readers are more likely to trust your brand when the content is clear, helpful, and informative. Providing accurate information and addressing customer pain points makes your brand more trustworthy. People-first content also ensures you’re speaking to the needs of your audience, not just promoting a product.

Content 52

Content Content Writer Education Storytelling 52

Copywriter Collective

MARCH 7, 2025

Why Video Content is Key for Copywriters A recent Mirasee survey sounds at 43% of the marketers usually like branded video content. It may be an explainer video, promotional content or online training materials. Does it mean blogs and website copies are outdated? Website copies have embedded content marketing links.

Copywriting 52

Copywriting Copywriter Sales Script 52

Backlinko

DECEMBER 29, 2024

organic visits to their website each month. Plumbing SEO is a set of practices that increase a plumbing companys websites visibility in search engines like Google. And convert website visitors into paying customers. But it also lets you share vital details, communicate with customers, and highlight promotions and events.

SEO 98

SEO Keywords Contractor Insurance 98

Contently

JULY 30, 2024

This is somewhat remarkable when trust in traditional media is at an all-time low — and trust in brands isn’t far behind. It’s the kind of word-of-mouth advocacy brands often spend years trying to achieve. In a world of AI “ slop ,” brands need to think beyond the basic blog post. Written content.

Brand 83

Brand Content Social Media Storytelling 83

Contently

SEPTEMBER 11, 2024

As a result, designers and marketers are constantly experimenting with new aesthetics to create content that resonates with audiences and keeps them engaged long enough to turn them into loyal brand advocates. Brands infuse memories and warmth into their present visuals to offer that comfort. Image by Burger King 2.

Marketing 52

Marketing Brand Communication Engagement 52

Neil Patel

OCTOBER 19, 2021

The good news is that as a brick-and-mortar business owner, you can promote your website to the foot traffic in and around your store to aid your online visibility and increase digital sales. Whether your website is fresh up or you’ve been running your website for some time, the techniques featured in this article are open to everyone.

Sales 140

Sales Retail Social Media Advertising 140

Neil Patel

JUNE 24, 2021

Not only are there tons of millennials on Twitter, millennials more frequently use social media as a tool for discovering new brands. Millennials eat out more, love trying new products, and they’re always looking for unique experiences with brands and companies. So, choose a photo that’s appropriate for your business or brand.

Social Media 145

Social Media Promotion Entertainment Engagement 145

Backlinko

JULY 26, 2024

Brand Voice Customization Unlike Quillbot, you can create and customize your brand voice on Writesonic. Add a link or some text, and the tool will take that to represent your ideal brand voice. Messaging Optimization Connect your website to Anyword, and it’ll extract the copy for all your landing pages.

Content Creation 94

Content Creation Copy Text Creativity 94

The Hoth

MARCH 25, 2025

Topical authority refers to the amount of expertise and credibility your website has on a particular subject, at least according to Googles algorithm. Besides that, you also need to boost your websites overall credibility through high-quality backlinks. Pitching stories to media outlets to ensure brand coverage.

SEO 59

SEO Brand Awareness Social Media Engineering 59

The Hoth

FEBRUARY 4, 2025

As a practice, public relations (PR) has always been about raising brand awareness and attracting media attention, and digital PR simply translates these goals into the digital world. PR professionals would network with journalists and media professionals to secure promotional spots for their brands, which proved to be wildly successful.

Brand Awareness 59

Brand Awareness SEO Promotion Retail 59

Kristi Hines

MARCH 17, 2024

It’s just a good starting place to give you ideas about all of the ways you can start promoting your favorite brands for extra income! These will be the easiest to promote because you have personal experience with them, making your promotion more authentic to your audience.

Content Creator 162

Content Creator Blogger Content Insurance 162